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Michael Schmalz @mpschmalz November 17, 2011 Challenges and Opportunities in the Videogame Industry, a Console Developers Diary
My Goals for this Presentation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Six Generations of Consoles & Razor & Blades Marketing Source: The Economist
Game Economics – Retail Console Games ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Game Economics- Console DLC ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Economics of Used Console Games ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Timeline 2003-2004 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Timeline 2004-2005 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Timeline 2006-2007 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Timeline 2008-Present ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Current Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Crisis of Content ,[object Object],[object Object],[object Object],[object Object],[object Object]
Revising the  Long Tail  and Videogames and Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cross Media Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Now, Its also the migration of traditional brands and IP over social and digital networks.
Transmedia Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
New Business Models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What can we Expect in console videogames?  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank you for listening! ,[object Object]

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Challenges and Oppotunities in the Videogame Industry

  • 1. Michael Schmalz @mpschmalz November 17, 2011 Challenges and Opportunities in the Videogame Industry, a Console Developers Diary
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  • 3. Six Generations of Consoles & Razor & Blades Marketing Source: The Economist
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