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Marketing storytelling as a story
there was stories
Brand storytelling is not a new concept

is a new opportunity to communicate marketing initiatives.
Peoples are storytellers by nature, so brands are getting more
into marketing storytelling
n
ng is a
li
torytel ant
S
import ol for
ting to r to
marke in orde
,
brands uch with
to
get in audience.
e main
th
Why storytelling is so efficient for brands?
People are not build to memorize lists, but they remember stories.
People relate to stories, because stories are about beautiful
experiences, not just about words.
is about coming brands back to life.
It’s a great way for brands to say…
with me
and that’s my way of making a difference
Storytelling: marketing as a story

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Storytelling: marketing as a story