Right2Vote, an election website, allows people, groups, unions to create a poll or elections for various reasons. It is more secure than paper ballots and EVM voting, as the chance of infiltration can be prohibited.
2. Right2V
Right2V
About Right2Vote
Right2Vote is a mobile based voting platform that allows you to create
and manage your own election. Right2Vote is much more than a
platform – it’s a revolution. Right2Vote is what mobile banking is to
cash transactions, Right2Vote is what Whatsapp is to postal
department, Right2Vote is what mobile share trading is to paper
shares trading.
Today voting means – travelling to a booth, standing there in queue for
hours, getting hand inked to vote. Right2Vote lets voter vote directly
from their mobile, from the comforts of their homes and that also within
few seconds.
If you have the choose between spending Rs. 30,000 Crores, 2
months and 1 Crore man days to manage election with 66% voter
turnout Vs spending less than 10% cost, 10% time and 10% effort and
still manage 10 times better security and close to 100% voter turnout
3. Right2V
Current Voting Systems Vs Right2Vote
PROBLEMS
Government
EVM / Paper
Voting
Professional
Association
(ICAI)
Housing
society
Corporate
Voting
Voter convenience
Offline / paper
ballot, queue
Travel to booth,
stand in queue
Offline – paper
ballot, queue
Online but very
unfriendly interface
Vote from anywhere
Voting percentage
Less than 50%,
non-residents,
soldiers miss out
48%
Less than 50%,
non-residents
miss out
Less than 10%
(retail
shareholders)
90%+
Cost $ 5 Billion + Rs. 25 Crores Not very high
Not very high
except postal
voting
Substantially lower
Time 2 Months 60 days 1 day 25 days 1 day
Manpower required 1 Million + 5000+ 5 + 10+ Substantially lower
Authentication
Manual and human
dependent
Manual and
human dependent
Manual and
human dependent
Folio number and
password
100% automatic and
accurate. Aadhaar
optional
Security
No political party
trusts EVMs
problems like
postal hacking,
duplicate voting &
false voting
low
Low. Password and
user ID mailed
together
100% secured. End to
end encryption
Counting 3-30 Days 20 days 2-3 hours 2 days
Immediate and
automatic
4. Right2V
Market size
Types of elections
Market Size p.a.
(India) Rs. Crore Target Customer Types of election
Government elections Rs. 18000 Cr.
Election commission of India and 29 state
election commissions
Lok Sabha, Rajya Sabha, Vidhan Sabha,
Vidhan parishad, Municipal, Panchayat
Insolvency Creditors voting
(eVoting Mandatory)
Rs. 25 Cr. 500 companies under NCLT and 2200 IRPs
Regular creditors meeting. Every resolution
need to be voted upon
Listed Corporate elections
(eVoting Mandatory)
Rs. 2200 Cr.
6000 listed corporates including RIL, SBI,
Infosys, Tata group…
Annual Shareholder voting, Employee poll,
Retailer poll, Customer feedback
Professional body election Rs. 800 Cr.
ICAI, Bar Council, Medical Association, ICSI,
ICWA…
Member election: national, regional and
local chapter election
Colleges & Schools Rs. 500 Cr. NITs, IIMs, IITs, DU, MU…
Annual Student election, Alumni election,
Teacher's poll, student feedbacks
Clubs Rs. 125 Cr. Gymkhanas, Golf clubs, Lions club…
Management committee election, customer
feedback
Housing societies Rs. 400 Cr. 4 Lakh housing societies in India Management committee election
Cooperatives Rs. 60 Cr. IFFCO, AMUL, Bank cooperatives…
Management committee election &
Member voting on resolutions
Trade Associations
(eVoting Mandatory)
Rs. 300 Cr. FICCI, ASSOCAM, EEPC, PEPC, SGEPC…
Management committee election and
resolution on special matters
Political parties, NGOs, Trusts,
Unions
Rs. 300 Cr.
BJP, Congress, RSS, AOL, Taxi drivers, Mazdoor
Sangh
National, state and local Leadership election
Media Rs. 400 Cr. News channels, sports channels, Reality shows, Opinion poll, exit poll, rankings, game shows
Others (SMEs, Startups, Others) Rs. 200 Cr. Restaurants, Coaching classes, retailers Customer feedbacks and ratings
TOTAL (India only) 23,220 Crores or $3 Billion+ p.a.
5. Right2V
Product – Patented Features &
Customizable
• Each election customized to customer needs
• More than 1600 combinations
• 7 patents
• Security
• Secret Ballot
• Aadhaar based authentication
• Two-factor authentication
• Voter Selfie
• Server Confirmation
• Geo fencing
• Transparency
• Audit Trail
• Geo tagging
• Voter Receipt
• Vote record
• Live respondent list
• Election types
• Team Election
• Weighted Voting
• Single Transferable Preference Voting
• Allow Nomination
• Ease of Use
• Android, iOS and website-based interface
• OTP based authentication
• Personalized invites and reminders
• Extend time
• Add additional voters
• Candidate picture and party icon
• Show results to voters
7. Right2V
Marquee clients across segments
Government elections
Insolvency creditors voting
Corporates
Professional bodies
Colleges & schools
Clubs
Housing societies
Cooperatives
Trade associations
Employee unions
Political parties, NGOs, Trusts
Media
Others
Market Segments Clients
8. Right2V
Founders’ Profile
• Experience across sectors like Banking, Telecom, Power, Oil & Gas, Real-estate,
Port, Airport, Road
• Worked with ICICI Bank, Reliance Industries, Hiranandani group, Warburg Pincus
• CFO and President in last role
• 18+ years of experience in leadership roles
• Chartered Accountant (2001) and MBA from IIM Indore (2005)
Neeraj Gutgutia,
Founder & CEO
Neha Gutgutia,
Founder & CTO
• Expert in online transaction, authentication and security
• Extensive experience of working on banking software
• 15+ years of experience with Oracle Financial Services Software Limited
• B Tech from National Institute of Technology (NIT) Rourkela (2002) and MBA from
XLRI, Jamshedpur.
11. Right2V
Executive Summary
• Market - Large and Ready for Disruption
• $3B+ spent on conducting elections in India alone
• 12 major customer segments
• Less than 0.1% market served by online voting
• Founders – Experienced and Pedigreed
• IIM + CA + 18 years experience with RIL, ICICI Bank
• NIT + XLRI + 15 years experience with Oracle
• Product – Highly scalable yet customizable
• Patented security features
• Tested & Certified by STQC, MEITY, GOI for security and quality
• Approved by Ministry of Corporate Affairs, GOI
• 600+ different types of elections possible
• Repeat customers and word of mouth growth
• Most feature rich platform in India
• Traction
• 2000+ elections every year
• Marquee clients across segments
• No. 1 Online Voting Platform in India
• Financial Highlights
• Bootstrapped
• Cashflow positive
• PAT positive
15. Right2V
How voting works on Right2Vote platform
INPUTS BY
ADMIN
Voter List with
Mobile Nos.
/Email ID /
Aadhaar
Candidate list
and other ballot
details
SMS /
EMAIL
based
Invite
OTP /
biometric
based
authentication
Voter Selfie / Two
factor
Authentication
(optional)
Vote
Voter Receipt /
Voter record
Live
Respondent
List
Features
selection –
Secret ballot,
Audit Trail,
Preference
Voting,
Weighted
votes, Voter
Receipt …
Controls to
Admin:
Extend time,
Send
Reminder,
Add Voter
RESULT
(Excel and PDF format)
Voters
Admin /
Election Officer
Audit Trail
IP Address
Picture
Location
Legend:
19. Right2V
Founders’ Profile
• Experience across sectors like Banking, Telecom, Power, Oil & Gas, Real-estate,
Port, Airport, Road
• Worked with ICICI Bank, Reliance Industries, Hiranandani group, Warburg Pincus
• CFO and President in last role
• 18+ years of experience in leadership roles
• Chartered Accountant (2001) and MBA from IIM Indore (2005)
Neeraj Gutgutia,
Founder & CEO
Neha Gutgutia,
Founder & CTO
• Expert in online transaction, authentication and security
• Extensive experience of working on banking software
• 15+ years of experience with Oracle Financial Services Software Limited
• B Tech from National Institute of Technology (NIT) Rourkela (2002) and MBA from
XLRI, Jamshedpur.
24. Right2V
100% Secure
Aadhaar based authentication,
Mobile / Email OTP based security
and End to end encryption ensures
100% secure platform with no
scope for manipulation by insiders
or outsiders
25. Right2V
Secret Ballot
Secret Ballot is a function where
individual voter’s vote details is
not available to anybody
including the election managers
and the IT team managing the
platform.
This ensures the voter can vote
without any fear.
This is specifically helpful where
election management is in hands
of one of the contestants.
Example: If a dictator of a
country is holding a referendum
on himself, citizens of that
country would be very scared to
vote against him. With assurance
of #SecretBallot, voters can vote
fearlessly.
26. Right2V
Audit trail
To ensure there is no
hacking or coercion risk, our
system records I.P address,
vote time and voter location
at the time of voting.
In case lot of voting is
happening from same
location of I.P. address our
system would be able to flag
possibility of coercion or
hacking.
Also, this ensure that voter
cannot claim later that
somebody else voted
instead of him.
27. Right2V
Server Confirmation
One of the perceived risk of
online system is hacking –
specially hacking while transit.
There is a risk that vote data
would be tampered with while
the data flows from voter mobile
to our central server.
To eliminate this risk, we have
built a feature where our server
ask for confirmation from voter
before his vote is recorded.
28. Right2V
Voter receipt
We provide voter a receipt with
his vote information via SMS /
EMAIL / PRINT.
This gives the voter the
confidence that vote has been
recorded properly.
Similar to VVPAT system, if
accuracy of system is questioned,
these receipts can be counted to
prove the accuracy of the system.
29. Right2V
Voter Selfie
Remote voting has the challenge
that somebody else might vote on
behalf of voter. Voter selfie feature
ensures the voter has to vote in
person.
30. Right2V
Vote Record
Vote record in a superior
feature than Voter Receipt
as it provides vote record
direct from the servers.
Hence in case votes has
been tampered with post
voting, the voter would
come to know.
Transparency is the best
antidote against
malpractices
31. Right2V
Geo Tagging
Geo tagging is a functionality
where along with vote
geographical location of the voter
at the time of voting is recorded.
This is specifically very helpful
when the poll manager want’s to
understand to evaluate the
variation in voting pattern across
different geographies.
Example: If a poll is happening on
popularity of different sports,
Cricket would appear very
popular due to number of votes.
However, if geographical
concentration of votes are
considered it would be clear that
majority of votes are coming
from Indian sub-continent.
32. Right2V
Geo-Fencing
Geo-Fencing is a functionality
where we can restrict voters
from certain geographical
areas only to be able to vote.
People outside that
geographical area would not
be able to vote.
Example: In 2014, Mr. Arvind
Kejriwal, Chief Minister of
Delhi asked for opinion of Delhi
citizen whether he should
continue as CM or resign.
People across the country and
the world ended up voting in
that poll leading to misleading
results.
With Geo-Fencing function, we
can restrict voter outside the
geography (in this case Delhi)
from participating in the poll.
33. Right2V
End to end encryption
Any sensitive poll the security of
the system is the first concern.
Right2Vote provided end to end
encryption which ensure 100%
hacking proof platform.
34. Right2V
Aadhaar based Verification
Aadhaar based verification is a functionality
by which we can verify the voter voting
remotely in real time.
Aadhaar verification can happen in 3 ways:
1. Fingerprint: Voter has to provide his
fingerprint to enter the voting page of
the app and this is cross verified with
Aadhaar database of Government
2. Iris scan: Voter’s eye scan is taken and
verified against Aadhaar database
3. Mobile OTP: before giving access to
voter of the voting page, a One Time
Password (OTP) is sent to the mobile
number which is registered with the
Aadhaar number against the name of
the voter in the Aadhaar database.
This ensure 100% accurate verification and
unlike booth voting is not dependent on
discretion of the booth manager
36. Right2V
Mobile / Remote voting
One of the biggest challenge of booth
based voting system is that a voter has to
be physically present to vote. This leads to
low voter turnout.
With Right2Vote platform a voter can vote
from anywhere directly from his mobile.
There is no need for him to be physically
present at the booth the vote.
This also saves lot of time, cost and effort
for the election managers.
37. Right2V
No queues
As people can vote directly from that
mobile and from anywhere and
anytime there is no queue.
This saves lot of time, cost and effort
for the voter too. Also this increases
voting percentage.
38. Right2V
Real-time results
Right2Vote platform provides
real-time results for all polls. There is
no requirement of physical counting
of votes and the complete voting
process happens without any
manual intervention.
However, the platform also provide
options of result counting to happen
only after close of poll when all
voters have already voted.
39. Right2V
Fully Automatic
The whole process if fully automatic.
Except for entering questions into
the system, no human intervention
is required. The voting process, the
authentication process, the result
counting process - everything is fully
automatic.
40. Right2V
Weighted votes
Generally one person has one
vote. However, in certain
voting including voting of
creditors in insolvency cases,
different voters have different
weightages based on their
investment or some other
criteria.
This feature ensure that the
poll creator does not have to
do offline weight allocation to
votes which is a very tedious
and error prone task.
41. Right2V
Maker – Checker - Scrutinizer
We have Maker – Checker –
Scrutinizer features to ensure
division of work and control.
This would reduce the powers
vested with the poll creator /
maker. The maker has to get the
poll approved from checker.
Scrutinizer, who is generally an
external professional of high
reputation, gets to view and
scrutinize the results.
42. Right2V
Closed group poll
Voting is effective only when its
done in a closed predefined
group. It is very important that
your voter list represents all
otherwise voting can’t give right
results.
With Right2Vote, you can
predefine who is allowed to vote
and who is not allowed.
Only people allowed to vote,
would get access to poll.
44. Right2V
Allow Nomination
Allow nomination is a
functionality where voter is
given opportunity to suggest
option other than the one
listed by the poll managers.
In this case if a voter
nominates a new option, all
subsequent voters would
also see the new option in
the list and would be able to
vote on the new option.
For example: If the HR of the
organization has nominated
4 names for the award of
“employee of the year”
award, each employee
would have the choice to
nominate himself or
somebody else for that
award. This would make the
award more fair.
45. Right2V
Text plus image
In a country like India where many
people are not literate and where
different sections of people are
comfortable with different
languages, picture is the only
universal language.
We provide the option of putting
one or two pictures in options for
voter to identify their option easily
46. Right2V
Personalized Invite
The platform provides
personalized invite capability.
Personalized invite not only
boost the ego of the voter and
increases his chance of
responding but also provides
him with the much needed
information which like booth
location, ID required etc. which
is essential for him to vote
48. Right2V
Respondents
When you have created a poll,
you can’t wait for your voters to
vote.
RIght2Vote platform provides you
real-time information on who has
voted and who is yet to vote.
It also provides you facility to
send reminders to those who
have not voted with a single click
49. Right2V
Allow vote change – Antidote
to Coercion Allow vote change feature allows
the voter to change his vote
anytime before the close of the
poll.
This feature is very useful where a
voter is expected to change his
opinion due to happening of
certain event. For example,
audience of a debate might have
different opinion on a subject
before the debate and might
change their opinion after hearing
the debate.
This feature is also a very useful
feature where there is a risk of
coercion. If the voter was forced to
vote against his wishes, whenever
he is in private space, he can
change his vote.
50. Right2V
Single Transferable Vote
(STV) Single Transferable Preference Vote (STPV)
is method of counting used in
'Proportional Representation' method of
election.
Its a very complex system of voting where
each voter get only one vote and he is
supposed to rank the candidates.
One or more than one winner is selected
based on candidates getting maximum first
preference plus transferred votes. Votes of
Candidate who gets least votes are
transferred to other candidates based on
second and subsequent preference.
President of India, Rajya Sabha, CA
Institute, Bar council and several such
elections use STPV method of vote
counting. Such counting generally take
thousands of man hours. With Right2Vote
platform even STPV counting happens in
almost real-time.
54. Right2V
Invite SMS / Email
Every voter will get an invite SMS / email with voting
link
55. Right2V
Login page
On clicking on the voting link – the voter would be taken to log in page.
Here voter need to enter the Mobile No and press GET OTP. Voter will get
OTP on SMS. He needs to enter OTP and SIGN IN
56. Right2V
My poll Invites
On logging in, the voter will see Association logo with poll details. He just
need to click on > and then select VOTE
57. Right2V
Ballot page
On ballot page, voter will see all the options depending on type of questions – a.
Simple YES / NO, Two candidate or Multiple candidate STPV. Voter just need to mark
his choice and press DONE
58. Right2V
Thank you message
After voting, voter will get thank you message on the screen which means
his vote has been recorded.
59. Right2V
Business Model & Traction
• Charges for election event
management: Rs. 25 per voter
subject to minimum Rs. 10000.
(Minimum 5000 in case of
Insolvency cases)
• Paying and repeat customers:
400+ B2B Customers
62. Right2V
Problem with Voting
• Low voter turnout due to requirement of physical presence
at booth
• NRIs
• Soldiers
• Migrants (Education, marriage, job)
• Election workers
• Transport industry personnel – Truck drivers, Taxi drivers, Pilots, airhostess
• Huge cost, time & effort involved in election management
• Booth rentals
• Booth manning
• Security
• Ballot paper / EVM machines
• Ballot boxes
• Logistics
• Manual Counting
•
63. Right2V
Lok Sabha election 2014
figures
• 815 Million people eligible to vote
• $ 5 billion spent on the elections
• Policy paralysis for more than 2 months. Election conducted in
9 phases over 35 days
• 10 Million officials were deployed including police & security
• 9,30,000 polling booths were set up
• Counting was held in 989 centers
http://blogs.reuters.com/india/2014/04/03/facts-and-figures-for-the-2014-general-election/
Sources:
http://timesofindia.indiatimes.com/india/Election-Commission-2014-Lok-Sabha-elections-polls-expense/articleshow/30587202.cms
https://en.wikipedia.org/wiki/Indian_general_election,_2014
http://www.ibtimes.com/indias-2014-election-cost-5-billion-second-only-price-tag-2012-us-presidential-election-1570668
Still 33% people
were unable to
exercise their
Right2Vote
64. Right2V
ICAI elections 2015
• 2.5 Lakh CAs eligible to vote
• 25 Crore spent on the elections
• 1.5 Crore spent on postage alone
• Policy paralysis for more than 2 months
• More than 2000 officials were deployed excluding security
• 640 polling booths were set up
• Counting was held over 20 days
• 1600 man-days consumed in counting
• STV system
Still 52% people
were unable to
exercise their
Right2Vote
65. Right2V
E-voting mandatory for listed
companies
• As per the New Companies Act, every listed company will have
to provide eVoting facility to shareholders
• 5500 listed companies in India (highest in the world, more than
even USA and China)
• 2.5 Crore demat account holders in India
• Total number of shareholder: RIL – 27 Lakhs, SBI – 15 Lakhs
• Use beyond AGM
• Employee poll
• Customer feedback
• Retailer poll
• Trade associations
Corporate Use Case Video
https://youtu.be/9Ymvd-xd_u8
66. Right2V
Awards & Recognitions
CODE FOR THE NEXT BILLION - 2018
Contest by Facebook and Nasscom
Eureka, IIT Bombay - 2016
Clarian Call - 2017, IIM Calcutta
Alumni Association
Mr. Suresh Prabhu, Commerce &
Industry Minister
72. Right2V
1. Voter’s Convenience
Booth Voting
• Voter need to be present
in city or registration
• Voter need to travel to
the booth which might
be several Kms away
• Voter need to stand in
queue which might take
hours
• Money and time wasted
for the voter
Mobile Voting
• Voter can vote from any
where in the world
• No travel required. Voter
can vote from anywhere
directly from his mobile
• No need to stand in
queue
• The whole process takes
less than 5 minutes and
no cost
73. Right2V
2. Candidate’s Convenience
Booth Voting
• Election goes on for months.
Impacting candidate’s
professional work
• Need to have representatives at
each booth
• Representatives required at
counting centers
• Cost of team, travel, hotel, food,
logistics
• Candidates need to incentivize
voters to vote
• Information about members
who have not voted is collected
manually at each booth
• Candidates need to Inform and
remind voters to vote
Mobile Voting
• Election is over in a day
• No booth, hence no
representatives required at the
booth
• No counting centers, no
representatives required
• No cost of team for travel,
hotel, food, logistics
• Due to voter’s convenience,
incentives not required
• Right2Vote platform provides
real time information
• Right2Vote system sends alerts
and reminders. Also provides
deep-link which candidates can
share via whatsapp etc
75. Right2V
3. Voting percentage
Booth Voting
• Voting percentage is low due
to following factors:
• Voter has migrated to
another city
• Voter is travelling for work or
pleasure
• Voter is busy with meetings
• Voter does not want to waste
time and effort in travelling
to booth and standing in
queue
• Voter is ill and not in position
to travel to a booth
• Voter is not aware about the
election or his booth details
Mobile Voting
• With mobile voting, a
voter can vote from
anywhere in the world
within few minutes.
Hence voting percentage
should increase to 90%
plus
77. Right2V
4. Cost
Booth Voting
• Rs. 25 crores spent by ICAI
on elections
• Cost is very high due to:
• Number of Booths
• Booth personnel
• Security
• Booth rentals
• Booth infrastructure
• Flight
• Hotel
• Postage management
• Days for counting
Mobile Voting
• Right2Vote system cost is
atleast 90% lower
• Rate – Rs. 1/5/10 per Voter
• No booths required. Voter
votes from his own
instrument, with his own
internet and electricity. No
expense for the institute
• Counting is also automatic
without human
intervention
78. Right2V
5. Time
Booth Voting
• Election process generally
take minimum couple of
months
• Time required is high due to:
• Postal ballot: NRIs need to be
provided sufficient time for 2
way movement of snail mail
• Time to set up booths across
the country
• Logistics of moving ballot
papers, boxes, people across the
country
• Time required for counting
Mobile Voting
• Election can be held in 1
day
• With Mobile voting:
• No postage required
• No booths required
• No logistics required
• Counting is automatic and
real time
80. Right2V
6. Human Effort
Booth Voting
• Election management
requires thousands of
mandays
• Effort required is high due to:
• Postal ballot: Personnel
required to send & receive
ballot paper via post
• Minimum 3 personnel required
at each of the booths
• Security personnel required at
booth
• Counting requires several
people
Mobile Voting
• Mobile voting required only 2
man-days as the whole
process is automatic and no
human intervention required
• With Mobile voting:
• No booth personnel required
• No booths security required
• No counting personnel required
• No postage and sorting staff
required
• No personnel required for
verification
82. Right2V
7. Verification – 100%
accuracy
Booth Voting
• Verification is manual
• Voter is identified with
help of any ID card,
manual face & signature
matching
• Election manager is
required to maintain
updated database of
members
Mobile Voting
• Verification is system
driven
• Verification happens by
government controlled
Aadhaar database
• Mobile OTP / bio-metric
verification used for
verification
• No risk of
impersonification
83. Right2V
8. Security – 100% Secure
Booth Voting
• Security is manual
• Manual Security
required at:
• Each booth
• During transportation
• During postage
• During storage
• During counting
Mobile Voting
• Security is system driven
• Security features include:
• End to end encryption
• Individual vote encryption
• Security against duplicate
voting
• Firewalls, antivirus,
anti-hacking software
• Aadhaar based verification
• Real-time voter database
maintenance
• Total tally & cross checks
84. Right2V
9. Audit Trail – Patented
feature
Booth Voting
• Audit trail not possible
due to secret ballot
Mobile Voting
• Audit trail co-exists with
secret ballot
• Achieved with help of
smart use of encryption
and Aadhaar
• Patented feature of
Right2Vote. No other
platform in the world
have similar feature
86. Right2V
10. Stakeholder engagement
beyond elections
Booth Voting
• Booth set-up is a very
cost, time, effort
intensive activity
• It can be used for one
time activity like
elections but cannot be
used for regular
interaction with
stakeholders
Mobile Voting
• Platform can be used for regular
interaction with stakeholders
like:
• Members
• Employees
• Students
• Branch heads
• Council members
• No set up cost for new
interaction
• Cost and time involved in
negligible
• There is no fixed cost and hence
can be used for small activities
also
• Can substantially increase
efficiency and reduce costs
88. Right2V
11. Counting & Results (STV)
Booth Voting
• Counting is manual
• Hundreds of man-days
required for counting
• Chances of mistakes
• No possibility of re-count
• No audit trail
• High cost
Mobile Voting
• Counting is automatic
and real-time
• Result would be
available in 5 minutes
• No mistake possible
• Re-count possible
• Audit trail possible
• No cost involved