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Presenting
Whats the recipe for a Transmedia Jam?

                        • The concept of Jam Session comes from
                          music - Jazz or Rock - used by musicians
                          to develop new material, find suitable
                          arrangements, or simply as a social
                          gathering and communal practice session.
                        • Game Jams are spaces for rapidly
                          prototyping games and injecting new
                          ideas into the industry.



We took the same concept and applied it to the Transmedia
 Jam merging the rapid prototyping concepts with a strong
    community building aspect to create a new form of
           Transmedia Hack-a-thon/Incubator
Special Thanks to our Sponsors:
What were our goals:

• Create the very first Transmedia Jam
• Help foster a community of creatives and technologists
  working together.
• We set a goal of having 4-6 finished projects – we got 6
• Create our own Transmedia Jam project while producing
  the event
What did we accomplish:

• 6 projects completed
• 4 Awesome platforms sponsors
• 1 Great Fordela giving us space and
support
•1 remote team – Seattle/Vancouver
• Our own Transmedia Jam produced on 3
levels.
• A lot of media buzz
JAM ON!!
5 Ingredients

1.Use one of the sponsoring
platforms
2. Main character is a
personified object
3.Work with another team to
create a bigger story world
4. A San Francisco landmark
5. Tell a story in “real time”
Remote Vancouver-
     Seattle
Planning the



  Project
Third Level of Storyworld:
         The Sock Story
• Write the story the 4 Jammers come up with
• Create story and characters
• Designed original art work
• Give us the same restrictions as the actual
  Jammers (3 of 5 ingredients and 24hrs total to
  make)
• Implemented in
Drawings by www.paulgarber.com
Story told through
email using:



                     To experience the story email:
                         soccum@hotmail.com

                           Write in subject:
                           Follow my story
Mindmapping
    all the
 interactions
Second Level of Storyworld:
  The Strawberry Jammers
• Developing the 4 characters
• Create arcs similar to actual
experiences
• Tell a story through social networks

                            •These  jammers would be
                            the ones writing the third
                            level story
Experience
On Transmedia Jam FB page
Story told
    through
interaction with
   jammers,
organizers and
      staff.
First Level of Storyworld:
       How to Jam
       Documentary
 • www.transmediajam.com
   website launched
 • Social media – twitter - #transmediajam
 • Instagram Jam Jars - transmediajam
 • Series of “How to create a Transmedia Jam”
   blog posts on www.transmediasf.org
 • Videos posted
 • Spreading the Jam concept
 • Developing our Jam personalities – level 1
Thank you!!!

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Transmedia jam presentation july 30 2012

  • 2. Whats the recipe for a Transmedia Jam? • The concept of Jam Session comes from music - Jazz or Rock - used by musicians to develop new material, find suitable arrangements, or simply as a social gathering and communal practice session. • Game Jams are spaces for rapidly prototyping games and injecting new ideas into the industry. We took the same concept and applied it to the Transmedia Jam merging the rapid prototyping concepts with a strong community building aspect to create a new form of Transmedia Hack-a-thon/Incubator
  • 3. Special Thanks to our Sponsors:
  • 4. What were our goals: • Create the very first Transmedia Jam • Help foster a community of creatives and technologists working together. • We set a goal of having 4-6 finished projects – we got 6 • Create our own Transmedia Jam project while producing the event
  • 5. What did we accomplish: • 6 projects completed • 4 Awesome platforms sponsors • 1 Great Fordela giving us space and support •1 remote team – Seattle/Vancouver • Our own Transmedia Jam produced on 3 levels. • A lot of media buzz
  • 7. 5 Ingredients 1.Use one of the sponsoring platforms 2. Main character is a personified object 3.Work with another team to create a bigger story world 4. A San Francisco landmark 5. Tell a story in “real time”
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  • 10. Planning the Project
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  • 12. Third Level of Storyworld: The Sock Story • Write the story the 4 Jammers come up with • Create story and characters • Designed original art work • Give us the same restrictions as the actual Jammers (3 of 5 ingredients and 24hrs total to make) • Implemented in
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  • 15. Story told through email using: To experience the story email: soccum@hotmail.com Write in subject: Follow my story
  • 16. Mindmapping all the interactions
  • 17. Second Level of Storyworld: The Strawberry Jammers • Developing the 4 characters • Create arcs similar to actual experiences • Tell a story through social networks •These jammers would be the ones writing the third level story
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  • 20. Story told through interaction with jammers, organizers and staff.
  • 21. First Level of Storyworld: How to Jam Documentary • www.transmediajam.com website launched • Social media – twitter - #transmediajam • Instagram Jam Jars - transmediajam • Series of “How to create a Transmedia Jam” blog posts on www.transmediasf.org • Videos posted • Spreading the Jam concept • Developing our Jam personalities – level 1
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