E-commerce involves buying and selling of goods and services over the internet. The document discusses the definition, history, process, categories and future of e-commerce in Bangladesh. It states that e-commerce started in 1970s with electronic funds transfer and has grown significantly since the 1990s with the World Wide Web. The future of e-commerce in Bangladesh is promising as the young generation is inclined towards technology and the government's digitalization goals.

2. E-commerce and its futureE-commerce and its future
in Bangladeshin Bangladesh

3. Mohammad Shariful HaqueMohammad Shariful Haque
BSc in CSEBSc in CSE
Daffodil International UniversityDaffodil International University
Email :Email : avash10@yahoo.comavash10@yahoo.com

4. CONTENTS
Advantage and disadvantage of E-
Commerce
What is E-Commerce
Importance of E-Commerce
History of E-Commerce
Process of E-Commerce
Categories of E-Commerce
Future of E-Commerce in Bangladesh
Online Marketing

5. WHAT IS COMMERCE
 According to Dictionary.com
 Commerce is a division of trade or production
which deals with the exchange of goods and
services from producer to final consumer
 It comprises the trading of something of economic
value such as goods, services, information, or
money between two or more entities.

6. WHAT IS E-COMMERCE
 Commonly known as Electronic Commerce.
 It consist of buying and selling goods and services over
an electronic systems such as the internet and other
computer networks.
 E-commerce is the purchasing, selling and exchanging
goods and services over computer networks (internet)
through which transaction or terms of sale are
performed Electronically.

7. LOW ENTRY COST
REDUCES TRANSACTION COSTS
ACCESS TO THE GLOBAL MARKET
 SECURE MARKET SHARE
 SAVE TIME AND EFFORT
 NO LIMITED BOUNDARIES OF THE
BUSINESS.
Importance of E-Commerce

8.  1970s: Electronic Funds Transfer (EFT)
Used by the banking industry to exchange account
information over secured networks
 Late 1970s and early 1980s: Electronic Data
Interchange (EDI) for e-commerce within
companies
Used by businesses to transmit data from one
business to another
 1990s: the World Wide Web on the Internet
provides easy-to-use technology for
information publishing and dissemination
Cheaper to do business
Enable diverse business activities
History of E-Commerce

9.  Between 1997 and 2000, more than 12,000 Internet-
related businesses were started with
more than $100 billion of investors’ money.
 The media coverage of the “dot-com bust” was
extensive. However, between 2000 and
2003, more than $200 billion was invested in
purchasing electronic commerce businesses.
 After four years of doubling or tripling every year,
growth in online sales slowed to an annual rate of 20
to 30 percent starting in 2001.
The Dot-Com Boom

10.  A consumer uses Web browser to connect to the home
page of a merchant's Web site on the Internet.
 The consumer browses the catalog of products featured
on the site and selects items to purchase. The selected
items are placed in the electronic equivalent of a
shopping cart.
 When the consumer is ready to complete the purchase
of selected items, he provides a bill-to and ship-to
address for purchase and delivery
The Process of E-Commerce

11.  When the merchant's Web server receives this
information, it computes the total cost of the order--
including tax, shipping, and handling charges--and
then displays the total to the customer.
 The customer can now provide payment information,
such as a credit card number, and then submit the
order.
 When the credit card number is validated and the
order is completed at the Commerce Server site, the
merchant's site displays a receipt confirming the
customer's purchase.
 The Commerce Server site then forwards the order to
a Processing Network for payment processing and
fulfillment.

12. Categories of
E-Commerce
o Business to Business (B2B)
o Business to Consumer (B2C)
o Business to Government (B2G)
o Consumer to Consumer (C2C)
o Business Process

13. BUSINESS-TO-BUSINESS (B2B)
 B2B stands for Business to Business. It consists of
largest form of Ecommerce. This model defines that
buyer and seller are two different entities. It is similar to
manufacturer issuing goods to the retailer or
wholesaler.
E.g.:-Dell deals computers and other associated accessories
online but it is does not make up all those products. So,
in govern to deal those products, first step is to
purchases them from unlike businesses i.e. the
producers of those products.

14. BUSINESS-TO-CONSUMER
(B2C):
 It is the model taking businesses and consumers
interaction. The basic concept of this model is to
sell the product online to the consumers.
 B2C is the direct trade between the company and
consumers. It provides direct selling through
online. For example: if I want to sell goods and
services to customer so that anybody can
purchase any products directly from supplier’s
website. For example amazon.com is the biggest
B2C organization in the world.

15. BUSINESS-TO-GOVERNMENT
(B2G)
 On the Internet, B2G is business-to-government (a
variation of the term B2B or business-to-business),
the concept that businesses and government agencies
can use central Web sites to exchange information
and do business with each other more efficiently than
they usually can off the Web.
 For example, a Web site offering B2G services could
provide businesses with a single place to locate
applications and tax forms for one or more levels of
government; provide the ability to send in filled-out
forms and payments; update corporate information;
request answers to specific questions.

16. CONSUMER-TO-CONSUMER
(C2C)
 A business model that facilitates an environment
where customers can trade with each other. Two
implementations of consumer to consumer markets are
auctions and classifieds. The goal of a C2C is to enable
this relationship, helping buyers and sellers locate
each other.
 For example bikroy.com and ekhanei.com are two C2C
market place where customer can buy and sale
products through internet.

17.  Gain New Customers With Search Engine Visibility
 Reduce Costs
 Locate the Product Quicker
 Easy access 24 hours a day
 Eliminate Travel Time and Cost
 Provide Comparison Shopping
 Enable Deals, Bargains, Coupons, and Group Buying
 No Need for a Physical Store
 Lots of Choices
Advantages of e-commerce

18.  Any one, good or bad, can easily start a business. And
there are many bad sites which eat up customers’
money.
 There is no guarantee of product quality.
 There is the possibility of credit card number theft
 There are many hackers who look for opportunities,
and thus an ecommerce site, service, payment
gateways, all are always prone to attack.
 Needed internet connection to assess the site.
Disadvantages of e-commerce

19.  Online Marketing is the marketing of products or
services over the Internet & it ties together creative
and technical aspects of the Internet, including design,
development, advertising and sale.
 Online marketing is used by companies selling goods
and services directly to consumers as well as those
who operate on a business to business model.
Online Marketing

20.  Email Marketing
Email marketing is promoting products through the use of
email
 Social Media Marketing
Social media is very popular right now. We can tap into that
popularity by using social media to sell your products
 Digital Marketing
With regards to the Internet, this is the promoting of brands
using all forms of online digital advertising channels to
reach consumers
 Blogging
It is another way of online marketing which very popular today.
By the use of blogging we can sale our product or service to the
user on the internet.
Online Marketing

21. FUTURE OF E-COMMERCE IN
BANGLADESH
 Now a days e-commerce is most popular in the
world. Many organization start their business
through internet in Bangladesh. Bangladesh
government has taken a goal to digitalize
Bangladesh which plays an important role in e-
commerce of Bangladesh.
 E-commerce in Bangladesh actually stated in the
year of 1999 based in USA with some non-
resident Bangladeshis. This people opened some
Bangladeshi sites focused on providing local news
and some transactional things like sending gift
items to Bangladesh. www.munshigi.com is the
first ever Bangladeshi e-commerce website.

22. FUTURE OF E-COMMERCE IN
BANGLADESH
 The future of e-commerce in Bangladesh may be
prosperous. Today’s young generation is being
inclined to technology more and more. They are
very interested to discover any new technological
offering and advantages. Although ours is poor
country majorities of our educated people today
has a personal computer and have access to the
internet. Companies are also becoming more and
more technology oriented. To remain competitive
in the industry, to sustain in this competitive age
of globalization it is must to use internet to get
updated information about market changes,
opportunities and threats.