1. CURRICULUM VITAE FOR
ELIZABETH FERREIRA (LIZ)
Personal Details
HOME ADDRESS : 29 VALDERAMA STR,
SUNNINGDALE, 7441
TELEPHONE NO. : (Cell) (083) 266-0624
(H) (021) 556-4485
POSTAL ADDRESS : P O BOX 60792,
TABLEVIEW, 7439
E-MAIL (WORK) : lizferr@telkomsa.net
SURNAME : Ferreira (Nee Harwood)
FIRST NAMES : Elizabeth Jane (Liz)
IDENTITY NUMBER : 700107 0027 08 2
DATE OF BIRTH : 7 January 1970
AGE : 44
SEX : Female
MARITAL STATUS : Married
DEPENDENTS : 2
DRIVER'S LICENCE : Yes. Code 08
HOME LANGUAGE : English
OTHER LANGUAGES : Afrikaans
HEALTH : Good –
Non-Smoker
HOBBIES : Reading, Research
OTHER : Fully Computer literate-
Windows, MW Word,
Excel, Power Point
MS Word, MS Excel, MS Powerpoint
Professional Profile
EDUCATION: Qualifications
 In Tuition
Certificate: Plan and Conduct Assessment of Learning
2004
 Cape Technikon
Certificate: Skills Development Facilitator
2003
 Cape Technikon
Diploma: Salesmanship
1999
 South African Bureau of Standards
Certificate: SABS ISO 9000 – Implement and Evaluate Quality Systems
1998
 FSA Contact
Certificate: Maximising Performance Instructor Training
1996
 University of Cape Town
Bachelor of Arts (Honours) Enviro and Geo. Science
1994
 Rand Afrikaans University
Bachelor of Arts: Education
1993
 Rosebank College
Diploma: Executive Secretary
1988
 Sandringham High School
Matric
1987
EXPERIENCE
Total Years Experience: 19 Years 3 Months
 Director
 Branch Manager
 2 years 9 months
 6 years 3 months
 Managing Director
 1 Year 8 Months
 Sales Manager
 4 Years 1 Month
 Environmental
Services Manager
 5 Months
 Training and Quality Manager
 3 Years 1 Month
 High School Teacher
 1 year

2. 7
Employment Summary
COMPANY PERIOD LAST POSITION HELD
Servest Hygiene (9 years)
November
2005
-
Current
Operations Director
EMC Training and Consulting
December
2003
-
August
2005
Managing Director
Megapak
May
2003
-
November
2003
Sales Manager
Wasteman
December
2002
-
April
2003
Environmental Services Manager
Waste Care
May
1999
-
November
2002
Sales Manager
Skynet Worldwide Express
March
1996
-
April
1999
Training and Quality Manager
Fairbairn College High School
January
1995
-
December
1995
High School Teacher
Overview of Achievements
Servest Hygiene
(a division of Servest (Pty)Ltd
o Awarded Group Servest “Star” Award – 2007,2008, 2009, 2010 and 2014 for excellent achievement in the Servest (Pty) Ltd Group
o Runner-up in the Servest Group Chairman’s award 2012
o Servest Hygiene Star Award 2012
o Branch of the year 2012 and only branch in the country to make budget
o Played a major contributing role to Servest Hygiene winning the Servest Overseas Incentive – 2007
o Re-engineered the culture of the branch/region
o Exceeded EBITDA target > R3 million – 2007
o Doubled branch turnover in 2 years 9 months
o Successfully integrated 2 companies in CPT area due to large group merge and full operational move to new premises
o Successfully obtained various blue chip, regional government tenders e.g: DSVH at NDPW, City of Cape Town, Intersite and ACSA
o Earmarked, developed, trained and coached various individual employees into Management positions
EMC Training and Consulting (Pty) Ltd
o Established and grew EMC Training and Consulting (an SMME) from zero turnover to R50 000.00 per month in 16 months at which point the business moved into a profit situation. Secured Key Accounts i.e. V&A Waterfront and Cape Peninsula University of Technology for a period of 1-3 years.
o Developed and implemented a Quality Management System for EMC Training and Consulting thereby securing Provisional Accreditation with the Services SETA. This step was paramount in securing sales and the successful future and growth of the business. Without accreditation, you have nothing to sell!
o Designed and developed course product line consisting of 39 accredited courses and 35 pending. Continual new product development as per market requirements.
Megapak
(a divison of Nampak)
o Managed and serviced an annual turnover of +- R5 million.
Budgeted growth: 4 % on previous year
Waste Care
(a Division of Servest (Pty) Ltd
o As Sales Representative and then Sales Manager of Waste Care, established and grew a new business from zero turnover to R1 480 000.00 incremental turnover per month over a period of 3 years 6 months.
o Business was sold for R18 million.
o Market share - from 0% to 10% captured during this time.
Skynet Worldwide Express
o Employee of the Month – November 1996

3. 8
Employment History
Details
1. Company
Servest Hygiene (a division of Servest (Pty) Ltd) Period
From
November 2005
To
Current Last Position Held
Operations Director
Responsibilities
AS OPERATIONS DIRECTOR:
National responsibility across 10 branches for:
 National operational strategy across all product lines
 Billing/revenue
 Cost of Sales
 Budgets
 Operational salaries, wages, overtime
 Fleet
 Stock
 Development of all national operational process, procedures and policies
 All national service related issues
 Operational aspects of start up branches
 Operational IT development and implementation across various platforms
 Health and Safety, quality assurance/control
 Operational Training-development, delivery and implementation
 Operational discipline
AS CAPE TOWN BRANCH MANAGER:
 Full accountability for entire CPT, PE and Saldanha branches on all levels including:
 Debtors:
 Creditors;
 Invoicing;
 Operations;
 Customer service
 Sales and Business Development;
 Warehousing and stock control;
 Fleet Management;
 All human resources functions including Disciplinary action, salaries, staff recruitment;
 Manage stock, expenses, overheads, cost of sales etc
 Regional branches in Saldanha and Port Elizabeth
 Establishment and management of new and existing regional branches e.g. Saldanha
 Responsible for setting and meeting budget in its entirety, including turnover, profits, cost of sales, expenses
 Use of Accpac and internal IT system (service manager)
 Autonomous decision making
 Manage all Human Resource functions
 Manage and control 9 warehouses and stock across the region and all associated business processes
 Manage key accounts and tenders
 Manage:
 >R2 million turnover per month;
 R1 million stock, 96 employees;
 fleet of 27 vehicles;
 debtors book of approx. R7 million
 all training coaching and development of employees (developed and promoted >20 employees
 implementation of operational systems and management of the entire business process within the region

4. 9
2. Company
EMC Training and Consulting Period
From
December 2003
To
August 2005 Last Position Held
Managing Director Reason for Leaving
Sold shares and wish to return to the Corporate World
Responsibilities
 Managing, developing and growing the business.
 Obtaining, managing and maintaining accreditation as a Training Provider via the EQTA of the Services SETA.
 Developing, implementing and maintaining all quality management systems.
 Managing, strategizing and implementing sales and marketing initiatives to increase turnover.
 Controlling costs and generating profit.
 Managing training related functions such as scheduling, preparation and customer liaison.
 Liaising and networking with all relevant bodies and institutions.
 Fulfilling the roles of SDF, Facilitator and Assessor.
 Establish and manage Learnerships in Cleaning and Hygiene – NQF Levels 1 and 3
 Managing a team of staff.
 Developing and implementing marketing materials and tools.
 Monitoring competitor profiles on services offered.
3. Company
Megapak (A division of Nampak) Period
From
May 2003
To
November 2003 Last Position Held
Sales Manager
Responsibilities
 Achieving and improving budget turnover set.
 Achieving and improving budget contributions set.
 Negotiating with clients to achieve unit sales, turnover and sales objectives within set guidelines.
 Implementing plans to reduce slow moving and obsolete stock.
 Assisting the Regional Director.
 Preparing and submitting quotations.
 Submitting tenders.
 Maintaining appropriate stock levels.
 Monitoring stock levels.
 Monitoring selling prices in accordance with rand contribution per hour targets.
 Adjusting selling prices in line with material and fixed cost increases.
 Liaising with Regional Director and other Sales Managers over national pricing policy and selective major accounts.
 Updating price lists.
 Ensuring timeous communication to customers, branches and internal sales.
 Ensuring updated territory plans and weekly and monthly sales reports.
 Increasing market across product categories.
 Managing staff.
 Identifying training needs.
 Conducting performance reviews.
 Developing departmental succession plan.
 Attending monthly meetings.
 Building and maintaining relationships with clients.

5. 10
4. Company
Wasteman (due to merge with Waste Care) Period
From
December 2002
To
April 2003 Last Position Held
Environmental Services Manager
Responsibilities
 Planning, co-ordinating and managing all hazardous jobs to completion.
 Managing and maintaining Key Accounts from a sales and administrative perspective.
 Handling environmental issues and related services.
 Implementing internal systems.
 Developing and facilitating internal training.
 Ensuring clients operational and administrative standards comply with relevant legislation.
 Consulting and liaising with environmental and ISO role players.
5. Company
Waste Care (A division of Servest) – sold to Wasteman Period
From
May 1999
To
November 2002 Last Position Held
Sales Manager
Responsibilities
 Developing customer base, infrastructure and systems.
 Managing sales and marketing functions
 Managing sales force and targets.
 Compiling sales reports.
 Handling entire tendering process.
 Targeting and servicing Key Accounts.
 Attending Board meetings.
 Compiling annual budget.
 Preparing and delivering sales presentations.
 Facilitating internal and external training.
 Designing, implementing and maintaining company systems.
 Recruiting staff.
 Drafting editorials, adverts, mail shots and brochures.
6. Company
Skynet Worldwide Express Period
From
March 1996
To
April 1999 Last Position Held
Training and Quality Manager
Responsibilities
 Facilitating national training.
 Preparing and presenting National Departmental budget for Training and Quality Management.
 Evaluating training outcomes.
 Developing and administering national training needs survey.
 Evaluating and developing quality systems.
 Performing quality auditing.
 Developing Organisational Procedures.
 Maintaining and improving National Quality System.
 Managing national training staff.
 Preparing and presenting yearly strategy and budgets.

6. 11
7. Company
Fairbairn College High School Period
From
January 1995
To
December 1995 Last Position Held
High School Teacher
Responsibilities
 Teaching English 1st language to Standards 6,7,9 and Matric pupils
 Teaching Geography to Standard 8 pupils.
 Coaching tennis and netball.
 All school related functions