Hyper local search & Connected Navigation

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Yapp Mobile's madeMocal platform offers partners with a platform that allows them to easily mobilise their content and services into a single, own-branded application

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Hyper local search & Connected Navigation

  1. 1. 5 reasons to contact  5 reasons to contact Yapp Mobile today Yapp Mobile today Hyper Local Search Connected Navigation email: sales@yappmobile.comwww.yappmobile.com © Yapp Mobile 2011 
  2. 2. 1. Connect your users to the best  h b local content local contentwww.yappmobile.com © Yapp Mobile 2011 
  3. 3. Eat & Drink Play Explore Shop © Yapp Mobile 2011 
  4. 4. 2. Build an active user base by  bundling Free GPS Navigation b dli F GPS N i tiwww.yappmobile.com © Yapp Mobile 2011 
  5. 5. Navigation is being used by an  increasing  number of organisations  to establish a daily relationship with  to establish a daily relationship with users. Bundling hyper local search and  g yp turn‐by‐turn GPS Navigation  provides a service that users turn to  for all things local.www.yappmobile.com © Yapp Mobile 2011 
  6. 6. 3. Subsidise Free Nav by Maximising  up‐sell to premium content up‐sell to premium contentwww.yappmobile.com © Yapp Mobile 2011 
  7. 7. FREE OFFER PREMIUM OFFER Live Traffic By maximising the  B i i i th Local Search value of your  Camera Alerts premium offer: > ensures that you  Speed Limits cover the cost of  offering free Nav  Maps School Zones > opens up a range of  p p g revenue  Signs  opportunities,  as Real including Advertising including Advertising Download maps GPS Navigation for on‐board  routing g etc... © Yapp Mobile 2011 
  8. 8. 4. Ability to continually introduce  4 Abilit t ti ll i t d new channels to your user base new channels to your user base (events, local deals, retail channels)www.yappmobile.com © Yapp Mobile 2011 
  9. 9. Using the madeMocal Platform,  partners can dynamically launch  new channels on smartphones  (without having to release a new  version of their application).www.yappmobile.com © Yapp Mobile 2011 
  10. 10. 5. Establish a one‐to‐one relationship with your customers l ti hi ith twww.yappmobile.com © Yapp Mobile 2011 
  11. 11. Smartphones open up a direct,  one‐to‐one, location‐aware  relationship with your customers.  By continually introducing  y y g additional features, such as live  traffic, ensures regular usage and  maximises communication  maximises communication opportunities.www.yappmobile.com © Yapp Mobile 2011 
  12. 12. Customer:  Vodafone Hutchison Australia Market: Australia M k t A t li Application Branding: Vodafone Compass Platform: madeMocal Supported Operating Systems: iPhone, Android and Blackberrywww.yappmobile.com © Yapp Mobile 2011 
  13. 13. find Hyper Local Search Add/Remove/Reorder  Channels as required Channels as required (e.g. News, Weather, Traffic) © Yapp Mobile 2011 
  14. 14. go Connected GPS Navigation(zero rated data + always runs on the latest maps) Connected Nav running on © Yapp Mobile 2011 

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