1. 20
things
I’ve learned about the
business of people
By Matt Leedham
Creative Director & Founder

2. Hi.
I put these slides together to simply
share some thoughts around what i’ve
learned from working with clients over
the last 20 years.
It’s not rocket science by any means.
Just a small dose of plain sense.
My hope is that you get at least one
nugget of wisdom.
Enjoy.

3. “Everyone just wants
1
to be loved”
So love them openly.

4. “Everyone wants
2
to look good”
Make them look amazing.

5. “People do business
3
with people they like”
Make yourself popular.

6. “Conversation
4
should be fun”
Enjoy it and
make people laugh.

7. “Take an interest
5
in peoples lives”
And you’ll go places.

8. “Find solutions.
6
And quickly”
People will be impressed.

9. “Go above and beyond
7
on every job”
Why bother otherwise?

10. “Don’t wait for the
8
phone to ring”
Make it happen.

11. “Get off email.
9
And leave out emotion”
Chances are, it’ll be
broadcast to the world.

12. “Meeting in person is
10
still the way to go”
We are human beings.
Not computers.

13. 11
“Listen more”
Speak less.

14. 12
“The solution is almost
always in the facts”
Be a curious detective.

15. “Show people the
13
results of your work”
No-one can argue
with the facts.

16. “No-one is really
14
interested in the
problems or issues”
Just find a solution.

17. 15
“Persistence pays off”
Ask again. And again.

18. “Old friends aside,
16
your clients aren’t
your friends”
Keep it professional.

19. “Always look like you
know what you’re
17
talking about”
You’re the expert.
Look like it.

20. “Preparing for
meetings will show
18
you’re onto it”
Not doing so will
show a lot more.

21. 19
“Can you do that?”
Absolutely you can.

22. “You only really
get one chance
20
at anything”
Make yours
the best it can be.

23. Thanks for reading.
If you enjoyed it, let me know.
Matt Leedham
Creative Director & Founder
Level 3, 194 Miller St, North Sydney, Australia
E: matt@leedhamcreative.com
leedhamcreative.com
© Matt Leedham 2013