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How to stay ahead in Telco
Stefan Elfström, Regional Sales Manager
131114

1 |

©2013 Software AG. All rights reserved. For internal use only
Telco trend spotting

M2M

Social responsibility

Fraud Management

Mobile Virtual Network Operator

2 |

©2013 Software AG. All rights reserved. For internal use only
Business Transformation Programs
Customer Centricity
Business Monitoring
Extended Business Chains

3 |

©2013 Software AG. All rights reserved. For internal use only
Business Transformation Programs
Customer Centricity
Business Monitoring
Extended Business Chains

4 |

©2013 Software AG. All rights reserved. For internal use only
http://www.ericsson.com/res/region_RLAM/press-release/2012-01-20-tbt-en.pdf
5 |

©2013 Software AG. All rights reserved. For internal use only
Management

Strategy
BSC
KPIs
End user

Strategies

Business model

Is measured by

ISO
Compliance
SOx

Risk/Quality

Is key activity for

Is responsible for
Has risks

Carries out

Org. Structure

Business Processess

Risk and controls

Applications

C,R,U,D

Work
instructions
Knowledge

Uses

Application Systems

IT

Data objects
Extracts data from

6 |

IT architecture

©2013 Software AG. All rights reserved. For internal use only

KPIs
Business Transformation Programs
Customer Centricity
Business Monitoring
Extended Business Chains

7 |

©2013 Software AG. All rights reserved. For internal use only
If we do not manage our Master Data
we do not manage our customers…
Åke Södermark, CIO TeliaSonera in CIO Sweden Magazine

8 |

©2013 Software AG. All rights reserved. For internal use only
MDM

9 |

©2013 Software AG. All rights reserved. For internal use only
Business Transformation Programs
Customer Centricity
Business Monitoring
Extended Business Chains

10 |

©2013 Software AG. All rights reserved. For internal use only
Data volume transferred over mobile
networks, average Gbyte per
subscription per year
14
12

Sweden
Norway

10

Finland
Denmark

8

Iceland

6

Estonia
Lithuania

4
2
0
2006

2007

2008

2009

2010

2011

2012

A recent survey estimates global
telecom fraud losses at $40.1 Billion USD
or approximately 1.88% of revenue.
http://blog.terracotta.org/2013/05/01/eliminate-telecom-fraud-using-in-memory-data-management/

11 |

©2013 Software AG. All rights reserved. For internal use only
12 |

©2013 Software AG. All rights reserved. For internal use only
Business Transformation Programs
Customer Centricity
Business Monitoring
Extended Business Chains

13 |

©2013 Software AG. All rights reserved. For internal use only
14 |

©2013 Software AG. All rights reserved. For internal use only
15 |

©2013 Software AG. All rights reserved. For internal use only
16 |

©2013 Software AG. All rights reserved. For internal use only
Software AG - How to Stay Ahead in Telco - ProcessForum Nordic, Nov.14 2013

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