2. The tourism
policy was
presented for
the 1st time in
both houses of
Parliament on
November
3,1982.
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3. The policy document contains five
main objectives of the tourism policy
of the Government of India.
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4. According to it , the Government
objectives are to so develop tourism that :
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5. ♠It becomes a unifying force nationally and
internationally fostering better
understanding though travel.
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6. ♦It helps to preserve, retain and enrich the
country ’s world view and life-style , its cultural
expression and heritage in all their
manifestation .
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7. The prosperity that tourism brings must
cause accretion and strength rather than
damage to the social and cultural values
and depletion of the country’s natural
resources. “ In tourism , India must present
itself on its own terms – not as an echo or
imitation of other countries, other cultures
and life styles.’’
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8. ܤ It brings socio-economic benefits to the
community and the state in terms of
employment opportunities, income
generation , revenue generation for the
states, foreign exchange earnings and,
in general, causes human habit
improvement.
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9. It gives a direction and opportunity to the
community and the country through
international and domestic tourism to
understand the aspirations and view points
of others and thus to bring about a greater
national integration and cohesion.
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10. It offers opportunities to the youth of the
country not only for employment but also for
taking up activities of nation building character
like sports, adventure etc. and for the
moulding of the youth of the country.
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11. In view of the rising share of tourism in
earning foreign exchange and its
contribution towards creating international
goodwill and understanding, the policy
document states that high priority would be
accorded to the development of international
tourism and increasing attention to foster
regional tourism .
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12. It underscores the importance of domestic
tourism and refers to the insufficient facilities
available to the lower middle class and
poorer section of society , with particular
reference to the pilgrim traffic, and proposes
to provide cheap accommodation through
Dharamshalas and Sarais.
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13. Due emphasis is given to the
development of culture tourism and
efforts to provide adequate tourist
facilities at major cultural centers in a
planned manner in co-ordination with
other agencies.
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14. The plan of action in the policy statement
emphasizes the adoption of schemes
yielding economic returns and generating
social benefits would get preference.
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15. Greater emphasis would be on
developing backward areas having
ancient monuments, natural scenery,
festivals and local handicrafts etc.
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16. Efforts would also be made to
develop youth hostels to facilitate the
movement of youth from different
parts of India and from abroad to help
achieve the objectives.
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17. The development of tourist
infrastructure would thus be taken up
in five to ten year perspective.
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18. In regard to marketing strategy , the
policy suggest the need to develop tourist
traffic from neighbouring countries.
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19. It highlights the necessity of exploring new
markets and the development of tourist
traffic from West Asia and North African
countries .
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