Your SlideShare is downloading. ×
0
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Social Media Overview
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Social Media Overview

370

Published on

This is an overview for those interested in integrating social media into your advertising and marketing strategy.

This is an overview for those interested in integrating social media into your advertising and marketing strategy.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
370
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Connect, Engage and Sell. Social Media & Cable Advertising Sales
  • 2. It’s $till TheTop Category •Facebook? •Twitter?
  • 3. Symmetric “I am friends with you, then you are friends with me”. Transitive. “I can follow you and you don’t have to know me”.
  • 4. Generationally Relevant • Gen X • Gen Y • Gen Z
  • 5. • Communicate • Build Awareness • Build Brand • Build Trust • KeepTop-of-Mind • Call To Action Cable Advertising & Social Media Marketing
  • 6. • Start Small, Start In-House • Get Everybody Involved - on a schedule. • Keep It Real - No Hype • Do a good-guy, community promotion. Best Practices
  • 7. Best Practices • Social Media Marketing is anchored in common sense and basic customer service skills.
  • 8. • Showcase your passion and expertise. • Use Video to show different aspects of operations. Video is a key ingredient. • Reward fans and followers with deals and opportunities. • Participate in the dialogue, see what people are saying about you and respond! • Keep customers in the loop about new products/services. • Leverage the social graphs of others to promote you. Social Media Marketing Ingredients
  • 9. Thank You.

×