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By
ZAINI ABDUL WAHAB
MAESCO
Awareness Program For Engineers
17th December 2014
WISMA IEM
 Overview of Energy in Malaysia and Outlooks on EE
industry potentials
 ESCOs in EE industry
 Sustainable implementation of EE initiatives at
organizations through management and engineering
solutions
 Barriers and counter measures for holistic EE
implementation at the national level to grow EE
industry
 The way forward
CONSULTANT/ PRACTITIONER
REGULATOR/
POLICY MAKER IN GOVERNMENT SERVICES
CONSULTANT/
INDUSTRY PLAYER
1997-2004
2004-2012
2012-present
 Certified Competent EnMS Expert,
UNIDO
 Registered Electrical Energy
Manager, Energy Commission
 Certified Trainer, HRDF
 Registered ISO50001 Technical
Auditor with Certification Bodies
 Registered Consultant, Asian
Development Bank
 Member of Board of Judges,
Asean Energy Awards 2011
 Expert Facilitator for EE Policy
Workshop, IEA 2012
 EE Policy Studies & strategic
implementation plan for national
& state levels
 Expert trainer & speaker for
energy management training,
seminars and conferences at
local & international programs
 EE Capacity Development
Program Designs
 EnMS development &
implementation , energy audit &
business case proposal
preparation & presentation
 REEM Coaching for qualified
professionals/EE practitioners
AS A PROPFESSIONAL SPEAKER AT LOCAL & INTERNATIONAL EVENTS
AS A TRAINER FOR CAPACITY BUILDING PROGRAMS
AS A PANELIST FOR LIVE SHOWS AT TV & RADIO STATIONS
IN PRINTED & ONLINE MEDIA
 There is a need to have a dedicated policy on EE at the
national level &recommended by the study by government
Source: SEDA Malaysia
CRUDE OIL : 5.46 billion barrels, NATURAL GAS : 88.00 trillion standard cubic feet
RESERVE LIFE : Oil – 19 years, Gas - 36 years
(source: PETRONAS (as at 1st January 2008)
 more on the decreasing trends from the early 90s
Source: PEMANDU
Total resources addition has been shrinking despite
increased in exploration activities.
Oil explorations activities today require bigger investments
Source: PEMANDU
 moved from oil dependent to gas &coal dependent for
electricity generation.
 The dependency on coal from Indonesia reduced from 84%
in 2008 to 65% in 2011.
Source: Energy Commission
 GDP growth is strongly related to the increase of final energy supply &demand.
 Need to get the GDP to grow as are moving towards a developed country
 To change the trend of the energy demand to increase exactly according to the GDP growth
to show that we are not utilizing our energy resources effectively.
Source: National Energy Balance 2012
 Malaysia is expected to become net oil importer by 2020 or
earlier if the demand increase in the same period.
 Coal is biggest imported energy source for Malaysia until 2030
-80%
-60%
-40%
-20%
0%
20%
40%
60%
80%
100%
2002 2010 2020 2030
Percentage
Coal Oil Gas Hydro Nuclear NRE Electricity Heat
Source: APERC 2006
 Energy demand projected to increase from 2,000 PJ(2009) to 4,013
PJ(2030), average rate of 3.6% /year
 Short term &long term measures that can be taken is through EE
initiatives while working on looking for new energy sources (RE&
alternative energy)
To balance and reduce the supply and
demand gap
Source: EPU
Using the same/less
amount of energy
to produce the better Output
Using less energy
to accomplish
the same task/to enjoy
the same comfort level
Process
( Equipment/Operations)
INPUT OUTPUT
• Comfort
level
• Production
volume
• Quality
• Safety
• Electricity
• Fuel
….but how
Malaysia has
been doing it?
Source: IEA,2012
 It’s beyond energy cost saving!
Source: IEA,2012
What the energy
consumption &
socioeconomic
situation would
have been
without
improved EE -
baseline
The government
must to prioritise
the needs of the
country-benefits
in economic
growth, job
creation/industri
al productivity
are given equal
weight, or even
favoured over
energy savings.
Reconsidering
the outcomes
from EE
improvements -
welfare gains
rather than
energy savings
alone could
transform the
rebound effect
from negative
impacts to a
quantification of
the wider
socioeconomic
impacts
 Economically viable efficiency measures can
halve energy demand growth to 2035
Source: IEA
 EE potential used by sector in the New Policies Scenario
 2/3 of the economic potential to improve EE remains
untapped in the period to 2035
Source: IEA
 Reducing demand of energy with lesser investments & faster results
Source: McKinsey Global
Institute Analysis 2010
Source: McKinsey Global
Institute Analysis 2010
Source:Global Insight, IEA McKinsey Global Institute Analysis
Malaysia don’t have EE policy yet & urgently need one!
1,327
1,273
1,192
1,101 1,101
1,059 1,059
1,000
978
951
1,036
1,013
1,013
985
1,049
1,091
1,051
1,0701,077
1,037
1,044
1,021
1,059
1,036
1,038
1,050
1,131
1,142
1,345
1,405
1,467
1,566
1,573
1,438
900
1,000
1,100
1,200
1,300
1,400
1,500
1,600
1,700
'73
'75
'77
'79
'81
'83
'85
'87
'89
'91
'93
'95
'97
'99
'01
'03
'05
Fiscal Year
Primaryenergyconsumption/GDP
Ton oil eq.
/ Billion yen
2nd Oil Crisis
1st Oil Crisis
Source: METI/General Energy Statistics
10 years
Improvement by 30%
10% improved for 20 years
Main Improvements:
1. Energy Management
2. Energy Efficient
Equipment
3. Efficient Processes
Technologies
4. R&D
Through strong regulatory implementation framework, sustainable funding & holistic
approach for focused sectors
Source: American Council for an Energy Efficient Economy(ACEEE)
 An Energy Service Company(ESCO)
 Develop and implement turnkey, comprehensive EE projects
 ESCOs offer performance-based contracts (i.e., contracts that tie
the compensation of the ESCO to the energy savings generated
by the project) as a significant part of their business
 To ensure credentials, ESCOs must demonstrate the
technical & managerial competencies to design &
implement projects involving multiple technologies :
 Lighting
 Motors & Drives
 Heating & steam systems
 HVAC Systems
 Control Systems
 Maximum Demand Controls
 Building Envelope Improvements
…at building/industrial facilities
 Registered in
September 2000 n
conjunction with the
launching of the
Malaysian Industrial EE
Improvement Project
(MIEEIP) by the
Government-UNDP
OBJECTIVES
 To develop recognized ESCO businesses in
collaboration with Government & private
sectors.
 To actively promote the activity of cost
reduction and efficiency standards of the
industrial and commercial sector
 To oversee the well being of it’s members
 To facilitate and do all things necessary
towards developing successful energy
related projects.
 To introduce related products and services
for the industry
 To foster healthy co-existence amongst
members through ethical professional
practices
 Ensure quality of services by members
 Energy Management
Training Courses for Energy
Managers
 Producing guidelines &
provide advisory in services
delivery
 Awareness & promotional
programs
 Provide inputs on EE industry
to the Government with
other Stakeholders
 Rental of Equipment for
energy audit and M&V
Elected Committee Members(2014 /2016)
President
Ar. Zulkifli b. Zahari
Vice President, Policies & Int. Liaison
Ir. Ong Ching Loon
Honorary Secretary &
Historian
VTR Dharamarajah
Honorary Advisor / Internal
Auditor
Ir. Dr. KS Kannan
Business
Development
Ir. Phang Chen
Faut
Training
Mohd Iskandar
b. Majidi
Green Technology
Kevin Yap
Publicity &
Promotions
Ir. Kumarason S
Kandiah
Government
Liaison
Ahmad Zaky
b. Mohd Amin
Internal Auditor
Khairol Nizam
b. Abd Muen
Treasurer &
Finance/Strategic Initiatives
Zaini b. Abdul Wahab
Asst. Honorary Secretary &
Membership and Practice
Koay Keong Tay
Program Coordinator
Anuar b. Mat Saad
Admin / Secretariat
Afiza bt. Mohd Sa’ad
Accountant
Mohd Izzuddin
b. Salahudin
Source: Lawrence Berkeley National Laboratory , National Association
of Energy Service Companies, USA September 2013
Source: Lawrence Berkeley National Laboratory , National Association
of Energy Service Companies, USA September 2013
The total market size = US$6.7 billion;
Industrial = US$2.9 billion(44%)
Commercial = US$3.7 billion(56%)
source: www.reexasia.com
Biggest potentials in the industrial
sector
“Energy Performance Contracting is
when an ESCO is engaged to improve
the energy efficiency of a facility, with
the guaranteed energy savings paying
for the capital investment required to
implement improvements”
EPC
Project Funding & Financing Options
Engineering & Economic Feasibility
Studies
Project Design, Engineering & Permitting
Project Construction
Project Commissioning
Operation, spare parts & Maintenance
Performance measurements &
monitoring
Energy performance reporting
 Consultancy &
Advisory
 Regulatory
Compliance
 Standards & Ratings
Energy Cost savings based on
ACTUAL & MEASURED data-before
& after
CAPABLE
ESCO
UNDERSTANDING of the how
EPC works & it long term
benefits by facilities owners
COMPREHENSIVE EPC Contract
Document
TRUST & TRANPARENCY in
strategic partnership to reduce
business costs
Commitment to get
FASTER results!
The owner
confirmed EPC
needs
Prepare EPC basic
info, Objectives &
Targets
Prequalification
Of ESCOs
Issue RFP to
qualified ESCOs
Evaluate Proposals
from ESCOsAppoint ESCO
ESCO conduct
technical audit &
present detailed
EPC investment
proposal
EPC
Contractual
Terms
Negotiation
Sign EPC Contract
Implement EPC
Project
Measurement &
Verification of
Saving
Achieved
Monthly reporting
& payment to
ESCO
Experiences in EPC
Projects /Track
Records in energy
services
Financial
Strengths
Management
capacity in
energy services
Technical
Competency &
Expertise
ESCO
To secure
financing &
ensure
sustainable
operations
 EPC implementation process must match the ESCOs
business model.
 EPC is a proven EFFECTIVE model for faster EE
implementation!
 Interested parties must have the same understanding
& goals on how to make EPC works – WIN-WIN &
LONG TERM ENERGY COST SAVINGS!
 ESCOs must have/develop competency & capability
to ensure successful EPC projects implementation.
 More successful EPC projects are required to attract
more attention of building owners & banks/investors
•Energy supply & utilization
•The most costly period
Source: Institute of Asset
Management, UK
 EE programs help manage energy risks - reducing exposure to the
high costs of sourcing, transport & energy-intensive upstream
products
 EEPs viewed as
“Infrastructure
Investments” – LOW
PRIORITY VS. CORE
BUSINESS – don’t fix if not
broken
 EEPs funding through
loans/debts WILL IMPAIR
“CREDIT CAPACITY” from
core business – NO WAY
for SMEs/SMIs
 BENEFITS ARE TOO SMALL
TO APPEAR ON CEO’S
RADAR SCREEN & to
justify “perceived’
operating
complexities/risks
 NOT CONVINCED ON
ACTUAL COST SAVINGS
ACHIEVED nor aware of
proven Measurement &
Verification(M&V)
methods to ensure
sustainability of savings.
EE IMPROVEMENT
PROGRAM
Sustainable Energy
Management
Awareness Program
Capacity Building –
Training & Development
HRDF refundable
programs
Measurement &
Verification (M&V) Internal/3rd Parties
Adoption of Energy
Management System
(ISO50001)
Internal/Consultant
Energy Saving Project
Energy Auditing
Internal Budget
EPC Model
Full/matching grant –
with commitment to
implement
Energy Saving Projects
Implementation
EPC model
Standard
Procurement
SUPPORT
MEASURES
NEEDED
Options To Save Energy Costs in Organizations
• Management
Directives
• Implementation of
EnMS - to ensure
sustainability of
energy cost
reduction initiatives
MEASURES
With LOW/NO
COST
Minimal Cost
Savings
•Priorities of budget
- core
business/operations
•Investment risks
•Limited human
resources & expertise
MEASURES
WITH HIGH
COST
Significant Cost
Savings
May require
expert
assistance &
external
financing such
as EPC model
In-house
initiatives
TOP MANAGEMENT
•Smooth operation
•Budget Compliance
•Profit & loss account
PRODUCTION
MANAGER
•Product quality and delivery dates
•Optimization of production costs
•Reliability of production facilitiesPROCUREMENT
MANAGER
•Improvement of purchasing
conditions/procedures
•Best/optimal prices
ENGINEERING
MANAGER
•Reliability of supplying facilities
•Optimization of energy cost
FACILITIES
OPERATORS
•Reliability of operation and
maintenance
•Low defect/damage potentials
EXTERNAL SERVICE
PROVIDER/CONSULTANT
•Maintain the contract
•Identification of potential
improvements
•Client’s satisfaction
Profitability
Sustainability
Competiveness
Competency
Working environment
quality
Corporate Image
Operating Costs -
Energy
Risks – price fluctuation
& supply shortages
Pollution
Carbon emission
Depletion of fossil fuel
INCREASE USERS’ COMFORT
SALES/LEASE & ENERGY COST
SAVINGS
BOOST IMAGE & VALUES
 Typical manufacturing companies* can improve their profit margins
by 2% within 3 years
 Require holistic & inclusive approach for sustainable results
 Management commitment is needed!
 Organizational cultural changes needed!
•CEO shows strong &
ongoing enthusiasm
for EE
•To achieve significant
results
ENSURE TOP
MANAGEMENT
SUPPORT
•Giving the program
its own budget
responsibility
ALIGN
RESPONSIBILITIES&
BUDGETS
•set up new metrics &
tools to measure
energy consumption
•quantify the success
& benefits
CREATE DATA
TRANSPARENCY &
INSTALL TARGET
TRACKING
MANAGEMENT
COMMITMENT
ENERGY
POLICY
PLANNING
IMPLEMENTATION &
OPERATION
SYSTEM &
PERFORMANCE
CHECKING
MANAGEMENT
REVIEW
Energy saving
measures – to bring
results in improving
energy performance &
cost reduction!
No management commitment =
less impacts = forget it!
ENERGYSAVING
MEASURES/PROJECTS
TECHNICAL
VIABILITY
FINANCIAL VIABILITY
SUSTAINABILITY PLAN
Expertise/
Competency
EnMS
(ISO 50001)
Performance M&V
Financial criteria &
sources
Source: Energy Conservation Centre of Japan, 2011
Pumps (25% - 35%)
 Chiller (20% - 25%)
 AHU/FCU (25% - 35%)
 Cooling Tower(15% - 20%
 Savings at 40-60% from lighting systems
Energy Saving Micro Ballast
and HP Fluorescent T8-28
watts
LED Fluorescent Tubes LED Down Light
LED Ceiling Light High Performance
LED Street Light
LED Spot/Flood Light
Stage 2: Retrofitting for
Improving Chiller
Performance
Stage 3 : Maximum
Demand Monitoring &
Control
Stage 1: Electricity Incoming
Supply Optimization
Building owners can see reduced operating costs, increased building
values, greater return on investment, and higher occupancy from new and
retrofitted green buildings
UNEP - GEO-5 for Business
Impacts of a Changing Environment on the Corporate Sector
Companies may receive reputational benefits from achieving green building
certifications . A 2011 survey of U.S. adults- 64% would prefer to patronize a
business whose facility is certified as green, while 48% indicated that green
certification of a facility improves their image of a company.
University of Missouri researchers - consumers would be more
willing to pay between 15 & 20% more for retail products from
companies that support sustainable practices
UN Global Compact of 766 CEOs worldwide-93 % of
CEOs said sustainability issues will be a critical factor
to the future success of their business
2012 Ernst & Young Survey – 66% of executives saw an increased amount
of sustainability-related inquiries from investors in the past year. 70%
inquiries focused on energy management and greenhouse gas emissions
& more than ½ questions about sustainability reporting
Survey on 250 CFOs in 14 countries by Deloitte - CFOs are increasingly aware the
benefits sustainability can bring to the business. 2/3 respondents said they are
involved in driving sustainability strategies .More than 50 % said their
involvement in pushing sustainable practices has increased in the past year.
TOWARDS GREENER
BUSINESS PRACTICES &
MARKET DEMANDS
EE
Energy
Management
Energy
Management
System
Consultancy/Advisory
Standard &Certification
Performance Measurement
& Verification
EnMS Tools
Hardware
(meters , sensors & etc)
Software
(Computerized EnMS)
Energy Engineering
Energy Efficient
technologies Testing, Rating & Labeling
R&D, TQM
Manufacturing
Energy Auditing
Capacity
Building
Education &
Awareness
Training &
Development
Policy
Policy research &
development
Regulatory
Fiscal & Financial
Investments &
Funding
Analysis & Evaluation
Energy
Auditors
Energy Efficient
Technology
Application Experts
Measurement
&Verification
Specialists
Energy Efficient
Equipment
Inventors
Energy Efficient
Facilities Designers
Energy Economists
& Data Analysts
Policy & Regulatory
Experts
Demand Side
Management
Specialists
Energy
Managers
Energy
Management
Consultants
Documentation &
Certification Specialists
ISO50001
EnMS(System/
Technical
Auditors)
Expert Trainers
…and many more with
the growth of EE industry
The foregone benefits
represent the
‘opportunity cost’ of
failing to adequately
evaluate & prioritize EE
investments
Larger opportunities &
increasing global
demand, stress on
resources & climate
concerns-costs that we
cannot afford to bear
The failure to properly
evaluate the benefits of
EE likely results in under
investment in EE
•Clear policy & targets
•Comprehensive regulatory &
implementation framework
•Competencies in institutional set up
Strong governance in policies
implementation
•Competency programs
•Career opportunities
Technical competencies &
human resource capacity
•Sources of funds
•Understanding risks & mitigating
factors in EE investments
Sustainable financing &
business friendly mechanisms
•On green practices
•Business opportunities
•Impacts to climate change
mitigation
Information ,education
&awareness
•Funding
•Academic vs. Commercial valuesR&D & commercialization
 SMEs & SMIs - energy audit and
guidance
 Measurement & verification of
performance
 Technical assessment from other
ministries/agencies on EE
projects for financing /further
approval
 Registration & deployment of
experts
 Fiscal incentives
 Low interest loans with
government guarantee
 Grant based on annual
government budget for
specified initiatives and
awareness programs
Technical Assistance
& Advisory
 Incentives & Financial
Assistance
 Look and act on EE
urgently!
 Clear policy goals & targets
 Strong governance &
comprehensive framework
 Consistency, accountability
& competency
 Inclusiveness in policies
development & reviews
Strong
Governance
Financing &
business
friendly
mechanisms
Accountable &
competent
implementing
agency
Information,
Education
& Awareness
R&D &
Commercialization
EE Industry Growth
Policy Targets
Policy Introduction
Focused Sectors +Industry Players
+ Consumers
Industry players just need the basic & right “infrastructure” & supports .
We can take it from there!
THE WAY FORWARD
 Project/solution/
technology based
approaches?
or
 Project based or
sustainable
implementation plans &
strategies at national
level?
INTRODUCTION
&
AWARENESS
IMPLEMENTATION
& SUPPORT
MEASURES
PERFORMANCE
MONITORING&
MEASUREMENT
IMPROVED
•Energy
Performance
•Competitiveness/
•profits
•Environmental
quality
REDUCED
•Energy
consumption &
costs
•Pollution
•CO2 emissions
CREATED
•Business & job opportunities
•More experts/workers from EE industry
•New source of economic growth
•More Direct Domestic Investments
THANK YOU
zainiabdulwahab@yahoo.com

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Introduction to Energy Efficiency Industry for Malaysians

  • 1. By ZAINI ABDUL WAHAB MAESCO Awareness Program For Engineers 17th December 2014 WISMA IEM
  • 2.  Overview of Energy in Malaysia and Outlooks on EE industry potentials  ESCOs in EE industry  Sustainable implementation of EE initiatives at organizations through management and engineering solutions  Barriers and counter measures for holistic EE implementation at the national level to grow EE industry  The way forward
  • 3. CONSULTANT/ PRACTITIONER REGULATOR/ POLICY MAKER IN GOVERNMENT SERVICES CONSULTANT/ INDUSTRY PLAYER 1997-2004 2004-2012 2012-present
  • 4.  Certified Competent EnMS Expert, UNIDO  Registered Electrical Energy Manager, Energy Commission  Certified Trainer, HRDF  Registered ISO50001 Technical Auditor with Certification Bodies  Registered Consultant, Asian Development Bank  Member of Board of Judges, Asean Energy Awards 2011  Expert Facilitator for EE Policy Workshop, IEA 2012  EE Policy Studies & strategic implementation plan for national & state levels  Expert trainer & speaker for energy management training, seminars and conferences at local & international programs  EE Capacity Development Program Designs  EnMS development & implementation , energy audit & business case proposal preparation & presentation  REEM Coaching for qualified professionals/EE practitioners
  • 5. AS A PROPFESSIONAL SPEAKER AT LOCAL & INTERNATIONAL EVENTS
  • 6. AS A TRAINER FOR CAPACITY BUILDING PROGRAMS
  • 7. AS A PANELIST FOR LIVE SHOWS AT TV & RADIO STATIONS
  • 8. IN PRINTED & ONLINE MEDIA
  • 9.
  • 10.
  • 11.  There is a need to have a dedicated policy on EE at the national level &recommended by the study by government Source: SEDA Malaysia
  • 12. CRUDE OIL : 5.46 billion barrels, NATURAL GAS : 88.00 trillion standard cubic feet RESERVE LIFE : Oil – 19 years, Gas - 36 years (source: PETRONAS (as at 1st January 2008)
  • 13.  more on the decreasing trends from the early 90s Source: PEMANDU
  • 14. Total resources addition has been shrinking despite increased in exploration activities. Oil explorations activities today require bigger investments Source: PEMANDU
  • 15.  moved from oil dependent to gas &coal dependent for electricity generation.  The dependency on coal from Indonesia reduced from 84% in 2008 to 65% in 2011. Source: Energy Commission
  • 16.  GDP growth is strongly related to the increase of final energy supply &demand.  Need to get the GDP to grow as are moving towards a developed country  To change the trend of the energy demand to increase exactly according to the GDP growth to show that we are not utilizing our energy resources effectively. Source: National Energy Balance 2012
  • 17.  Malaysia is expected to become net oil importer by 2020 or earlier if the demand increase in the same period.  Coal is biggest imported energy source for Malaysia until 2030 -80% -60% -40% -20% 0% 20% 40% 60% 80% 100% 2002 2010 2020 2030 Percentage Coal Oil Gas Hydro Nuclear NRE Electricity Heat Source: APERC 2006
  • 18.  Energy demand projected to increase from 2,000 PJ(2009) to 4,013 PJ(2030), average rate of 3.6% /year  Short term &long term measures that can be taken is through EE initiatives while working on looking for new energy sources (RE& alternative energy) To balance and reduce the supply and demand gap Source: EPU
  • 19.
  • 20. Using the same/less amount of energy to produce the better Output Using less energy to accomplish the same task/to enjoy the same comfort level Process ( Equipment/Operations) INPUT OUTPUT • Comfort level • Production volume • Quality • Safety • Electricity • Fuel
  • 23.  It’s beyond energy cost saving! Source: IEA,2012
  • 24. What the energy consumption & socioeconomic situation would have been without improved EE - baseline The government must to prioritise the needs of the country-benefits in economic growth, job creation/industri al productivity are given equal weight, or even favoured over energy savings. Reconsidering the outcomes from EE improvements - welfare gains rather than energy savings alone could transform the rebound effect from negative impacts to a quantification of the wider socioeconomic impacts
  • 25.  Economically viable efficiency measures can halve energy demand growth to 2035 Source: IEA
  • 26.  EE potential used by sector in the New Policies Scenario  2/3 of the economic potential to improve EE remains untapped in the period to 2035 Source: IEA
  • 27.  Reducing demand of energy with lesser investments & faster results Source: McKinsey Global Institute Analysis 2010
  • 29. Source:Global Insight, IEA McKinsey Global Institute Analysis Malaysia don’t have EE policy yet & urgently need one!
  • 30. 1,327 1,273 1,192 1,101 1,101 1,059 1,059 1,000 978 951 1,036 1,013 1,013 985 1,049 1,091 1,051 1,0701,077 1,037 1,044 1,021 1,059 1,036 1,038 1,050 1,131 1,142 1,345 1,405 1,467 1,566 1,573 1,438 900 1,000 1,100 1,200 1,300 1,400 1,500 1,600 1,700 '73 '75 '77 '79 '81 '83 '85 '87 '89 '91 '93 '95 '97 '99 '01 '03 '05 Fiscal Year Primaryenergyconsumption/GDP Ton oil eq. / Billion yen 2nd Oil Crisis 1st Oil Crisis Source: METI/General Energy Statistics 10 years Improvement by 30% 10% improved for 20 years Main Improvements: 1. Energy Management 2. Energy Efficient Equipment 3. Efficient Processes Technologies 4. R&D
  • 31. Through strong regulatory implementation framework, sustainable funding & holistic approach for focused sectors
  • 32. Source: American Council for an Energy Efficient Economy(ACEEE)
  • 33.
  • 34.  An Energy Service Company(ESCO)  Develop and implement turnkey, comprehensive EE projects  ESCOs offer performance-based contracts (i.e., contracts that tie the compensation of the ESCO to the energy savings generated by the project) as a significant part of their business  To ensure credentials, ESCOs must demonstrate the technical & managerial competencies to design & implement projects involving multiple technologies :  Lighting  Motors & Drives  Heating & steam systems  HVAC Systems  Control Systems  Maximum Demand Controls  Building Envelope Improvements …at building/industrial facilities
  • 35.  Registered in September 2000 n conjunction with the launching of the Malaysian Industrial EE Improvement Project (MIEEIP) by the Government-UNDP OBJECTIVES  To develop recognized ESCO businesses in collaboration with Government & private sectors.  To actively promote the activity of cost reduction and efficiency standards of the industrial and commercial sector  To oversee the well being of it’s members  To facilitate and do all things necessary towards developing successful energy related projects.  To introduce related products and services for the industry  To foster healthy co-existence amongst members through ethical professional practices  Ensure quality of services by members
  • 36.  Energy Management Training Courses for Energy Managers  Producing guidelines & provide advisory in services delivery  Awareness & promotional programs  Provide inputs on EE industry to the Government with other Stakeholders  Rental of Equipment for energy audit and M&V
  • 37. Elected Committee Members(2014 /2016) President Ar. Zulkifli b. Zahari Vice President, Policies & Int. Liaison Ir. Ong Ching Loon Honorary Secretary & Historian VTR Dharamarajah Honorary Advisor / Internal Auditor Ir. Dr. KS Kannan Business Development Ir. Phang Chen Faut Training Mohd Iskandar b. Majidi Green Technology Kevin Yap Publicity & Promotions Ir. Kumarason S Kandiah Government Liaison Ahmad Zaky b. Mohd Amin Internal Auditor Khairol Nizam b. Abd Muen Treasurer & Finance/Strategic Initiatives Zaini b. Abdul Wahab Asst. Honorary Secretary & Membership and Practice Koay Keong Tay Program Coordinator Anuar b. Mat Saad Admin / Secretariat Afiza bt. Mohd Sa’ad Accountant Mohd Izzuddin b. Salahudin
  • 38. Source: Lawrence Berkeley National Laboratory , National Association of Energy Service Companies, USA September 2013
  • 39. Source: Lawrence Berkeley National Laboratory , National Association of Energy Service Companies, USA September 2013
  • 40. The total market size = US$6.7 billion; Industrial = US$2.9 billion(44%) Commercial = US$3.7 billion(56%) source: www.reexasia.com Biggest potentials in the industrial sector
  • 41. “Energy Performance Contracting is when an ESCO is engaged to improve the energy efficiency of a facility, with the guaranteed energy savings paying for the capital investment required to implement improvements”
  • 42. EPC Project Funding & Financing Options Engineering & Economic Feasibility Studies Project Design, Engineering & Permitting Project Construction Project Commissioning Operation, spare parts & Maintenance Performance measurements & monitoring Energy performance reporting  Consultancy & Advisory  Regulatory Compliance  Standards & Ratings
  • 43. Energy Cost savings based on ACTUAL & MEASURED data-before & after CAPABLE ESCO UNDERSTANDING of the how EPC works & it long term benefits by facilities owners COMPREHENSIVE EPC Contract Document TRUST & TRANPARENCY in strategic partnership to reduce business costs Commitment to get FASTER results!
  • 44. The owner confirmed EPC needs Prepare EPC basic info, Objectives & Targets Prequalification Of ESCOs Issue RFP to qualified ESCOs Evaluate Proposals from ESCOsAppoint ESCO ESCO conduct technical audit & present detailed EPC investment proposal EPC Contractual Terms Negotiation Sign EPC Contract Implement EPC Project Measurement & Verification of Saving Achieved Monthly reporting & payment to ESCO
  • 45. Experiences in EPC Projects /Track Records in energy services Financial Strengths Management capacity in energy services Technical Competency & Expertise ESCO To secure financing & ensure sustainable operations
  • 46.  EPC implementation process must match the ESCOs business model.  EPC is a proven EFFECTIVE model for faster EE implementation!  Interested parties must have the same understanding & goals on how to make EPC works – WIN-WIN & LONG TERM ENERGY COST SAVINGS!  ESCOs must have/develop competency & capability to ensure successful EPC projects implementation.  More successful EPC projects are required to attract more attention of building owners & banks/investors
  • 47.
  • 48. •Energy supply & utilization •The most costly period Source: Institute of Asset Management, UK
  • 49.  EE programs help manage energy risks - reducing exposure to the high costs of sourcing, transport & energy-intensive upstream products
  • 50.  EEPs viewed as “Infrastructure Investments” – LOW PRIORITY VS. CORE BUSINESS – don’t fix if not broken  EEPs funding through loans/debts WILL IMPAIR “CREDIT CAPACITY” from core business – NO WAY for SMEs/SMIs  BENEFITS ARE TOO SMALL TO APPEAR ON CEO’S RADAR SCREEN & to justify “perceived’ operating complexities/risks  NOT CONVINCED ON ACTUAL COST SAVINGS ACHIEVED nor aware of proven Measurement & Verification(M&V) methods to ensure sustainability of savings.
  • 51. EE IMPROVEMENT PROGRAM Sustainable Energy Management Awareness Program Capacity Building – Training & Development HRDF refundable programs Measurement & Verification (M&V) Internal/3rd Parties Adoption of Energy Management System (ISO50001) Internal/Consultant Energy Saving Project Energy Auditing Internal Budget EPC Model Full/matching grant – with commitment to implement Energy Saving Projects Implementation EPC model Standard Procurement SUPPORT MEASURES NEEDED Options To Save Energy Costs in Organizations
  • 52. • Management Directives • Implementation of EnMS - to ensure sustainability of energy cost reduction initiatives MEASURES With LOW/NO COST Minimal Cost Savings •Priorities of budget - core business/operations •Investment risks •Limited human resources & expertise MEASURES WITH HIGH COST Significant Cost Savings May require expert assistance & external financing such as EPC model In-house initiatives
  • 53. TOP MANAGEMENT •Smooth operation •Budget Compliance •Profit & loss account PRODUCTION MANAGER •Product quality and delivery dates •Optimization of production costs •Reliability of production facilitiesPROCUREMENT MANAGER •Improvement of purchasing conditions/procedures •Best/optimal prices ENGINEERING MANAGER •Reliability of supplying facilities •Optimization of energy cost FACILITIES OPERATORS •Reliability of operation and maintenance •Low defect/damage potentials EXTERNAL SERVICE PROVIDER/CONSULTANT •Maintain the contract •Identification of potential improvements •Client’s satisfaction
  • 54. Profitability Sustainability Competiveness Competency Working environment quality Corporate Image Operating Costs - Energy Risks – price fluctuation & supply shortages Pollution Carbon emission Depletion of fossil fuel INCREASE USERS’ COMFORT SALES/LEASE & ENERGY COST SAVINGS BOOST IMAGE & VALUES
  • 55.
  • 56.  Typical manufacturing companies* can improve their profit margins by 2% within 3 years
  • 57.  Require holistic & inclusive approach for sustainable results
  • 59.  Organizational cultural changes needed!
  • 60. •CEO shows strong & ongoing enthusiasm for EE •To achieve significant results ENSURE TOP MANAGEMENT SUPPORT •Giving the program its own budget responsibility ALIGN RESPONSIBILITIES& BUDGETS •set up new metrics & tools to measure energy consumption •quantify the success & benefits CREATE DATA TRANSPARENCY & INSTALL TARGET TRACKING
  • 61. MANAGEMENT COMMITMENT ENERGY POLICY PLANNING IMPLEMENTATION & OPERATION SYSTEM & PERFORMANCE CHECKING MANAGEMENT REVIEW Energy saving measures – to bring results in improving energy performance & cost reduction! No management commitment = less impacts = forget it!
  • 63. Source: Energy Conservation Centre of Japan, 2011
  • 64. Pumps (25% - 35%)  Chiller (20% - 25%)  AHU/FCU (25% - 35%)  Cooling Tower(15% - 20%
  • 65.  Savings at 40-60% from lighting systems Energy Saving Micro Ballast and HP Fluorescent T8-28 watts LED Fluorescent Tubes LED Down Light LED Ceiling Light High Performance LED Street Light LED Spot/Flood Light
  • 66.
  • 67. Stage 2: Retrofitting for Improving Chiller Performance Stage 3 : Maximum Demand Monitoring & Control Stage 1: Electricity Incoming Supply Optimization
  • 68.
  • 69. Building owners can see reduced operating costs, increased building values, greater return on investment, and higher occupancy from new and retrofitted green buildings UNEP - GEO-5 for Business Impacts of a Changing Environment on the Corporate Sector Companies may receive reputational benefits from achieving green building certifications . A 2011 survey of U.S. adults- 64% would prefer to patronize a business whose facility is certified as green, while 48% indicated that green certification of a facility improves their image of a company. University of Missouri researchers - consumers would be more willing to pay between 15 & 20% more for retail products from companies that support sustainable practices UN Global Compact of 766 CEOs worldwide-93 % of CEOs said sustainability issues will be a critical factor to the future success of their business 2012 Ernst & Young Survey – 66% of executives saw an increased amount of sustainability-related inquiries from investors in the past year. 70% inquiries focused on energy management and greenhouse gas emissions & more than ½ questions about sustainability reporting Survey on 250 CFOs in 14 countries by Deloitte - CFOs are increasingly aware the benefits sustainability can bring to the business. 2/3 respondents said they are involved in driving sustainability strategies .More than 50 % said their involvement in pushing sustainable practices has increased in the past year. TOWARDS GREENER BUSINESS PRACTICES & MARKET DEMANDS
  • 70. EE Energy Management Energy Management System Consultancy/Advisory Standard &Certification Performance Measurement & Verification EnMS Tools Hardware (meters , sensors & etc) Software (Computerized EnMS) Energy Engineering Energy Efficient technologies Testing, Rating & Labeling R&D, TQM Manufacturing Energy Auditing Capacity Building Education & Awareness Training & Development Policy Policy research & development Regulatory Fiscal & Financial Investments & Funding Analysis & Evaluation
  • 71. Energy Auditors Energy Efficient Technology Application Experts Measurement &Verification Specialists Energy Efficient Equipment Inventors Energy Efficient Facilities Designers Energy Economists & Data Analysts Policy & Regulatory Experts Demand Side Management Specialists Energy Managers Energy Management Consultants Documentation & Certification Specialists ISO50001 EnMS(System/ Technical Auditors) Expert Trainers …and many more with the growth of EE industry
  • 72.
  • 73. The foregone benefits represent the ‘opportunity cost’ of failing to adequately evaluate & prioritize EE investments Larger opportunities & increasing global demand, stress on resources & climate concerns-costs that we cannot afford to bear The failure to properly evaluate the benefits of EE likely results in under investment in EE
  • 74. •Clear policy & targets •Comprehensive regulatory & implementation framework •Competencies in institutional set up Strong governance in policies implementation •Competency programs •Career opportunities Technical competencies & human resource capacity •Sources of funds •Understanding risks & mitigating factors in EE investments Sustainable financing & business friendly mechanisms •On green practices •Business opportunities •Impacts to climate change mitigation Information ,education &awareness •Funding •Academic vs. Commercial valuesR&D & commercialization
  • 75.  SMEs & SMIs - energy audit and guidance  Measurement & verification of performance  Technical assessment from other ministries/agencies on EE projects for financing /further approval  Registration & deployment of experts  Fiscal incentives  Low interest loans with government guarantee  Grant based on annual government budget for specified initiatives and awareness programs Technical Assistance & Advisory  Incentives & Financial Assistance
  • 76.  Look and act on EE urgently!  Clear policy goals & targets  Strong governance & comprehensive framework  Consistency, accountability & competency  Inclusiveness in policies development & reviews
  • 77. Strong Governance Financing & business friendly mechanisms Accountable & competent implementing agency Information, Education & Awareness R&D & Commercialization EE Industry Growth Policy Targets Policy Introduction Focused Sectors +Industry Players + Consumers Industry players just need the basic & right “infrastructure” & supports . We can take it from there!
  • 79.  Project/solution/ technology based approaches? or  Project based or sustainable implementation plans & strategies at national level?
  • 80. INTRODUCTION & AWARENESS IMPLEMENTATION & SUPPORT MEASURES PERFORMANCE MONITORING& MEASUREMENT IMPROVED •Energy Performance •Competitiveness/ •profits •Environmental quality REDUCED •Energy consumption & costs •Pollution •CO2 emissions CREATED •Business & job opportunities •More experts/workers from EE industry •New source of economic growth •More Direct Domestic Investments
  • 81.

Editor's Notes

  1. http://www.bain.com/publications/articles/hidden-treasure-why-energy-efficiency-deserves-a-second-look.aspx
  2. Direct rebound When a consumer or producer reduces their energy costs by investing in an energy‐efficient piece of equipment and then chooses to increase production or consumption using proceeds of the energy saved.   Indirect rebound When consumers and businesses invest the savings due to EE improvements in other goods More difficult to study than the direct rebound and so and there are fewer comparable studies.   Macroeconomic or economy‐wide rebound when improved EE leads to increased energy productivity and economic growth- can “backfire’
  3. what the energy consumption and socioeconomic situation would have been without improved EE - counterfactual or baseline. In many cases there would have been even higher energy consumption leading to higher costs in the long run.  important in developing countries on a high path of economic growth where improvements in EE are likely to improve the productivity of the country and lead to further economic development. It is for governments to prioritise the needs of their country and this may mean that benefits such as economic growth, job creation or industrial productivity are given equal weight, or even favoured over energy savings. Reconsidering the outcomes from EE improvements in terms of welfare gains rather than energy savings alone could transform the rebound effect discussion from one of negative impacts to a quantification of the wider socioeconomic impacts of EE improvements. 
  4. EE/energy saving is the first fuel-a source of energy instead of the an option in O&M activities. Think about it after we consumed the energy or only when we need it
  5. Which is better for utility companies? Managing current assets with maximized and efficient utilization by the demand(users) or Having to add new assets just to me the increasing demands and facing uncertainties on the business outcomes in the regulated market. Example: In Malaysia, tariff increase purely subject to the government’s decision and directly linked to political climate
  6. The cost savings measurement with significant changes of operations at the facilities. The responsibilities of building owners and the ESCO throughout the contract period. Maintenance, use and modification/ removal of the equipment that was installed by the ESCO by the facilities owner. If the equipment installed by the ESCO is lost or damaged Guarantee of losses and liabilities by ESCO to the facilities owner.
  7. Securing the base of economic activity BP’s Energy Outlook 2030 predicts that global energy consumption will grow nearly 40% by 2030. Dwindling resources and the rising share of renewable sources will push energy prices up, increasing costs for production, logistics and energy-intensive commodities. Thus, a company’s exposure to energy costs is often much higher than its utility bill, increasing the relevance of efficiency as a key element of strategy. Energy-efficiency programs help manage energy risks by reducing exposure to the high costs of sourcing, transport and energy-intensive upstream products. They help balance demand across different energy sources and providers. On-site cogeneration and long-term supply agreements can reduce demand per output and keep energy costs predictable (see Figure 4). Gaining a better overview of energy market opportunities and upcoming regulatory schemes will help companies remain competitive. For example, they may be able to cut costs by managing demand more intelligently, reducing consumption during peak load times and increasing production when supply is ample.
  8. So much clear benefits-why are we still holding our actions? Easier to measure and verified? Yes!
  9. 1. A wide range of benefits, and a “must” Most manufacturing executives think of EE only in terms of cost savings. They scrap old, energy-guzzling equipment and think they did a good job. In truth, they did only half the job, because EE offers much more. It can reduce non-energy costs, for example, create new business opportunities, significantly improve the company’s image for all stakeholders and help companies stay competitive and attractive to customers (see Figure 1). In order to reach its full potential, an energy-efficiency program must cover the whole value chain, from sourcing to selling. A complete energy-efficiency program combines several aspects. It is a preemptive move to meet impending regulations. It answers concerns from the board of directors on improving the resilience of the company. It addresses future needs of customers. And, it strengthens company culture by enhancing energy sustainability. Of course, EE cannot be achieved through a onetime improvement. Instead, it needs a holistic and ongoing initiative that gets institutionalized within the company—much like quality management, with which it shares many goals. BUSINESS INSIGHTS Global Private Equity Report 2014 Founder's Mentality℠ Management Tools Digital Strategy Macro Trends Decision Effectiveness More INDUSTRY INSIGHTS Consumer Products Financial Services Healthcare Media Oil & Gas Private Equity Retail Technology Telecommunications Utilities & Alternative Energy CAPABILITY INSIGHTS Strategy Performance Improvement Customer Strategy & Marketing Organization Mergers & Acquisitions Information Technology BAIN BOOKS SUBSCRIBE VIDEOS & MULTIMEDIA Hidden treasure: Why EE deserves a second look September 19, 2013 Bain Brief By Oliver Straehle, Kim Petrick, Fabian Stierli and Adrien BronDownload PDF Print E-mail Share Executive Summary CEOs often ask us what they can do about EE. Most feel that they need to act on the topic—80% of respondents to a 2010 Economist Intelligence Unit survey agreed that EE is becoming more important—but only half said their companies were doing enough to integrate efficiency into their business strategy. RELATED ARTICLES Making biomass part of your energy mixThe big green talent machineBuilding productivity and accountability in T&D organizationsINDUSTRY EXPERTISE Utilities and Alternative Energy At Bain, we believe that energy-efficiency programs significantly improve the sustainability, economic stability and image of an industrial or consumer goods manufacturing company. Some corporations in energy-intensive industries have been tackling the subject for a while. Dow Chemical Company, an early adherent, says it has saved $24 billion since launching its energy-efficiency program in the 1990s. BASF, GE and Toyota claim similar benefits. Talking with these and other companies reveals a wide range of benefits beyond direct energy savings. Bain’s research and project experience show that a typical manufacturing company in Europe or North America can save between 10% and 30% of direct energy costs in three years. Indirect savings, like reduced maintenance, materials and waste, as well as lower risks, typically add another 50% on top of the direct energy cost reductions. Beyond these savings, EE delivers benefits around corporate social responsibility, employee motivation, improved sustainability and a secure base of economic activity. Depending on the respective products and value chain position, energy-efficiency products and energy-efficiency services can also make for improved offers and even new business models. EE is an option today, but it’s likely to be a necessity very soon. Few manufacturers can pass up the opportunity to improve profitability by 2%, mobilize their employees or ignore new business opportunities. We believe energy-efficiency programs will play an important part in keeping European and US manufacturing competitive over the next decade. While the regulatory environment is still in the making, the pure business logic is already convincing today. 1. A wide range of benefits, and a “must” Most manufacturing executives think of EE only in terms of cost savings. They scrap old, energy-guzzling equipment and think they did a good job. In truth, they did only half the job, because EE offers much more. It can reduce non-energy costs, for example, create new business opportunities, significantly improve the company’s image for all stakeholders and help companies stay competitive and attractive to customers (see Figure 1). In order to reach its full potential, an energy-efficiency program must cover the whole value chain, from sourcing to selling. A complete energy-efficiency program combines several aspects. It is a preemptive move to meet impending regulations. It answers concerns from the board of directors on improving the resilience of the company. It addresses future needs of customers. And, it strengthens company culture by enhancing energy sustainability. Of course, EE cannot be achieved through a onetime improvement. Instead, it needs a holistic and ongoing initiative that gets institutionalized within the company—much like quality management, with which it shares many goals. Substantial direct and indirect savings Energy is one of the few remaining opportunities to reduce costs in manufacturing. Energy accounts for about 5% of costs for an average manufacturing company, more in energy-intensive industries. An energy-efficiency program can save between 10% and 30% of those energy costs within three years. Indirect savings from reduced maintenance, materials, waste and risk increase the benefits, combining to effectively cut direct energy costs by about half. Tax reductions and government incentives boost the savings further in many countries. Most savings come from adapting equipment and processes. In production, typical efficiency measures include more effective motors, drives, boilers, furnaces, pumps, compressors, and ventilation and heating systems. Energy recovery systems can help reduce demand. On-site generation can also reduce costs, and, in some places, manufacturers can sell power back to the grid when they produce more energy than they use. A plan to use energy flexibly, reducing usage during peak times, saves even more. Bain’s calculations show that the average manufacturing company can improve its profit margin by 2% within three years, helping to strengthen industrial players and maintain Europe and the US as strong manufacturing centers (see Figure 2). Compliance with tightening regulatory requirements EU directives aim to reduce energy consumption by 1.5% annually between 2014 and 2020, so most organizations will need to implement energy-efficiency programs to ensure compliance. Energy management at large companies will be audited every four years, and several current ministerial draft bills indicate that simplified procedures are planned for small and medium-sized enterprises. National rules concretely implementing the EU’s plans are to be applied by June 2014. Germany introduced an energy tax (the “eco-tax”) in 1999 to encourage energy savings in the private, public and commercial sectors. To lessen the impact on manufacturing companies, which were hit hardest by the new tax, German lawmakers also introduced a tax relief—as high as 90% for energy-intensive production processes like steel or cement production. Over the years, some 100,000 German companies had benefited from these tax incentives in varying degrees. However, starting in 2013, only companies that implement energy-efficiency management systems in line with ISO 50001/EN 16001 certification and meet annual energy-savings targets are eligible for them. As of today, less than 20% of German and Swiss industrial firms with more than 250 employees have that certification, and many do not yet meet the requirements (see Figure 3). Switzerland’s Energy Strategy 2050 framework proposes similar measures with compulsory efficiency targets and sanctions for companies that miss them. Meeting energy-efficiency standards will become a prerequisite for participating in public tenders. Energy inspections will help reduce consumption. Corporate social responsibility Reducing energy consumption and using renewable energy sources demonstrate good corporate citizenship, both strengthening the corporate image and contributing to sales. A long-term sustainability strategy can make the company more attractive to investors and suppliers. Efficiency programs also boost employee morale and help make companies more attractive employers. GE’s energy “treasure hunts” bring together energy experts and employees at job sites to identify and recommend efficiency initiatives. GE’s programs often include a weekend day, when production is off and plants and offices are idling. Employees willingly join even on their day off, expressing that participating increases their pride and personal commitment in the company, as well as their sense of inclusion. In addition to these benefits, GE has saved $150 million and has started selling this concept externally. New business opportunities EE is more than just a way to optimize operations; it is also a growth market. As energy regulations for commercial and industrial companies increase, so too will demand for commercial and consumer products that use energy efficiently. For example, both the EU and Switzerland plan to introduce new efficiency regulations for electric and electronic devices. Efficiency is a key selling point for these devices as well as for other B2B products, including elevators, electric drives, electric transmission equipment and pumps. Consumers, too, say they are ready to pay a premium for energy-efficient products, such as refrigerators, washing machines, light bulbs and cars. Companies with an energy-efficient culture are bound to take the lead—not only in how they use energy but also in the products and services they develop. Energy-efficiency champions often report an increased potential for innovation in their organizations. Some will discover new business models helping other companies and consumers become more energy efficient.
  10. Substantial direct and indirect savings Energy is one of the few remaining opportunities to reduce costs in manufacturing. Energy accounts for about 5% of costs for an average manufacturing company, more in energy-intensive industries. An energy-efficiency program can save between 10% and 30% of those energy costs within three years. Indirect savings from reduced maintenance, materials, waste and risk increase the benefits, combining to effectively cut direct energy costs by about half. Tax reductions and government incentives boost the savings further in many countries. Most savings come from adapting equipment and processes. In production, typical efficiency measures include more effective motors, drives, boilers, furnaces, pumps, compressors, and ventilation and heating systems. Energy recovery systems can help reduce demand. On-site generation can also reduce costs, and, in some places, manufacturers can sell power back to the grid when they produce more energy than they use. A plan to use energy flexibly, reducing usage during peak times, saves even more.
  11. Ensure top management support Unless the CEO shows strong and ongoing enthusiasm for EE, middle managers will show lacklusture support for an effort that delivers only marginal savings. Align responsibilities and budgets Often, one unit must invest in efficiency while another unit reaps the savings—a problem if the program’s budget is distributed throughout the company. Giving the program its own budget responsibility can help organizations avoid this fragmentation. Create data transparency and install target tracking Companies often have to set up new metrics and tools to measure energy consumption and to quantify the success and benefits of efficiency programs.
  12. basic components in energy management system
  13. To highlight the potentials to improve asset’s operational & energy performance to increase profitability for service providers and/or facilities owners
  14. We embrace changes or we will be struggling or out of the business
  15. The failure to properly evaluate the benefits of EE likely results in under investment in EE. The foregone benefits represent the ‘opportunity cost’ of failing to adequately evaluate and prioritize EE investments. This opportunity cost may be very large, and in particular in a context of increasing global demand, stress on resources, and climate concerns, they may represent a cost that we cannot afford to bear.  
  16. Look energy management as another business opportunities and for future source growth EE as an industry – the future and integral element synchronized in asset management