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Creating Effective Online Surveys
1.
Creating Effective
Online Surveys Facilitator: Kami Griffiths, TechSoup Presenter: Yann Toledano Internet Marketing Consultant Host, TechSoup Forum August 26, 2008 Webinar Conference Call: 866-740-1260; Code: 6339392
2.
3.
4.
Creating Effective
Online Surveys Facilitator: Kami Griffiths, TechSoup Presenter: Yann Toledano Internet Marketing Consultant Host, TechSoup Forum Sponsored by:
5.
Today’s Speakers Volunteers
Chris Peters & Malin Coleridge (TechSoup) Kami Griffiths Yann Toledano
6.
7.
Web Survey Process
Overview
8.
9.
10.
11.
Survey Design Best
Practices: Survey Intro Example
12.
13.
14.
Survey Design Best
Practices: Question Success Factors
15.
Survey Design Best
Practices: Survey Question Example What do you think?
16.
Survey Design Best
Practices: Bad Question!
17.
Survey Design Best
Practices: New and Improved Question
18.
Survey Design Best
Practices: Question Type: Multiple Choice (choose one answer)
19.
Survey Design Best
Practices: Question Type: Rating Scale (5-point scale)
20.
Survey Design Best
Practices: Question Type: Checkboxes (multiple selections allowed)
21.
Survey Design Best
Practices: Question Type: Dropdown Menu
22.
Survey Design Best
Practices: Question Type: Table/Matrix (3-point rating scale: one answer per sub-question)
23.
Survey Tools Overview
24.
25.
26.
27.
Survey Tools: Question
Branching/Skip Logic 1 3 4 6 5 2 Simple Branching Rule: If respondent answers “Yes” , skip to Q4.
28.
Survey Tools: Question
Branching Example
29.
30.
Survey Tools: Link
to Survey for Participants
31.
32.
Survey Tools: Survey
Reporting Dashboard
33.
Survey Tools: Sample
Report (Pie Chart)
34.
Survey Tools: Sample
Report (Bar Graph)
35.
Survey Tools: Sample
Report (Matrix)
36.
37.
38.
39.
40.
Thank you to
our Webinar Sponsor!
41.
For More Information
Contact: Kami Griffiths 415-633-9392 [email_address] www.techsoup.org
Editor's Notes
Introduce myself What I do at TS, my role in MIT Previous work with CTC
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