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0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
0135140560 pp11a
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0135140560 pp11a

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BSA105: Business English …

BSA105: Business English
Section 11: Business and Employment Communications

Yavapai College
Lindsay Henning
Associate Professor

Published in: Career, Business
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  • 1. Pearson Business Reference and Writer’s Handbook Section Eleven Business and Employment Communications
  • 2. This section provides
    • Fundamentals of writing everyday business documents used for meetings, travel, and events
    • Standards for writing resumes, cover letters, and job search follow-up messages
  • 3. Objectives
    • Prepare agendas and minutes for routine and formal meetings
    • Prepare an itinerary
    • Develop a resume
    • Write a cover letter and follow up
    • Write to persons who assist with the job search
  • 4. Agendas
    • Are prepared for formal and informal meetings meetings to list
      • Title/purpose of the meeting
      • Attendees/members
      • Items for discussion
      • Activities/program for a meeting or event
      • Order of business or activities
      • Presenters
  • 5. Items for an informal agenda
    • Person or group convening the meeting
    • Title indicating the meeting’s purpose
    • Date, time, and location
    • List of attendees
    • Topics in order of discussion
    • Presenter and time allotment for each topic (optional)
  • 6. Formal meeting agendas
    • May follow parliamentary procedure and include the following as well as other items:
      • Call to order
      • Roll call
      • Reading and approval of last meeting’s minutes
      • Reports of officers or committees
      • New business
      • Program
      • Adjournment
  • 7. Agendas for conferences and seminars
    • May be produced in-house
    • May require development of a one- or two-page program
    • Even when agendas are professional produced, internal staff usually prepare the draft and make suggestions for readability
  • 8. Minutes of meetings
    • Provide a written record of the discussions, actions, and decisions made on the agenda items
    • Minutes for formal meetings follow a more rigid format that correlates to the parliamentary procedure order of business
  • 9. Standard items for meeting minutes
    • May include all or some of the following:
      • Name of the group/title purpose of the meeting
      • Time, date, location
      • Name of the person presiding over the meeting
      • Names of attendees and members who were absent
      • Summary of resolution of each agenda
      • Plans for next meeting
  • 10. Itineraries
    • Are detailed schedules of activities used for travel and events; they may include
      • Traveler’s name
      • Destination and purpose
      • Transportation details
      • Accommodations details
      • Contact information for appointments, meetings, meal reservations
  • 11. Press releases
    • Are distributed to media outlets
      • To get information out to the public in the language that the organization prefers
      • To announce new products and services, staff changes, organizational restructuring, special events, and so on
    • Should be written with the assumption that copy will be picked up verbatim
  • 12. Employment communications
    • Focus on aspects of your background, education, experience that present you as the person best-suited for the position you want.
  • 13. The chronological resume
    • Lists employers and work experience together in reverse chronological order—from most recent to earliest.
    • Employers perceive this resume style as fact-based.
  • 14. The functional resume
    • Highlights work experience, specialized skills, and professional achievements that match the requirements of the position being sought.
    • Works well for people who have changed jobs often, worked in different fields, or who have not been steadily employed
  • 15. A combination resume
    • Merges chronological and functional styles.
    • Lists important skills, educational background, and achievements first (functional), and then specific employment data and brief descriptions of responsibilities and achievements with each employer (chronological).
  • 16. Standard resume parts
    • Contact information
    • Summary or professional profile
    • Objective
    • Employment history and work experience
    • Education
    • Special skills and achievements
    • References
  • 17. Resumes should
    • Use keywords and action verbs
      • To communicate your experience in sharp language
      • To facilitate organizations that scan resumes for words that relate to job qualifications
  • 18. The cover letter
    • Introduces you and your resume
    • Explains why you are interested in the company and the position
    • Refers to your qualifications
    • Indicates when you will contact the recipient
    • Should always be addressed to a specific person
  • 19. Resume formatting
    • Resume formatting has changed with the use of technology
    • The trend is away from making it “pretty” to making it easy to scan into a database
    • Use keywords and action verbs to communicate your experience in sharp language and to facilitate organizations that scan resumes for words that relate to job qualifications
  • 20. The resume and cover letter should show that you
    • Understand the major requirements of the position
    • Have education, training, and experience that meet the requirements
    • Present qualifications and characteristics that relate to the position
    • Offer references
    • Request an interview
  • 21. Job search courtesy
    • Never use a person’s name for a reference without asking permission
    • Always write a thank-you message for a reference
    • Always write a thank-you message following a job interview
    • If you lose interest after an interview, let the employer know
  • 22. Employment communications
    • Are sales tools that must be persuasive and must sell your qualifications.
    • Before preparing them, find out all you can about the job for which you are applying.

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