RSA Conference Exhibitor List 2024 - Exhibitors Data
Slogans and Advertisement Examples
1. What is a Slogan?
• Short, often quite memorable phrase advertising a specific
product, brand, political party, or PLACE
• Purpose is to emphasize something that a company or place would
like to be remembered for
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8. Tips for Creating an Effective
Slogan/ Tag-Line
• Keep it simple and direct
• Stay honest
• Ensure that your slogan is AUTHENTIC it must actually tell the
reader something about your city-state
• Make the “consumer” feel a desire
or need to have what you are “selling”
Editor's Notes
Some examples of slogans or tag-lines for places we mightknowBeautiful British Columbia—short, sweet, easy to remembergets the point across that our province is known for it’s beauty
Represents the city’s “hospitality” and generosity Calgary was emerging as a big player in the emerging west
Brockville, Ontario—2 slogans Provides information about what it is like to live in brockville and what the city has to offer Variety of pictures showing different areas
