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Copyright © President & Fellows of Harvard College. NELINET Annual Bibliographic - 16 November 2007 Jane Ouderkirk, Managi...
Contexts and Perspectives <ul><li>Contexts and perspectives in which information objects are: </li></ul><ul><li>Created  <...
Harvard Business School <ul><li>1,800 MBA Students </li></ul><ul><li>98 Doctoral Students </li></ul><ul><li>201 Faculty FT...
What’s in a name?  <ul><li>Knowledge & Library Services  (KLS @ HBS) </li></ul><ul><li>Baker Library Services </li></ul><u...
Knowledge & Information Assets Management   KIA  was   Collections Management   was   Library Technical Services <ul><li>T...
Shift in core products and services <ul><li>More information to manage, but less of it in physical formats </li></ul><ul><...
Changed customer service models <ul><li>Just in case  - Libraries attempt to anticipate information needs buy acquiring wh...
Definitions <ul><li>Controlled vocabulary = list of terms explicitly enumerated, controlled and published by a registratio...
Perspective - <ul><li>Perspective </li></ul><ul><li>the appearance of things relative to one another as determined by thei...
Perspective (time) <ul><li>X >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>> </li></ul><ul><li>1970  1975  1980  1985  1990  1995  20...
Perspective (Access) <ul><li>1975 - Periodicals Rooms with hundreds of volumes of print index/abstract/citation services –...
An example- <ul><li>In the West,  ALL  Swans were white until 1697. </li></ul><ul><li>highly improbable and unpredictable ...
Perspective: What is  The Black Swan   about ? <ul><li>OCLC Subject :  Uncertainty (Information theory) -- Social aspects....
Who’s managing what with which tools? <ul><li>Multiple repositories for Content and Metadata </li></ul><ul><li>ILS/OPAC  <...
Where do I find the words? <ul><li>www.taxonomywarehouse.com </li></ul><ul><li>Over 660 Taxonomies  </li></ul><ul><li>Clas...
Say what?  Say how?  Says who? <ul><li>User terms (web analytics) </li></ul><ul><li>Cross-mapped thesauri – shared input <...
Stovepipes or silos vs. bridges and maps <ul><li>KW search reveals only that which is explicitly stated within an object <...
What next? <ul><li>Smarter data-mining software </li></ul><ul><ul><li>Computational linguistics </li></ul></ul><ul><ul><li...
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In other words...: Using multiple taxonimies

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Transcript of "In other words...: Using multiple taxonimies"

  1. 1. Copyright © President & Fellows of Harvard College. NELINET Annual Bibliographic - 16 November 2007 Jane Ouderkirk, Managing Director of Knowledge & Information Assets In other words… : Using multiple taxonomies
  2. 2. Contexts and Perspectives <ul><li>Contexts and perspectives in which information objects are: </li></ul><ul><li>Created </li></ul><ul><li>Collected/ deposited </li></ul><ul><li>Described </li></ul><ul><ul><li>by creators </li></ul></ul><ul><ul><li>by collectors </li></ul></ul><ul><ul><li>by potential users </li></ul></ul><ul><ul><li>over time </li></ul></ul><ul><ul><li>across cultures/languages </li></ul></ul><ul><ul><li>across professions </li></ul></ul><ul><ul><li>relative to the volume of similar objects in a collection </li></ul></ul><ul><li>Discovered/used </li></ul>
  3. 3. Harvard Business School <ul><li>1,800 MBA Students </li></ul><ul><li>98 Doctoral Students </li></ul><ul><li>201 Faculty FTE </li></ul><ul><li>1,044 Staff </li></ul><ul><li>33 Buildings </li></ul>
  4. 4. What’s in a name? <ul><li>Knowledge & Library Services (KLS @ HBS) </li></ul><ul><li>Baker Library Services </li></ul><ul><ul><li>Contemporary collections research, reference, access </li></ul></ul><ul><li>Historical Collections </li></ul><ul><ul><li>Reference and access services to the world’s largest business history collection </li></ul></ul><ul><li>Web & Intranet Services </li></ul><ul><ul><li>Web service management for HBS </li></ul></ul><ul><li>Knowledge & Information Assets Management </li></ul><ul><ul><li>>>>>>>>>>>>>>>>>>>>>>>>>>>>>> </li></ul></ul>
  5. 5. Knowledge & Information Assets Management KIA was Collections Management was Library Technical Services <ul><li>Three Units- </li></ul><ul><li>Taxonomy & Metadata Management </li></ul><ul><ul><li>grew from Cataloging </li></ul></ul><ul><ul><li>provides metadata and taxonomy management and consulting services to HBS </li></ul></ul><ul><li>Content Management </li></ul><ul><ul><li>grew from Acquisitions & Serials Management </li></ul></ul><ul><ul><li>responsible for acquisition and management of purchased or licensed content </li></ul></ul><ul><li>Information Lifecycle Management </li></ul><ul><ul><li>grew from Records Management </li></ul></ul><ul><ul><li>responsible for management of internally created content from its creation to destruction or transfer to permanent archival storage </li></ul></ul>
  6. 6. Shift in core products and services <ul><li>More information to manage, but less of it in physical formats </li></ul><ul><li>More competition from vendors for cataloging, processing, access… </li></ul><ul><li>Increased demand for metadata and taxonomy management to meet business needs specific to HBS </li></ul><ul><li>Voluminous increase in internally created digital information </li></ul><ul><ul><li>Faculty publications and administrative records, documents, and documentation </li></ul></ul><ul><ul><li>Databases, wikis, i-sites, spreadsheets, websites, photographs, videos, podcasts, weblogs, Second Life sessions, Facebook groups… </li></ul></ul>
  7. 7. Changed customer service models <ul><li>Just in case - Libraries attempt to anticipate information needs buy acquiring what customers might need </li></ul><ul><li>Just in time – Libraries get the information when it is needed (resource sharing) </li></ul><ul><li>Just for you – “I want the information that I need delivered to my desktop when I need it!” (RSS feeds, purchase on demand, improved discovery tools ) </li></ul>
  8. 8. Definitions <ul><li>Controlled vocabulary = list of terms explicitly enumerated, controlled and published by a registration authority </li></ul><ul><li>Taxonomy = controlled vocabulary terms hierarchically structured with at least one parent-child relationship to other terms in the structure </li></ul><ul><li>Thesaurus = networked collection of controlled vocabulary terms with related or equivalent terms. </li></ul>
  9. 9. Perspective - <ul><li>Perspective </li></ul><ul><li>the appearance of things relative to one another as determined by their distance from the viewer wordnet.princeton.edu/perl/webwn </li></ul><ul><li>the interrelation in which a subject or its parts are mentally viewed ; point of view cte.jhu.edu/techacademy/fellows/Hemmingson/webquest/slsdictionary_htlm.htm </li></ul><ul><li>the process of viewing something from a distinct vantage point; or, the impression one has of an object or landscape from particular vantage point www3.newberry.org/k12maps/glossary/index.html </li></ul>
  10. 10. Perspective (time) <ul><li>X >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>> </li></ul><ul><li>1970 1975 1980 1985 1990 1995 2000 2005 2010 </li></ul><ul><li>Y >>>>>>> </li></ul><ul><li>30 years of observation reveal a greater degree of change than 5 years </li></ul><ul><li>1967: AACR first published; OCLC founded </li></ul><ul><li>1968: First MARC publication issued </li></ul>
  11. 11. Perspective (Access) <ul><li>1975 - Periodicals Rooms with hundreds of volumes of print index/abstract/citation services – each with its own taxonomy </li></ul><ul><li>1985 - DIALOG – sequential searches of online serials information using terms from dozens of paper thesauri with distinct vocabularies </li></ul><ul><li>Today – free-range, full-text searching across platforms, BUT! </li></ul>
  12. 12. An example- <ul><li>In the West, ALL Swans were white until 1697. </li></ul><ul><li>highly improbable and unpredictable events can have massive impact </li></ul><ul><li>Humans attempt to create order where there is chaos or to impose order where there is none </li></ul><ul><li>Predicting the future is more complex than analyzing what we know of the past. </li></ul>
  13. 13. Perspective: What is The Black Swan about ? <ul><li>OCLC Subject : Uncertainty (Information theory) -- Social aspects. Forecasting. </li></ul><ul><li>Amazon Customer tags: decision making (46) risk (39) intellectual meditations (32) complexity (24) history of science (21) historical dimensions and perspectives (20) knowledge (19) random (16) investing (15) chaos (12) philosophy (7) </li></ul><ul><li>LibraryThing: probability (33) economics (23) finance (20) philosophy (19) mathematics (16) statistics (16) Business (13) science (12) randomness (11) Psychology (10) risk (10) investing (7) </li></ul>
  14. 14. Who’s managing what with which tools? <ul><li>Multiple repositories for Content and Metadata </li></ul><ul><li>ILS/OPAC </li></ul><ul><li>Visuals Images </li></ul><ul><li>Archival Finding Aids </li></ul><ul><li>CMS Content Management Systems </li></ul><ul><li>Institutional Repositories </li></ul><ul><li>DAMS Digital Asset Management Systems </li></ul><ul><li>ECMS Enterprise Content Management Systems </li></ul>
  15. 15. Where do I find the words? <ul><li>www.taxonomywarehouse.com </li></ul><ul><li>Over 660 Taxonomies </li></ul><ul><li>Classified by 73 subject domains </li></ul><ul><li>Produced by 261 publishers </li></ul><ul><li>In 39 languages </li></ul><ul><li>65% produced in digital media </li></ul><ul><li>100 directly licensable </li></ul><ul><li>Customized sets </li></ul>
  16. 16. Say what? Say how? Says who? <ul><li>User terms (web analytics) </li></ul><ul><li>Cross-mapped thesauri – shared input </li></ul><ul><ul><li>Bombay = Mumbai=map coordinates=mail code=phone code </li></ul></ul><ul><ul><li>Tradenames = generic </li></ul></ul><ul><ul><li>English=French=Chinese=… </li></ul></ul><ul><li>Corporate & Personal Name registries </li></ul><ul><li>Tag clouds and topic maps as finding aids </li></ul><ul><li>Cooperative tag binding </li></ul>
  17. 17. Stovepipes or silos vs. bridges and maps <ul><li>KW search reveals only that which is explicitly stated within an object </li></ul><ul><li>Faceted searches against a single taxonomy can help or hinder </li></ul><ul><li>Metadata facilitates or protects/prevents/limits discovery </li></ul><ul><ul><li>Metadata embedded in objects </li></ul></ul><ul><ul><li>Metadata stored in repositories with pointers to objects </li></ul></ul><ul><ul><li>Digital Rights Management </li></ul></ul><ul><li>Taxonomy helps narrow or broaden search within a structured hierarchy </li></ul><ul><li>Thesaurus widens search with inclusion of related/equivalent terms </li></ul><ul><li>Data Registries improve consistency </li></ul>
  18. 18. What next? <ul><li>Smarter data-mining software </li></ul><ul><ul><li>Computational linguistics </li></ul></ul><ul><ul><li>Entity extraction software </li></ul></ul><ul><li>Cross-application tag aggregation </li></ul><ul><ul><li>Cooperative tag binding across platforms, professions… </li></ul></ul><ul><li>Cooperative relationship and concept mapping </li></ul><ul><ul><li>For audience subsets </li></ul></ul><ul><ul><li>By audience subsets </li></ul></ul><ul><li>Attention metadata – ALL about individual user behavior </li></ul><ul><li>Perspective analysis and customized context = advanced personalization </li></ul><ul><ul><ul><ul><ul><li>Thank you! </li></ul></ul></ul></ul></ul>
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