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Video publishing
 

Video publishing

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  • \n
  • Introduction\nIts become really easy to live stream (Direct Publish) or record audio and video and then either upload and publish online (“1- Step Publishing”) or to record, edit and process in some way then upload and publish (“2- Step Publishing”). It has the further advantage of being able to share or publish immediately. If you have a smart phone the cost too is effectively ‘free’.\nI will include an overview of editing and processing (2-step) with suggestion of apps and software but detailed coverage of these areas is outside the scope of this session. I will not cover technical aspects of video recording and editing techniques, or post production processing. I will provide sources of further information. \n\nFinally we we will cover very basic sequence shooting -“ shooting for the edit”, recording on Smart phone or laptop, and publishing online (1-step)\n
  • It’s possible to live stream (directly publish) video your mobile device or Computer.\nFrom Desktop Browser and phone app such as the Ustream Broadcaster app http://itunes.apple.com/gb/app/ustream/id301520250?mt=8 (£0). \nVia Desktop Browser using UStream http://www.ustream.tv/ (My channel is called “mikiie”).\n
  • It’s possible to live stream (directly publish) video your mobile device or Computer.\nFrom Desktop Browser and phone app such as the Ustream app http://itunes.apple.com/gb/app/ustream/id301520250?mt=8 (£0). \nVia Desktop Browser using UStream http://www.ustream.tv/ (My channel is called “mikiie”).\n
  • Recording Video some technical issues.\nFraming the shot - reason 1 to get close\nHearing the subject - reason 2 to get close\nAutomatic settings - focus, white balance, exposure, audio, FRAME RATE\nFrame size - 480 x 360, 640 x 480, 1280 x 720, 1920 x 1080. See images\nRecording video format - H264/5 compression Vs file size \nRecording audio format - 44.1Khz audio quality Vs file size\nRecording data rate - image quality Vs data rate and therefore file size. Up to 48 Mbs, up to 32 Mbs, up to 24 Mbs, up to 16 Mbs\nExamples data rate can cause playback issues in QuickTime.\nRecording Frame rate - movement quality Vs file size\nThe low light performance of the mobile device cameras can be very good - if you have some manual control. In low light the focus ‘hunts’ spoiling the filming. You also often have to trick the exposure by locking on a different area from the framing you want. Therefore being able to lock the exposure separately from the focus is required. There is no equivalent of HDR for video.\n
  • Recording Video some technical issues.\nFraming the shot - reason 1 to get close\nHearing the subject - reason 2 to get close\nAutomatic settings - focus, white balance, exposure, audio, FRAME RATE\nFrame size - 480 x 360, 640 x 480, 1280 x 720, 1920 x 1080. See images\nRecording video format - H264/5 compression Vs file size \nRecording audio format - 44.1Khz audio quality Vs file size (you are stuck with auto audio level on the iPhone 4s. But you can use a better mic)\nSelf build http://youtu.be/k90FsGSTu1U \nRecording data rate - image quality Vs data rate and therefore file size. Up to 48 Mbs, up to 32 Mbs, up to 24 Mbs, up to 16 Mbs\nExamples data rate can cause playback issues in QuickTime.\nRecording Frame rate - movement quality Vs file size\nThe low light performance of the mobile device cameras can be very good - if you have some manual control. In low light the focus ‘hunts’ spoiling the filming. You also often have to trick the exposure by locking on a different area from the framing you want. Therefore being able to lock the exposure separately from the focus is required. There is no equivalent of HDR for video.\n
  • Recording Video some technical issues.\nFraming the shot - reason 1 to get close\nHearing the subject - reason 2 to get close\nAutomatic settings - focus, white balance, exposure, audio, FRAME RATE\nYou need to select the frame size depending on the light levels, how you intend to use the video and space issues on the device.\nFrame size - 480 x 360, 640 x 480, 1280 x 720, 1920 x 1080. See images\nRecording video format - H264/5 compression Vs file size \nRecording audio format - 44.1Khz audio quality Vs file size\nRecording data rate - image quality Vs data rate and therefore file size. Up to 48 Mbs, up to 32 Mbs, up to 24 Mbs, up to 16 Mbs\nExamples data rate can cause playback issues in QuickTime.\nRecording Frame rate - movement quality Vs file size\nThe low light performance of the mobile device cameras can be very good - if you have some manual control. In low light the focus ‘hunts’ spoiling the filming. You also often have to trick the exposure by locking on a different area from the framing you want. Therefore being able to lock the exposure separately from the focus is required. There is no equivalent of HDR for video.\n
  • Recording Video \nLook at the frame size on YouTube against the recorded frame size. Yes the frame size can be increased by the YouTube viewer but most view at the default size. However if you are planning for the future, and YouTube are, then uploading higher quality material will stand you in good stead when they start offering a HD service.\n
  • Recording Video \nLook at the frame size on YouTube against the recorded frame size. Yes the frame size can be increased by the YouTube viewer but most view at the default size. However if you are planning for the future, and YouTube are, then uploading higher quality material will stand you in good stead when they start offering a HD service. Of great importance RIGHT NOW is audio quality. People will accept poorer video if the audio is good.\n
  • One step publishing\nMobile - \n(Vimeo/Camera App (£0) these are video apps but post to Vimeo or Youtube. Vimeo (http://itunes.apple.com/gb/app/vimeo/id425194759?mt=8) will allow you to trim - and thats actually quite useful.\nSocialCam (http://itunes.apple.com/gb/app/socialcam-video-camera/id421228047?mt=8) connects to FB, Twitter, Tumblr, Posterous, YouTube, and GREAT Dropbox.\nFilmicPro (£1.99) (http://itunes.apple.com/gb/app/filmic-pro/id436577167?mt=8) \nAlmost DSLR (£0) banner supported or (£1.49) http://itunes.apple.com/gb/app/almost-dslr-free/id391294821?mt=8 \nCamera Awesome (£0) http://itunes.apple.com/gb/app/camera-awesome/id420744028?mt=8 \nDesktop -\nQuickTime (£0) Mac OS. Records via webcam, screen output. Also compresses and uploads to YouTube too.\nUstream Broadcaster web app (£0) (http://itunes.apple.com/gb/app/ustream-broadcaster/id319362690?mt=8)\n
  • Transferring your recordings from a smart phone to Computer.\niTunes. I don’t like iTunes much. Its worth changing the default action for audio files so that they don’t automatically open in this sprawling illogical application. You might want to move video etc onto iMovie though\nImage Capture - free application with Mac OS. This is my preferred way. Its USB so not quick but it’s quite simple. Change the import destination to a suitable folder etc.\nEmail seems to be standard with all. You could configure Posterous and Tumblr to accept email posting. Then auto post onto Twitter. OK for audio files but video are alot larger. So might be OK for v short stuff.\nIPhoto - free with Mac OS. This is how the iPhone is supposed to import stills and video. In practice Image Capture is a better choice. Not least since you don’t have to import to iPhoto and then export again if you want to do pretty much anything other than export to iMovie. You can however post to YouTube from iPhoto or even Flickr (video). I don’t recommend Flickr for video BTW, but it is great for photos and works well with iPhoto.\n
  • \nTranscoding will greatly increase the file size. For H264 to ProRes it seems to be about 3 times larger.\n
  • Direct Publishing\nEditing level −1: you have very little control here! Not even the ability to choose to Publish!\n1 - Step Publishing\nEditing level 0: Publish original recording direct from Mobile device.\n2 - Step Publishing\nEditing level 1: “Top ’n’ tail” to turn around quickly - trim start and ending. Youtube makes this quite easy with their Online video editor. Downside - you upload more than you need. Upside it works and is simple to use. There is also some very basic colour correction.\nEditing level 2: Quick edit to tidy up - also remove repetition, mistakes and unwanted comments.\nEditing level 3: Edit interview - structure answers - important first. Tighten up sound bites. Build better looking video sequences.\nRemember - legal and representational issues with editing; deformation, slander, misrepresentation and music copyright.\n\n
  • Editing audio - on smart phone:\niMovie (£3) http://itunes.apple.com/gb/app/imovie/id377298193?mt=8\nVimeo (£0)\n1st Video £7. Records and edits audio as well. http://itunes.apple.com/gb/app/1st-video-video-editor/id370524711?mt=8\n\n\n
  • Editing on laptop/desktop (you can record directly into all of these with the right leads etc): \niMovie OS X\nMovie maker Windows (£0) \nQuickTime Pro 7 (£20) very basic editing, just top and tailing. Wider selection of transcoding options. (http://www.apple.com/quicktime/extending/\n\nHandbrake is very useful for transcoding (http://handbrake.fr/index.php) for iPhone, iPad etc.\n\n
  • I use:\nShooting:FilmicPro\nUploading: FilmicPro, Vimeo, Camera roll to YouTube, SocialCam for full social connections\nEditing: FCP/iMovie* update Avid now do an editing app for the iPad ‘Avid Studio’ (£3) http://itunes.apple.com/gb/app/avid-studio/id491113378?mt=8 . It looks quite good.\n\nOnly iMovie is optimised for iPad (and Avid) \n
  • SocialCam uploads to DropBox so you could pool ‘reports’ quite easily. Camera roll also uploads to YouTube\n
  • Further ideas. \nWhat about animated stills:\nSome great examples from classic Krubrik films\nSome great fashion shots.”Cinemagraphs” (http://www.giographix.com/cinemagraphs-using-animated-gifs-in-high-fashion-photography/)\nHow can you do them? Apps like Loopcam,(http://itunes.apple.com/gb/app/loopcam/id478624474?mt=8) GifBoom (http://itunes.apple.com/gb/app/gifboom-animated-gif-camera/id457502693?mt=8). Or else in Photoshop.(http://youtu.be/rrk_VXqPzMo) \n(Sad to note that Flickr doesn’t support animated gifs.\n\nHere’s a useful guide to animating images with Photoshop. http://itunes.apple.com/gb/app/avid-studio/id491113378?mt=8 \n
  • Collect interviewees contact details\nRemember Short content is King\nInterviewees. \nThink about how the interviewee will be ‘introduced’ when you use the clip. Establishing who you are talking to or have talked to is important. It is also worth establishing why they are worth listening to. Make sure you can spell their name correctly. \nWill you edit your questions out later? \nAre you just looking for a ‘sound bite’ If so make sure that the sound bites work without the question.\nAsk a warm up question (to check level and relax your interviewee)\nIf planning to edit, don’t ask the most important question first \nDon’t interrupt, talk over or uh ha\nThe more you record the longer your edit. Record some ‘atmos’. If you listen to Radio 4 etc you will often hear some audio from the location just before the interview starts. This can be helpful to set the scene. It can also be good to add to the edited interview to make the whole thing sound smoother and more ‘in the moment’. Keep the atmos levels low to avoid losing intelligibility\n
  • Shooting in sequences\nThe 5 shot method.\nSee the BBC’s 5 shot “rule” – cut in order.\nhttp://www.bbctraining.com/modules/5915/video/1.2.2.htm\nShooting technique for “sequences”. Shoot in at least 10 second chunks. Work from the ECU outwards.\n1.Extreme close-up of action detail, e.g. hands fondling a cantaloupe\n2.Close-up of the face of the person doing the action\n3.Medium shot, face and action together\n4.Over-the-shoulder view of the action (point of view of the person doing the action)\n5.“Creative shot”\nMindy example http://youtu.be/X1F88mDW_oM assembled from 5 or 6 basic shots.\nSee individual shots http://vimeo.com/macloo/videos/sort:date \n\n
  • Recording\nRecord an interview\nDirect Publishing\nGo live from one location.\n1-Step: Importing/Uploading\nRecord via camera app and post to YouTube\nRecord via Vimeo app and post to Vimeo\nRecord via SocialCam app and post to FB, Youtube, Tumblr, Twitter, and or Posterous \n2-Step: Editing\n5 shot method - record a single activity eg. Putting on a pair of shoes and tying the laces. First time in one Wide angle take, second time in 5 x 10 second shots.\n\n
  • \nhttp://about.me/mr.mikejohnston\n\n

Video publishing Video publishing Presentation Transcript

  • VIDEOPUBLISHINGMike JohnstonDIGITAL NATIVES 01
  • CONTENTSRecording video on a mobile devices/ComputersUploading and publishing via YouTube, Vimeo andSocialCamBasic video issuesBasic ‘shooting for the edit’DIGITAL NATIVES 01
  • INTRODUCTIONDirect Publishing (Live streaming)“One Step” Publishing“Two Step” PublishingDIGITAL NATIVES 01
  • DIRECT PUBLISHINGLiveFrom mobile device using:UStreamor Desktop.DIGITAL NATIVES 01
  • RECORDING VIDEOKey tipsGet close - for better framingGet close - for better audioKeep the camera steady, avoid panning and re framingYou will need to override some of the auto settingsMaybe use an external mic?DIGITAL NATIVES 01
  • RECORDINGVideoYou need to override some of the auto settings:Focus - lock the focus or camera might ‘hunt’ during filmingExposure - set the exposure for the subjectFrame rate - set it at 24, 25 or 30 frames per secSadly you are stuck with auto level for audio on the iPhone 4sTr y a better mic.DIGITAL NATIVES 01
  • RECORDINGFrame sizeDIGITAL NATIVES 01
  • RECORDINGActual size Vs default Youtube frame sizeDIGITAL NATIVES 01
  • RECORDINGActual size Vs default Youtube frame sizeDIGITAL NATIVES 01
  • 1 STEP PUBLISHINGThe iPhone AppsCamera app (£0) (YouTube)Vimeo (£0)SocialCam (£0)FilmicPro (£2)Almost DSLR (£0)Camera Awesome (£0)DesktopQuickTime player (£0)DIGITAL NATIVES 01
  • TRANSFERRINGFrom iPhone to computeriTunesImage CaptureEmailiPhotoDIGITAL NATIVES 01
  • TRANSCODINGMobile devices shoot using a delivery codec :(To edit and grade it properly with FCP 6 and 7 you needto re - code it losslessly.Adobe’s Premiere will edit h264 natively that makes it quickand easy.DIGITAL NATIVES 01
  • EDITINGLevelsTop ‘n’ tailTidy upRe structure answers and ‘tighten’ up’Add and mix FX and musicRemember legal issuesDIGITAL NATIVES 01
  • EDITINGApps - mobileiMovie (£3)Vimeo (£0)1st Video (£7)DIGITAL NATIVES 01
  • EDITINGApps - desktopiMovie (£0)QuickTime Pro (£20)Handbrake (£0)DIGITAL NATIVES 01
  • I USE...RecommendationsFilmicProVimeoSocialCamFCP/iMovie/PremiereDIGITAL NATIVES 01
  • C O L L A B O R AT I V EWeb 2.0 Twitter Facebook SocialCam Tumblr DropBox PosterousDIGITAL NATIVES 01
  • OT H E R O P T I O N SAnimated gifsLoopCamGifBoomCinemagraphsDIGITAL NATIVES 01
  • RECORDINGPreparationWhat makes a good recording location?The Inter viewee/Presenter tells us interesting/valuablesomething we don’t knowWhat makes a good interviewee?The 5 basic questions - Who, What, Where, Why and HowDIGITAL NATIVES 01
  • RECORDINGShooting in sequencesHow will Inter viewee be introduced?‘Sound Bite’ or ‘Interview’?Will you edit out your questions later?Don’t ask ‘yes’ or ‘no’ questionsDon’t interrupt or “uh ha”Collect Interviewees contact detailsDIGITAL NATIVES 01
  • EXERCISESDIGITAL NATIVES 01
  • Mike Johnston about meDIGITAL NATIVES 01