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IT’S THE COMMUNITY, STUPID! 7-step Plan To Raise & Nurture Any Community Online Karine Joly (@karinejoly on Twitter)
 
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So many tools, so little time
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[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object]
Communication Overload
[object Object],[object Object]
[object Object]
[object Object],[object Object]
[object Object],[object Object]
Stop, breath, and...
Think!
Remember, we are in the... ...Relationships Building Business
Conversations build Relationships
Many Conversations,  Many Relationships.
IT’S THE COMMUNITY, STUPID!
[object Object],[object Object]
7-Step Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What can  YOU   do for  THEM?
[object Object],[object Object],[object Object],2
If you build it  with them , they will come 3
[object Object],[object Object],4
Listen, Identify, Empower 5
Call them back - on their terms 6
Meet your new boss(es)! 7
7-Step Recap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object]
[object Object]
Over 150+ admitted student members 25% of students invited joined the community 700+ photos uploaded 400+ forum comments
Ann White, Web Content Coordinator Oklahoma Christian University
2,300 registered admitted students 51% never made an official visit   Of these, 83% submitted a deposit  
Adam Stahr,  University of Nebraska-Lincoln
8,111 visits  78,631 pageviews  282 members (1,323 invited on Jan. 2)  712 photos posted by members  38 discussion forums  10 minutes: average time on site
Rachel Reuben, Web Communication Dir.   SUNY New Paltz
697 members 876 uploaded photos 20 groups created by members 82K monthly page views   45% members invited by their peers 
Mike Caulfield  Keene State College
Launched in January 2007 1700 members 2700 websites reviewed eduStyle Awards The eduStyle Guide to Usable Higher-Ed Homepage Design
Stewart Foss, Founder  eduStyle Web Design Gallery
Launched in April 2007 1801 members 39 speakers 20 webinar series 1325 webinars taken
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It's the Community, Stupid! Take 2