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Google+ Platform
Real-life sharing rethought for the web
Brad Abrams
Product Manager, Google+ Platform
bma@google.com
September 15th 2011
+Circles
Share what matters, with
the people who matter most
+Hangouts
Say hello in HiFi,
face-to-face-to-face
+Mobile
Share what’s around,
right now, without any hassle
+You
Putting you !rst,
all across Google
The Google+ Platform
  Everything is Better with People
Pages and Links
          plus
People and Relationships
+Platform Areas

     Plugins



       APIs



    Extensions
+Platform Principles

  Open, Self-sustaining Ecosystem

     Protect the Common Space

Avoid Thrashing Developer Community
What can you do
       today?
+1
+Snippets
Brand New! Public Data APIs
+1s in Search
+1s in Search Ads
+1s on sites
From
Your Site
From
Your Site From
         Search
           Ad
From
 From             Organic
Your Site From    Search
         Search   Results
           Ad
http://BradAbrams.com/+



http://www.google.com/+1/button/
+Snippets
Supporting +Snippets
name
name




description
name




image




        description
Basic page
<html itemscope itemtype="http://schema.org/Article">
  <head>
    <title itemprop="name">Test Title</title>
  </head>
  <body>
    <strong>Description:</strong>
    <span itemprop="description">This is the article description.</span>
   
    <strong>Image:</strong>
    <img itemprop="image" src="/images/thumbnail.jpg" />
  </body>
</html>
Basic page
<html itemscope itemtype="http://schema.org/Article">
  <head>
    <title itemprop="name">Test Title</title>
  </head>
  <body>
    <strong>Description:</strong>
    <span itemprop="description">This is the article description.</span>
   
    <strong>Image:</strong>
    <img itemprop="image" src="/images/thumbnail.jpg" />
  </body>
</html>
http://BradAbrams.com/+



            http://www.google.com/+1/button/


+Snippets http://schema.org
Releasing Today!




             Public Data APIs
API Details

• RESTful: Methods are HTTP verbs
• Resources are JSON response
• Client Libraries for Java, Python,
  Ruby, PHP, and .NET
GET https://www.googleapis.com/plus/v1/people/me



 {
   "kind": "plus#person",
   "id": "107117483540235115863",
   "displayName": "Brad Abrams",
   "url": "https://plus.google.com/107117483540235115863",
   "image": {
    "url": "https://lh5.googleusercontent.com/-
 DVHdLH31tDY/photo.jpg"
    }
 }
API Details

• OAuth2 Based Authentication
• Principle of minimal user trust
  required

• First Scope: plus.me scope -
  Identifies who you are on Google
http://BradAbrams.com/+


            http://www.google.com/+1/button/



+Snippets http://schema.org

+APIs        http://developers.google.com/+
Call to Action
How can people make your app better?
Use the +1 button
Invest in +Snippets
Check out the Public Data APIs
Questions?
Questions?
http://BradAbrams.com/+


            http://www.google.com/+1/button/



+Snippets http://schema.org

+APIs        http://developers.google.com/+

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Google+ platform (9-15-2011)

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