Laying the foundation for the Future
Executive Summary India‟s poor represent 835 Million, with $360 Billion in disposable income 2 out of 3 Indians live at ...
The problem of education in                    India50% of children dropout                     80% of children dropoutby ...
The problem we address               India has 120 Million children between 2-6 years.                      Only 18 Mill...
Alternatives & Solutions Sudiksha is setting up Pre-Schools in low income neighbourhoods     Total set up cost for a new...
$1600 Investment, What does it Include?   1. Initial set-up cost                    2. Classroom furniture      3. Toys/Pu...
Women Entrepreneurship                       Model We scale up with the support of women entrepreneurs Women are identif...
High Quality Education Children learn through first hand and concrete experiences that later gets  translated into unders...
Growing demand for ‘Early Childhood Education’ in higher-income pre-schools, awareness of benefits  With recent uptrend  ...
Attractive Market Characteristics India’s Pre-School market estimated to be US $1Billion by 2016, with 35%  five-year CAG...
Sudiksha’s Entrepreneurial Model
Marketing Model1. Thorough Research 2. Engage community all year long in various activities                         3. Do ...
Revenue Model1.   Main revenue through fee collection2.   Reduced cost through school-in-box-model3.   Day-care, crèche an...
Sudiksha’s Milestones                                2012                                                 Established 12 ...
Analysis of Current Competitive Landscape                       Locally run,        Aspects        Unorganized    Elite Pr...
Total number of Sudiksha Schools – Our Targe                 18   50         3   7
The Sudiksha Team - Founders                            Naveen is a Post Graduate from the Indian Institute of Forest Mana...
Recognitions                          September 2012, featured in Business Outlook                           Magazine as ...
Sudiksha Knowledge Solutions                                          Pvt. Ltd.                                Head Office...
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Sudiksha power point

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Sudiksha power point

  1. 1. Laying the foundation for the Future
  2. 2. Executive Summary India‟s poor represent 835 Million, with $360 Billion in disposable income 2 out of 3 Indians live at the “Base of the Pyramid” (BoP) Education is very important indicator of Human Development – critical for breaking the cycle of poverty Most Indians at BoP do not have access to Early Childhood Education
  3. 3. The problem of education in India50% of children dropout 80% of children dropoutby the time they reach by the time they reach 5th grade 10th grade Major reasons for high dropout rate  Kids become bored with school  Kids become discouraged by low academic performance  Poor quality or unmotivated teachers  Poor quality school environment  Lack of School Readiness programs
  4. 4. The problem we address  India has 120 Million children between 2-6 years.  Only 18 Million attend Pre-Schools.  Close to 80 MILLION children are unable to attend pre-schools. Free Government-run Anganwadies cover only 35 Million – mostly low income families. Their Emphasis is mainly on nutrition not on school readiness.
  5. 5. Alternatives & Solutions Sudiksha is setting up Pre-Schools in low income neighbourhoods  Total set up cost for a new Sudiksha school is only $1,600  Affordable monthly $8 fee  High quality education  Schools managed by local women entrepreneurs
  6. 6. $1600 Investment, What does it Include? 1. Initial set-up cost 2. Classroom furniture 3. Toys/Puzzle & games(Rent for 3 rooms, approximately 1600 SFT)4. Computer & Speakers 5. Teaching/Learning Aids 6. Library Books 6
  7. 7. Women Entrepreneurship Model We scale up with the support of women entrepreneurs Women are identified from the same community. This makes them feel more accountable and responsible The women entrepreneurs are provided monthly training classes The company shares 10% of its profits with its women entrepreneurs 7
  8. 8. High Quality Education Children learn through first hand and concrete experiences that later gets translated into understanding Our curriculum is age appropriate and skill based Our methodology has the best of both Montessori as well as Waldorf methodologies essential for the holistic development of children Activities are planned and sequenced to foster the motor, cognitive, language, emotional and social development in children The special days, projects and celebrations instil hands on approach that aids learning. 8
  9. 9. Growing demand for ‘Early Childhood Education’ in higher-income pre-schools, awareness of benefits With recent uptrend of early childhood education also growing among BoP Aspirations are high among BoP parents to educate their children to break poverty cycle. Education seen as key. Increase in willingness to pay for quality goods and services Ultra low cost primary schools very popular with BoP, and now beginning to also reach down into pre-school and kindergarten as popularity grows
  10. 10. Attractive Market Characteristics India’s Pre-School market estimated to be US $1Billion by 2016, with 35% five-year CAGR 80 Million children not in pre-schools; 35 million in very poor quality government child care centers Demand for at least 1000000 high quality, affordable Pre-Schools No strict government regulations to run Pre-School business in India First movers‟ advantage for Sudiksha Early returns on invested capital
  11. 11. Sudiksha’s Entrepreneurial Model
  12. 12. Marketing Model1. Thorough Research 2. Engage community all year long in various activities 3. Do activities useful with the community 4. Build strong local 5. TV and Print media 7. Street libraries partnerships 6. Newspaper inserts
  13. 13. Revenue Model1. Main revenue through fee collection2. Reduced cost through school-in-box-model3. Day-care, crèche and remedial tutoring center are additional revenue sources.
  14. 14. Sudiksha’s Milestones 2012  Established 12 Sudiksha Pre-Schools  1230 children impacted 2011  12 women entrepreneurs  $75,000 generated till  Established 4 more date schools  6 schools to break even  580 BoP children by the end of the year impacted  Won the „SANKALP AWARD‟ for outstanding 2010 work in the field of education.  Started with 3 schools  205 BoP children impacted
  15. 15. Analysis of Current Competitive Landscape Locally run, Aspects Unorganized Elite Pre-Schools Pre-Schools Progressive   teaching methods Trained teachers   Affordable @ BoP   Designed for Scale   Strong Philosophy   Results oriented   Management   systems
  16. 16. Total number of Sudiksha Schools – Our Targe 18 50 3 7
  17. 17. The Sudiksha Team - Founders Naveen is a Post Graduate from the Indian Institute of Forest Management (IIFM), Bhopal and has more that 12 years of rich experience in school education and skill training. Having worked extensively in North, central and South India at various positions in both the private sector and through civil society, he is a passionate contributor towards childrens education. He is also actively involved in multiple field based implementation projects in Andhra Pradesh, both in the private and public sector in issues regarding enrollment, quality education, skilled based education etc. Naveen worked with eminent organisations like Eklavya in Bhopal, Naandi Foundation in Hyderabad and Career Launcher Pvt. Ltd. He also conducts trainings and provides consultancy in management in school/education services.Nimisha is a Post Graduate from the Indian Institute of Forest Management (IIFM), Bhopal. Nimisha hasbeen specializing in developing innovative participatory methods of research from qualitative aspects andhas experience in research design, project design, execution of evaluation studies, data analysis and reportpreparation.She has extensive experience in rural Indian life, through her research in broad based fields oflivelihoods, education, environment and community based natural resource management with special focuson rural women. For the past 10 years, she has been closely involved in many research projects in the capacities of conducting and leading Action Research, developing research design, data analysis, Evaluation/Assessmentstudies and documentation, organizing and coordinating research project work. Management Team: Four Members, each with more than 8 years experience working with children in large scale projects. School-level Team: 12 Women Entrepreneurs, with educational experience. 36 Teachers from the community who have strong teaching skills and love of children
  18. 18. Recognitions  September 2012, featured in Business Outlook Magazine as a top social business in India  Sudiksha received 36,856 public votes at 2012 “Spark the Rise” competition Sudiksha won prestigious 2011 SANKALP Award - largest Social Entrepreneurship convention in India, for its work in Education Grand finalist at 2011 Villgro Unconventional competition
  19. 19. Sudiksha Knowledge Solutions Pvt. Ltd. Head Office – H.No: 2-2-7/5/B Flat No 402, D.D Colony, Osmania University Road, Hyderabad – 500013 India. Ph: +91 – 40 – 27407444 info@sudiksha.in www.sudiksha.inPromising a brighter future for the BoP Creating high Social Impact Sudiksha Knowledge Solutions Promising brighter future at the BoP 402, 2-2-7/5/b DD Colony, Hyderabad 500013 INDIA

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