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I gave a brief presentation at the on hiring programmers, web developers, and designers if you're a nontechnical person and you want to create a website or an application. This presentation was originally given at the Knight News Challenge conference held at the MIT Media Lab June 17-19.
I realize these slides are too telegraphic to really give you much information if you didn't see me talk live. I do intend to write about this topic, and I love discussing this with others. Please feel free to email me (you'll see my address on one of the slides) or send me a message via Twitter, where I'm @lisawilliams.