Savvy Blogging with WordPress: Getting Started
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Thinking about jumping into the blogging waters? Got your feet wet, but struggling with identifying your blog's purpose or growing your readership? Join us as we talk blog basics and explore ways to support each other.
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Savvy Blogging with WordPress: Getting Started
- 1. SAVV Y BLOGGING with WordPress Getting Started WordPress Don’t try to make money with a blog. Make money with a business, and market it with a blog. - remarkablogger
- 3. How Can A Blog Help My Business Increase Traffic to Your Website Reach a Larger Audience A Great Way of Branding Yourself Gives You Credibility Helps You to Reach Out & Know Your Customers
- 4. WordPress.com vs. WordPress.org
- 5. WordPress.com vs. self-hosted WordPress
- 6. WordPress.com vs. self-hosted what are the other differences? COST - free software .com - basic service free, cost for add-ons such as extra space, domain, videopress, more user, VIP self-hosted - will need to pay for hosting
- 7. WordPress.com vs. self-hosted what are the other differences? SET-UP & INSTALLATION .com - easy setup self-hosted - depends on your host
- 8. WordPress.com vs. self-hosted what are the other differences? THEMES .com - limited to over 75 free themes + beginning to add premium themes self-hosted - hundreds and hundreds, including premium themes
- 9. WordPress.com vs. self-hosted what are the other differences? WIDGETS & PLUGINS .com - limited widgets, but release of new widget self-hosted - widgets, widgets and more widgets can only use plugins on self-hosted
- 10. So if I choose self-hosted, I will need to... Keep WordPress updated Keep my themes updated Keep my plugins and widgets updated And backup, backup, backup
- 11. starting out comment on blogs • look at blogs in your industry
- 12. YOUR THEME Free vs. Paid changing themes out of the box vs. customized greater flexibility support licensing
- 15. Brand your blog
- 16. your voice be yourself
- 17. Your Header
- 18. Make it easy to navigate your blog The navigation bar
- 19. Categories & Tags Widget
- 20. connecting
- 21. RSS RSS (Really Simple Syndication or Rich Site Summary) is a family of Web feed formats used to publish frequently updated works—such as blog entries, news headlines, audio, and video—in a standardized format. Make it easy to sign up for your RSS feed Create an email signup
- 24. SHARE
- 26. A few plugins
- 27. Akismet
- 28. Contact Form 7
- 29. Gravity Forms
- 30. WP - DB - Backup BackupBuddy
- 31. Google Analytics - Webmaster Tools
- 32. All in One SEO
- 33. Viper’s Video Quicktags Viper’s Video Quicktags
- 34. Audio Player
- 35. and more ways to make your Blog User Friendly Use a clean design and make your posts super-easy to read-use bullets and whitespace Make it easy to leave a comment Connect between your blog and website
- 36. CONTENT is KING!
- 37. You Need to Know This About Your Readers 1. The 90-9-1 rule: • 90% of your readers are lurkers (they read, but do not comment). • 9% contribute from time to time, but other priorities distract them. • 1% participate frequently and account for most of the comments. 2. Most won’t read your whole post carefully • The average readers spends 96 seconds reading the average post. • 79% of readers scan, rather than read. • Only 16% will read the whole page.
- 38. Where can I get ideas from a post? Watch and listen Family relationships and life experiences Problems of your customers or clients Industry blogs and forums Workshops and conferences Your old posts Comments from your readers
- 39. tips to make your content shine Understand the difference between writing for Google and writing for your readers Post at least once a week and be consistent Be useful Entertain your reader Write headlines that grab your reader Revive old posts Don’t stray to far from your niche Encourage comments
- 40. comentluv
- 41. livefyre
- 42. monetize your blog use it to market your business sell ebooks, videos, etc. affiliate advertising adsense, amazon and other ads a lot of freakin’ traffic
- 43. GET THE WORD OUT Register your blog with Google Comment on other blogs Join discussions Use social media and feeds Advertise your blog everywhere
- 44. Thanks! Bob Dunn 425.223.0022 bob@bobwp.com @bobwp facebook.com/savvywordpress linkedin.com/in/bobdunn1