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Biggest Mistake of Broke Web Designers

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Second webinar in the 3 webinar master class, Secrets of a WordPress Web Designer Revealed. One of the reasons aspiring web designers stay swirling around feeling less than competent is that they never stay with a theme and learn to customize it. Of course, they do need to start with the right theme framework for their skills.

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  • DOWNLOAD THIS BOOKS INTO AVAILABLE FORMAT (Unlimited) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... Download Full EPUB Ebook here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... ACCESS WEBSITE for All Ebooks ......................................................................................................................... Download Full PDF EBOOK here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... Download EPUB Ebook here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... Download doc Ebook here { https://tinyurl.com/y6a5rkg5 } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
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Biggest Mistake of Broke Web Designers

  1. 1. + @JudiKnight Biggest Mistake of Broke Web Designers Webinar Series #2 Web Designer’s Secrets Revealed
  2. 2. + Hi, I’m Judi Knight @judiknight Serial Entrepreneur: Ph.D. Clinical Psychologist, CEO of Medical Records Software Company and Real Estate Developer Founder and Creative Director of a WordPress Web Design Agency, New Tricks Organizer of the WordPress User’s Meetup Group with 3,000+ members Lead Organizer of WordCamp Atlanta for five years. Speaker at WordCamps across the country including WordCamp US and Keynote speaker
  3. 3. + BEFORE WE START B Turn off your phone, close your other tabs, and get rid of any distractions!
  4. 4. + What’s Going to Happen Tonight • 5-minute intro • 45-minute training • 10 minutes to tell you about something I’ve created just for you • 15-minute Q and A Session
  5. 5. + TELL ME IN THE CHAT Are you a current or aspiring WordPress web designer or developer?
  6. 6. + TELL ME IN THE CHAT Are you a current or aspiring WordPress web designer or developer?
  7. 7. + What We Covered in Webinar #1 •
  8. 8. + What We Covered in Webinar #1 7 Core Competencies of a WordPress Web Designer Develop a Strong Foundation and Become a True Professional
  9. 9. + Seven Core Competency Framework • Web Design Agency If you’re working on websites in an agency setting, your work will be defined by your role on the team: project manager, web designer, web developer, UX designer, content strategist, copywriter, SEO Specialist • Freelancer If you’re building websites as a freelancer, no matter what your background, technician, web designer or developer, you’ll have to play all of these roles. If you don’t have a particular skill or ability you’ll have to know enough about the skill you don’t have to know what an excellent outcome is even to hire someone to partner with for that part of the work. .
  10. 10. + What We Covered in Webinar #1 Conscious Competence Model – Why you may be stuck. Bermuda Triangle of Web Designer’s Hell Pro
  11. 11. + Can You See. . . • It’s not your fault if you’re in Phase 2 - Conscious Incompetence. It’s a normal and uncomfortable part of learning any new skill. • But, the longer you stay in Phase 2 trying to learn these seven competency areas yourself, the higher the likelihood you’re going to get frustrated and quit. • Your journey would be far less treacherous and go so much faster if you had a proven path to follow and a guide to help you along.
  12. 12. + TELL ME IN THE CHAT Where are you on the Web Designer’s Learning Curve? Are you a one, two or swirling around in the Bermuda Triangle?
  13. 13. + What We Covered in Webinar #1 Some Tips From a Few Competency Areas • Online Marketing: The Importance of Having Your Own Branded and Niched Website • Business and Client Management Pricing Web Sites Like a Pro • User Experience and Usability User Experience Research is Your Secret Weapon • Web Design Skills Learning the Rules of Design
  14. 14. + Tonight’s Webinar • The Biggest Mistake of Broke Web Designers • How to Build Effective Websites Using a Solid, Trusted Theme Framework - No Matter What Level You are When You Start. • How to Choose the Framework Best for You WordPress Skills
  15. 15. + TELL ME IN THE CHAT DOES THIS SOUND LIKE YOU?
  16. 16. + TELL ME IN THE CHAT You spend a lot of time searching for the perfect theme or theme framework for each and every project. You’ve never got to the point with a theme where you feel like an expert and can make it your own.
  17. 17. + TELL ME IN THE CHAT You find a theme and spend a lot of time getting the site to look great and then you find out something horrible about it. • The site loads slow no matter what you do. • There’s an error and the theme developer drops out of sight.
  18. 18. + TELL ME IN THE CHAT WHAT ABOUT THIS ONE?
  19. 19. + TELL ME IN THE CHAT: Does This ring a bell? You’ve tried going to WP Meetups and attending WordCamps to develop your skills but you haven’t had the right information, at the right time, at the right level and your frustrated.
  20. 20. + AM I CLAIRVOYANT? NO! I’ve been there. And, I remember what it was like back then I now have a small agency making effective websites for our clients I’m passionate about helping others get through that period of conscious incompetence period and on to a successful career.
  21. 21. + PATH TO BECOMING A PRO Competency: WordPress Skills
  22. 22. + Biggest Mistake of Broke Web Designers Spending hours obsessing over finding the perfect theme and doing it again for each new project you do.
  23. 23. + Here’s Why It’s Deadly to Success • Once you find a new theme you spend hours learning how to use each one of them • You’ll never get proficient in using and customizing a particular theme framework • Never feel confident • Unknown themes may have issues that come up later •
  24. 24. + What Pro’s Do Instead. . . Choose a premium theme framework. Learn to customize it. Use it as the base for all of the websites you build.
  25. 25. + What Pro’s Don’t 1. Never Use a Free Theme From a Search Online! 2. Never Make a Custom Site from Scratch.
  26. 26. + What type of theme frameworks exist?  Some have many child theme templates that use widget areas for customization of the home page (StudioPress)  Some are drag and drop Frameworks (Beaver Builder Theme, Bakery, Layers, Headway, Divi)  Check theme developers out at: https://wordpress.org/themes/commercial  Don’t Use Free Themes from online searches, ever
  27. 27. + Why Use a Theme Framework?  Trusted Development Company  Support with upgrades  Community of people to learn from  Ease of Development  Built-in Functionality  Code Quality
  28. 28. + What is a Theme Framework? Theme Frameworks use a Parent-Child concept for theme development. The base code for functionality resides in the Parent theme. Custom styling and any new functionality is added to a Child theme so that later when the parent theme is updated, the customizations don’t get overwritten.
  29. 29. + Disadvantages of a theme framework?  The good ones are not free  There is a learning curve  Includes code for features you may never use
  30. 30. + CHOOSING A THEME FRAMEWORK Depends on Skill Level General Design Website Design User Experience Branding Content
  31. 31. + CHOOSING A THEME FRAMEWORK StudioPress GENESIS Theme Framework Home Page is Based on Widget Areas
  32. 32. STUDIOPRESS • One of the most reputable theme development shops • User community of over 200,000 • Stellar support and ongoing upgrades and updates • HOME page design layout flexibility without coding
  33. 33. WHY STUDIOPRESS • Beginners and Non-Designers Can’t Go Wrong • Start with it to get a feel for web layouts and designs
  34. 34. PAGE BUILDERS NOT BEST FOR BEGINNERS Offering someone who is not a skilled web designer unlimited design possibilities is not the best idea.
  35. 35. 60+ CHILD THEME DESIGNS
  36. 36. CONSIDER WHAT TYPE OF SITE YOU”RE BUILDING • Blog • Simple business website • Photographer or artist’s portfolio • Non-profit • Web design agency • Feminine or masculine branding
  37. 37. IGNORE NICHED THEMES Foodie Pro is not just for food sites. Get creative by looking at the styling and structure of a Child Theme rather than the title of the theme or the photos used in the demos.
  38. 38. + Theme Customization Steps to Design Pro
  39. 39. + Customization Journey with Genesis for a Beginner or Non-Designer Use Built in Theme Options & Client’s Text and Images Add client’s logo Choose colors, menus, and other options available in the theme’s customizer Choose how to layout the site using or not using home page widget areas Add client’s images and content to the site
  40. 40. BASIC STAGE
  41. 41. BASIC STAGE EXAMPLE 2
  42. 42. STYLING STAGE
  43. 43. LAYOUT STAGE
  44. 44. LAYOUT AND CODING STAGE Use the Beaver Builder Plugin along with the Dambuster Plugin with StudioPress. or Start with one of the templates that comes with the Beaver Builder Theme. Well-coded, well-documented, and comes with a large community of experts.
  45. 45. CODING STAGE
  46. 46. + Your 4 Month Journey to Pro Includes:  A 10-Module Online Course  5-10 Lessons in each module. Each lesson includes a video, a transcript, an assignment, and a quiz.  Weekly, group office-hours coaching sessions.  Three, individual sessions upon completing strategic milestones.
  47. 47. + Your 4 Month Journey to Pro Also Includes:  A dedicated Slack Group where you can share your accomplishments, resources and challenges, as well as give and get feedback from your peer community and the New Tricks Team.  Unlimited Access to the entire StudioPress Library with 60+ Child Themes and instructions for the duration of the course. https://tinyurl.com/masterycourse2018
  48. 48. + A Tested, Systematic Path to Pro  The Mastery Course has been strategically organized to provide you a solid foundation across the Seven Core Competency Framework,  You’ll learn everything you need to price, close, build, and deliver effective websites for clients who appreciate your expertise and compensate you for the value of your work.  During the course, you’ll put what you’re learning into practice, step-by-step. While following the course curriculum, you’ll niche, brand, design, build, and launch your own effective, professional website ( or build one for a client, friend, or organization). Achieving that alone is more than worth the cost of the course.
  49. 49. + APPLY NOW FOR NEXT SESSION! This is the only course of its kind that gives you what you need to traverse the dangerous waters to becoming a competent professional. We’ve run three sessions of the course with successful graduates. It’s the course wish I could have taken all those years ago. I’m happy to be able to offer it to you now. https://tinyurl.com/masterycourse2018
  50. 50. + THAT’S IT FOR NOW

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