Drucker Chapter 4

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Drucker Chapter 4

  1. 1. CHAPTER 4 DISCUSSION QUESTIONS 1) In your opinion, what are the advantages/disadvantages of group decision making? 2) What are the 3 Drucker questions about collaboration & orchestration? Explain what each means. 3) How did Myelin Repair Foundation answer these 3 questions? 4) How is Dell a "pioneer of collaboration?" 5) What makes collaboration tick day to day & move in step with shortened windows of opportunity?
  2. 2. BRAINSTORMING -A CREATIVE PROCESS IN WHICH A SMALL GROUP OF PEOPLE INTERACT WITH VERY LITTLE STRUCTURE WITH THE GOAL OF PRODUCING A LARGE QUANTITY OF IMAGINATIVE IDEAS. ESSENTIAL ELEMENTS TO BRAINSTORMING GROUPS: 1) KEEP GROUPS SMALL -2 PIZZA RULE 2) KEEP GROUPS DIVERSE -DIFFERENT BACKGROUNDS = DIFFERENT PERSPECTIVES 3) EVERY MEMBER OF THE TEAM IS EQUAL -COMPANY RANK IS IRRELEVANT 4) LIMIT THE TIME OF THE SESSION -NO MORE THAN 60 MINUTES
  3. 3. 4 RULES TO BRAINSTORMING 1) CRITICISM IS PROHIBITED -HOLD OFF JUDGEMENT UNTIL ALL IDEAS HAVE BEEN GENERATED. 2) FREEWHEELING IS WELCOME -EASIER TO TAME DOWN IDEAS THAN THINK UP. 3) QUANTITY IS WANTED -THE GREATER THE # OF IDEAS THE GREATER THE LIKELIHOOD OF AN OUTSTANDING SOLUTION. 4) COMBINATION & IMPROVEMENT ARE SOUGHT -SUGGEST HOW IDEAS CAN BE IMPROVED OR MULTIPLE IDEAS CAN BE COMBINED.
  4. 4. 1) WHAT ARE THE ADVANTAGES & DISADVANTAGES OF GROUP DECISION MAKING?
  5. 6. <ul><li>2) DRUCKER’S 3 COLLABORATION QUESTIONS </li></ul><ul><li>WHAT ARE THE GOALS OF YOUR COLLABORATION? </li></ul><ul><li>HOW SHOULD THE COLLABORATION BE STRUCTURED? </li></ul><ul><li>HOW DO YOU ORCHESTRATE & OPERATE A SUCCESSFUL COLLABORATION? </li></ul>
  6. 7. GOAL: TO CURE MULTIPLE SCLEROSIS (MS). SOLUTION: ABANDON OLD MODEL OF MEDICAL RESEARCH UNIVERSITIES, LABS, & PHARMACEUTICAL INDUSTRY FROM OPERATING AS SEPARATE ENTITIES & INSTEAD WORK TOGETHER TO BUILD ON EACH OTHER’S TALENTS. WHAT WAS MYELIN REPAIR FOUNDATION’S COLLABORATION MODEL?
  7. 8. 4) HOW IS DELL A “PIONEER OF COLLABORATION?” <ul><li>RETAIL COMPUTER INDUSTRY </li></ul><ul><li>OLD BUSINESS MODEL: </li></ul><ul><li>-COMPANIES SELL CUSTOMERS FULLY ASSEMBLED COMPUTERS. </li></ul><ul><li>DELL BUSINESS MODEL: </li></ul><ul><li>-ALLOW CUSTOMERS TO CUSTOMIZE COMPUTERS TO THEIR INDIVIDUAL SPECIFICATIONS. </li></ul>
  8. 9. <ul><li>5) TWO ESSENTIAL THINGS THAT MAKE COLLABORATION TICK DAY TO DAY AND MOVE IN STEP WITH SHORTENED WINDOWS OF OPPORTUNITY: </li></ul><ul><li>WELL-STRUCTURED COMMUNICATIONS. </li></ul><ul><li>RAPID & EFFECTIVE DECISION MAKING. </li></ul>

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