CHAPTER 4 DISCUSSION QUESTIONS 1) In your opinion, what are the advantages/disadvantages of group decision making? 2) What...
BRAINSTORMING ACTIVITY
BRAINSTORMING -A CREATIVE PROCESS IN WHICH A SMALL GROUP OF PEOPLE INTERACT WITH VERY LITTLE STRUCTURE WITH THE GOAL OF PR...
4 RULES TO BRAINSTORMING 1) CRITICISM IS PROHIBITED -HOLD OFF JUDGEMENT UNTIL ALL IDEAS HAVE BEEN  GENERATED. 2) FREEWHEEL...
WHAT ARE THE ADVANTAGES & DISADVANTAGES OF GROUP DECISION MAKING?
 
COLLABORATION
<ul><li>TWO ESSENTIAL THINGS THAT MAKE COLLABORATION TICK DAY TO DAY AND MOVE IN STEP WITH SHORTENED WINDOWS OF OPPORTUNIT...
GOAL: TO CURE MULTIPLE SCLEROSIS (MS). SOLUTION: ABANDON OLD MODEL OF MEDICAL RESEARCH UNIVERSITIES, LABS, & PHARMACEUTICA...
HOW IS DELL A “PIONEER OF COLLABORATION?” <ul><li>RETAIL COMPUTER INDUSTRY </li></ul><ul><li>OLD BUSINESS MODEL: </li></ul...
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Drucker chapter 4

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Drucker chapter 4

  1. 1. CHAPTER 4 DISCUSSION QUESTIONS 1) In your opinion, what are the advantages/disadvantages of group decision making? 2) What was Myelin Repair Foundation’s model? 3) How is Dell a &quot;pioneer of collaboration?&quot; 4) What is Toshiba’s collaborative business model? 5) Why has the Sony-Ericsson joint venture been a very successful collaboration?
  2. 2. BRAINSTORMING ACTIVITY
  3. 3. BRAINSTORMING -A CREATIVE PROCESS IN WHICH A SMALL GROUP OF PEOPLE INTERACT WITH VERY LITTLE STRUCTURE WITH THE GOAL OF PRODUCING A LARGE QUANTITY OF IMAGINATIVE IDEAS. ESSENTIAL ELEMENTS TO BRAINSTORMING GROUPS: 1) KEEP GROUPS SMALL -2 PIZZA RULE 2) KEEP GROUPS DIVERSE -DIFFERENT BACKGROUNDS = DIFFERENT PERSPECTIVES 3) EVERY MEMBER OF THE TEAM IS EQUAL -ORGANIZATION RANK IS IRRELEVANT 4) LIMIT THE TIME OF THE SESSION -NO MORE THAN 60 MINUTES
  4. 4. 4 RULES TO BRAINSTORMING 1) CRITICISM IS PROHIBITED -HOLD OFF JUDGEMENT UNTIL ALL IDEAS HAVE BEEN GENERATED. 2) FREEWHEELING IS WELCOME -EASIER TO TAME DOWN IDEAS THAN THINK UP. 3) QUANTITY IS WANTED -THE GREATER THE # OF IDEAS THE GREATER THE LIKELIHOOD OF AN OUTSTANDING SOLUTION. 4) COMBINATION & IMPROVEMENT ARE SOUGHT -SUGGEST HOW IDEAS CAN BE IMPROVED OR MULTIPLE IDEAS CAN BE COMBINED.
  5. 5. WHAT ARE THE ADVANTAGES & DISADVANTAGES OF GROUP DECISION MAKING?
  6. 7. COLLABORATION
  7. 8. <ul><li>TWO ESSENTIAL THINGS THAT MAKE COLLABORATION TICK DAY TO DAY AND MOVE IN STEP WITH SHORTENED WINDOWS OF OPPORTUNITY: </li></ul><ul><li>WELL-STRUCTURED COMMUNICATIONS. </li></ul><ul><li>RAPID & EFFECTIVE DECISION MAKING. </li></ul>
  8. 9. GOAL: TO CURE MULTIPLE SCLEROSIS (MS). SOLUTION: ABANDON OLD MODEL OF MEDICAL RESEARCH UNIVERSITIES, LABS, & PHARMACEUTICAL INDUSTRY FROM OPERATING AS SEPARATE ENTITIES & INSTEAD WORK TOGETHER TO BUILD ON EACH OTHER’S TALENTS. WHAT WAS MYELIN REPAIR FOUNDATION’S COLLABORATION MODEL?
  9. 10. HOW IS DELL A “PIONEER OF COLLABORATION?” <ul><li>RETAIL COMPUTER INDUSTRY </li></ul><ul><li>OLD BUSINESS MODEL: </li></ul><ul><li>-COMPANIES SELL CUSTOMERS FULLY ASSEMBLED COMPUTERS. </li></ul><ul><li>DELL BUSINESS MODEL: </li></ul><ul><li>-ALLOW CUSTOMERS TO CUSTOMIZE COMPUTERS TO THEIR INDIVIDUAL SPECIFICATIONS. </li></ul>

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