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1    Property of Aegis Media. All rights reserved.
…                      Produced by2        Property of Aegis Media. All rights reserved.
The Next Generation is…    - Technology transforming    media    - Content accessible anywhere    - People in control     ...
Next                             Generation                               PeopleProperty of Aegis Media. All rights reserv...
92% of American parents are friends with their                              Next                                          ...
82% of Chinese mobile internet users are aged 18-                            Next                                         ...
People over   35 are more likely to own a digital                             Next                                        ...
Property of Aegis Media. All rights reserved.
850,000 Android devices are activated every                                Next                                           ...
Facebook had 58m mobile-only users in                                                                            Next     ...
Half of the ads in the Super   Bowl were                                      Next                                        ...
25% of Groupons bought in December were bought                             Next                                           ...
86 billion text messages were sent in January                               Next                                          ...
Apple’s app store generates over   5m a day in                                  Next                                      ...
Google’s mobile   search volumes more than                                  Next                                          ...
41% of ad related searches made during the Super                             Next                                         ...
Next                             Generation                            ContentProperty of Aegis Media. All rights reserved.
Chinese mobile game QQ   Game Hall has 200m                                                                               ...
Angry Birds Space was downloaded 10m times in                                                                             ...
You can now ‘’Like’ Kahlua when you watch The                                                                             ...
Mercedes let people control posters with their                                                                            ...
Next     BMI’s Pinterest   Lottery                                                              Generation                ...
Next     Blue Ivy Carter’s Tumblr                                                             Generation                  ...
Next     Chicago Mixtape                                                    Generation                                    ...
Next                             Generation                        TechnologyProperty of Aegis Media. All rights reserved.
Next     This is not the web…                                                         Generation                          ...
Next     The rise and fall of personal   computing                                                                        ...
Half of American homes own at least one Apple                               Next                                          ...
How much companies depend on their largest                                                                              Ne...
Next                             Generation                            ContentProperty of Aegis Media. All rights reserved.
Next     Instagram added 10m users in 10 days                                                                         Gene...
Facebook refers nearly    as much traffic to The                                                                          ...
Twitter records were broken at the Super                                      Next                                        ...
David Beckham’s H&M ad generated 109,000                                                                                  ...
Next                             Generation                            ContentProperty of Aegis Media. All rights reserved.
Amex’s Tweet Your Way To Savings generated sales                             Next                                         ...
Domino’s Pizza generated £1m in revenue in                                                                              Ne...
Ralph Lauren’s growth is attributed to   digital                               Next                                       ...
Unilever’s digital campaigns yield over $3 for                             Next                                           ...
Next                                 Generation                           Effectiveness@                  Produced by    P...
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Next Generation Media Quarterly April 2012

12,574

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Published in: Business, Technology

Transcript of "Next Generation Media Quarterly April 2012"

  1. 1. 1 Property of Aegis Media. All rights reserved.
  2. 2. … Produced by2 Property of Aegis Media. All rights reserved.
  3. 3. The Next Generation is… - Technology transforming media - Content accessible anywhere - People in control Produced by3 Property of Aegis Media. All rights reserved.
  4. 4. Next Generation PeopleProperty of Aegis Media. All rights reserved.
  5. 5. 92% of American parents are friends with their Next Generation People kids on Facebook Produced by5 Property of Aegis Media. All rights reserved.
  6. 6. 82% of Chinese mobile internet users are aged 18- Next Generation People 30 Produced by6 Property of Aegis Media. All rights reserved.
  7. 7. People over 35 are more likely to own a digital Next Generation People camera Produced by7 Property of Aegis Media. All rights reserved.
  8. 8. Property of Aegis Media. All rights reserved.
  9. 9. 850,000 Android devices are activated every Next Generation Mobile day Produced by9 Property of Aegis Media. All rights reserved.
  10. 10. Facebook had 58m mobile-only users in Next Generation Mobile December Produced by10 Property of Aegis Media. All rights reserved.
  11. 11. Half of the ads in the Super Bowl were Next Generation Mobile Shazam-able Produced by11 Property of Aegis Media. All rights reserved.
  12. 12. 25% of Groupons bought in December were bought Next Generation Mobile on mobile Produced by12 Property of Aegis Media. All rights reserved.
  13. 13. 86 billion text messages were sent in January Next Generation Mobile in China Produced by13 Property of Aegis Media. All rights reserved.
  14. 14. Apple’s app store generates over 5m a day in Next Generation revenue Mobile Produced by14 Property of Aegis Media. All rights reserved.
  15. 15. Google’s mobile search volumes more than Next Generation Mobile doubled year on year Produced by15 Property of Aegis Media. All rights reserved.
  16. 16. 41% of ad related searches made during the Super Next Generation Mobile Bowl came from mobile devices Produced by16 Property of Aegis Media. All rights reserved.
  17. 17. Next Generation ContentProperty of Aegis Media. All rights reserved.
  18. 18. Chinese mobile game QQ Game Hall has 200m Next Generation Content registered players Produced by18 Property of Aegis Media. All rights reserved.
  19. 19. Angry Birds Space was downloaded 10m times in Next Generation Content 3 days Produced by19 Property of Aegis Media. All rights reserved.
  20. 20. You can now ‘’Like’ Kahlua when you watch The Next Generation Content Big Lebowski on Facebook Produced by20 Property of Aegis Media. All rights reserved.
  21. 21. Mercedes let people control posters with their Next Generation Content car keys Produced by21 Property of Aegis Media. All rights reserved.
  22. 22. Next BMI’s Pinterest Lottery Generation Content Produced by22 Property of Aegis Media. All rights reserved.
  23. 23. Next Blue Ivy Carter’s Tumblr Generation Content Produced by23 Property of Aegis Media. All rights reserved.
  24. 24. Next Chicago Mixtape Generation Content Produced by24 Property of Aegis Media. All rights reserved.
  25. 25. Next Generation TechnologyProperty of Aegis Media. All rights reserved.
  26. 26. Next This is not the web… Generation Technology Produced by26 Property of Aegis Media. All rights reserved.
  27. 27. Next The rise and fall of personal computing Generation Technology Produced by27 Property of Aegis Media. All rights reserved.
  28. 28. Half of American homes own at least one Apple Next Generation Technology product Produced by28 Property of Aegis Media. All rights reserved.
  29. 29. How much companies depend on their largest Next Generation Technology revenue stream Produced by29 Property of Aegis Media. All rights reserved.
  30. 30. Next Generation ContentProperty of Aegis Media. All rights reserved.
  31. 31. Next Instagram added 10m users in 10 days Generation Social Media Produced by31 Property of Aegis Media. All rights reserved.
  32. 32. Facebook refers nearly as much traffic to The Next Generation Social Media Guardian as Google does Produced by32 Property of Aegis Media. All rights reserved.
  33. 33. Twitter records were broken at the Super Next Generation Social Media Bowl Produced by33 Property of Aegis Media. All rights reserved.
  34. 34. David Beckham’s H&M ad generated 109,000 Next Generation Social Media comments in social media within 45 minutes Produced by34 Property of Aegis Media. All rights reserved.
  35. 35. Next Generation ContentProperty of Aegis Media. All rights reserved.
  36. 36. Amex’s Tweet Your Way To Savings generated sales Next Generation Effectiveness of $7.2m Produced by36 Property of Aegis Media. All rights reserved.
  37. 37. Domino’s Pizza generated £1m in revenue in Next Generation Effectiveness the UK from mobile in one week Produced by37 Property of Aegis Media. All rights reserved.
  38. 38. Ralph Lauren’s growth is attributed to digital Next Generation Effectiveness activity Produced by38 Property of Aegis Media. All rights reserved.
  39. 39. Unilever’s digital campaigns yield over $3 for Next Generation Effectiveness every $1 spent Produced by39 Property of Aegis Media. All rights reserved.
  40. 40. Next Generation Effectiveness@ Produced by Property of Aegis Media. All rights reserved.
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