Company Presentation
Social Shopping for Fashion and Home

Facts & Figures about stylefruits


Leading social shopping site for fashion and
ho...
Leading EU Social Shopping Site for Fashion & Home

Nr. 2 Facebook Brand in Germany
1

Amazon

2.8 Mio.

Fans

2

stylefru...
Strong Traffic and Revenue Growth via Social Media

Social Media Traffic (in Millions)

Social Media Revenue Growth

10

4...
Strong Traffic and Revenue Growth via Mobile

45%

120 % Traffic and

30%

Revenue Growth
since Q1/13
15%

40 % of Revenue...
Revenue Projection

Revenue in Mio. EUR

50

Already 30 %

40

International Revenue
30
More than 10 %
20

through Home se...
Key Success Factors

Inspiration
from trendy and available styles

Trust
from authentic recommendations

Insight
Big Data ...
Future Outlook

International

2015
2015

New Segments

2014

2014

2015

• Men
• Premium
• Kids

Countries in which style...
Team of more than 90 International Employees

9
Got your interest? Questions? Feel free to contact us:
Ingo Heinrich | CEO stylefruits GmbH
ingo.heinrich@stylefruits.de
s...
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stylefruits - NOAH13 London

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Social Shopping for Fashion and Interior Design - Presentation by Ingo Heinrich, CEO of stylefruits at the NOAH 2013 Conference in London, Old Billingsgate on the 13th of November 2013.

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stylefruits - NOAH13 London

  1. 1. Company Presentation
  2. 2. Social Shopping for Fashion and Home Facts & Figures about stylefruits  Leading social shopping site for fashion and home in Europe  Active in Germany, France, the UK, the Netherlands and Poland  4.8 million Facebook fans and 5 million visitors  More than 2 million user-generated outfits and interior designs  Recommendations from users drive sales: Trendy styles for women, by women 2
  3. 3. Leading EU Social Shopping Site for Fashion & Home Nr. 2 Facebook Brand in Germany 1 Amazon 2.8 Mio. Fans 2 stylefruits 2.15 Mio. Fans 3 Mc Donald‘s Ger. 2.15 Mio. Fans Nr. 1 Fashion Site on Facebook 1 Fans H&M 1.7 Mio. Fans 3 Zara 0.6 Mio. Fans Netherlands: Nr. 1 Brand Page Nr. 1 Home Site on Facebook worldwide 1 Fastest Growing Pages 3 stylefruits Home 0.4 Mio. Fans 2 France & UK: Source: Socialbakers, November 2013 2.1 Mio. 2 4.8m Fans stylefruits IKEA Germany 0.37 Mio. Fans
  4. 4. Strong Traffic and Revenue Growth via Social Media Social Media Traffic (in Millions) Social Media Revenue Growth 10 40 % Growth in 3 Months 5 0 Q1/11 Q3/11 Q1/12 Q3/12 Q1/13 Q1/11 Q3/13 4 Q3/11 Q1/12 Q3/12 Q1/13 Q3/13
  5. 5. Strong Traffic and Revenue Growth via Mobile 45% 120 % Traffic and 30% Revenue Growth since Q1/13 15% 40 % of Revenue through Mobile Devices 0% Q1/12 Q3/12 Mobile Visits in % Q1/13 Q3/13 Mobile Revenue in % 5
  6. 6. Revenue Projection Revenue in Mio. EUR 50 Already 30 % 40 International Revenue 30 More than 10 % 20 through Home segment 10 0 2010 2011 2012 2013 6 2014 2015
  7. 7. Key Success Factors Inspiration from trendy and available styles Trust from authentic recommendations Insight Big Data drives revenue Anywhere functions perfectly on all devices Growth in online fashion and home 7
  8. 8. Future Outlook International 2015 2015 New Segments 2014 2014 2015 • Men • Premium • Kids Countries in which stylefruits is already active Planned countries 8
  9. 9. Team of more than 90 International Employees 9
  10. 10. Got your interest? Questions? Feel free to contact us: Ingo Heinrich | CEO stylefruits GmbH ingo.heinrich@stylefruits.de stylefruits GmbH | Sonnenstraße 31| 80331 Munich | Germany 10

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