0
Online Media Now!
  Are you online journalist?
Proudly member of Kinokuniya and Borders book store
Proudly member of Kinokuniya and Borders book store…


               ...
“Journalist must think to make
                       Journalist must think to make 
                      one thing becom...
Presidential Security Guard 
 wears batik is one thing...
Source: www.detik.com
                                        w
President of Microsoft Corp 
President of Microsoft Corp
w...
How “selamat”* is Selamat…




                             *) Selamat (bahasa): safe
Selamat “the terrorist “ Kastari poster 
at Little India – Singapore is one thing…
.detik.com
            Source: www.




Kastari’s face 
around Singapore is 
thinkable…
Let define the “thinkable” factor from picture above…
Source: www.detik.com
                                                                w
 Desperate Housewive !
(She can’t ...
To make thing thinkable, we 
To make thing thinkable we
have to write with 
context*


                    *) the interrel...
Context is the art of seeing
Context is the art of believing
Context is the art of persuasing
when 
  h  context
is not enough…
is not enough…
we tend to see what we want to see…
so simple packaging means a lot…
and when 
   d h    packaging
is only a beginning…
is only a beginning…
Here comes the emerging media ecosystem…
It changes the way we 
It changes the way we
communicate
RSS planted at Detik.com since January 2006




Formally adopted: 2008!
Community Development planted at Detik.com since 
                                        January 2008




Formally adopte...
Online Community planted at Detik.com since 
                                            August 2005




Formally adopted:...
News Comment planted at Detik.com since 
                                         January 2005




Formally adopted: 2008!
It changes the way we 

work
Anyone…
                      Remote
          Anytime…   Working
                     Anywhere
                     …
Journalist office*




                     *) notebook
from Backpack Journalist…



                                     3G Card


       Digital Voice
        Recording

      ...
…to Pocket
 t P k t
 Journalist
It changes the way we
It changes the way we
p
put standard
• Editorial Skill




*) based on 2 surveys by Medill School of Journalism – USA and Online News Association (ONA) in 
200...
• Attitude and Competency
• Content Development
• Technology Usage
It changes the way we
It changes the way we
see the future
Online Tribes
Mobile Tribes
Detikcom is…
                         Knowledge

                        CONTENT driven




      Collaboration           ...
MIN   SEC
Online Media Now! Are You Online Journalist?
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Online Media Now! Are You Online Journalist?

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brief update about context, packaging, ecosystem, changes and the future. case study: www.detik.com - indonesia.

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Transcript of "Online Media Now! Are You Online Journalist?"

  1. 1. Online Media Now! Are you online journalist?
  2. 2. Proudly member of Kinokuniya and Borders book store Proudly member of Kinokuniya and Borders book store… Name: Donny B U B.U. E-mail: dbu[at]donnybu.com YM!: donnybu Blog: www.donnybu.com Mobile: +62818930932
  3. 3. “Journalist must think to make Journalist must think to make  one thing become thinkable” Adj.1.thinkable ‐ capable of being  conceived or imagined or consider (study case: www.detik.com - Indonesia)
  4. 4. Presidential Security Guard  wears batik is one thing...
  5. 5. Source: www.detik.com w President of Microsoft Corp  President of Microsoft Corp wears batik is thinkable...
  6. 6. How “selamat”* is Selamat… *) Selamat (bahasa): safe
  7. 7. Selamat “the terrorist “ Kastari poster  at Little India – Singapore is one thing…
  8. 8. .detik.com Source: www. Kastari’s face  around Singapore is  thinkable…
  9. 9. Let define the “thinkable” factor from picture above…
  10. 10. Source: www.detik.com w Desperate Housewive ! (She can’t do business online any longer  to support family financial,  because of Internet blocking ordered by government)
  11. 11. To make thing thinkable, we  To make thing thinkable we have to write with  context* *) the interrelated conditions in which  something exists or occurs…
  12. 12. Context is the art of seeing
  13. 13. Context is the art of believing
  14. 14. Context is the art of persuasing
  15. 15. when  h context is not enough… is not enough…
  16. 16. we tend to see what we want to see…
  17. 17. so simple packaging means a lot…
  18. 18. and when  d h packaging is only a beginning… is only a beginning…
  19. 19. Here comes the emerging media ecosystem…
  20. 20. It changes the way we  It changes the way we communicate
  21. 21. RSS planted at Detik.com since January 2006 Formally adopted: 2008!
  22. 22. Community Development planted at Detik.com since  January 2008 Formally adopted: 2008!
  23. 23. Online Community planted at Detik.com since  August 2005 Formally adopted: 2007!
  24. 24. News Comment planted at Detik.com since  January 2005 Formally adopted: 2008!
  25. 25. It changes the way we  work
  26. 26. Anyone… Remote Anytime… Working Anywhere …
  27. 27. Journalist office* *) notebook
  28. 28. from Backpack Journalist… 3G Card Digital Voice Recording Notebook Smartphone with  Camera Digital Camera
  29. 29. …to Pocket t P k t Journalist
  30. 30. It changes the way we It changes the way we p put standard
  31. 31. • Editorial Skill *) based on 2 surveys by Medill School of Journalism – USA and Online News Association (ONA) in  2006. First surveys respondents: 239 online journalist at manager/editor level from mainstream media.  Second surveys respondents: 199 online journalist including blog journalist (blogger).
  32. 32. • Attitude and Competency
  33. 33. • Content Development
  34. 34. • Technology Usage
  35. 35. It changes the way we It changes the way we see the future
  36. 36. Online Tribes
  37. 37. Mobile Tribes
  38. 38. Detikcom is… Knowledge CONTENT driven Collaboration Experience COMMUNITY driven TECHNOLOGY driven
  39. 39. MIN SEC
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