Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Social media for Practitioners

866 views

Published on

A brief overview of social media, platforms and practice. PDF.

Published in: Education
  • Be the first to comment

  • Be the first to like this

Social media for Practitioners

  1. 1. Social Media for PractitionersMike JohnstonDate Sat 3rd Dec 2012. EB 0.9 Bath University
  2. 2. es su e is oms
  3. 3. es su e is oms
  4. 4. es su e is oms RIENDS?
  5. 5. es su e is oms
  6. 6. es su e is oms
  7. 7. dia e l m ciaso
  8. 8. r y isto e h oms WEB 1.0
  9. 9. r y isto e h oms WEB 2.0
  10. 10. r s n e t io cti ra The ‘Reputation Economy’P Attention The Conversation power of networks Learning
  11. 11. y 1 u d st seca
  12. 12. y 2 u d st seca
  13. 13. y 3 u d st seca
  14. 14. n s st io ue3 q what social media platforms are best suited? what ‘voice’ do you need to use? what are his competitors doing? how can he differentiate himself?
  15. 15. y 4 u d st seca
  16. 16. See the LSE’s Academic’s guide to Twitter
  17. 17. Tweeting✤ join!✤ writing✤ following✤ retweeting✤ hashtags#(Twitterfall)✤ etiquette
  18. 18. See the YouTube creator’s Playbook
  19. 19. See how Journalists are using Instagram
  20. 20. p sti Use Google Alerts Use a ‘reader’ of some sort Give it time Enjoy it
  21. 21. About me.com

×