SlideShare is now on Android. 15 million presentations at your fingertips.  Get the app

×
  • Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
 

Viral Loops: Making Self-Marketing Apps

by Lead UI Developer at College Board on Mar 03, 2010

  • 14,960 views

An overview of how to build applications that have built-in mechanisms for driving users to recruit additional users through normal use of the application.

An overview of how to build applications that have built-in mechanisms for driving users to recruit additional users through normal use of the application.

Statistics

Views

Total Views
14,960
Views on SlideShare
14,448
Embed Views
512

Actions

Likes
80
Downloads
455
Comments
13

32 Embeds 512

http://www.inqbation.com 114
http://madebymany.com 96
http://www.stuart-hall.com 90
http://jjeffryes.blogspot.com 48
http://www.slideshare.net 36
http://www.inmedia.im 29
http://211.238.46.203 18
http://www.linkedin.com 11
http://www.eduforum.pt 10
http://alexbleau.com 7
http://siliconeteen.blogspot.com 7
http://blog.naver.com 6
http://bleau.tumblr.com 6
http://bitly.com 5
https://twitter.com 5
http://www.facebook.com 3
http://safe.tumblr.com 2
https://twimg0-a.akamaihd.net 2
http://eduforum.pt 2
http://fanpageerstellen.com 2
http://testingthisoutta.blogspot.com 2
http://translate.googleusercontent.com 1
http://www.zna.com.tw 1
http://testingthisoutta.blogspot.de 1
http://test.inqbation.com 1
http://www.transloopa.com 1
http://www.digitalexpertsolutions.com 1
http://localhost 1
http://jjeffryes.blogspot.co.uk 1
http://jjeffryes.blogspot.in 1
http://lean-product-development.posterous.com 1
http://testingthisoutta.blogspot.ro 1
More...

Accessibility

Categories

Upload Details

Uploaded via SlideShare as Microsoft PowerPoint

Usage Rights

CC Attribution License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

110 of 13 previous next Post a comment

  • davidredpath56 David Redpath Thanks for Sharing Maxim, extremely useful! 1 year ago
    Are you sure you want to
    Your message goes here
    Processing…
  • gnm3000 German Montenegro what is Use Drives Use. I dont find any information about that term. Thanks! 1 year ago
    Are you sure you want to
    Your message goes here
    Processing…
  • DenisEilkenson DenisEilkenson There are solutions today that makes it easy to initiate and increase the word of mouth marketing - adding buzzdoes for example (www.buzzdoes.com) to the mobile app can help creating a viral effect and does WOM (word of mouth marketing) automatically for any app that uses it. 1 year ago
    Are you sure you want to
    Your message goes here
    Processing…
  • docjangmi 윤정 황, 콘텐츠기획실장 at 마킨드 앱 마케팅 좋은 자료. 2 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • elfried Elfried Klarenbeek nice work, thanks ! 3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • GogoErekosima Gogo Erekosima, Business Development Consultant, Small Business Coach at IdeaAgeConsulting.com, CoachGogo.com, Strategic Marketing Websites, Oops...sorry about the previous comment.

    First of all, this is an excellent presentation on this topic. Every company needs to thoroughly examine how such viral components can be incorporated into their current marketing strategy. Too CMOs are still taking a 'wait and see' approach to tactics which can be proven to drive core objectives and for which metrics are plain to see.

    Well done.
    3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • GogoErekosima Gogo Erekosima, Business Development Consultant, Small Business Coach at IdeaAgeConsulting.com, CoachGogo.com, Strategic Marketing Websites, Every business large and small has to develop a strategy for incorporating. 3 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • Gaurav_M Gaurav M, UX developer at anonymous simply KICK ASS 4 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • hudali15 Ali Anani, PhD, Managing Partner at Phenomena Communications I want to register my appreciation of these comments as an author of presentations. Good presentations MUST be commented on to keep authors motivated. A presentation of this quality provides a perfect example of what I mean. I run occasionally across some outstanding presentations that drew no comments. I feel participating in dialogues that promote and, hopefully, virally promote excellent presentations is the duty of authors and readers alike. 4 years ago
    Are you sure you want to
    Your message goes here
    Processing…
  • bagtheweb BagTheWeb Team, Web 2.0 at BagTheWeb.com Great presentation! PlanCast.com is a good example of viral loops. Plancast is a web application that allows users to create inclusive, location-based plans and share them with friends via Facebook and Twitter.Users can see what their friends are planning in the upcoming weeks, where they will be, and can opt to join in the plan without a formal RSVP. Adam L. Penenberg capture s the essence of the ever-scaling power of the virus in his book Viral Loop. You can read some of the biggest viral success stories in history, from Tupperware to Ning.
    http://www.amazon.com/Viral-Loop-Facebook-Businesses-Themselves/dp/1401323499
    4 years ago
    Are you sure you want to
    Your message goes here
    Processing…

110 of 13 previous next

Post Comment
Edit your comment

Viral Loops: Making Self-Marketing Apps Viral Loops: Making Self-Marketing Apps Presentation Transcript