<ul><ul><li>Ellyssa Kroski </li></ul></ul><ul><ul><li>Brooklyn Public Library </li></ul></ul><ul><ul><li>January 12, 2009 ...
<ul><li>What is Social Software & Online Community? </li></ul><ul><li>Why Should We Care? </li></ul><ul><li>What Are Some ...
<ul><li>New Web 2.0 tools which are: </li></ul><ul><ul><li>Social </li></ul></ul><ul><ul><li>Participatory </li></ul></ul>...
<ul><li>Social Software Tools enable people to: </li></ul><ul><ul><li>Create </li></ul></ul><ul><ul><li>Contribute </li></...
<ul><li>Web-based communities which are: </li></ul><ul><ul><li>Social </li></ul></ul><ul><ul><li>Virtual Gathering places ...
<ul><li>Mainstream Adoption </li></ul><ul><ul><li>85% of college students have a Facebook account </li></ul></ul><ul><ul><...
<ul><li>Exploding Growth </li></ul><ul><ul><li>MySpace has over 200 million users </li></ul></ul><ul><ul><li>Facebook has ...
 
<ul><li>User Profiles </li></ul><ul><li>Tagging </li></ul><ul><li>User Comments </li></ul><ul><li>User Reviews & Ratings <...
<ul><li>Heart of the community website </li></ul><ul><li>Provide users with an online identity  </li></ul><ul><li>Point of...
<ul><li>A way for users to attach meaningful keywords to content </li></ul><ul><li>Allows users to catalog and categorize ...
<ul><li>A way to interact with digital content directly </li></ul><ul><li>Enable users to engage in and ignite conversatio...
<ul><li>A way for users to rank media or information as well as on and offline products </li></ul><ul><ul><li>Everything f...
<ul><li>Items saved by a user </li></ul><ul><li>Social aspects come with user’s ability to share lists with others </li></...
<ul><li>User's personalized set of connections within the community at large </li></ul><ul><li>Flickr allows distinction b...
<ul><li>Displays what is currently the most highly favored by the community </li></ul><ul><li>Glimpse into the Zeitgeist <...
<ul><li>Allows users to bookmark websites </li></ul><ul><li>Favorites become portable, as well as public and social </li><...
Social  Networking Subject Guides Social Cataloging Micro blogging Blogs Social   Book-  marking Media  Sharing Wikis Soci...
<ul><li>Easy Web publishing </li></ul><ul><li>No HTML required </li></ul><ul><li>Collaborative online spaces </li></ul><ul...
<ul><li>How are Libraries Using  Wikis? </li></ul>
 
 
 
 
 
 
 
<ul><li>Companion Wiki </li></ul><ul><ul><li>http://libraries.pbwiki.com </li></ul></ul>
<ul><li>An online space to save “favorites” or bookmarks </li></ul><ul><li>Discovery tools </li></ul><ul><li>Categorizatio...
<ul><li>How are Libraries  Using    Social Bookmarking? </li></ul>
 
 
 
 
 
 
 
 
 
<ul><li>Delicious </li></ul><ul><ul><li>http://delicious.com </li></ul></ul>
<ul><li>Organize and share photo & video collections online </li></ul><ul><li>Easy Upload </li></ul><ul><li>Great tools fo...
<ul><li>How are Libraries  Using    Media Sharing? </li></ul>
 
 
 
 
 
 
 
 
 
 
<ul><li>Flickr </li></ul><ul><ul><li>http://flickr.com </li></ul></ul><ul><li>YouTube </li></ul><ul><ul><li>http://www.you...
<ul><li>Online social hubs </li></ul><ul><li>“ Third Places” </li></ul><ul><li>Environments to find like-minded people </l...
<ul><li>How are Libraries  Using    Social Networking? </li></ul>
 
 
 
 
 
 
 
 
<ul><li>Facebook </li></ul><ul><ul><li>http://www.facebook.com </li></ul></ul>
<ul><li>Online journals or websites </li></ul><ul><li>Articles posted in chronological order </li></ul><ul><li>No HTML nec...
<ul><li>How are Libraries  Using   Blogs? </li></ul>
 
 
 
 
 
 
<ul><li>iLibrarian </li></ul><ul><ul><li>http://oedb.org/blogs/ilibrarian </li></ul></ul>
<ul><li>Online text communication tool </li></ul><ul><li>Short messages of up to 140 characters </li></ul><ul><li>Great to...
<ul><li>How are Libraries  Using    Microblogging? </li></ul>
 
 
Twitter
 
 
 
 
<ul><li>Twitter </li></ul><ul><ul><li>http://twitter.com </li></ul></ul>
<ul><li>Social catalogs of book, DVD, CD, and game collections. </li></ul><ul><li>Media Reviews, ratings, tagging, friends...
 
 
 
 
 
<ul><li>LibraryThing </li></ul><ul><ul><li>http://www.librarything.com </li></ul></ul>
<ul><li>Social Tools to create interactive subject guides </li></ul><ul><li>Multimedia & Multiformat </li></ul><ul><li>Gre...
<ul><li>How are Libraries  Using    Subject Guides? </li></ul>
 
 
 
<ul><li>Squidoo </li></ul><ul><ul><li>http://www.squidoo.com/seahorsekeeping </li></ul></ul>
<ul><li>Enhance library services </li></ul><ul><li>Outreach </li></ul><ul><li>Marketing & Promotion </li></ul><ul><li>Trai...
<ul><li>Jump right in </li></ul><ul><li>Start to learn what's possible with these tools </li></ul><ul><li>Learning for per...
<ul><li>Library Emerging Tech Labs </li></ul><ul><ul><li>Massachusetts Institute of Technology (MIT) —  http://libraries.m...
 
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Online Community & Libraries

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Given at Brooklyn Public Library Staff Day, January 2009.

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  • Load up wiki, sign into delicious, flickr, FB, ilibrarian, Twitter, LT Hi Everyone, I’m really excited to be here today to talk with you about Social Software, Online Community &amp; Libraries Before we get started I want to let you know that this slideshow is available at this URL, so you don’t need to take notes if you don’t want to. And can everyone in the back hear me okay? Okay, just let me know. So let’s get going...
  • Online Community & Libraries

    1. 1. <ul><ul><li>Ellyssa Kroski </li></ul></ul><ul><ul><li>Brooklyn Public Library </li></ul></ul><ul><ul><li>January 12, 2009 </li></ul></ul><ul><ul><li>http://www.slideshare.net/ellyssa </li></ul></ul>
    2. 2. <ul><li>What is Social Software & Online Community? </li></ul><ul><li>Why Should We Care? </li></ul><ul><li>What Are Some Elements of Community Sites? </li></ul><ul><li>What Are the Major Social Software Tools which Build Community? </li></ul><ul><li>How Are Libraries Using These Applications? </li></ul>
    3. 3. <ul><li>New Web 2.0 tools which are: </li></ul><ul><ul><li>Social </li></ul></ul><ul><ul><li>Participatory </li></ul></ul><ul><ul><li>Collaborative </li></ul></ul><ul><ul><li>Easy to Use </li></ul></ul><ul><ul><li>Community Environments </li></ul></ul>
    4. 4. <ul><li>Social Software Tools enable people to: </li></ul><ul><ul><li>Create </li></ul></ul><ul><ul><li>Contribute </li></ul></ul><ul><ul><li>Connect </li></ul></ul><ul><ul><li>Converse </li></ul></ul><ul><ul><li>Vote </li></ul></ul><ul><ul><li>Share </li></ul></ul>
    5. 5. <ul><li>Web-based communities which are: </li></ul><ul><ul><li>Social </li></ul></ul><ul><ul><li>Virtual Gathering places </li></ul></ul><ul><ul><li>Tools for communication and information exchange </li></ul></ul><ul><ul><li>Third Places </li></ul></ul>
    6. 6. <ul><li>Mainstream Adoption </li></ul><ul><ul><li>85% of college students have a Facebook account </li></ul></ul><ul><ul><li>Americans spend an average of 14 hours per week on the Web </li></ul></ul><ul><ul><li>US viewers watched 11 billion online videos in April 2008 </li></ul></ul><ul><ul><li>62% of young adult internet users have uploaded photos to the internet </li></ul></ul><ul><ul><li>54% of college students read blogs </li></ul></ul><ul><ul><li>Over half of all visitors to MySpace and over 40% to Facebook are over 35 years old </li></ul></ul>
    7. 7. <ul><li>Exploding Growth </li></ul><ul><ul><li>MySpace has over 200 million users </li></ul></ul><ul><ul><li>Facebook has over 140 million users half of which sign in daily </li></ul></ul><ul><ul><li>Over 133 million blogs </li></ul></ul><ul><ul><li>Wikipedia has over 10 million articles written in over 200 languages </li></ul></ul><ul><ul><li>People view over 4 billion videos monthly on YouTube </li></ul></ul><ul><ul><li>Facebook has more than 700 million photos uploaded to the site each month </li></ul></ul>
    8. 9. <ul><li>User Profiles </li></ul><ul><li>Tagging </li></ul><ul><li>User Comments </li></ul><ul><li>User Reviews & Ratings </li></ul><ul><li>Wish Lists </li></ul><ul><li>Friends Lists </li></ul><ul><li>Top Lists </li></ul><ul><li>Social Bookmarking </li></ul>
    9. 10. <ul><li>Heart of the community website </li></ul><ul><li>Provide users with an online identity </li></ul><ul><li>Point of origin from which user can navigate site </li></ul><ul><li>Reference point for users to find & connect with one another </li></ul><ul><li>Place for personalized content such as: </li></ul><ul><ul><li>Saved titles </li></ul></ul><ul><ul><li>User-created content </li></ul></ul><ul><ul><li>Friends </li></ul></ul><ul><ul><li>Recommendations </li></ul></ul><ul><ul><li>Wish lists </li></ul></ul><ul><ul><li>Ratings and reviews </li></ul></ul><ul><ul><li>Personal RSS feeds </li></ul></ul><ul><ul><li>Reputation information </li></ul></ul>
    10. 11. <ul><li>A way for users to attach meaningful keywords to content </li></ul><ul><li>Allows users to catalog and categorize digital resources </li></ul><ul><li>A tag cloud is a display of the most frequently used tags </li></ul><ul><ul><li>It is a discovery tool as well as an alternate form of navigation </li></ul></ul><ul><li>Offers libraries insight about how their users organize information </li></ul>
    11. 12. <ul><li>A way to interact with digital content directly </li></ul><ul><li>Enable users to engage in and ignite conversations on the Web </li></ul><ul><li>Comments on blog posts, videos, photos, news stories, and other users </li></ul><ul><li>Comments within the OPAC lets users provide brief commentary on library materials </li></ul><ul><li>Comments on library websites encourages users to provide feedback, ask questions, and launch discussions </li></ul>
    12. 13. <ul><li>A way for users to rank media or information as well as on and offline products </li></ul><ul><ul><li>Everything from news articles and recipes to electronic equipment </li></ul></ul><ul><li>Enables users to write in-depth reviews of products, services, and media online </li></ul><ul><li>Empowers users, gives sense of value </li></ul><ul><li>Enables website to provide users with a valuable collection of content by leveraging community itself (Amazon.com) </li></ul>
    13. 14. <ul><li>Items saved by a user </li></ul><ul><li>Social aspects come with user’s ability to share lists with others </li></ul><ul><li>On library websites patrons could save library resources of all formats including books, websites, subject guides, and videos </li></ul>
    14. 15. <ul><li>User's personalized set of connections within the community at large </li></ul><ul><li>Flickr allows distinction between family, friends, and contacts </li></ul><ul><li>My Space assigns Tom as first friend, libraries could assign librarians </li></ul><ul><li>Within a library website environment would allow patrons to connect with other patrons who possess similar interests, share their wish lists, make user recommendations, and further build community </li></ul>
    15. 16. <ul><li>Displays what is currently the most highly favored by the community </li></ul><ul><li>Glimpse into the Zeitgeist </li></ul><ul><li>Top Read, Most Emailed, Most Commented, Top Authors, Top Reviewers, Most Popular </li></ul><ul><li>Library top lists could include most popular books, top authors, top websites, top raters and reviewers, and most popular tags </li></ul>
    16. 17. <ul><li>Allows users to bookmark websites </li></ul><ul><li>Favorites become portable, as well as public and social </li></ul><ul><li>Users can browse others’ favorites to discover new resources </li></ul><ul><li>In a library community users could save website resources as well as items from within the library’s catalog </li></ul>
    17. 18. Social Networking Subject Guides Social Cataloging Micro blogging Blogs Social Book- marking Media Sharing Wikis Social Software
    18. 19. <ul><li>Easy Web publishing </li></ul><ul><li>No HTML required </li></ul><ul><li>Collaborative online spaces </li></ul><ul><li>Revision Control </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Team projects </li></ul></ul><ul><ul><li>Knowledge bases </li></ul></ul><ul><ul><li>Remote collaboration </li></ul></ul><ul><ul><li>FAQs </li></ul></ul><ul><ul><li>Course instruction </li></ul></ul><ul><ul><li>Encyclopedias </li></ul></ul><ul><ul><li>Intranets </li></ul></ul>
    19. 20. <ul><li>How are Libraries Using Wikis? </li></ul>
    20. 28. <ul><li>Companion Wiki </li></ul><ul><ul><li>http://libraries.pbwiki.com </li></ul></ul>
    21. 29. <ul><li>An online space to save “favorites” or bookmarks </li></ul><ul><li>Discovery tools </li></ul><ul><li>Categorization by tags </li></ul><ul><li>Portable & searchable </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Resource collections </li></ul></ul><ul><ul><li>Subject guides </li></ul></ul><ul><ul><li>Reading lists </li></ul></ul>
    22. 30. <ul><li>How are Libraries Using Social Bookmarking? </li></ul>
    23. 40. <ul><li>Delicious </li></ul><ul><ul><li>http://delicious.com </li></ul></ul>
    24. 41. <ul><li>Organize and share photo & video collections online </li></ul><ul><li>Easy Upload </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Training </li></ul></ul><ul><ul><li>Marketing & Promotion </li></ul></ul><ul><ul><li>Teaching </li></ul></ul><ul><ul><li>Digital collections management </li></ul></ul><ul><ul><li>Online exhibits </li></ul></ul><ul><ul><li>Tours </li></ul></ul>
    25. 42. <ul><li>How are Libraries Using Media Sharing? </li></ul>
    26. 53. <ul><li>Flickr </li></ul><ul><ul><li>http://flickr.com </li></ul></ul><ul><li>YouTube </li></ul><ul><ul><li>http://www.youtube.com </li></ul></ul>
    27. 54. <ul><li>Online social hubs </li></ul><ul><li>“ Third Places” </li></ul><ul><li>Environments to find like-minded people </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Portals </li></ul></ul><ul><ul><li>Networking </li></ul></ul><ul><ul><li>Marketing </li></ul></ul><ul><ul><li>Outreach </li></ul></ul><ul><ul><li>Branding </li></ul></ul>
    28. 55. <ul><li>How are Libraries Using Social Networking? </li></ul>
    29. 64. <ul><li>Facebook </li></ul><ul><ul><li>http://www.facebook.com </li></ul></ul>
    30. 65. <ul><li>Online journals or websites </li></ul><ul><li>Articles posted in chronological order </li></ul><ul><li>No HTML necessary </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Breaking news </li></ul></ul><ul><ul><li>Staff communication </li></ul></ul><ul><ul><li>Subject resources </li></ul></ul><ul><ul><li>Course materials </li></ul></ul><ul><ul><li>Media reviews </li></ul></ul><ul><ul><li>Publishing </li></ul></ul>
    31. 66. <ul><li>How are Libraries Using Blogs? </li></ul>
    32. 73. <ul><li>iLibrarian </li></ul><ul><ul><li>http://oedb.org/blogs/ilibrarian </li></ul></ul>
    33. 74. <ul><li>Online text communication tool </li></ul><ul><li>Short messages of up to 140 characters </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Event announcements </li></ul></ul><ul><ul><li>News updates </li></ul></ul><ul><ul><li>Making Web resource recommendations </li></ul></ul><ul><ul><li>Promotion </li></ul></ul>
    34. 75. <ul><li>How are Libraries Using Microblogging? </li></ul>
    35. 78. Twitter
    36. 83. <ul><li>Twitter </li></ul><ul><ul><li>http://twitter.com </li></ul></ul>
    37. 84. <ul><li>Social catalogs of book, DVD, CD, and game collections. </li></ul><ul><li>Media Reviews, ratings, tagging, friends </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Cataloging book collections </li></ul></ul><ul><ul><li>Enabling patron participation </li></ul></ul><ul><ul><li>Book recommendations </li></ul></ul><ul><ul><li>Marketing </li></ul></ul>
    38. 90. <ul><li>LibraryThing </li></ul><ul><ul><li>http://www.librarything.com </li></ul></ul>
    39. 91. <ul><li>Social Tools to create interactive subject guides </li></ul><ul><li>Multimedia & Multiformat </li></ul><ul><li>Great tools for: </li></ul><ul><ul><li>Subject guides </li></ul></ul><ul><ul><li>Pathfinders </li></ul></ul><ul><ul><li>How-to guides </li></ul></ul>
    40. 92. <ul><li>How are Libraries Using Subject Guides? </li></ul>
    41. 96. <ul><li>Squidoo </li></ul><ul><ul><li>http://www.squidoo.com/seahorsekeeping </li></ul></ul>
    42. 97. <ul><li>Enhance library services </li></ul><ul><li>Outreach </li></ul><ul><li>Marketing & Promotion </li></ul><ul><li>Training </li></ul><ul><li>Instruction </li></ul><ul><li>Asset management </li></ul><ul><li>Staying Current </li></ul><ul><li>Communication </li></ul><ul><li>Collaboration </li></ul><ul><li>Networking </li></ul><ul><li>Community Building </li></ul><ul><li>“ Going where the users are” </li></ul>
    43. 98. <ul><li>Jump right in </li></ul><ul><li>Start to learn what's possible with these tools </li></ul><ul><li>Learning for personal use will lead to ideas for professional applications. </li></ul><ul><li>Set up some social software accounts, most of them are free! </li></ul>
    44. 99. <ul><li>Library Emerging Tech Labs </li></ul><ul><ul><li>Massachusetts Institute of Technology (MIT) — http://libraries.mit.edu/help/betas </li></ul></ul><ul><ul><li>University of Michigan — http://www.lib.umich.edu/labs </li></ul></ul><ul><ul><li>University of Minnesota — https://wiki.lib.umn.edu/IT/DigitalLibraryDevelopmentLab </li></ul></ul><ul><ul><li>University of Pennsylvania — http://labs.library.upenn.edu </li></ul></ul><ul><ul><li>University of Virginia — http://lab.lib.virginia.edu/index.html </li></ul></ul><ul><ul><li>Vanderbilt University — http://testpilot.library.vanderbilt.edu </li></ul></ul>

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