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Comm Tech & Change: Mini Presentation, by U3030859.

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Digital presentation task overview: If you choose Slideshare, upload around 10 slides (can be more) that shows your story. If you choose Youtube, it should be less than 5 minutes of video. DEADLINE is …

Digital presentation task overview: If you choose Slideshare, upload around 10 slides (can be more) that shows your story. If you choose Youtube, it should be less than 5 minutes of video. DEADLINE is on Sunday the week of your scheduled presentation.

U3030859. Session T1.

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  • 1. Digital presentation on
    key finding of report
    Technology: Facebook
    Related social issue: Online privacy for website users
    Policy concept in debate: Online privacy rights for individuals
    Social/Cultural trend: Social networking
    Tom Lowe (3030859) Communication Technology & Change (8131)
  • 2. Key Findings of Report
    This presentation will provide a detailed overview of popular social networking website, Facebook. It is a segment of information from the Major Research Project Report, based on Facebook in relation to privacy for it’s users.
  • 3. Facebook at a glance
    Facebook is a social utility that helps people communicate more efficiently with their friends, family and coworkers. The company develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people's real-world social connections. Anyone can sign up for Facebook and interact with the people they know in a trusted environment (Facebook 2010).
    • The official launch of Facebook was in February of 2004
    • 4. Facebook was created by Mark Zuckerberg (born May 19, 1984 as pictured above) and later developed with eventual co-creators Dustin Moskovitz (born May 22, 1984) and Chris Hughes (born November 26 1983)
  • Facebook Concept
    The idea of Facebook originated from Zuckerberg wanting to bridge the gap between his peers through an online platform at the prestigious Harvard University, United States.
    The concept expanded to include neighbouring universities and as momentum and interest in the website grew, Facebook became available to everyone- projecting it to a worldwide audience.
    This new communication technology attracted the attention of users and investors alike.
  • 5. Facebook Users
    Source: http://www.facebook.com/press/info.php?statistics
  • 6. Facebook Company Operations
    Privately owned company (therefore profits are not publicly disclosed)
    Recent statement from Facebook spokesperson confirmed that the company has no future plans for trading publicly (Reuters, 2010)
    Employs 1700+ staff members (Facebook, 2010)
    Organisation headquarters are in Palo Alto, California (Tech Crunch, 2009) with another 11 offices situated around the world (Facebook, 2010)
  • 7. Facebook Competitive Environment
    Facebook operates in a highly competitive environment
    As the diagram shows, Facebook is clearly a market leader in the field of social networking websites
    Currently, the main competitors of Facebook are Myspace and Twitter
    Source: http://www.penn-olson.com/2010/04/22/facebook-crushes-its-competitors/
  • 8. Facebook Competitive Environment (continued)
    Facebook still continues to be market leaders in terms of popularity
    Myspace's popularity continues to decline, with unique audience visit numbers dropping by more than 20 million in just two years
    Twitter maintains strong growth yet still lags far behind Facebook in relation to comparative unique audience number figures
    Source:Neilen Wire (2010)
  • 9. Additional topics detailed in report
    Emergence of social networking as a trend
    Data mining
    Identity theft
    Advertising concerns
    Data storage issues
    Online privacy laws, regulations and rules
    Facebook privacy issues in the media
    Facebook privacy redictions
  • 10. References
    Facebook (2010). Press Room; Fact Sheet. http://www.facebook.com/press/info.php?factsheet
    Facebook (2010). Press Room; Statistics. http://www.facebook.com/press/info.php?statistics
    Reuters (2010). Online article; ‘Privately held Facebook in 5-for-1 stock split’. http://www.reuters.com/article/idUSTRE6904J720101001
    Tech Crunch (2009). Online article; ‘Behold! The New Facebook Headquarters’. http://techcrunch.com/2009/06/15/behold-the-new-facebook-headquaters/
    Penn-Olsen (2010). Online article; ‘Facebook Crushes Its Competitors’. http://www.penn-olson.com/2010/04/22/facebook-crushes-its-competitors/
    Neilsen Wire (2010). ‘Facebook and Twitter Post Large Year over Year Gains in Unique Users’. http://blog.nielsen.com/nielsenwire/global/facebook-and-twitter-post-large-year-over-year-gains-in-unique-users/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+NielsenWireOnlineMobile+(Nielsen+Wire+»+Online+%26+Mobile