Loading…

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

Like this presentation? Why not share!

Social Media Overview

on

  • 442 views

This is an overview for those interested in integrating social media into your advertising and marketing strategy.

This is an overview for those interested in integrating social media into your advertising and marketing strategy.

Statistics

Views

Total Views
442
Views on SlideShare
432
Embed Views
10

Actions

Likes
0
Downloads
0
Comments
0

3 Embeds 10

http://www.behance.net 7
http://www.linkedin.com 2
http://smclab.groupsite.com 1

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Social Media Overview Social Media Overview Presentation Transcript

  • Connect, Engage and Sell.
    • Social Media & Cable Advertising Sales
  • It’s $till TheTop Category
      • Facebook?
      • Twitter?
  • Symmetric “ I am friends with you, then you are friends with me”. Transitive. “ I can follow you and you don’t have to know me”.
  • Generationally Relevant
    • Gen X
    • Gen Y
    • Gen Z
  •  
    • Communicate
    • Build Awareness
    • Build Brand
    • Build Trust
    • KeepTop-of-Mind
    • Call To Action
    Cable Advertising & Social Media Marketing
    • Start Small, Start In-House
    • Get Everybody Involved - on a schedule.
    • Keep It Real - No Hype
    • Do a good-guy, community promotion.
    Best Practices
  • Best Practices
    • Social Media Marketing is anchored in common sense and basic customer service skills.
    • Showcase your passion and expertise.
    • Use Video to show different aspects of operations. Video is a key ingredient.
    • Reward fans and followers with deals and opportunities.
    • Participate in the dialogue, see what people are saying about you and respond!
    • Keep customers in the loop about new products/services.
    • Leverage the social graphs of others to promote you.
    Social Media Marketing Ingredients
  •  
  •  
  •  
  •  
  • Thank You.