This document provides statistics about social media usage and growth. It shows that 40% of the world's population uses social media, with over 3.8 billion social media users as of 2020. Specific statistics are given about major platforms like Facebook, Twitter, Instagram, LinkedIn, and YouTube. The conclusion recommends using these statistics to better understand customers and effectively leverage social media for marketing.

1. SOCIAL MEDIA
STATISTICS
SOCIAL MEDIA MAREKTING SERVICES

2. DID YOU KNOW?
40% of world's population is on Social Media!
Make sure you implement effective social media marekting
strategy to reach your target audience.
SOCIAL MEDIA MAREKTING SERVICES

3. 321 Million new people joined social
media in 2019, which brought the total
from 3.48 billion to 3.8 billion social
media users (an increase of 9%) in
2020.
SOCIAL MEDIA MAREKTING SERVICES

4. FACEBOOK
96% of Facebook users access it on mobile.
93% of social media advertisers use Facebook ads on a regular
basis.
Facebook Stories has 500 million daily viewers.
81% of businesses prefer video marketing on Facebook.
SOCIAL MEDIA MAREKTING SERVICES

5. Twitter has more than 330 million monthly active users.
Link clicks account for 92% of all user interaction with tweets.
Twitter ads are 11% more effective than TV ads during live events.
53% of users say they bought a product they first saw on Twitter.
TWITTER
SOCIAL MEDIA MAREKTING SERVICES

6. As of late 2019, Instagram has 1 billion monthly active users, and 500
million of them use it daily.
Instagram continues to attract a younger audience with 72% of teens.
Ad spending on Instagram is 23% higher than on Facebook.
By the end of 2020, Instagram's share of that revenue will grow to
30% globally.
INSTAGRAM
SOCIAL MEDIA MAREKTING SERVICES

7. LINKEDIN
LinkedIn has more than 690 million active users.
Marketing Solutions is LinkedIn’s fastest-growing
segment. It grew 44 percent year-over-year in Q1.
80% of social media B2B leads come from LinkedIn.
Over 46% of all social media traffic to company
websites comes from LinkedIn.
SOCIAL MEDIA MAREKTING SERVICES

8. YouTube is the preferred form of social media
marketing worldwide. 83% of all consumers prefer it.
75% of adults report watching YouTube on their
mobile devices.
More than 70% of YouTube watch time is generated
from mobile devices.
96% of all teens in the United States use YouTube.
YOUTUBE
SOCIAL MEDIA MAREKTING SERVICES

9. Social media marketing statistics can show you
the state of the business world today, where it
might be going, and how you can ensure your
business is continuously meeting customers
where they want to be met. Use these
statistics to your advantage to help you
understand what you need to do to effectively
use social media for your business today.
SOURCE: HUBSPOT
SOCIAL MEDIA MAREKTING SERVICES

10. EXPLORE THE POWER OF SOCIAL MEDIA
MARKETING WITH US TO BUILD A SOLID
PRESENCE FOR YOUR BRAND, DRAWING
NEW USERS TO YOUR WEBSITE AND
SOCIAL MEDIA PLATFORMS EVERY DAY.
SOCIAL MEDIA MAREKTING SERVICES

11. Let'swork
together!
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