The document discusses a case study of Akshaya centres in Kerala, India which provide e-governance services in rural areas through public-private partnerships. It finds that existing initiatives treat citizens as passive recipients and do not adequately address their needs or contextual factors. It proposes a multistakeholder model involving citizens, government, private partners, and local groups to collaboratively design e-governance that is citizen-centric and responsive to local community needs and contexts.

1. Effective Implementation of e-Govt using PPP or 5P ? Multistakeholder Synergy for e-Govt.: A Case Study of Akshaya centres in Ernakulum & Mallapuram Districts of Kerala Dr. Charru Malhotra Indian Institute of Public Administration Dr. V.M. Chariar, IIT-D, New-Delhi Prof. L.K. Das, IIT-D, New-Delhi eWorld Forum 2011:Aug 1-3, 2011 Centre for Science Development and Media Studies (CSDMS) and ELETS Technomedia Private Limited.

4. Research Questions 1: Is the collaboration of various stakeholders critical for success of rural e-Governance initiatives? 2: Does citizen participation in design of rural e-Governance initiative necessary to increase its perceived usefulness?

7. Gaps exist between the design & reality of e-governance (Dada, 2006) E-gov is more technology centric than focused on the context ( Wilson, 2003) Prevalent technology models are limited in their responses to rural realities (McMaster & Wastell, 2005). Existing Scenario of e-Governance Implementation in Rural Areas Figure 6.1 Existing Approach to Design of ICT Initiatives Applied for Rural Governance

8. Summarised Finding At present: The citizen being treated as a ‘passive recipient’ of e-Govt. Services. Even if a Rural e-Govt. Initiative (ReGI) does get a ccepted initially but This initial euphoria cannot be sustained if lack of citizens’ focus

13. SOME GLIMPSES INTO STUDY-TOUR Ernakulum & Mallapuram Districts of Kerala

14. With VLEs, NIC Officials , Villagers, KeralaState IT Mission Officials

16. With Visitors to AkshayaCentres, Village Elders Women SHG, & Youth

17. Thank You