This document summarizes a decade-long local food conference organized by American HealthCare Group. The conference started in 2007 with 350 attendees and has grown annually, with the goal of connecting local farms and consumers. It features local food vendors and exhibitors showcasing products like eggs, cheeses, wines and more. Sponsorship opportunities are outlined to help promote local farms and businesses through advertising, exhibits, and classes at the conference.
3. IT ALL STARTED WITH AN IDEA!
In March 2007, American HealthCare Group
hosted the first Farm to Table Conference
gathering 350 local food enthusiasts.
The idea was to provide an opportunity that
would make it easier for farms and consumers to
access each other directly. In return, those
consumers could get healthy local food and the
vendors could grow their businesses.
The result was vendors and attendees asking for
more โ more events, more cooking demos,
more farmers, more knowledge!
We have been growing annually ever since. We
want you to be a part of it!
6. โข Visiting exhibitors is the #1 reason people attend the conference
โข 98% of the attendees indicated they would return
โข They know that agriculture is Pennsylvaniaโs #1 industry
โข Sample & buy grains, eggs, cheeses, wine, milk, meat, beer, produce, fermented
foods, chocolate, greens, and more
โข Talk to farmers, chefs, wellness professionals, CSAs
10. EVENT LAYOUT
- Exhibitors are set up throughout the space.
- The space can support 150+ exhibitors
- Food concessions are provided by Real Meal Purveyors (a new addition
this year).
The focus is businesses that grow, sell, produce
or prepare farm raised or value added products.
Organizations providing health and wellness
opportunities will also be an integral part of the
exhibitor area.
Classroom Space:
Theatre Style
Cooking/Demonstrations:
Exhibit Hall
Exhibitors/Farmers Market:
100,000+ sq ft
11. EXHIBITOR & ADVERTISING RATES
Program Advertising
Full Page $500 (5.5โw x 8.5โh)
Half Page $275 (5.5โw x 4.25โh)
Quarter Page $150 (2.75โw X 4.25โh)
Ads should be submitted at 300dpi with .125โ bleed.
Acceptable file formats are .PNG, .JPG, or .PDF
Upgrade your exhibitor space to sell
Real Meal prepared foods.
Additional Fee: $300 or $600
12. NEW THIS YEAR: Real Meal Purveyors
โข Marked as a Real Meal Purveyor on website
& in program for hungry attendees
โข Half-page ad space for menu in program
โข More profit-potential at conference
โข Exposure to thousands of customers to
bounce back to your brick and mortar
Upgrade your exhibitor space to sell Real Meal
prepared foods.
Additional Fee: $300 or $600
13. SPONSORSHIP LEVELS
SUPPORTIVE
Speaker Sponsor $5,000
Cooking Demo Sponsor $5,000
Food Tasting Sponsor $5,000
Registration includes:
โข Customized Exhibit space
โข Name & full page ad in program
โข Name and logo on website
โข Introduction of Speakers or Chefs
SUSTAINING
$20,000
Registration includes:
โข Customized Exhibit space
โข Name & full page ad in program
โข Name and logo on website
โข Inclusion in press releases
โข Event Signage
โข Interviews on Air
โข Inclusion in all event advertisements
โข Registrations for all employees
14. DIGITAL ADVERTISING OPTIONS
FarmToTablePA.com
โข Exposure to over 40k+ visitors during the
months of event promotion January โ March.
Post your logo or banner ad as a sponsor
throughout the website.
Online Local Food Guide
โข Get a featured listing on our
Local Food Business Directory
visited by 2000+ visitors
monthly.
Local Food Blog
โข Get a series of featured posts
focusing on topics relating to local
food education and
opportunities.
Social Media
โข Get exposure to 24k+ fans and growing on
Instagram, Facebook, Twitter and Pinterest
Marketing Campaigns
โข Work with our Director of Marketing to
design a campaign that ensures your
sponsorship dollars are working for you
Email Marketing
โข Get right to the inbox of our
22k+ and growing list of local
food enthusiasts.
16. CLASSROOM
SPONSORSHIP
Develop Your own Curriculum!
$2,500 for 1 day, $4,500 for 2 days
Non Profit Rate:
$2,000 for 1 day, $3,500 for 2 days
Sponsorship includes:
โข Customized Exhibit space in FTT Exhibit Hall
โข Full use of Convention Center Classroom: 7 am โ 5 pm
โข Name & full page ad in program
โข Speakers/Workshops listed in FTT program
โข Speakers listing in the program
โข Name and logo on website
โข Complimentary Conference Registrations โ 15 for 1 day sponsors,
30 for 2 day sponsors
17. $5,000 Sponsorship includes:
โข Customized Exhibit space in FTT Conference Exhibit Hall
โข Name & full page ad in program
โข Complimentary Conference Registrations
โข Name and logo on website throughout 2016
โข Inclusion in press releases
โข Inclusion in event e-blasts
FRIDAY NIGHT LOCAL FOOD
TASTING SPONSORSHIP
19. The Farm to Table Pittsburgh Conference is brought to you by
American HealthCare Group. We are a Pittsburgh based company
specializing in Health & Wellness programs for employers, seniors,
schools and affordable housing communities.
Contact Erin Hart
412-657-3028 or EHart@American-Healthcare.net
Contact Liz Kanche
412-563-7854 or LHKanche@American-Healthcare.net
Contact Bob Hagan
412-563-7804 or Bhagan@American-Healthcare.net
KEEP IT REAL, KEEP IT LOCAL!