Our talk at the Stores Specialists Inc. 1st Internal Digital Conference. SSI is the exclusive distributor of top high-end / luxury brands in the Philippines.
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How Mobile is Changing Shopper Behaviors
1. Phuc.Truong@mobext.com
How mobile is changing
shopping behavior:
Retailer Strategies in a Mobile
World
by Arthur Policarpio
Head of Mobext
Asia-Pacific
2. The world’s largest mobile marketing agency network
23 offices worldwide and growing
76. #1
Shopping app
$800 M
Sales
delivered to
partners
70 million
Product scans
7 million
gift cards
redeemed
*More frequent and prolonged usage than
physical retailers’ own apps, including
Starbucks, Walmart, Walgreens, and
Safeway
How big is Shopkick?