In this webcast, Sarah O'Keefe of Scriptorium Publishing Services and Nicky Bleiel of Component One discuss their predictions for Technical Communication in 2011.

1. background image
flickr: thelastminute
Sarah O’Keefe, Scriptorium Publishing
Nicky Bleiel, ComponentOne
Thursday, March 24, 2011

2. ❖ Everyone is muted except for the two
presenters
❖ Please ask your questions through the
Questions area in the webcast interface
❖ The presentation is being recorded;
attendees do not appear in the
recording.
Thursday, March 24, 2011

3. ❖ Three trends from each presenter.
❖ Discussion follows each trend.
❖ We expect audience participation via
the Questions tab and in responding to
polls.
Thursday, March 24, 2011

4. ❖ Senior Information Developer, ComponentOne
❖ Director,
Society for Technical Communication
❖ Highly rated speaker at STC,
WritersUA, tcworld, LavaCon,
and DocTrain
❖ Articles published in STC Intercom,
tcworld magazine, TechCom
Manager, WritersUA website,
and the Content Wrangler.
Thursday, March 24, 2011

5. Thursday, March 24, 2011

6. flickr: TPWP
Thursday, March 24, 2011

7. ❖ Always part of the TC toolkit—but now
more people are embracing it.
❖ Fits into Agile projects. Used widely in
software and non-software doc TC
projects.
❖ Plays well with SharePoint.
Thursday, March 24, 2011

8. ❖ Founder and president, Scriptorium
Publishing
❖ Content strategy for
tech comm
❖ Interested in collision of
content, publishing, and
technology
Thursday, March 24, 2011

9. Thursday, March 24, 2011

10. Photo: Saralyn Tett
Thursday, March 24, 2011

11. ❖ Expect increased use of metrics/
analytics to measure effectiveness.
❖ Software/systems must show ROI, not
just “ooh, shiny!”
❖ Basic tech comm will be commoditized,
outsourced, or crowd-sourced.
Thursday, March 24, 2011

12. Thursday, March 24, 2011

13. flickr: keithroper
Thursday, March 24, 2011

14. ❖ Many companies already have it and are
using it enterprise-wide.
❖ New version (SP 2010) is easy to use
and feature rich.
❖ Can tag files with metadata; features for
versioning, workflow, permissions,
translation management built-in.
Thursday, March 24, 2011

15. Thursday, March 24, 2011

16. flickr: aenima
Thursday, March 24, 2011

17. ❖ Traditional technical writing
❖ Help and books
❖ Modern tech comm
❖ Content strategy, screencasting, XML,
content management
❖ Collaboration
❖ Business relevance
Thursday, March 24, 2011

18. Thursday, March 24, 2011

19. Screenshot: blogs.msn.com/b/thehelpguy (Paul O’Rear)
Thursday, March 24, 2011

20. ❖ Exhibit A: Microsoft Help Viewer
❖ Workarounds for web-based scripting
issues
❖ TOC, Index, Search = web navigation
Thursday, March 24, 2011

21. Thursday, March 24, 2011

22. flickr: fifikins
Thursday, March 24, 2011

23. ❖ Easier management of software
configuration and backup requirements
❖ Lowers overhead especially for smaller
groups
❖ Eliminates requirement to work on a
specific computer
❖ Hosting requirement an issue
Thursday, March 24, 2011

24. ❖ Your assessment of our trends.
Thursday, March 24, 2011

25. Thursday, March 24, 2011

26. ❖ scriptorium.com/resources/webcasts for
the webcast recording in a day or two
❖ Check scriptorium.com/events for
upcoming events
Thursday, March 24, 2011

27. ❖ Nicky Bleiel,
nickyb@componentone.com
❖ Sarah O’Keefe,
okeefe@scriptorium.com
Thursday, March 24, 2011