Total social success

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Presentation by James Ashford at E3 60 Minute Makeover, February 2011

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Total social success

  1. 1. Total Social Success<br />Understanding The Basics by James Ashford<br />
  2. 2. Total Social Success<br />Understanding The Basics<br />1. What is Social Media?<br />Web based applications which are highly accessible & scalable, that turn communication into an ongoing, interactive dialogue.<br />www.RocketPowered.co.uk<br />
  3. 3. Total Social Success<br />Understanding The Basics<br />What is Social Media?<br />www.RocketPowered.co.uk<br />
  4. 4. Total Social Success<br />Understanding The Basics<br />2. Share Everything<br /><ul><li>Industry news
  5. 5. Expert knowledge
  6. 6. Useful documents
  7. 7. Success stories
  8. 8. Video tutorials
  9. 9. EVERYTHING</li></ul>www.RocketPowered.co.uk<br />
  10. 10. Total Social Success<br />Understanding The Basics<br />37 signals<br />www.RocketPowered.co.uk<br />
  11. 11. Total Social Success<br />Understanding The Basics<br />3. Make it easy & save time<br />Social Media is great, but if you can’t manage it effectively, it won’t work. <br />We’re all busy people, so how can we make this as easy as possible?<br />www.RocketPowered.co.uk<br />
  12. 12. Total Social Success<br />Understanding The Basics<br />We build our websites on Wordpress so that each time a news article is written, it automatically updates our entire Social Network<br />www.RocketPowered.co.uk<br />
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  18. 18. Total Social Success<br />Understanding The Basics<br />Based on getting 100 subscribers (on each)<br />One Article (15 minutes)<br />Can easily reach an audience of<br />20,000 people (for FREE)<br />www.RocketPowered.co.uk<br />
  19. 19. Total Social Success<br />Understanding The Basics<br />4. Lead your tribe<br />A group needs only two things to be a tribe: <br />a shared interest and a way to communicate.<br />www.RocketPowered.co.uk<br />
  20. 20. Total Social Success<br />Understanding The Basics<br />Lead your tribe<br />You have the power to bring together a tribe of like-minded people and do amazing things.<br />Connect with customers, employees, investors or readers and lead them.<br />www.RocketPowered.co.uk<br />
  21. 21. Total Social Success<br />Understanding The Basics<br />5. Persevere<br /><ul><li>Choose the most effective Social arenas for you
  22. 22. Create regular content
  23. 23. Very useful and high quality
  24. 24. Get everyone involved
  25. 25. Develop a Social Media Diary
  26. 26. Spread the word far and wide</li></ul>www.RocketPowered.co.uk<br />
  27. 27. Total Social Success<br />Understanding The Basics<br />www.RocketPowered.co.uk<br />
  28. 28. Total Social Success<br />Understanding The Basics by James Ashford<br />

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