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How I Built a Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09
 

How I Built a Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09

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The numbers behind the launch of Truemors by Guy Kawasaki. Designed by Ethos3 Communications.

The numbers behind the launch of Truemors by Guy Kawasaki. Designed by Ethos3 Communications.

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  • Excellent presentation of 'How I Built a Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09'. You've shown your credibility on presentation with this slideshow. This one deserves thumbs up. I'm John, owner of www.freeringtones.ws/ . Perhaps I'll get to see more quality slides from you.

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    How I Built a Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09 How I Built a Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09 Presentation Transcript

    • Guy Kawasaki co-founder
    • Web 2.0, User-Generated Content, Citizen Journalism, Long-Tail, Social Media Site for $12,107.09 How I built a
    • 0
    • number of business plan drafts
    • 0
    • number of pitches made to venture capitalists
    • 7.5
    • number of weeks from registering truemors.com to launching it
    • $ 4,500
    • cost of software development
    • $ 4,824.13
    • cost of legal fees
    • $ 399
    • cost of logo
    • $ 1,115.05
    • cost of domain registrations
    • 55
    • total number of domains registered to “ surround” truemors.com
    • $ 12,107.09
    • grand total of all costs
    • 1.5
    • number of full-time equivalent employees
    • 3
    • number of times TechCrunch wrote about Truemors
    • 261,214
    • number of page views on the first day
    • 14,052
    • number of visitors on the first day
    • 0 $
    • marketing budget
    • 24
    • number of years spent to make $ 0 budget possible
    • 405
    • number of truemors posted on the first day
    • 218
    • number of truemors deleted as junk , spam , inappropriate, on the first day
    • 3
    • number of hours before the site was hacked
    • 36
    • number of hours before Yahoo! recommended that we not use its hosting service because of our traffic
    • $ 29 . 96
    • monthly break-even point
    • $ 150
    • monthly break-even after switching from Yahoo!
    • 2
    • number of days before Truemors was labeled the “ worst website ever”
    • 246,210
    • number of page views on the day Truemors was called the “ worst website ever”
    • 150
    • number of Google hits the week before launch
    • 315,000
    • number of Google hits after 11 days
    • 4
      • There’s really no such thing as bad PR.
      • $12,000 goes a very long way these days.
      • You can work with a team that is thousands of miles away.
      • Life is good for entrepreneurs these days.
    • For a copy send an email to: g uy @ t r ue m o rs . c o m Presentation created by: www.ethos3.com Ethos3 Communications