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PROPOSED KARNATAKA TOURISM POLICY
2014- 2019
DRAFT COPY
APRIL 2014
Department of Tourism, Government of Karnataka Page | 2
Draft Karnataka Tourism Policy 2014-2019
Department of Tourism,
Government of Karnataka
West Entrance, Khanija Bhavan, Bangalore - 560001
Department of Tourism, Government of Karnataka Page | 3
Draft Karnataka Tourism Policy 2014-2019
Foreword
I am pleased to present the Karnataka Tourism Policy 2014 -19.
The Policy sets a direction for the Karnataka tourism industry over
the next five years.
Karnataka’s thriving economy has created many opportunities
across the State in the last decade. The growth of our resource
and business sectors has brought more visitors to our shores and
driven growth in our cities and regions.
As the state progresses, Government of Karnataka is determined
to boost the tourism industry in the state as well. We have to look
beyond mere tourist numbers and make a strategic shift towards
quality tourism. This will emphasise hospitality, service standards,
innovative developments and rejuvenation of older tourist
attractions, with the aim of offering visitors the experience that
will commensurate with higher expectations.
The Policy aims to increase the tourism sector contribution to
state GDP. The Karnataka Tourism Policy 2014-19, hereby,
supports existing Government policies and adopts an integrated
approach for developing a sustainable tourism industry in the state,
backed by relevant infrastructure, effective institutional
mechanisms and enhanced capacities to deliver on these targets.
I thank the Department of Tourism and other government
agencies and our industry partners for their participation, support
and commitment in preparation of this Policy.
It is our sincere endeavor to provide the necessary enabling
framework for implementation of the Policy and I request all
stakeholders to join us in our venture of developing Karnataka as a
vibrant, sustainable and most-favored tourism destination.
R.V. Deshpande
Minister for Tourism and Higher Education
Government of Karnataka
Department of Tourism, Government of Karnataka Page | 4
Draft Karnataka Tourism Policy 2014-2019
Message
The tourism sector has been identified as one of the key sectors propelling the country’s economic
growth. Karnataka has been ranked as the 4th preferred destination among domestic tourists and 3rd
preferred destination for investments in the tourism sector.
It is critical to focus on increasing domestic and international visitation through a collaborative approach
between Government and Industry and enhancing the capacity of the sector to stimulate regional
development and prosperity of the community.
The thrust areas and strategies proposed in the policy attempt to distribute the economic benefits of
this industry, across a wider cross section of the society.
We have already embarked on this journey towards improving the tourism potential in the state. We
endeavor to achieve the objectives of the policy and position Karnataka as a visible global brand in
tourism for visitors as well as investors, by encouraging development of relevant infrastructure and
support mechanisms through partnerships between private sector, Government and the community.
We acknowledge that the Tourism sector is strongly supported by micro-enterprise activities and hence
the policy encourages creating an enabling environment for local tourism industry (SME) to operate in
an ecologically and environmentally sustainable manner.
Quality tourism is a goal which in itself is a work-in progress. In partnership with industry, and with
public support and participation, we will make this journey a meaningful and fruitful one for all of us.
Arvind Jadhav, IAS
Additional Chief Secretary to Government
Government of Karnataka
Department of Tourism, Government of Karnataka Page | 5
Draft Karnataka Tourism Policy 2014-2019
From the Director’s Desk
The Karnataka Tourism Policy 2014-19 aims to position Karnataka as a visible global brand in tourism for
visitors as well as investors by encouraging development of relevant infrastructure through partnerships
between private sector, government and the community. Strategic intervention areas have been identified
with a view to support local entrepreneurship and assist in creating livelihood options for all sections of the
society in a non-discriminatory manner.
The Policy provides detailed guidelines for development of tourism infrastructure, products and services, to
ensure quality and minimum standards of development. Thrust is on growth of the sector in an inclusive
manner, by encouraging women, backward sections of the society and local level institutions to actively
participate in the development process.
The Policy acknowledges that the tourism sector is strongly supported by the micro-enterprise activities
and encourages creation of an enabling environment for the local tourism industry (SME) in an ecological
and environmentally sustainable manner. The policy also lays emphasis on streamlining the application and
clearance procedures and recommends that all the clearances/ approvals be availed online through the e-
portal facility, to ensure transparency and faster clearances.
It is my sincere endeavor to provide the necessary facilitation for the implementation of the Policy and I
request all stakeholders to join us in this effort of making Karnataka one of the top tourist destinations in
the world.
G. Satyavathi, IAS
Director
Department of Tourism, Government of Karnataka
Department of Tourism, Government of Karnataka Page | 6
Draft Karnataka Tourism Policy 2014-2019
1. Introduction
Karnataka, one of the most progressive and well developed industrial states in the country, is focused on
development of trade and service sectors, through various initiatives and policies. It is home to several
forts, architectural marvels and is blessed with a rich cultural heritage of over 1500 years. Other diverse
visitor attractions include pilgrim sites, coastal landscape, wildlife / national parks, Eco Tourism, Wellness
Tourism – Alternate Lifestyle/ Yoga, Voluntary Tourism and Adventure Tourism. Over the years,
Karnataka has also emerged as a strong contender in the global market for Business Tourism. The State has
been ranked as the 4th preferred destination among domestic tourists and is the 3rd preferred destination
for attracting investments in the tourism sector.
The “Karnataka Tourism Policy 2014-2019”
focuses on accelerating and facilitating private
investments in the tourism sector, and strives to
be an outcome based initiative. The policy follows
a non discriminatory approach to incentivise and
promote the local community as well as private
sector for contributing towards the development
of tourism sector. This policy strives towards
creating an enabling environment for tourism in
Karnataka by addressing and providing guiding
framework pertaining to governance structures,
tourist infrastructure, manpower requirements,
service standards and, safety and security of
tourists. The Policy lays emphasis on creating a
“quality experiences, appealing to different visitor
segments”, by promoting development of various
tourism products which will encourage repeat
visits and increased length of stay and spends by
tourists.
The Policy encourages shift in attitudes - from
regulation and control to empowerment, from
patronage to partnership, and from linear
government-lead structures to alliances with
diverse stakeholders in the sector.
2. Vision and Objectives
Tourism is one of the priority sectors identified in the Government’s overall growth strategy for the state.
Karnataka should aim to be in the top 2 tourism destinations in India and top 50 in the world. The vision
articulated for the tourism sector is as follows:
“To develop Karnataka as a dynamic, sustainable and most-favoured tourism destination -
by increasing domestic & international visitations, offering high quality experience to
visitors, facilitating and accelerating investments and improving livelihood opportunities at
the local level”.
It is estimated that the fresh employment possibilities at 4.3 million (based on global norms of 10%
employment in the sector), additional revenue potential of Rs. 83,000 crs (through direct and indirect
taxes) and the investments of Rs. 73,000 crores with 50% government funding (infrastructure, destination
It is estimated that approximately 62
billion and 7 million domestic & foreign
tourists respectively will visit
Karnataka in the year 2015.
Department of Tourism, Government of Karnataka Page | 7
Draft Karnataka Tourism Policy 2014-2019
and mobility) is needed for providing a fillip to Tourism in the State by 2024. To achieve the vision and set
the direction for the tourism industry over the next five years, the following objectives are outlined:
Objectives
Accelerate and facilitate private investments
and promoting entrepreneurship in the
tourism sector.
Motivate and enthuse entities from different
segments of the society with substantial
incentives to contribute towards
development of the sector.
Higher growth in visitations and duration of
stay of different visitor segments, through
improved infrastructure, products and
services.
Improve ‘total quality’ experience to visitors,
from before arrival till after departure, by
providing better access to information,
greater choice in destinations, compendium
of services for eating, shopping, participative
safe and hassle-free experience at various
travel stages.
Promote effective inter-departmental co-
ordination to streamline processes and
increase sector performance.
Enhance tourism industry skills, knowledge
and professionalism to provide visitors a
pleasant experience and promote local
employment opportunities.
3. Strategic Framework
To realize the core objectives of the Policy and achieve the larger vision outlined for the sector, the
Government of Karnataka has identified the following strategic intervention areas:
Facilitate improvement of Infrastructure, Tourism Products and Services
Position Karnataka as a preferred tourism destination at state, national and international levels
Create institutional structures for effective implementation of the policy
Streamline processes for obtaining clearances
Offer attractive incentives for various tourism products and services
Prioritise Human Resources Development & Capacity Enhancement
The Government endeavours to pursue these strategic intervention areas by encouraging local
entrepreneurship, promoting private sector participation, identifying additional means of raising finances
and supporting the interventions through its own budgets and resources. The thrust will be on:
Promoting Public Private Partnerships (PPP), creation of SPVs, Joint Ventures, and other
appropriate structures.
Encouraging corporate groups to invest in tourism projects related to community involvement and
rural tourism through their CSR initiatives.
Department of Tourism, Government of Karnataka Page | 8
Draft Karnataka Tourism Policy 2014-2019
Leveraging existing financing options extended by multi-lateral agencies, viz., the Asian
Development Bank, the World Bank, etc.
Efficient utilization of funds available under state sponsored schemes and central government
schemes.
Exploring innovate financing mechanisms through capital markets.
A set of actions have been identified for each of the strategic intervention areas, which are elaborated
in the following sections. Detailed guidelines for undertaking activities in the identified areas including
the incentives and concessions offered by the Government are elaborated in the Policy.
A. Improve Infrastructure, Tourism Products and Services
To achieve growth in visitor numbers and duration of stay, the government shall pursue the actions
highlighted below, some of which are already being implemented by the tourism department and
other departments in the state.
Assist and facilitate development & maintenance of basic tourism infrastructure
and facilities at destinations
Promote new and innovative tourism products and services
Improve connectivity infrastructure
Improve access and delivery of tourism information services
Basic tourism infrastructure and facilities at destinations
Tourist Accommodation
o Promote quality accommodation including homestays. The definition of homestays includes
heritage homestays developed at various locations, including Hampi. The Homestays Policy/
Guidelines have been strengthened to encourage registered homestays across the State. A
mechanism for inspection, certification and licensing of the homestays are also defined.
o Encourage heritage buildings to convert into heritage hotels.
o Facilitate development of accommodation for all customer segments through serviced
apartments, cottages, camping sites, dormitories, youth hostels & yatrinivas at tourist
destinations.
At destination and wayside amenities
o Promote wayside amenities including gender distinct toilets, cafeteria, mini store/ pharmacy
and an information / souvenir booth at intervals of about 50 km along connecting roads
leading to major tourist destinations.
o Where possible dry toilet pits and a separate washing with water/drainage facility will be
promoted. Wayside amenities especially benefitting local communities will be encouraged.
Department of Tourism, Government of Karnataka Page | 9
Draft Karnataka Tourism Policy 2014-2019
o Retail for local produce, crafts, adult literacy progammes, access to internet etc. will be
encouraged, wherever possible. Initiatives for physical manifestation of brand perceptions
will be promoted, eg. silk.
o Amenities including parking at the entrance of major tourist destinations will be promoted
to regulate vehicular movement, with special access for the physically challenged. Thrust
would be given to provide information centers/ kiosks at all major tourist destinations.
Accredited tourist Guide services will also be promoted.
o Community kitchens and cluster of public conveniences at rural locations will be
encouraged, largely through private entrepreneurs/ franchisees.
New and innovative tourism products and services
Theme Parks
o World-class exhibition and convention complexes through appropriate PPP framework will
be promoted in Bangalore, Mysore and other important cities in the state.
o Private enterprise, in collaboration with international exhibition companies, will be
encouraged to establish these exhibition complexes backed by Government support and
incentives.
o Theme and Entertainment parks will be promoted in Bangalore and other places in
Karnataka.
Heritage Zones and Clusters
o Better utilization of existing market and research data will be made to identify and develop
the heritage zones and clusters.
o Heritage zones will be earmarked around the sites of Hampi, Pattadakal, Badami, Aihole,
Bidar, Bijapur, etc. and development will be promoted in accordance with the master plans
prepared.
o Efforts would also be made to include more heritage sites into UNESCO’s World Heritage
Sites list for bringing in significant international recognition and tourist traffic through
preparation of integrated Site Management Plans, proposals to Government of India etc.
The Government will pursue applying for other heritage sites like the Hoysala region,
Srirangapatna and the Deccan Sultanate architecture.
o Integrated Tourism Management Plans will be encouraged for cities like Mysore, Bijapur and
Bidar, as well as other smaller towns with heritage value.
o To improve the maintenance of existing tourist destinations, adoption/ management/
sponsorship programs will be promoted to create ownership between locals/corporate for
monuments, temples and destinations.
o To increase length of stay of visitors, development of tourist villages near existing
attractions, will be encouraged.
Department of Tourism, Government of Karnataka Page | 10
Draft Karnataka Tourism Policy 2014-2019
o Strategies for places like Melkote, Somnathpur, Shravanbelagola, Talakad and the entire
Western Ghats will be formulated to encourage overnight stays with compelling
experiences and participative opportunities.
Marine/ Coastal Tourism
o Cruises of international standards would be promoted in Mangalore and Karwar, especially
through private sector participation.
o Coracles, catamarans and traditional sail boats plus houseboats will also be promoted at
identified stretches.
Eco Tourism
o Eco Tourism will be promoted as a core tourism activity in close collaboration with the
Forest Department.
o An eco-tourism zone stretching from Coorg to Karwar will be identified and a chain of
nature camps will be encouraged and promoted as Jungle Trails in the zone.
Health & Wellness
Thrust would be provided to promote Karnataka’s traditional systems of medicine and wellness
like Yoga, Ayurveda, Unani, Siddha, etc. and efforts would be made to position the state as a
unique destination for spiritual healing and wellness tourism.
Adventure Tourism
The Government will promote adventure tourism activities in Karnataka, under three heads -
Aero Adventure, Aqua Adventure and Land Adventure by collaborating with national and
international adventure tourism and activity operators.
Weekend Tourism
The Government will actively promote destinations as weekend getaways. Tourist destinations in
close proximity to major urban centers in the state will be identified and promoted as clusters,
where visitors can reach in shorter travel time and enjoy a 2 day stay with engaging activities.
State border Tourism
o The Government will encourage tourism activities along the bordering areas of the state.
Intensive marketing and promotion activities to increase visitations from neighbouring states
would be given a special thrust.
o Access infrastructure to these destinations shall be developed by collaborating with other
state agencies/ departments, to enable a smooth and comfortable commute.
Health Care Tourism
o The potential for Karnataka as a quality health care destination would be unleashed and
initiatives for attracting tourists from outside the state and country for availing benefits of
advanced medical treatment facilities will be encouraged.
Department of Tourism, Government of Karnataka Page | 11
Draft Karnataka Tourism Policy 2014-2019
o Bangalore and Mangalore will be promoted as health care tourism clusters, and private
sector participation in development activities will be encouraged.
Urban Tourism
o Four main urban centres are identified in the state for tourism development - Bangalore
(population: 8,499,399), Mysore (population: 983,893), Hubli-Dharwad (population: 943,857)
and Mangalore (population: 619, 664).
o The Government will promote activities that create positive experiences for the tourists in
these urban areas through development of tourist precincts, parks, race courses, golf
courses, museums, galleries, shopping malls etc.
Heritage walks and Nature Trails
o Trekking, nature walks and heritage walks will be actively promoted and attractive incentive
packages would be offered.
Connectivity infrastructure
Transport and Aviation
o The Government will endeavour to increase entry points and improve direct access to
different destinations across the State for international, interstate and intrastate visitors by
encouraging development of new routes, expanding existing airport capacity, etc.
o Development of low cost terminals, use of smaller aircrafts & airfields and ties with flying
clubs will be encouraged.
Last mile connectivity
o Improving last mile road/ rail connectivity to tourist destinations will be a priority area and
Government will co-ordinate with other government agencies/ departments in facilitating
these development activities.
o Intermodal transport connectivity such as link from railway stations and bus terminals to
tourist destinations where required, will be developed in collaboration with respective
government agencies/ departments.
Coastal transport system/ Cruise tourism
o The transport system along the coastline will be strengthened to move along traditional
ports and also promote cruise tourism
Zero pollution modes of transport
o Environment friendly vehicles having a minimum impact on the ecology of the destination
will be promoted.
Department of Tourism, Government of Karnataka Page | 12
Draft Karnataka Tourism Policy 2014-2019
Access and delivery of tourism information and other services
The government will endeavour to provide a ‘Total Quality Experience’ to the visitors – before arrival till
after departure, by promoting the following initiatives:
Tourist Amenities
o Amenities like information kiosks, trained guides/ audio guides, interpretation centres, green
police, medical aid, access to physically handicapped at all major tourist destinations will be
encouraged for development.
Information, Communication & Technology (ICT)
o Initiatives will be encouraged to provide adequate and reliable information about
destinations, accommodations, itinerary, events, online bookings and other offerings
through various modes such as online web portals, tourism offices, booklets, flyers,
brochures, maps etc.
o Provision of audio guides, mobile technology, wi-fi at major tourist destinations will be
encouraged. Technology interventions for social networking and data management will be
supported.
o Apart from promoting a digital marketing and information collateral, the Government will
support other initiatives for branding and promotion such as development of information
and interpretation centers at tourist destinations.
Provision will be made to have a dedicated fund for technology development under the State Budget
awarded for tourism projects.
Safety and security of visitors
o The Tourism Police Force “Green Police”, will be established for visible policing in key
tourist destinations for the safety and security of visitors.
o A Disaster Management Plan is proposed to be developed for major tourism destinations to
brace for any eventuality. A dedicated helpline number will be launched exclusively for the
convenience of tourists.
o Access for the physically challenged will be promoted at all major tourist destinations.
B. Position Karnataka as a preferred tourism destination at state,
national and international levels
Prioritising activity in key markets (local, domestic and international) and across market segments is
critical to achieve the objectives set out in this Policy. The Government shall undertake the following
actions to position Karnataka as a preferred tourism destination within the state, and at national and
international levels.
Department of Tourism, Government of Karnataka Page | 13
Draft Karnataka Tourism Policy 2014-2019
Increase branding, marketing and promotional activities across different visitor groups
Create a Calendar of Events to support marketing and promotional activities
Develop data/ information repositories
Branding, Marketing and Promotional Activities
“One State, Many Worlds” – Karnataka’s tourism tagline
o The tagline will be the identity of the state.
o An integrated marketing approach will be adopted to ensure that relevant events are
communicated to target markets and can be factored into downstream product
development and in-bound tour offerings.
o Other promotional activities through conferences, road shows, craft bazaars, fairs and
festivals and other exchange programs will be undertaken.
Calendar of Events
o A Five-Year calendar of events across Karnataka will be drawn up, including 4-5 hallmark
events that will be organized annually.
o Various regional and indigenous tourism products will be offered as a part of the Event
Calendar to integrate business with leisure tourism.
o Major event zone processes will be simplified on trading hours, liquor licenses etc. to cater
to visitor expectations.
Tourism Industry Profile & State Tourism Database Repository
o The Department of Tourism will endeavour to create a ‘Tourism Industry Profile’, to aid in
planning and decision-making for both industry and government. The profile will be created
based on quality research (quantitative & qualitative assessment) studies.
o The Department will also strive to set up a State Tourism Database Repository, publish an
annual state of the industry report and organise annual industry outlook conferences.
C. Create institutional structures for effective implementation of the
Policy
To implement the strategic interventions and undertake various activities outlined in the Policy, it is
critical to establish appropriate institutional structures for implementation. The Government is
committed to the following actions in this regard:
Implementation of the Policy through highest level of coordination between various
stakeholders, across the infrastructure sector.
Promote a partnership model that recognises the distinct roles of government and industry,
to realize the vision.
Department of Tourism, Government of Karnataka Page | 14
Draft Karnataka Tourism Policy 2014-2019
Streamline existing governance structures to enable better governance and accountability of the
stakeholders involved.
Proposed Institutional Framework
An institutional framework comprising a Council at the Government level and a 100%
Government Company under the egis of Department of Tourism is proposed to be set up.
The key objectives of the Council would be to provide necessary inputs on planning and
implementation of tourism projects, while setting the overall direction and guidelines for
development of tourism in the State.
The Council shall assist in prioritizing, master planning and evolving implementation
frameworks for projects envisaged under the tourism sector. It will facilitate infrastructure
creation and management through formation of Infrastructure Company and strengthen and
empower existing state level entities such as JMA, HWHAMA, District Tourism Councils.
The Council will also provide necessary regulatory measures in terms of registration of
tourism facilities and activities to ensure quality facilities and services to the tourists visiting
the State.
The mandate of the Company would be to expedite development of infrastructure facilities in
the tourist areas. Certain function-specific entities are also proposed to be set up at a
State/district/local level to focus on all aspects of tourism including planning/strategizing and
implementation in a phased manner.
The Government realizes the need for closer interaction with other stakeholders (including
local small and medium entrepreneurs). To facilitate interactions, a well defined legal
framework is being proposed under Karnataka Tourism Trade Industry facilitation Act.
D. Human Resources Development & Capacity Enhancement
It is estimated that about 4.3 million jobs will be created in the sector by 2020, but the skills required
for these jobs requires to be strengthened. To address the skill gaps and provide better employment
opportunities for the people, the Government shall undertake the following actions:
Provide training to different stakeholder groups as well as support community through
customized capacity building programs, exposure visits, vocational courses, short-term
online courses and other tourism related programs.
Promote Vocational Training Institutes at strategic locations, offering a range of courses.
Department of Tourism, Government of Karnataka Page | 15
Draft Karnataka Tourism Policy 2014-2019
Develop curriculum for job-oriented courses which can be offered to school/ college drop
outs.
Training / Capacity Building
Karnataka Tourism Human Resources Strategy
o The Government will collaborate with the expertise and resources available with
international tourism training organizations towards developing a Karnataka Tourism
Human Resources Strategy. Training will be imparted to government officials, guides,
hospitality staff, including homestay hosts, tour operators, SMEs, etc.
Licensing & Certification of tour guides
o A new category of skilled guides will be trained that will cater to the upper echelon of
tourists.
o Licensing and certification of tour guides in order to standardize their services (through a
competency test) and accreditation of travel agents will be promoted.
Capacity enhancement at local level
o Education and enhancement of competencies for local communities in the surroundings of a
tourism clusters will be encouraged, as a tool to catalyse economic opportunities from
tourism activities.
Tourism Education & HR Policies
Professional courses
o The Department of Tourism will support various institutions in Karnataka that offer
programs in tourism and tourism related programs, including language centres such as
Alliance Francaise, Max Mueller Bhavan, etc. Contact classes will be encouraged to be held
in affiliated educational/ training institutions. Award of Degrees and Diploma Certificates
from accredited institutions and universities will be facilitated.
o Institutions will be encouraged to include sustainable tourism development as part of their
curriculum. Assistance will be provided in curriculum development for a comprehensive
range of programs.
o Support would be extended for professional development training programs on sustainable
tourism curriculum design and implementation for current secondary and post-secondary
institution teaching staff as well as future teachers in this sector. Training assistance will be
extended for public agencies and industry officials at the State and local levels of
government and industry.
Vocational Skills Training & HR Policies
o The industry is likely to generate an additional employment possibility of up to 4.3 million in
the next few years. Keeping this in mind, the Government will introduce at least one
Government aided and sponsored vocational training centre in each major city in Karnataka
with special emphasis on training for Tourist Guides and support staff in housekeeping,
front office, reception, etc. across all tourist destinations.
Department of Tourism, Government of Karnataka Page | 16
Draft Karnataka Tourism Policy 2014-2019
o The Government will also consider liberal policies and rules under contract labour act to
ensure availability of larger work force in non-core areas of hospitality, such as security,
kitchen stewarding, maintenance and cleaning services. Technology improvement can allow
on-line compliances and effective implementation to various mandatory licenses like, such as
labour, social security (ESIC & PF), excise and food safety.
o The Government will focus on developing a strong human resources policy that enables the
community to seek employment in the hospitality and tourism sector.
o All major Tourism Projects will make provisions for additional space for accommodating HR
related activities to meet the training needs.
Department of Tourism, Government of Karnataka Page | 17
Draft Karnataka Tourism Policy 2014-2019
4. Incentives & Concessions
Incentives
The Government is committed to improving the tourism industry in the state by adopting an inclusive
and balanced regional development approach. Taluks and tourist destinations in the state have been
classified into five different categories, in terms of their backwardness (based on the Nanjundappa
Committee Report, 2002) and tourist arrivals. The classification of taluks/ tourist destinations is
provided in Annexure 1.
Further, activities/ services in the tourism industry that qualify for availing incentives have been
identified and broadly classified under the following categories: (a) Tourism Infrastructure and
Products, (b) Tourism Equipment, (c) Other tourism infrastructure (signages, toilets, charging points,
etc), (d) Training & Human Resources Development and (e) Media and Publicity.
Incentives to encourage participation of private sector and local entrepreneurs have been structured,
based on the classification of taluks/ tourist destinations, type of infrastructure, tourism products &
services to be developed and nature of developers/ promoters/ entrepreneurs and institutions, Details
of incentives are provided in Annexure 2.
Procedure for Registration and Applying for Incentives
The steps to be followed by an Applicant seeking incentives for any tourism related project, is
explained below.
Eligibility
The Applicant may be an individual, a firm, company, trust, NGO, government agency etc. Incentives
would be given based on the type of project, location, size, scale, compliance to requirements as
mentioned in the Guidelines provided in this Policy and approval by the respective Approving
Authority(s) set up by the Department of Tourism etc.
Tourism Project
Tourism Project shall include, but not be limited to facilities such as development of tourist
infrastructure, and activities such as eco tourism, adventure tourism, coastal tourism, soft skill training
and capacity building etc. Projects which include renovation, upgradation, improvement etc shall also
be eligible. (Refer Annexure 2 for project categories and incentives. However, the list provided here is
tentative; the Applicant will need to check the e-portal for the comprehensive list of Tourism Projects that are
eligible for availing incentives from the Department of Tourism).
Guidelines for development
Please refer to the guidelines enclosed with this Policy for development of various tourism related
infrastructure and services.
Department of Tourism, Government of Karnataka Page | 18
Draft Karnataka Tourism Policy 2014-2019
Procedure
o Online Registration through the e-portal set up by Department of Tourism for this purpose.
Fee for registration would be as prescribed in the e-portal (the registration fee shall vary
depending on the nature of project).
o Filling in of the requisite forms in the e-portal with required information on the details of
the project. Details of the project would include project costs, with a break-down of the
capital costs.
o Uploading of necessary documents (such as project report, approvals and permits from
relevant authorities, licenses, certificate of incorporation/ registration, land related
documents etc)
o The applicant would be provided with a provisional registration number.
o The application would be then evaluated by the Approving Authority set up by DoT. The
Approving Authority would be assisted by the Independent Rating Agency for evaluation of
the proposals.
o The Approving Authority would decide on the eligibility and quantum of incentive that could
be offered to the applicant.
o Upon request by the Approving Authority, further details, if required, may need to be
furnished by the applicant
o The applicant would then be informed whether or not incentive is being provided and in
case it is being provided, then the quantum of incentive shall be made known.
o If approval is accorded by the Approving Authority, the Applicant would then be given a
registration number along with details of the incentive disbursement
o The applicant would also need to apply subsequently for accreditation, which would be
carried out by an independent rating agency appointed by the Department of Tourism.
o If at any time it is found that the Applicant is not complying/ adhering to norms/ standards
as set out by the rating agency/ guidelines provided by DoT/ any other Government Agency
under which the activity/ facility is being carried out, the registration shall be immediately
cancelled, and all benefits extended by DoT such as enlisting on the website etc shall be
withdrawn with immediate effect.
o The applicant shall submit monthly, quarterly and annual reports to DoT (through the e-
portal), the formats of which shall be prescribed in the e-portal.
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Concessions
The Government of Karnataka offers the following concessions for developing tourism projects in the
state.
Registration charges
o Registration charges shall be applicable as provided in the Industrial Policy 2009 -14 and
as amended from time to time.
Stamp Duty
o 50% exemption on stamp duty for investment below Rs. 50 crores.
o 75% exemption on stamp duty for investment of Rs. 50 crores and above.
o 75% exemption on stamp duty on projects of Rs. 10 crores in category B and C towns.
o 75% exemption on stamp duty on projects over Rs. 5 crores in Category E towns.
(Refer Appendix 1 for Category of towns)
Land Conversion Fee
o Conversion fee shall be applicable as provided in the Industrial Policy 2009 -14 and as
amended from time to time.
Entertainment Tax
o 100% exemption for all cinema theatres newly constructed, including any new I-Max or
Multiplex theatres situated within the limits of the local planning authority other than
the Corporation of the City of Bangalore, for a period of three years is allowed as
provided under Notification No. FD: 48:CEX: 96 dated 30-10-1996 and subject to the
conditions stipulated therein.
o Entry Tax as exempted in the Industrial Policy 2009-14.
Luxury Tax
o No Luxury Tax shall be payable on room rent of Rs. 2000/- and below per day.
Motor Tax
o Exemption to Tourist Vehicles from Motor Vehicle Tax will be provided for 2 years, on
designated tourist routes.
Note: All tax concessions will be as 1per notifications issued under the relevant Acts and subject to such
conditions and procedures as prescribed in the notification.
1 Tourism infrastructure shall include theme parks, convention / exhibition centers, hotels, restaurants, homestays,
wayside amenities, heli-tourism, marine tourism, information kiosks, interpretation centers, tourist centers and other
related infrastructure to be approved by the Committee set up under the Department of Tourism.
Department of Tourism, Government of Karnataka Page | 20
Draft Karnataka Tourism Policy 2014-2019
5. Annual Awards
The Department of Tourism shall announce annual awards under various development categories. All
applicants registered with DoT shall be eligible to apply for the awards. The sectors considered
eligible for incentives under the Karnataka Tourism Policy 2014-19 will cover tourism projects in the
Private Sector, State Public Sector/Joint Sector and the Co-operative Sector. The proposed tourist
facilities shall be open to all and shall not be confined to the exclusive use of any particular individual
or members of any group or region or have any such other restrictions.
6. Targets & Timelines
The strategic interventions and corresponding action points would be implemented over the 5 year
policy period. The timelines for implementation are indicated in the table below:
Short Term (1-3 Years)
Position Karnataka as a preferred tourism destination at state, national and international
levels. Undertake extensive marketing of tourism products through web, road shows,
electronic and print media will be undertaken.
Develop 5 year Event Calendar which would be synchronized with other themes and Business
Events to attract tourists and extend duration of stay of visitors.
Feasibility studies for establishing demand for various tourism facilities, such as mine tourism,
marine Tourism, etc will be undertaken.
An institutional framework comprising Board at the Government level and a 100%
Government Company under the egis of Department of Tourism is proposed to be set up.
Tie-ups with training institutes and capacity building programs for creating skilled manpower
for the sector will be undertaken.
Develop weekend tourism products across the state and tourism activities in and around
Bangalore.
Identify/map culture and heritage assets and precincts and prepare a plan for protection and
management of the same.
Develop interpretation materials for promotion of tourism in both digital and print medium.
Medium Term (3-5 Years)
Designing of tour packages based on specific themes, preferably those that involve the
geographical boundary and heritage of more than one State, will be undertake.
The nomination of trans-border World Heritage Sites would be further encouraged.
Development of new destinations on wellness, tribal tourism, monsoon tourism, voluntary
tourism unexplored beaches, sports etc. will be undertaken.
New concepts for weekend travel and Caravan Tourism will be promoted.
Department of Tourism, Government of Karnataka Page | 21
Draft Karnataka Tourism Policy 2014-2019
Incentives and technical assistance will be provided to SMEs in the tourism sector, notably
local artisans and cottage industries producing high quality local handicrafts.
Long Term (5 - 10 Years)
Assess brand value and impact achieved and accordingly plan improvements.
Development of large scale, flagship and iconic projects.
Generate a strong industry profile for targeted marketing and promotional activities.
Department of Tourism, Government of Karnataka Page | 22
Draft Karnataka Tourism Policy 2014-2019
Annexure 1:
Classification of Talukas/ tourist destinations
Department of Tourism, Government of Karnataka Page | 23
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
BAGALKOT 
1  Badami  Banashankari, Badami, Pattadkal, 
Mahakoota, Shivayogi Mandira 
               
2  Bagalkot                   
3  Bilagi                   
4  Hungund  Kudalasangama, Aihole                 
5  Jamkhandi                   
6  Mudhol                   
BANGALORE RURAL 
7  Devanahalli  Devanahalli , Tippu's Birth Place & Fort                  
8  Doddaballapur  Ghati Subramanya, Kannaswadi, 
Madure Temple 
               
9  Hosakote                    
10  Nelamangala  Shivagange, Vittal Mandir                 
BANGALORE URBAN 
11  Anekal  Bannerghatta National Park, 
Muthyalamaduvu 
               
12 
13 
14 
Bangalore North 
Bangalore South 
Bangalore  East  
Lalbagh, Cubbon Park, Bull Temple, 
Tippu Palace, Fort , Someshwara 
Temple, ISKON,Vishweshwariah  
Museum 
               
BELGAUM 
15  Athani                    
2 Category is based on "Report of the High Power Committee for Redressal of Regional Imbalances in Karnataka", Dr. Nanjundappa
Committee Report, 2002
A- Most Backward
B- More Backward
C- Backward
D- Not Backward
E- Well Developed
3 Tourist Arrival at Taluka-level is grouped into High, Medium, Low
High: greater than or equal to 5 lakh tourists annually
Medium: between 50,000 and 5 lakh tourists annually
Low: lower than 50,000 tourist annually
Department of Tourism, Government of Karnataka Page | 24
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
16  Bailahongala  Kittur, Sri Sogala Kshetra, 
Degam/Degavi 
               
17  Belgaum  Ramthirtha, Rajahansaghad, 
Navilutheertha 
               
18  Chikkodi                    
19  Gokak  Gokak Falls, Godachinamalki Falls, 
Doopadal 
               
20  Hukkeri  Ghataprabha                 
21  Khanapur  Halasi                 
22  Raibag                    
23  Ramadurg  Shabari Valley, Nidasosi                 
24  Soundatti  Yallama Temple Savadatti, Malaprabha 
Dam 
               
BELLARY 
25  Bellary  Bellary Fort, Kenchanagudda, 
Nagalakere, Sanganakallu 
               
26  H. B. Halli                    
27  Hadagalli  Kuruvathi, Mailara                 
28  Hospet  Hampi, Tungabhadra Dam, Daroji Bear 
Park  
               
29  Kudlugi  Kotturu, Ujjini                 
30  Sandur  Thorangal, Ramgad                 
31  Siriguppa                    
BIDAR 
32  Aurad                    
33  Basavakal  Basavakalyana, Narayanapura                 
34  Bhalki  Karanja Project                 
Department of Tourism, Government of Karnataka Page | 25
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
35  Bidar  Bidar, Bidar Fort,Gurudwara, 
Papanashini 
               
36  Humnabad  Humnabad, Jalasangi                 
BIJAPUR 
37  Basavana 
Bagewadi 
Almatti Dam, Basavana Bagewadi                 
38  Bijapur  Golgumbaz & Ibrahimroza, Bijapur, 
Toravi 
A  B    D  E       
39  Indi       B  C  D  E       
40  Muddebihal       B  C  D  E       
41  Sindgi       B  C  D  E       
CHAMRAJNAGAR 
42  Chamarajnagar  Kanakagiri, Chikhole Reservoir, 
Karivaradaraja Betta 
               
43  Gundlupet  Bandipur, Himavad Gopala Swamy 
Hills, Therakanambi 
               
44  Kollegal  Male Mahadeshwara Hills, Kollegala, 
Hogenekal Falls 
               
45  Yelandur  Biligiri Rangana Hills   A  B  C    E       
CHIKKABALLAPURA 
46  Bagepalli  Devaragudipalli 
Shree Venkataramana 
               
47  Chikka‐ballapura  Nandi Hills, Nandi village, 
Muddenahalli,Rangastala, Sir M. 
Visvesvaraya Birth Place & Museum 
               
48  Chintamani  Muragamalla, Kaiwara                 
49  Gowribidanur  Vidhurashwatha, Minakanagurki                 
50  Gudibande  Adinarayana Betta                 
51  Sidlaghatta  Byrasagara Tank                 
Department of Tourism, Government of Karnataka Page | 26
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
CHIKMAGLURE 
52  Chikmaglure  Mullayyanagiri, Bababudangiri, 
Hiremagalur, Muthodi Game 
Sanctuary, Belvadi 
               
53  Kadur  Ayyanakere                 
54  Koppa  Hirekodgi                 
55  Mudigere  Kalasa, Horanadu, Kudremukh, Angadi, 
Ballalarayanadurga  
               
56  N. R. Pura                    
57  Sringeri  Sringeri, Kigga                 
58  Tarikere  Kemmannagundi, Amruthapura Bhadra 
Project 
               
CHITRADURGA 
59  Challakere  Thipperudraswamy Temple 
Nayakanahatti, Doddagudda 
               
60  Chitradurga   Chitradurga Fort, Chitradurga, 
Chandravalli, Jogimatti 
               
61  Hiriyur  Vanivilas Sagar, Marikanive                 
62  Holalkere  Ganesha Temple                 
63  Hosadurga  Halu Rameshwara                 
64  Molakalmuru     A  B  C  D  E       
DAKSHINA KANNADA 
65  Bantwal                    
66  Belthangadi  Dharmastala, Venur, Jamalabad Kote 
(Nasasimagad) 
               
67  Mangalore  Surathkal, Panambur, Ullal, 
Someswara, Kateelu, Moodabidre, 
Thaneer Bhavi, Pilikula Nisargadham 
               
Department of Tourism, Government of Karnataka Page | 27
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
68  Puttur  Bendretheertha, Shiradi, Uppinangadi, 
Mahalingeswara Temple 
               
69  Sulya  Kukke Subramanya Temple                 
DAVANAGERE 
70  Channagiri  Shanthisagara                 
71  Davanagere  Kondajji Kere                 
72  Harihara  Harihara, Harihareshwara Temple                 
73  Harpanahalli  Bagali,Kalleswara                 
74  Honnali  Santahebennure Pushkerni /Uchangi 
Durga, Thirtharameswara  
               
75  Jagalur                    
DHARWAD 
76  Dharwad  Sadhankeri Lake, Nrupathunga Betta 
Sadanakere 
               
77  Hubli  Siddaroodha Matha, Vorooru, Sanjivini 
Park 
               
78  Kalghatagi                    
79  Kundagol                    
80  Navalgund  Navilgunda                 
GADAG 
81  Gadag  Lakkundi, Gadag, Beeshma Kere  A  B  C    E       
82  Mundargi  Singatalur  A        E       
83  Naragund  Naragund  A        E       
84  Ron     A        E       
85  Shirahatti     A        E       
GULBARGA 
Department of Tourism, Government of Karnataka Page | 28
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
86  Afzalpur  Ganagapura, Datta Temple                 
87  Aland  Aland                 
88  Chincholi  Chandrampalli Dam, Chincholi                 
89  Chittapura  Khaja Bandhe Nawaz Darga, 
Chayabhagawathi, Sannathi,Kalgi 
               
90  Gulburga  Gulbarga                 
91  Jevargi  Jevargi                 
92  Sedam  Sedam,Malkhed                 
HASSAN 
93  Alur                    
94  Arakalgod  Ramanathpur, Gorur Dam                 
95  Arasikere  Haranahalli                 
96  Belur  Belur, Halebidu                 
97  Channarayapatna  Shravanabelagola                 
98  Hassan  Hassan, Mosale Hosahalli, 
Shanthigrama, Koramangala, 
Doddagaddavalli 
               
99  Holenarsipura  Sri Ramadevara Betta                 
100  Sakeleshpura  Maragunda                 
HAVERI 
101  Byadagi  Kaginele                 
102  Hanagal  Hanagal                 
103  Haveri                    
104  Hirekerur  Aabalur                 
105  Rannebennur                    
Department of Tourism, Government of Karnataka Page | 29
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
106  Savanur                    
107  Shiggaon  Shiggaon, Shishunala,Bada                 
KODAGU 
108 
 
Madikeri  Madikeri, Abbey Falls, Talacauvery, 
Nalkanadu Palace, Bhagamandala, 
Omkareshwara temple, Kakkabbe Shri 
Iguthappa 
A  B  C    E       
109  Somwarpet  Cauvery Nisargadhama, Harangi Dam, 
Kudige, Chattahalli Farm, 
Nisargadhama 
A  B  C    E       
110  Virajpet  Nagarahole National Park, Irurpu, 
Kundada Betta 
A  B  C    E       
KOLAR 
111  Bangarapet  Kotillinga, Kammasandra, 
Kurudumandale, K.G.F., Bethamangala 
               
112  Kolar  Antaragange                 
113  Malur  Avani, Bangara Tirupathi                 
114  Mulbagal  Mulbagal, Budikote                  
115  Srinivasapura                    
KOPPAL 
116  Gangavathi  Anegundi, Kanakagiri                 
117  Koppal  Koppal, Hulligemma Temple, Gavi 
Matha 
               
118  Kushtagi                    
119  Yelburga  Ittigi, Kuknur                 
MANDYA 
120  Krishnarajpet  Daria Daulath, Hosaholalu, Kikkeri, 
Hemagiri Falls, Basaralu 
               
121  Maddur  Kokkarebellur                 
Department of Tourism, Government of Karnataka Page | 30
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
122  Malavalli  Shivanasamudra                 
123  Mandya  Hanumanthanagara Eco Park, 
Gaanadalu, Hosabudanur 
               
124  Nagamangala  Adhichunchanagiri                 
125  Pandavapura  Melkote, Thonnurkere                 
126  Srirangapattna   Srirangapatna, Nimishamba Temple, 
Brindavan Gardens, Ranganathittu, 
Hulikere, Krishnarajasagara dam 
               
MYSORE 
127  H.D.Kote  Kharapura                 
128  Hunsur  Gomatagiri                 
129  K.R. Nagar                    
130  Mysore  Mysore, Mysore Palace & Art Gallery, 
Chamundi Hills, Sri Chamarajendra 
Zoological Gardens 
               
131  Nanjanagud  Nanjanagud, Suthoor Matha, Sri 
Kanteshwara Temple  
A    C  D  E       
132  Periyapatna  Bilakuppe Golden Temple  A  B    D  E       
133  T Narasipur  Talakad, Somanathapur, Gargeshwari  A    C  D  E       
RAICHUR 
134  Devdurga  Gabbur          E       
135  Lingasugar  Hatti, Mudagal Maski          E       
136  Manavi  Manvi, Kallur          E       
137  Raichur  Raichur, Naradagudda, Malliabad          E       
138  Sindanur  Ambadevi Matt          E       
RAMANAGARA 
139  Chennapatna  Chennapatna, Doddamalur          E       
Department of Tourism, Government of Karnataka Page | 31
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
140  Kanakapura  Mekedatu (Sangama), Kabbalam 
Temple 
        E       
141  Magadi  Savandurga, 
Thippagondanahalli,Kootagallu, 
Magadi 
        E       
142  Ramanagara  Ramanagara, Kanva, Revana 
Siddeshwara Hills, 
        E       
SHIMOGA 
143  Bhadravati  Bhadravathi, Bhadra Dam,          E       
144  Hosanagara  Nagara, Humcha, Kodachadri          E       
145  Sagara  Ikkeri, Jog Falls, Varadamoola, Keladi          E       
146  Shikaripura  Thogarsi, Uduthadi, Ballegavi          E       
147  Shimoga  Thyaverekopa Lion safari, Sakrebylu 
Elephant Camp, Gajnuru Dam, Kudli, 
Gajanur 
        E       
148  Soraba  Chandragutti, Soraba, Gudvi Bird 
Sanctuary 
        E       
149  Thirthahalli  Thirthahalli, Kuppali Kuvempu 
Museum, Kavaledurga, Augumbe, 
Manda Gadde Bird Sanctuary, 
Kundadri, Maricha Mrugavade,  
Ambutheertha 
        E       
TUMKUR 
150  Chikkanaya‐
kanahalli 
Theertha Ramalingeshwara Swamy ‐ 
Vajra, Handanakere 
        E       
151  Gubbi  Gubbi          E       
152  Koratagere  Goravanahalli Laxmi, Koratagere, 
Siddara Betta, Theeta Reservoir 
        E       
153  Kunigal  Yediyur, Yediyuru Siddalingeshwara 
Temple, Markonahalli 
        E       
154  Madhugiri  Nidagal                 
Department of Tourism, Government of Karnataka Page | 32
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
155  Pavagada  Pavagada                 
156  Sira  Sira                 
157  Tiptur  Araluguppa                 
158  Tumkur  Siddaganga, Kaidal, Devarayana Durga                 
159  Turuvekere  Turuvekere                 
UDUPI 
160  Karkala  Karkala, Karkala Jaina Basadi, 
Someshwara Beach 
               
161  Kundapura  Kundapura, Maravanthe, Kollur, 
Annejari 
               
162  Udupi  Udupi, Malpe, St. Mary’s Island, Kapu 
Kudlu Thirtha, Sri Krishna Temple 
               
UTTARA KANNADA 
163  Ankola  Ankola                 
164  Bhatkal  Murudeshwara, Bhatkal                 
165  Haliyal  Haliyal, Dandeli, Dandeli Wild Life 
Sanctuary, Ambika Nagara Power 
Station  
               
166  Honnavar  Basavaraj Durga, Idugunji, Kasarkod 
Beach 
               
167  Joida(Supa)  Ulavi, Ramanagar, Castle Rocks                 
168  Karwar  Karwar, Kurmgad, Anjadev Island, 
Devagad 
               
169  Kumta  Gokarna, Yana, Dhareswara, Om 
Beach, Rabindranath Tagore & Deva 
Bagha Beach 
               
170  Mundagod  Ativari Bird Sanctuary                 
171  Siddapur  Siddapura, Uncholi Falls                 
172  Sirsi  Sirsi, Sonda, Banavasi                 
Department of Tourism, Government of Karnataka Page | 33
Draft Karnataka Tourism Policy 2014-2019
Sr.
No
Taluka Destinations Identified for Tourism
Category2 Tourist Arrivals3
A B C D E High Medium Low
173  Yellapur  Yellapur,  Sathodi and Magodu Falls, 
Lalguli Falls 
               
YADGIR 
174  Shapura  Sleeping Buddha                 
175  Surpura  Narayanapur Dam, Bonala Bird 
Sanctuary, Rajavenkatappa Nayaka 
Kote and Palace 
               
176  Yadgir  Yadgir Fort, Sannakere                 
  Totals    39  40  38  54  5  43  46  87 
Development of Bangalore Urban Areas
The areas within the BBMP and BDA limits will be considered as a low priority area with few tax
benefits. The Government will extend support on the project specific basis and the extent of
concessions will be decided by the Approving Authority.
Department of Tourism, Government of Karnataka Page | 34
Draft Karnataka Tourism Policy 2014-2019
Annexure 2:
Proposed Incentives for development of
Tourism Infrastructure, Products and Services
Department of Tourism, Government of Karnataka Page | 35
Draft Karnataka Tourism Policy 2014-2019
Incentives are proposed for development of the following infrastructure and services:
1. Tourism Infrastructure and Products: Tourism Infrastructure and Products is divided into
three groups: Tourism Infrastructure, Information Infrastructure and Tourism Products.
Projects in tourism infrastructure such as Caravan Parks, Home stays, Wilderness and Eco-
tourism parks, etc will come under Tourism Infrastructure. Projects in Information
Infrastructure which relate to development of information centres, kiosks and interpretation
centres will also be eligible for incentives. Lastly tourism products such as Heritage trails,
festivals, fairs, etc. will also be covered under this head as Tourism Products.
2. Tourism Equipment: Incentives will be given on equipment purchased for certain tourism
projects such as adventure tourism, caravan parks, rural tourism, wilderness and eco-
tourism, and Healthcare. Entities developing projects in these specific areas will be eligible
for both project based incentives under "Tourism Infrastructure and Products" as well as for
the related equipment purchases. For eg. a project for developing eco-tourism will be
eligible for a project based incentive (construction of lodges, restaurants, forest cottages,
etc.) and for equipment incentives (safari vehicles, rock climbing equipment, binoculars, etc.)
3. Other Infrastructure: Incentives will be provided for complementary infrastructure that will
improve the quality of tourism in the state. Infrastructure such as pay and use toilets,
signage, internet services, etc at tourist destinations will be covered under this head.
4. Training & Human Resource Development: Incentives will be given for Training & HRD
infrastructure. This incentive will be given to entities developing vocational training centres /
institutes. Incentives will also be provided to entities developing course material, workshops,
vocational courses and curriculum relevant to the tourism sector.
5. Media and Publicity: Print and electronic media such as websites, coffee table books, etc.
are eligible for incentives.
All talukas in the state are classified into five categories based on the Dr. Nanjundappa Committee
Report - "Report of the High Power Committee for Redressal of Regional Imbalances in Karnataka",
2002. Projects / activities falling in talukas which are classified as Category A (most backward) will be
given highest incentives and priority. Further, in order to provide impetus to locations where tourist
footfalls are low all talukas have been grouped into three groups- "Low " ,"Medium " and "High"
based on annual tourist inflow for the year 2012. Talukas falling under the "Low" group are those
with low annual tourist inflow and will be given the highest incentives. Please refer to Annexure 1 to
determine the Category and Group of the Taluka in which the project is to be developed. In
Annexure 1 destinations have been identified for tourism in certain talukas and projects in these
destinations will be given priority. Please also note that priority will be given to projects that are in
backward areas and have presently low tourist inflow at the discretion of the Government. Priority
for developing projects in tourism will be given to Community Based Organisations such as NGOs,
Self Help Groups, Trusts, Non Profit Organisations and Associations with the aim to bring in local
involvement and knowledge base. Corporates that partner with community based organisations for
projects will also be given priority in development activities.
Department of Tourism, Government of Karnataka Page | 36
Draft Karnataka Tourism Policy 2014-2019
To determine the eligible incentives identify the Category and Group (Annexure 1) of the taluk
under which the project will be developed. For example if an Eco-tourism project is in Bhalki Taluk,
Bidar it is under Category A under "Low" Group and can avail an incentive of 45% on total project
cost (TPC) excluding land subjected to a maximum of Rs.45 lakhs. Further, additional incentives are
provided for women, backward sections of the society and local level institutions. Therefore, a
women entrepreneur in this example will be eligible to avail an incentive of 53% on total project cost
(TPC) excluding land subjected to a maximum of Rs. 53 Lakhs. Since equipment for Eco- tourism is
also eligible for incentives, the corresponding incentives in that category can also be availed.
Department of Tourism, Government of Karnataka Page | 37
Draft Karnataka Tourism Policy 2014-2019
Activity / Infrastructure identified for 
incentives 
Tourist arrivals4
 
Incentives based on different categories of Locations / 
tourism Destinations1
 (Iloc) 
Additional incentives, based on profile of promoters/ developers/ 
entrepreneurs/ institutions (can be availed in addition to Iloc) 
A  B  C  D  E  SC  ST  Women  Women SC/ ST 
CBOs, NGOs, 
Foundations, 
SHG, Trusts, 
NPOs, 
Associations 
1. Incentives for tourism infrastructure and Products  
A. Infrastructure 
• Heritage Hotels 
• Heritage Building, Museums. 
• Caravans/Caravan parks 
• Yatri Niwas and Dormitories 
• Home stays 
• Youth Hostels 
• Wayside Amenities 
• Wellness Centre 
• Theme Parks 
• Wilderness and eco‐tourism 
Parks. 
• Rural tourism 
• Healthcare centre 
• Others‐> Forest Rest house, 
cottages, lodge, nature 
camps, etc 
High 
Incentive will be calculated as a percentage of Total Project Cost (TPC) excluding land  and subjected to a maximum amount 
35 %  of 
TPC (max. 
of Rs. 35 
lakhs) 
30 %  of TPC 
(max. of Rs. 
30 lakhs)
25 %  of 
TPC (max. 
of Rs. 25 
lakhs)
20 %  of TPC 
(max. of Rs. 
20 lakhs)
15 %  of TPC 
(max. of Rs. 
15 lakhs)
Iloc  + 5 % of TPC  
and maximum 
increased by Rs. 
5 lakhs 
Iloc  + 8 % of TPC  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 8 % of TPC  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 12 % of 
TPC  and 
maximum 
increased by Rs. 
12 lakhs
Iloc  + 5 % of TPC  
and maximum 
increased by Rs. 
5 lakhs
Medium 
40 %  of 
TPC (max. 
of Rs. 40 
lakhs)
35 %  of TPC 
(max. of Rs. 
35 lakhs)
30 %  of 
TPC (max. 
of Rs. 
30lakhs)
25 %  of TPC 
(max. of Rs. 
25 lakhs)
20 %  of TPC 
(max. of Rs. 
20 lakhs)
Low 
45 %  of 
TPC (max. 
of Rs. 45 
lakhs)
40 %  of TPC 
(max. of Rs. 
40 lakhs)
35 %  of 
TPC (max. 
of Rs. 35 
lakhs)
30 %  of TPC 
(max. of Rs. 
20 lakhs)
25 %  of TPC 
(max. of Rs. 
25 lakhs)
B. Information Infrastructure 
• Information Center 
• Kiosks 
• Interpretation Center 
High 
Incentive will be calculated as a percentage of Total Project Cost (TPC) excluding land  and subjected to a maximum amount 
35 %  of 
TPC (max. 
of Rs. 35 
lakhs) 
30 %  of TPC 
(max. of Rs. 
30 lakhs)
25 %  of 
TPC (max. 
of Rs. 25 
lakhs)
20 %  of TPC 
(max. of Rs. 
20 lakhs)
15 %  of TPC 
(max. of Rs. 
15 lakhs)
Iloc  + 5 % of TPC  
and maximum 
increased by Rs. 
5 lakhs 
Iloc  + 8 % of TPC  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 8 % of TPC  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 12 % of 
TPC  and 
maximum 
increased by Rs. 
12 lakhs
Iloc  + 5 % of TPC  
and maximum 
increased by Rs. 
5 lakhs
Medium 
40 %  of 
TPC (max. 
of Rs. 40 
lakhs)
35 %  of TPC 
(max. of Rs. 
35 lakhs)
30 %  of 
TPC (max. 
of Rs. 
30lakhs)
25 %  of TPC 
(max. of Rs. 
25 lakhs)
20 %  of TPC 
(max. of Rs. 
20 lakhs)
4 Refer to Annexure 1 to determine the category and tourist arrival profile (High, Medium, Low ).
Department of Tourism, Government of Karnataka Page | 38
Draft Karnataka Tourism Policy 2014-2019
Activity / Infrastructure identified for 
incentives 
Tourist arrivals4
 
Incentives based on different categories of Locations / 
tourism Destinations1
 (Iloc) 
Additional incentives, based on profile of promoters/ developers/ 
entrepreneurs/ institutions (can be availed in addition to Iloc) 
A  B  C  D  E  SC  ST  Women  Women SC/ ST 
CBOs, NGOs, 
Foundations, 
SHG, Trusts, 
NPOs, 
Associations 
Low 
45 %  of 
TPC (max. 
of Rs. 45 
lakhs)
40 %  of TPC 
(max. of Rs. 
40 lakhs)
35 %  of 
TPC (max. 
of Rs. 35 
lakhs)
30 %  of TPC 
(max. of Rs. 
20 lakhs)
25 %  of TPC 
(max. of Rs. 
25 lakhs)
C. Tourism Products 
• Trails – Nature, heritage, 
Experiential tour in rural 
tourism 
• Concerts, theatre, Festival, 
Fairs 
• Light and Sound Shows 
 
High 
Upto  to a 
limit of 
Rs.15 lakhs  
Upto to a  
limit of Rs. 
10 lakhs  
Upto to a 
limit of  
Rs.10 lakhs  
Upto to a 
limit of  Rs. 5 
lakhs  
Upto to a 
limit of Rs.5 
lakhs  
Limit increased 
by Rs. 2 lakhs  
Limit  increased 
by Rs. 3 lakhs 
Limit  increased 
by Rs. 4 lakhs 
Limit  increased 
by Rs. 6 lakhs 
Limit increased 
by Rs. 2 lakhs 
Medium 
Upto to a 
limit of 
Rs.20 lakhs  
Upto  to a 
limit of 
Rs.15 lakhs  
Upto to a 
limit of 
Rs.15 lakhs  
Upto  to a 
limit of Rs.10 
lakhs  
Upto to a 
limit of  Rs.10 
lakhs  
Low 
Upto to a 
limit of  
Rs.25 lakhs  
Upto to a 
limit of 
Rs.20 lakhs  
Upto to a 
limit of   
Rs.20 lakhs  
Upto to a 
limit of  Rs.15 
lakhs  
Upto to a 
limit of  Rs.15 
lakhs  
Equi
pme
nt 
• Adventure tourism 
• Wilderness and eco tourism. 
High 
Incentive will be calculated as a percentage of Equipment Cost and subjected to a maximum amount. 
Department of Tourism, Government of Karnataka Page | 39
Draft Karnataka Tourism Policy 2014-2019
Activity / Infrastructure identified for 
incentives 
Tourist arrivals4
 
Incentives based on different categories of Locations / 
tourism Destinations1
 (Iloc) 
Additional incentives, based on profile of promoters/ developers/ 
entrepreneurs/ institutions (can be availed in addition to Iloc) 
A  B  C  D  E  SC  ST  Women  Women SC/ ST 
CBOs, NGOs, 
Foundations, 
SHG, Trusts, 
NPOs, 
Associations 
• Rural tourism 
• Healthcare 
• Safari vehicles and boats. 
35 %  of 
Equipment 
Cost  (max. 
of Rs. 35 
lakhs) 
30 %  of 
Equipment 
Cost  (max. 
of Rs. 30 
lakhs)
25 %  of 
Equipment 
Cost  (max. 
of Rs. 25 
lakhs)
20 %  of 
Equipment 
Cost  (max. of 
Rs. 20 lakhs)
15 %  of 
Equipment 
Cost  (max. of 
Rs. 15 lakhs)
Iloc  + 5 % of 
Equipment Cost  
and maximum 
increased by Rs. 
5 lakhs 
Iloc  + 8 % of 
Equipment Cost  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 8 % of 
Equipment Cost    
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 12 % of 
Equipment Cost    
and maximum 
increased by Rs. 
12 lakhs
Iloc  + 5 % of 
Equipment Cost    
and maximum 
increased by Rs. 
5 lakhs
Medium 
40 %  of 
Equipment 
Cost  (max 
.of Rs. 40 
lakhs)
35 %  of 
Equipment 
Cost  (max. 
of Rs. 35 
lakhs)
30 %  of 
Equipment 
Cost  (max. 
of Rs. 
30lakhs)
25 %  of 
Equipment 
Cost  (max. of 
Rs. 25 lakhs)
20 %  of 
Equipment 
Cost  (max. of 
Rs. 20 lakhs)
Low 
45 %  of 
Equipment 
Cost  (max. 
of Rs. 45 
lakhs)
40 %  of 
Equipment 
Cost  (max. 
of Rs. 40 
lakhs)
35 %  of 
Equipment 
Cost  (max. 
of Rs. 35 
lakhs)
30 %  of 
Equipment 
Cost  (max. of 
Rs. 20 lakhs)
25 %  of 
Equipment 
Cost  (max. of 
Rs. 25 lakhs)
3. Other 
Infrastructure 
 
• Signage 
• Cell phone charging points 
• Pay and use toilets 
• Drinking water points 
• Internet Services 
High 
Incentive will be calculated as a percentage of Asset Cost excluding land  and subjected to a maximum amount. 
35 %  of 
Asset Cost  
(max. of Rs. 
35 lakhs) 
30 %  of 
Asset Cost  
(max. of Rs. 
30 lakhs)
25 %  of 
Asset Cost  
(max. of Rs. 
25 lakhs)
20 %  of Asset 
Cost  (max. of 
Rs. 20 lakhs)
15 %  of Asset 
Cost  (max. of 
Rs. 15 lakhs)
Iloc  + 5 % of 
Asset Cost  and 
maximum 
increased by Rs. 
5 lakhs 
Iloc  + 8 % of 
Asset Cost  and 
maximum 
increased by Rs. 
8 lakhs
Iloc  + 8 % of 
Asset Cost    
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 12 % of 
Asset Cost    
and maximum 
increased by Rs. 
12 lakhs
Iloc  + 5 % of 
Asset Cost    
and maximum 
increased by Rs. 
5 lakhs
Department of Tourism, Government of Karnataka Page | 40
Draft Karnataka Tourism Policy 2014-2019
Activity / Infrastructure identified for 
incentives 
Tourist arrivals4
 
Incentives based on different categories of Locations / 
tourism Destinations1
 (Iloc) 
Additional incentives, based on profile of promoters/ developers/ 
entrepreneurs/ institutions (can be availed in addition to Iloc) 
A  B  C  D  E  SC  ST  Women  Women SC/ ST 
CBOs, NGOs, 
Foundations, 
SHG, Trusts, 
NPOs, 
Associations 
Medium 
40 %  of 
Asset Cost  
(max .of Rs. 
40 lakhs)
35 %  of 
Asset Cost  
(max. of Rs. 
35 lakhs)
30 %  of 
Asset Cost  
(max. of Rs. 
30lakhs)
25 %  of Asset 
Cost  (max. of 
Rs. 25 lakhs)
20 %  of Asset 
Cost  (max. of 
Rs. 20 lakhs)
Low 
45 %  of 
Asset Cost  
(max. of Rs. 
45 lakhs)
40 %  of 
Asset Cost  
(max. of Rs. 
40 lakhs)
35 %  of 
Asset Cost  
(max. of Rs. 
35 lakhs)
30 %  of Asset 
Cost  (max. of 
Rs. 20 lakhs)
25 %  of Asset 
Cost  (max. of 
Rs. 25 lakhs)
4. Training  and  HRD 
A. Infrastructure creation in 
Training and HRD 
• Setting up Vocational 
Training Institute. 
 
*The Institute must provide  
training and imparting skills in 
areas such as training guides, 
culinary skills, hotel management, 
tourism facilitate management, 
etc. 
High 
Incentive will be calculated as a percentage of Total Project Cost (TPC) excluding land  and subjected to a maximum amount 
35 %  of 
TPC (max. 
of Rs. 35 
lakhs) 
30 %  of TPC 
(max. of Rs. 
30 lakhs)
25 %  of 
TPC (max. 
of Rs. 25 
lakhs)
20 %  of TPC 
(max. of Rs. 
20 lakhs)
15 %  of TPC 
(max. of Rs. 
15 lakhs)
Iloc  + 5 % of TPC  
and maximum 
increased by Rs. 
5 lakhs 
Iloc  + 8 % of TPC  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 8 % of TPC  
and maximum 
increased by Rs. 
8 lakhs
Iloc  + 12 % of 
TPC  and 
maximum 
increased by Rs. 
12 lakhs
Iloc  + 5 % of TPC  
and maximum 
increased by Rs. 
5 lakhs
Medium 
40 %  of 
TPC (max. 
of Rs. 40 
lakhs)
35 %  of TPC 
(max. of Rs. 
35 lakhs)
30 %  of 
TPC (max. 
of Rs. 
30lakhs)
25 %  of TPC 
(max. of Rs. 
25 lakhs)
20 %  of TPC 
(max. of Rs. 
20 lakhs)
Department of Tourism, Government of Karnataka Page | 41
Draft Karnataka Tourism Policy 2014-2019
Activity / Infrastructure identified for 
incentives 
Tourist arrivals4
 
Incentives based on different categories of Locations / 
tourism Destinations1
 (Iloc) 
Additional incentives, based on profile of promoters/ developers/ 
entrepreneurs/ institutions (can be availed in addition to Iloc) 
A  B  C  D  E  SC  ST  Women  Women SC/ ST 
CBOs, NGOs, 
Foundations, 
SHG, Trusts, 
NPOs, 
Associations 
Low 
45 %  of 
TPC (max. 
of Rs. 45 
lakhs)
40 %  of TPC 
(max. of Rs. 
40 lakhs)
35 %  of 
TPC (max. 
of Rs. 35 
lakhs)
30 %  of TPC 
(max. of Rs. 
20 lakhs)
25 %  of TPC 
(max. of Rs. 
25 lakhs)
B. Curriculum / Training Materials / 
Workshops 
• Developing vocational 
courses 
• Preparation of vocational 
based course material 
• Conducting trainings and 
Workshops 
 
*Must provide  training and 
imparting skills in areas such as 
guides, culinary skills, hotel 
management, tourism facilitate 
management, etc. 
 
Upto to a limit of Rs.25 lakhs  Limit increased 
by Rs. 2 lakhs  
Limit  increased 
by Rs. 3 lakhs 
Limit  increased 
by Rs. 4 lakhs 
Limit  increased 
by Rs. 6 lakhs 
Limit increased 
by Rs. 2 lakhs 
5. Media and  
Publicity
A. Print Media 
• Tourist Maps and Guides 
• Coffee Table books 
• Brochures and Pamphlets 
 
Upto to a limit of Rs.25 lakhs Limit increased 
by Rs. 2 lakhs  
Limit  increased 
by Rs. 3 lakhs 
Limit  increased 
by Rs. 4 lakhs 
Limit  increased 
by Rs. 6 lakhs 
Limit increased 
by Rs. 2 lakhs 
Department of Tourism, Government of Karnataka Page | 42
Draft Karnataka Tourism Policy 2014-2019
Activity / Infrastructure identified for 
incentives 
Tourist arrivals4
 
Incentives based on different categories of Locations / 
tourism Destinations1
 (Iloc) 
Additional incentives, based on profile of promoters/ developers/ 
entrepreneurs/ institutions (can be availed in addition to Iloc) 
A  B  C  D  E  SC  ST  Women  Women SC/ ST 
CBOs, NGOs, 
Foundations, 
SHG, Trusts, 
NPOs, 
Associations 
B. Electronic Media 
• Documentaries 
• Travel shows 
• Audio Guides 
• Blogs and Website 
   
Upto to a limit of Rs.25 lakhs Limit increased 
by Rs. 2 lakhs  
Limit  increased 
by Rs. 3 lakhs 
Limit  increased 
by Rs. 4 lakhs 
Limit  increased 
by Rs. 6 lakhs 
Limit increased 
by Rs. 2 lakhs 
Department of Tourism, Government of Karnataka Page | 43
Draft Karnataka Tourism Policy 2014-2019
GUIDELINES FOR DEVELOPMENT OF VARIOUS
TOURISM RELATED INFRASTRUCTURE AND
SERVICES
(Please note that the guidelines are only indicative in nature and set out the
minimum requirements. Consent of Approving Authority(s) is essential for availing
incentives and concessions under the Policy)
Department of Tourism, Government of Karnataka Page | 44
Draft Karnataka Tourism Policy 2014-2019
Table of Contents
1) GUIDELINES FOR DEVELOPMENT OF HOMESTAYS IN KARNATAKA...........................................45
2) GUIDELINES FOR RURAL TOURISM ............................................................................................................64
3) GUIDELINES FOR DEVELOPMENT AND PROMOTION OF CARAVAN TOURISM.....................66
4) GUIDELINES FOR RE-USE OF HERITAGE BUILDINGS IN KARNATAKA.........................................72
5) GUIDELINES FOR DEVELOPING HEALTH-CARE TOURISM................................................................74
6) GUIDELINES FOR ECO TOURISM .................................................................................................................77
7) GUIDELINES FOR DEVELOPING ADVENTURE TOURISM & RELATED ACTIVITIES IN
KARNATAKA........................................................................................................................................................81
8) GUIDELINES FOR DEVELOPING THEME PARKS...................................................................................... 93
9) GUIDELINES FOR DEVELOPING WAYSIDE AMENITIES........................................................................96
10) GUIDELINES FOR YATRI NIWAS AND DORMITORIES.......................................................................101
11) GUIDELINES FOR DEVELOPMENT OF YOUTH HOSTELS..................................................................104
12) GUIDELINES FOR DEVELOPING INTERPRETATION CENTRES, TOURIST INFORMATION
CENTRE AND KIOSKS ....................................................................................................................................107
13) GUIDELINES FOR MEDIA, COMMUNICATION AND PROMOTIONAL ACTIVITIES.................112
14) GUIDELINES FOR EVENT BASED TOURISM............................................................................................114
15) GUIDELINES FOR HERITAGE TRAILS AND NATURE TRAILS...........................................................117 
Department of Tourism, Government of Karnataka Page | 45
Draft Karnataka Tourism Policy 2014-2019
1) Guidelines for development of Homestays in
Karnataka
a. Introduction
Tourism is currently the largest and fastest growing industry in the world. The industry has
emerged as one of the leading sectors that have enhanced the contribution to Karnataka’s
economy. Karnataka has been witnessing a tremendous influx of international and domestic
tourists that has added to foreign exchange earnings. Therefore, increased demand for
accommodations coupled with need for elevated authentic experience has led to the
concept of Homestay gaining importance.
The Department of Tourism (DoT), Government of Karnataka (GoK) had introduced a
new scheme for Homestays called ‘Athithi’ to supplement the demand of accommodations
at various tourist destinations in the State of Karnataka. These Homestays provide
standard facilities with minimal investment and encourage the locals to earn an extra
income. Since then DoT has been making a sustained effort to promote the concept of
Homestays under the brand name “Athithi” in various tourist destinations in districts such
as Kodagu, Chikkmanglur, Uttar Karnataka, Hassan, Mysore, Udupi etc. They have also
published information in this regard to the tourists through their Website. Under the
Scheme the Homestays are minimally regulated and treated as a non-commercial activity.
The guidelines set out herein provide a clear procedure for registration/classification/re-
classification of the Homestays, mandatory facilities required in a Homestay, incentives
available to the Homestay owners etc.
b. Eligibility
Eligible applicants are required to fulfil the following conditions to submit applications for
the purpose of registration of Homestays:
i. The owner or promoter of the Homestay unit should be the owner of the property
where the Homestay is functioning/ proposed to function.
ii. The owner or promoter of the Homestay unit should be physically residing with
his/her family in the same Homestay unit or within the premises/campus in close
proximity. Individuals or families who own a house of good quality located within the
state and can make available, a maximum of 5 (five) rooms with toilet facilities
exclusively for tourist accommodation, and who agree to provide basic minimum
infrastructure standards and assured quality in service.
iii. A Police Clearance certificate has been obtained from Local Station House Officer.
iv. At least one of the family members residing in Homestay units should be able to
communicate in English.
Department of Tourism, Government of Karnataka Page | 46
Draft Karnataka Tourism Policy 2014-2019
v. The minimum floor area of each room in the Homestay should be atleast 120 sq ft
for double bedroom and atleast 100 sq ft for single bedroom.
vi. The minimum size of each bathroom in the Homestay should be 30 sq ft.
vii. There should be an easy access from the road by a foothpath/mule track to the
Homestay and should be in good condition.
viii. Residents should not carry out any commercial activity of tours and travel, sight-
seeing, transport, handicrafts or any other similar activity in or from the Homestay
unit.
ix. The proposed Homestay is not registered as a Hotel or commercial establishment;
and not enjoying any benefits under any of the State or Central Policy/Act/
Guidelines.
c. Minimum Requirements
Application for Registration of Homestay Units
i. Any Homestay owner who fulfils the above eligibility conditions may submit an
application for registration, to the Director, Department of Tourism, specifying
the category applied for, in a prescribed format (Annex A) along with the
application fee, registration fees and the documents specified in Clause 5.
The application fee and the registration fee payable for Gold Guest Class and
Silver Guest Class category are provided in the table below:
Category of
Classification
Application Fee
(in Rs.)
Registration Fee
(in Rs)
For Gold Guest Class 3000 15000
For Silver Guest Class 2000 10000
ii. The application fee and registration fee should be paid separately by the applicant
in the form of a Demand Draft (DD) in favour of Commissioner, Department of
Tourism, Government of Karnataka, drawn on any nationalised bank or scheduled
bank , payable at Bangalore. The application fee is not refundable in case the
Application for Registration is rejected.
iii. On receipt of application in the prescribed format along with the prescribed fees,
DoT shall provide an acknowledgement of having received the same, to the
applicant.
iv. In case the application for registration is rejected, the application fee shall not be
refunded. However, the registration fee paid by the Homestay owner shall be
refunded by DoT within 30 days from the date of rejection of application for
registration.
v. The Regional Classification Committee may recommend registering a Homestay
under Gold Guest Class or Silver Guest Class. In case the Homestay Owner has
applied for a Silver Guest Class, but the Regional Classification Committee
Department of Tourism, Government of Karnataka Page | 47
Draft Karnataka Tourism Policy 2014-2019
recommends a Gold Guest Class to be provided, the applicant is required to pay
the registration fee applicable for such Gold Guest Class. Only upon payment of
registration fee applicable for Gold Guest Class, the said Homestay shall be
registered under Gold Guest Class.
Documents to be submitted along with the application (in duplicate)
i. Prescribed application form duly filled in.
ii. Demand Draft (DD) for application fee and registration fee.
iii. Proof of ownership/lease of the building (Affidavit in case of co-sharer of
house/land).
iv. Location plan showing access to the building from the major roads (need not be
to scale).
v. Plan and elevation of the existing building.
vi. Plan and elevation of the building incorporating the proposed alteration, if
required, certified by a qualified engineer.
vii. One hard copy and one soft copy of the photographs of the building, including
interiors, showing types of facilities available, bathroom, living room, bedroom,
parking etc.
viii. Police clearance certificate from Local Station House Officer.
ix. Check list details as per Annex B (enclose a copy of the checklist duly certified
that the facilities are available in the Homestay unit).
x. Certified Building Plans from the local body.
xi. If approval earlier, a copy of the earlier Certificate of Registration issued by the
Department of Tourism.
Registration/ Classification/Reclassification Procedure
i. Homestay units shall be registered as per these guidelines and classified as per
the prescribed classification criteria.
ii. Once the Homestay unit applies for registration/classification/re-classification, it
has to be ready for inspection by the private agency appointed by DoT or
prescribed Authority appointed by Government or Regional Classification
Committee constituted by the State Government for the purpose. No requests
for deferment of inspection shall be entertained.
iii. Upon receipt of applications, DoT shall, through a private agency/prescribed
authority appointed/ Regional Classification Committee, undertake physical
verification of Homestay unit and evaluate the surrounding environment, hygiene,
cleanliness, safety and security provided to the tourist, presence of facilities and
services as per the checklist provided in Annex B. If found satisfactory with the
facilities, the authority shall recommend to DoT for the classification of the
Homestay unit, taking into consideration the marking criteria provided at Annex
Department of Tourism, Government of Karnataka Page | 48
Draft Karnataka Tourism Policy 2014-2019
C. The checklist should be duly filled in and signed on all pages and submitted to
DoT with the application.
iv. The Regional Classification Committee will consist of the following:
• Principal Secretary (Tourism) State Government
• Regional Director, India Tourism
• Representatives from IATO
• Representatives from TAAI
• Local India Tourism Office
• Representative from State Tourism Department
• Commissioner of Police / Superintendent of Police of the District or his
representatives.
Note: In case the Principal Secretary is unable to chair the committee, the Regional
Director, India Tourism, will chair the Classification Committee. The Chairman and any two
members will constitute a quorum. The recommendation of the Committee will be approved by
the Chairman.
v. Based on the observations made by the private agency and the recommendations
of the prescribed Authority/ Regional Classification Committee, the Homestay
unit will be certified under the prescribed classification norm and registered by
DoT.
vi. Homestay units fulfilling all the essential conditions prescribed under these
guidelines and meeting the required criteria in the checklist of facilities and
quality of the accommodation provided, belonging to the Class A category, will
be given the Gold Guest Class status and Class B category will be awarded the
Silver Guest Class status.
vii. All cases of classification would be finalised within 30 days of the application
being made to the Director, Department of Tourism, complete in all respect.
viii. The member of Homestay units should undergo the training programme
conducted by DoT or service providers as prescribed by the Tourism
Department, after registration of their Homestays within the time prescribed by
DoT. Failure to attend the training programme would lead to cancellation of the
Certificate of Registration. .
ix. Once the Certificate of Registration is obtained from DoT, the applicant is
required to register the Homestay unit r with the Panchayat.
Expiry of Certificate of Registration and Classification
Department of Tourism, Government of Karnataka Page | 49
Draft Karnataka Tourism Policy 2014-2019
i. Registration and Classification shall be valid for a period of 3 (three) years from
the date of issue of orders of registration or in case of reclassification, from the
date of expiry of the last classification, provided that an application has been
received at least 3 months before the expiry of the last classification.
ii. On expiry of 3 (years) from the date of issue of orders of registration, or in case
of reclassification from the date of expiry of the last classification, the registration
of the Homestay Units should be renewed on payment of renewal fee as
provided in the table below, within 15 days of expiry:
Category of Classification Renewal Fee (in Rs)
Gold Guest Class 15000
Silver Guest Class 10000
iii. The renewal fee shall be payable by the applicant in the form of a Demand Draft
(DD) in favour of Commissioner, Department of Tourism, Government of
Karnataka, drawn on any nationalised bank or scheduled bank and payable at
Bangalore.
iv. In case the applicant has failed to pay the prescribed renewal fee within the
specified time, DoT shall have the right to take any action including cancellation
of the registration/classification and take legal action against the Homestay
owner.
Refusal and Cancellation of Registration
DoT may, by an order in writing:
i. Refuse registration of a Homestay unit, if the applicant is convicted of any offence
under any law providing for prevention of hoarding, smuggling, profiteering, or
any adulteration of food or drug, under Chapter XIII and XIV of the Indian Penal
Code,1860 or
ii. Remove the name of a Homestay unit from the register and cancel the
Certificate of Registration, on any of the following grounds, namely:
• if the Homestay unit ceases to cater to the tourists;
• if the Applicant is convicted of any offence punishable under the relevant
sections of the Indian Penal Code,1860 or under any law providing for the
prevention of hoarding, smuggling, profiteering or adulteration of food and
drugs,r corruption or
• if the owner or the Homestay unit under question is blacklisted by DoT;
Department of Tourism, Government of Karnataka Page | 50
Draft Karnataka Tourism Policy 2014-2019
• In case of overcharging, unhygienic conditions, misbehavior, malpractices
and failure to maintain required standards.
• If the applicant has failed to pay the renewal fee within the prescribed time
limit.
• If the applicant fails to undergo the training programme organised by DoT.
• Indulge or allow any such activity that adversely affects the privacy and
rights of the neighbors and residents of the locality.
No application for registration shall be refused or certificate of registration be
cancelled, unless the person applying for registration and the person whose
certificate of registration is to be cancelled, has been afforded a reasonable
opportunity of being heard.
After the cancellation of certificates of registration, DoT shall direct forthwith, the
removal of such unit from the register. Further, DoT may, through written orders,
blacklist such Homestay unit. The particulars of such blacklisted Homestay unit shall
be notified to all travel, trade and concerned organizations.
General Terms and Conditions for Approval and Registration/Classification
of Homestay Unit
i. All applications for the classification or reclassification must be complete in all
respects including application form, application fee, prescribed clearances, NOCs,
certificates, etc. The incomplete application is liable to be rejected.
ii. In case of dissatisfaction with the decision on the classification, the unit may
appeal to the Commissioner of Tourism, GoK, within 30 days of receiving the
communication regarding classification / reclassification. The decision of the
Commissioner of Tourism, GoK, shall be final and binding.
iii. If any dispute arises between the house owner and the tourists, the matter will
be brought to the notice of the Commissioner of Tourism, GoK for resolution.
The decision of Commissioner of Tourism, GoK, shall be final and binding.
iv. The classified Homestay units are expected to maintain required standards at all
times. The Regional Classification Committee could inspect the same, at any
time, without previous notice. Any serious deficiencies will be reported to DoT,
and DoT is free to take any action including cancellation of the classification.
v. Any deficiencies/rectification pointed out by the Regional Classification
Committee will have to be complied within the stipulated time, which will be
allotted in consultation with the representatives of the establishment during
inspection. Failure to do so, will result in rejection of the application.
Department of Tourism, Government of Karnataka Page | 51
Draft Karnataka Tourism Policy 2014-2019
vi. Any changes in the facilities of the unit shall be reported to the concerned
Assistant Director of Tourism, within 30 days. If any such violation comes to the
notice of the Regional Classification Committee, then the classification will stand
withdrawn/ terminated.
vii. If the owner wishes to cancel the registration of the Homestay unit, he/she may
apply to the DoT on a simple paper.
viii. All the classified units shall submit Form C (registration book as maintained in
hotels) with passport details to the police station, as is done by the hotels, while
accommodating foreign nationals.
ix. The owner shall maintain a register for letting out the rooms to the tourists,
which can be inspected by the concerned District Level Tourism Officer. The
register will have the same format as those presently being used in the Hotels/
Guest Houses.
x. The owner shall maintain a bill book/ Homestay stamp pad for issuing the bills to
the tourists.
xi. Department of Tourism, Government of Karnataka, reserves the right to modify
the guidelines/terms and conditions from time to time, for the betterment and
well-being of the industry.
Code of Conduct of Homestay Owners
DoT has framed certain guiding principles that should be followed by the Homestay
Owners. These are illustrated as a Code of Conduct and would include the
following:
i. The owners of registered Homestay unit shall not use the land for any other
commercial purpose and shall not alienate the land other than for the purpose
for which it is being used at present.
ii. Every Homestay unit shall follow the prescribed guidelines in this regard,
maintain the basic infrastructure and quality standards, as per the selected
classification criteria, and adhere to the code.
iii. The owner of Homestay shall charge the rates approved by the DoT at the time
of booking, from the tourists. Rates shall be revised once in two years, by the
Regional Classification Committee, on application by the owner.
iv. Every Homestaty shall accurately describe the facilities provided in their
establishment and the rates quoted for usage of the facilities, to the guests.
Receipts are to be provided wherever required.
Department of Tourism, Government of Karnataka Page | 52
Draft Karnataka Tourism Policy 2014-2019
v. To allow guests to see the accommodation on arrival, prior to payment
vi. To adhere to the payment terms agreed upon at the time of booking
vii. To deal promptly and courteously with all enquiries, requests, reservations,
correspondence and complaints from guests.
viii. Maintain the Homestay unit in a good state of repair and cleanliness and fit for
habitation of guests at all times, and comply with any rules respecting standards
of health, hygiene and safety, including fire safety.
ix. Maintain detailed particulars of guests in a register/or computerized record in
electronic form and provide fortnightly information of the guests to the municipal
body concerned, and the police.
x. Every registered Homestay unit shall maintain the following books and register,
approved by DoT/Regional Classification Committee and upon demand/request
by the DoT/Prescribed Authority/ Regional Classification Committee, shall
produce the following records namely:
• Complaint/suggestion book kept at the reception/lobby/living room of
Homestay.
• Guest/tourist visitor register.
• Bill book duly numbered in triplicate.
• Receipt book duly numbered in duplicate for receipt of payments/advance.
xi. The Homestay unit owner/family shall not allow entry of guest/tourist to the
rooms unless his particulars are entered in the guest register.
Booking Procedures
i. Upon registration with DoT, the Homestay owners may advertise their
Homestay on their website for booking. It is the responsibility of the Homestay
owners to take the guests’ contact details, confirmed arrival and departure times
etc.
ii. Once the booking has been accepted, not more than 20% of the total fee may be
charged from the tourists as advance payment. Request for payment in full, prior
to arrival, is not allowed. Upon receipt of advance deposit, written
acknowledgement should be provided to the tourists. Guests should be allowed
to inspect the accommodation prior to making payment. .
Department of Tourism, Government of Karnataka Page | 53
Draft Karnataka Tourism Policy 2014-2019
iii. Any deposit must be refunded if the booking is cancelled atleast 3 weeks in
advance, from the arrival date.
Display of information and documents to be maintained by the Homestay
Owners
Every registered Homestay unit should display, at a conspicuous place, in respect of
his Homestay, at the entrance of the Homestay or at the reception counter, on a
notice board (with a minimum size of 3’-4’) the following information, duly painted:
1.Name of the Homestay______________________________
2.Signed registration and classification certificates issued by DoT
3.Certificate of Training programme undergone
4.Total accommodation in the Homestay with details with the following details:
o No of single room________________________.
o No of double room_______________________.
o Rooms occupied_______________________.
o Rooms reserved______________________________.
o Rooms available______________________________.
5.Rate list of each room as approved by prescribed Authority.
6.Check out time
7.Rate list of eatables to be displayed on a separate notice board and or menu.
8.Kitchen/Dining closing time to be displayed.
Monitoring and Evaluation of Homestays
i. There shall be an independent panel to monitor and evaluate the Homevstay
units in the State, This would ensure consistent efforts to provide assured
service standards. This shall be done by a Monitoring Committee which shall be
duly notified by the Department, so that assured minimum standards are
continued to be maintained in these Homestay units.
ii. The panel shall be drawn from various stakeholders and expert agencies involved
in tourism and eco- tourism fields.
d. Incentives and Concessions
Please refer to Section 5 of this policy for details related to procedure for Registration and
Applying for Incentives. Only Homestay units duly registered with the Tourism
Department would be eligible for the following incentives:
i. Use of Karnataka Tourism Brand for marketing.
ii. Exemption from Luxury and Sales Tax/VAT.
iii. Payment of electricity and water charges at domestic rates.
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Karnataka tourism-policy-2014-19

  • 1. PROPOSED KARNATAKA TOURISM POLICY 2014- 2019 DRAFT COPY APRIL 2014
  • 2. Department of Tourism, Government of Karnataka Page | 2 Draft Karnataka Tourism Policy 2014-2019 Department of Tourism, Government of Karnataka West Entrance, Khanija Bhavan, Bangalore - 560001
  • 3. Department of Tourism, Government of Karnataka Page | 3 Draft Karnataka Tourism Policy 2014-2019 Foreword I am pleased to present the Karnataka Tourism Policy 2014 -19. The Policy sets a direction for the Karnataka tourism industry over the next five years. Karnataka’s thriving economy has created many opportunities across the State in the last decade. The growth of our resource and business sectors has brought more visitors to our shores and driven growth in our cities and regions. As the state progresses, Government of Karnataka is determined to boost the tourism industry in the state as well. We have to look beyond mere tourist numbers and make a strategic shift towards quality tourism. This will emphasise hospitality, service standards, innovative developments and rejuvenation of older tourist attractions, with the aim of offering visitors the experience that will commensurate with higher expectations. The Policy aims to increase the tourism sector contribution to state GDP. The Karnataka Tourism Policy 2014-19, hereby, supports existing Government policies and adopts an integrated approach for developing a sustainable tourism industry in the state, backed by relevant infrastructure, effective institutional mechanisms and enhanced capacities to deliver on these targets. I thank the Department of Tourism and other government agencies and our industry partners for their participation, support and commitment in preparation of this Policy. It is our sincere endeavor to provide the necessary enabling framework for implementation of the Policy and I request all stakeholders to join us in our venture of developing Karnataka as a vibrant, sustainable and most-favored tourism destination. R.V. Deshpande Minister for Tourism and Higher Education Government of Karnataka
  • 4. Department of Tourism, Government of Karnataka Page | 4 Draft Karnataka Tourism Policy 2014-2019 Message The tourism sector has been identified as one of the key sectors propelling the country’s economic growth. Karnataka has been ranked as the 4th preferred destination among domestic tourists and 3rd preferred destination for investments in the tourism sector. It is critical to focus on increasing domestic and international visitation through a collaborative approach between Government and Industry and enhancing the capacity of the sector to stimulate regional development and prosperity of the community. The thrust areas and strategies proposed in the policy attempt to distribute the economic benefits of this industry, across a wider cross section of the society. We have already embarked on this journey towards improving the tourism potential in the state. We endeavor to achieve the objectives of the policy and position Karnataka as a visible global brand in tourism for visitors as well as investors, by encouraging development of relevant infrastructure and support mechanisms through partnerships between private sector, Government and the community. We acknowledge that the Tourism sector is strongly supported by micro-enterprise activities and hence the policy encourages creating an enabling environment for local tourism industry (SME) to operate in an ecologically and environmentally sustainable manner. Quality tourism is a goal which in itself is a work-in progress. In partnership with industry, and with public support and participation, we will make this journey a meaningful and fruitful one for all of us. Arvind Jadhav, IAS Additional Chief Secretary to Government Government of Karnataka
  • 5. Department of Tourism, Government of Karnataka Page | 5 Draft Karnataka Tourism Policy 2014-2019 From the Director’s Desk The Karnataka Tourism Policy 2014-19 aims to position Karnataka as a visible global brand in tourism for visitors as well as investors by encouraging development of relevant infrastructure through partnerships between private sector, government and the community. Strategic intervention areas have been identified with a view to support local entrepreneurship and assist in creating livelihood options for all sections of the society in a non-discriminatory manner. The Policy provides detailed guidelines for development of tourism infrastructure, products and services, to ensure quality and minimum standards of development. Thrust is on growth of the sector in an inclusive manner, by encouraging women, backward sections of the society and local level institutions to actively participate in the development process. The Policy acknowledges that the tourism sector is strongly supported by the micro-enterprise activities and encourages creation of an enabling environment for the local tourism industry (SME) in an ecological and environmentally sustainable manner. The policy also lays emphasis on streamlining the application and clearance procedures and recommends that all the clearances/ approvals be availed online through the e- portal facility, to ensure transparency and faster clearances. It is my sincere endeavor to provide the necessary facilitation for the implementation of the Policy and I request all stakeholders to join us in this effort of making Karnataka one of the top tourist destinations in the world. G. Satyavathi, IAS Director Department of Tourism, Government of Karnataka
  • 6. Department of Tourism, Government of Karnataka Page | 6 Draft Karnataka Tourism Policy 2014-2019 1. Introduction Karnataka, one of the most progressive and well developed industrial states in the country, is focused on development of trade and service sectors, through various initiatives and policies. It is home to several forts, architectural marvels and is blessed with a rich cultural heritage of over 1500 years. Other diverse visitor attractions include pilgrim sites, coastal landscape, wildlife / national parks, Eco Tourism, Wellness Tourism – Alternate Lifestyle/ Yoga, Voluntary Tourism and Adventure Tourism. Over the years, Karnataka has also emerged as a strong contender in the global market for Business Tourism. The State has been ranked as the 4th preferred destination among domestic tourists and is the 3rd preferred destination for attracting investments in the tourism sector. The “Karnataka Tourism Policy 2014-2019” focuses on accelerating and facilitating private investments in the tourism sector, and strives to be an outcome based initiative. The policy follows a non discriminatory approach to incentivise and promote the local community as well as private sector for contributing towards the development of tourism sector. This policy strives towards creating an enabling environment for tourism in Karnataka by addressing and providing guiding framework pertaining to governance structures, tourist infrastructure, manpower requirements, service standards and, safety and security of tourists. The Policy lays emphasis on creating a “quality experiences, appealing to different visitor segments”, by promoting development of various tourism products which will encourage repeat visits and increased length of stay and spends by tourists. The Policy encourages shift in attitudes - from regulation and control to empowerment, from patronage to partnership, and from linear government-lead structures to alliances with diverse stakeholders in the sector. 2. Vision and Objectives Tourism is one of the priority sectors identified in the Government’s overall growth strategy for the state. Karnataka should aim to be in the top 2 tourism destinations in India and top 50 in the world. The vision articulated for the tourism sector is as follows: “To develop Karnataka as a dynamic, sustainable and most-favoured tourism destination - by increasing domestic & international visitations, offering high quality experience to visitors, facilitating and accelerating investments and improving livelihood opportunities at the local level”. It is estimated that the fresh employment possibilities at 4.3 million (based on global norms of 10% employment in the sector), additional revenue potential of Rs. 83,000 crs (through direct and indirect taxes) and the investments of Rs. 73,000 crores with 50% government funding (infrastructure, destination It is estimated that approximately 62 billion and 7 million domestic & foreign tourists respectively will visit Karnataka in the year 2015.
  • 7. Department of Tourism, Government of Karnataka Page | 7 Draft Karnataka Tourism Policy 2014-2019 and mobility) is needed for providing a fillip to Tourism in the State by 2024. To achieve the vision and set the direction for the tourism industry over the next five years, the following objectives are outlined: Objectives Accelerate and facilitate private investments and promoting entrepreneurship in the tourism sector. Motivate and enthuse entities from different segments of the society with substantial incentives to contribute towards development of the sector. Higher growth in visitations and duration of stay of different visitor segments, through improved infrastructure, products and services. Improve ‘total quality’ experience to visitors, from before arrival till after departure, by providing better access to information, greater choice in destinations, compendium of services for eating, shopping, participative safe and hassle-free experience at various travel stages. Promote effective inter-departmental co- ordination to streamline processes and increase sector performance. Enhance tourism industry skills, knowledge and professionalism to provide visitors a pleasant experience and promote local employment opportunities. 3. Strategic Framework To realize the core objectives of the Policy and achieve the larger vision outlined for the sector, the Government of Karnataka has identified the following strategic intervention areas: Facilitate improvement of Infrastructure, Tourism Products and Services Position Karnataka as a preferred tourism destination at state, national and international levels Create institutional structures for effective implementation of the policy Streamline processes for obtaining clearances Offer attractive incentives for various tourism products and services Prioritise Human Resources Development & Capacity Enhancement The Government endeavours to pursue these strategic intervention areas by encouraging local entrepreneurship, promoting private sector participation, identifying additional means of raising finances and supporting the interventions through its own budgets and resources. The thrust will be on: Promoting Public Private Partnerships (PPP), creation of SPVs, Joint Ventures, and other appropriate structures. Encouraging corporate groups to invest in tourism projects related to community involvement and rural tourism through their CSR initiatives.
  • 8. Department of Tourism, Government of Karnataka Page | 8 Draft Karnataka Tourism Policy 2014-2019 Leveraging existing financing options extended by multi-lateral agencies, viz., the Asian Development Bank, the World Bank, etc. Efficient utilization of funds available under state sponsored schemes and central government schemes. Exploring innovate financing mechanisms through capital markets. A set of actions have been identified for each of the strategic intervention areas, which are elaborated in the following sections. Detailed guidelines for undertaking activities in the identified areas including the incentives and concessions offered by the Government are elaborated in the Policy. A. Improve Infrastructure, Tourism Products and Services To achieve growth in visitor numbers and duration of stay, the government shall pursue the actions highlighted below, some of which are already being implemented by the tourism department and other departments in the state. Assist and facilitate development & maintenance of basic tourism infrastructure and facilities at destinations Promote new and innovative tourism products and services Improve connectivity infrastructure Improve access and delivery of tourism information services Basic tourism infrastructure and facilities at destinations Tourist Accommodation o Promote quality accommodation including homestays. The definition of homestays includes heritage homestays developed at various locations, including Hampi. The Homestays Policy/ Guidelines have been strengthened to encourage registered homestays across the State. A mechanism for inspection, certification and licensing of the homestays are also defined. o Encourage heritage buildings to convert into heritage hotels. o Facilitate development of accommodation for all customer segments through serviced apartments, cottages, camping sites, dormitories, youth hostels & yatrinivas at tourist destinations. At destination and wayside amenities o Promote wayside amenities including gender distinct toilets, cafeteria, mini store/ pharmacy and an information / souvenir booth at intervals of about 50 km along connecting roads leading to major tourist destinations. o Where possible dry toilet pits and a separate washing with water/drainage facility will be promoted. Wayside amenities especially benefitting local communities will be encouraged.
  • 9. Department of Tourism, Government of Karnataka Page | 9 Draft Karnataka Tourism Policy 2014-2019 o Retail for local produce, crafts, adult literacy progammes, access to internet etc. will be encouraged, wherever possible. Initiatives for physical manifestation of brand perceptions will be promoted, eg. silk. o Amenities including parking at the entrance of major tourist destinations will be promoted to regulate vehicular movement, with special access for the physically challenged. Thrust would be given to provide information centers/ kiosks at all major tourist destinations. Accredited tourist Guide services will also be promoted. o Community kitchens and cluster of public conveniences at rural locations will be encouraged, largely through private entrepreneurs/ franchisees. New and innovative tourism products and services Theme Parks o World-class exhibition and convention complexes through appropriate PPP framework will be promoted in Bangalore, Mysore and other important cities in the state. o Private enterprise, in collaboration with international exhibition companies, will be encouraged to establish these exhibition complexes backed by Government support and incentives. o Theme and Entertainment parks will be promoted in Bangalore and other places in Karnataka. Heritage Zones and Clusters o Better utilization of existing market and research data will be made to identify and develop the heritage zones and clusters. o Heritage zones will be earmarked around the sites of Hampi, Pattadakal, Badami, Aihole, Bidar, Bijapur, etc. and development will be promoted in accordance with the master plans prepared. o Efforts would also be made to include more heritage sites into UNESCO’s World Heritage Sites list for bringing in significant international recognition and tourist traffic through preparation of integrated Site Management Plans, proposals to Government of India etc. The Government will pursue applying for other heritage sites like the Hoysala region, Srirangapatna and the Deccan Sultanate architecture. o Integrated Tourism Management Plans will be encouraged for cities like Mysore, Bijapur and Bidar, as well as other smaller towns with heritage value. o To improve the maintenance of existing tourist destinations, adoption/ management/ sponsorship programs will be promoted to create ownership between locals/corporate for monuments, temples and destinations. o To increase length of stay of visitors, development of tourist villages near existing attractions, will be encouraged.
  • 10. Department of Tourism, Government of Karnataka Page | 10 Draft Karnataka Tourism Policy 2014-2019 o Strategies for places like Melkote, Somnathpur, Shravanbelagola, Talakad and the entire Western Ghats will be formulated to encourage overnight stays with compelling experiences and participative opportunities. Marine/ Coastal Tourism o Cruises of international standards would be promoted in Mangalore and Karwar, especially through private sector participation. o Coracles, catamarans and traditional sail boats plus houseboats will also be promoted at identified stretches. Eco Tourism o Eco Tourism will be promoted as a core tourism activity in close collaboration with the Forest Department. o An eco-tourism zone stretching from Coorg to Karwar will be identified and a chain of nature camps will be encouraged and promoted as Jungle Trails in the zone. Health & Wellness Thrust would be provided to promote Karnataka’s traditional systems of medicine and wellness like Yoga, Ayurveda, Unani, Siddha, etc. and efforts would be made to position the state as a unique destination for spiritual healing and wellness tourism. Adventure Tourism The Government will promote adventure tourism activities in Karnataka, under three heads - Aero Adventure, Aqua Adventure and Land Adventure by collaborating with national and international adventure tourism and activity operators. Weekend Tourism The Government will actively promote destinations as weekend getaways. Tourist destinations in close proximity to major urban centers in the state will be identified and promoted as clusters, where visitors can reach in shorter travel time and enjoy a 2 day stay with engaging activities. State border Tourism o The Government will encourage tourism activities along the bordering areas of the state. Intensive marketing and promotion activities to increase visitations from neighbouring states would be given a special thrust. o Access infrastructure to these destinations shall be developed by collaborating with other state agencies/ departments, to enable a smooth and comfortable commute. Health Care Tourism o The potential for Karnataka as a quality health care destination would be unleashed and initiatives for attracting tourists from outside the state and country for availing benefits of advanced medical treatment facilities will be encouraged.
  • 11. Department of Tourism, Government of Karnataka Page | 11 Draft Karnataka Tourism Policy 2014-2019 o Bangalore and Mangalore will be promoted as health care tourism clusters, and private sector participation in development activities will be encouraged. Urban Tourism o Four main urban centres are identified in the state for tourism development - Bangalore (population: 8,499,399), Mysore (population: 983,893), Hubli-Dharwad (population: 943,857) and Mangalore (population: 619, 664). o The Government will promote activities that create positive experiences for the tourists in these urban areas through development of tourist precincts, parks, race courses, golf courses, museums, galleries, shopping malls etc. Heritage walks and Nature Trails o Trekking, nature walks and heritage walks will be actively promoted and attractive incentive packages would be offered. Connectivity infrastructure Transport and Aviation o The Government will endeavour to increase entry points and improve direct access to different destinations across the State for international, interstate and intrastate visitors by encouraging development of new routes, expanding existing airport capacity, etc. o Development of low cost terminals, use of smaller aircrafts & airfields and ties with flying clubs will be encouraged. Last mile connectivity o Improving last mile road/ rail connectivity to tourist destinations will be a priority area and Government will co-ordinate with other government agencies/ departments in facilitating these development activities. o Intermodal transport connectivity such as link from railway stations and bus terminals to tourist destinations where required, will be developed in collaboration with respective government agencies/ departments. Coastal transport system/ Cruise tourism o The transport system along the coastline will be strengthened to move along traditional ports and also promote cruise tourism Zero pollution modes of transport o Environment friendly vehicles having a minimum impact on the ecology of the destination will be promoted.
  • 12. Department of Tourism, Government of Karnataka Page | 12 Draft Karnataka Tourism Policy 2014-2019 Access and delivery of tourism information and other services The government will endeavour to provide a ‘Total Quality Experience’ to the visitors – before arrival till after departure, by promoting the following initiatives: Tourist Amenities o Amenities like information kiosks, trained guides/ audio guides, interpretation centres, green police, medical aid, access to physically handicapped at all major tourist destinations will be encouraged for development. Information, Communication & Technology (ICT) o Initiatives will be encouraged to provide adequate and reliable information about destinations, accommodations, itinerary, events, online bookings and other offerings through various modes such as online web portals, tourism offices, booklets, flyers, brochures, maps etc. o Provision of audio guides, mobile technology, wi-fi at major tourist destinations will be encouraged. Technology interventions for social networking and data management will be supported. o Apart from promoting a digital marketing and information collateral, the Government will support other initiatives for branding and promotion such as development of information and interpretation centers at tourist destinations. Provision will be made to have a dedicated fund for technology development under the State Budget awarded for tourism projects. Safety and security of visitors o The Tourism Police Force “Green Police”, will be established for visible policing in key tourist destinations for the safety and security of visitors. o A Disaster Management Plan is proposed to be developed for major tourism destinations to brace for any eventuality. A dedicated helpline number will be launched exclusively for the convenience of tourists. o Access for the physically challenged will be promoted at all major tourist destinations. B. Position Karnataka as a preferred tourism destination at state, national and international levels Prioritising activity in key markets (local, domestic and international) and across market segments is critical to achieve the objectives set out in this Policy. The Government shall undertake the following actions to position Karnataka as a preferred tourism destination within the state, and at national and international levels.
  • 13. Department of Tourism, Government of Karnataka Page | 13 Draft Karnataka Tourism Policy 2014-2019 Increase branding, marketing and promotional activities across different visitor groups Create a Calendar of Events to support marketing and promotional activities Develop data/ information repositories Branding, Marketing and Promotional Activities “One State, Many Worlds” – Karnataka’s tourism tagline o The tagline will be the identity of the state. o An integrated marketing approach will be adopted to ensure that relevant events are communicated to target markets and can be factored into downstream product development and in-bound tour offerings. o Other promotional activities through conferences, road shows, craft bazaars, fairs and festivals and other exchange programs will be undertaken. Calendar of Events o A Five-Year calendar of events across Karnataka will be drawn up, including 4-5 hallmark events that will be organized annually. o Various regional and indigenous tourism products will be offered as a part of the Event Calendar to integrate business with leisure tourism. o Major event zone processes will be simplified on trading hours, liquor licenses etc. to cater to visitor expectations. Tourism Industry Profile & State Tourism Database Repository o The Department of Tourism will endeavour to create a ‘Tourism Industry Profile’, to aid in planning and decision-making for both industry and government. The profile will be created based on quality research (quantitative & qualitative assessment) studies. o The Department will also strive to set up a State Tourism Database Repository, publish an annual state of the industry report and organise annual industry outlook conferences. C. Create institutional structures for effective implementation of the Policy To implement the strategic interventions and undertake various activities outlined in the Policy, it is critical to establish appropriate institutional structures for implementation. The Government is committed to the following actions in this regard: Implementation of the Policy through highest level of coordination between various stakeholders, across the infrastructure sector. Promote a partnership model that recognises the distinct roles of government and industry, to realize the vision.
  • 14. Department of Tourism, Government of Karnataka Page | 14 Draft Karnataka Tourism Policy 2014-2019 Streamline existing governance structures to enable better governance and accountability of the stakeholders involved. Proposed Institutional Framework An institutional framework comprising a Council at the Government level and a 100% Government Company under the egis of Department of Tourism is proposed to be set up. The key objectives of the Council would be to provide necessary inputs on planning and implementation of tourism projects, while setting the overall direction and guidelines for development of tourism in the State. The Council shall assist in prioritizing, master planning and evolving implementation frameworks for projects envisaged under the tourism sector. It will facilitate infrastructure creation and management through formation of Infrastructure Company and strengthen and empower existing state level entities such as JMA, HWHAMA, District Tourism Councils. The Council will also provide necessary regulatory measures in terms of registration of tourism facilities and activities to ensure quality facilities and services to the tourists visiting the State. The mandate of the Company would be to expedite development of infrastructure facilities in the tourist areas. Certain function-specific entities are also proposed to be set up at a State/district/local level to focus on all aspects of tourism including planning/strategizing and implementation in a phased manner. The Government realizes the need for closer interaction with other stakeholders (including local small and medium entrepreneurs). To facilitate interactions, a well defined legal framework is being proposed under Karnataka Tourism Trade Industry facilitation Act. D. Human Resources Development & Capacity Enhancement It is estimated that about 4.3 million jobs will be created in the sector by 2020, but the skills required for these jobs requires to be strengthened. To address the skill gaps and provide better employment opportunities for the people, the Government shall undertake the following actions: Provide training to different stakeholder groups as well as support community through customized capacity building programs, exposure visits, vocational courses, short-term online courses and other tourism related programs. Promote Vocational Training Institutes at strategic locations, offering a range of courses.
  • 15. Department of Tourism, Government of Karnataka Page | 15 Draft Karnataka Tourism Policy 2014-2019 Develop curriculum for job-oriented courses which can be offered to school/ college drop outs. Training / Capacity Building Karnataka Tourism Human Resources Strategy o The Government will collaborate with the expertise and resources available with international tourism training organizations towards developing a Karnataka Tourism Human Resources Strategy. Training will be imparted to government officials, guides, hospitality staff, including homestay hosts, tour operators, SMEs, etc. Licensing & Certification of tour guides o A new category of skilled guides will be trained that will cater to the upper echelon of tourists. o Licensing and certification of tour guides in order to standardize their services (through a competency test) and accreditation of travel agents will be promoted. Capacity enhancement at local level o Education and enhancement of competencies for local communities in the surroundings of a tourism clusters will be encouraged, as a tool to catalyse economic opportunities from tourism activities. Tourism Education & HR Policies Professional courses o The Department of Tourism will support various institutions in Karnataka that offer programs in tourism and tourism related programs, including language centres such as Alliance Francaise, Max Mueller Bhavan, etc. Contact classes will be encouraged to be held in affiliated educational/ training institutions. Award of Degrees and Diploma Certificates from accredited institutions and universities will be facilitated. o Institutions will be encouraged to include sustainable tourism development as part of their curriculum. Assistance will be provided in curriculum development for a comprehensive range of programs. o Support would be extended for professional development training programs on sustainable tourism curriculum design and implementation for current secondary and post-secondary institution teaching staff as well as future teachers in this sector. Training assistance will be extended for public agencies and industry officials at the State and local levels of government and industry. Vocational Skills Training & HR Policies o The industry is likely to generate an additional employment possibility of up to 4.3 million in the next few years. Keeping this in mind, the Government will introduce at least one Government aided and sponsored vocational training centre in each major city in Karnataka with special emphasis on training for Tourist Guides and support staff in housekeeping, front office, reception, etc. across all tourist destinations.
  • 16. Department of Tourism, Government of Karnataka Page | 16 Draft Karnataka Tourism Policy 2014-2019 o The Government will also consider liberal policies and rules under contract labour act to ensure availability of larger work force in non-core areas of hospitality, such as security, kitchen stewarding, maintenance and cleaning services. Technology improvement can allow on-line compliances and effective implementation to various mandatory licenses like, such as labour, social security (ESIC & PF), excise and food safety. o The Government will focus on developing a strong human resources policy that enables the community to seek employment in the hospitality and tourism sector. o All major Tourism Projects will make provisions for additional space for accommodating HR related activities to meet the training needs.
  • 17. Department of Tourism, Government of Karnataka Page | 17 Draft Karnataka Tourism Policy 2014-2019 4. Incentives & Concessions Incentives The Government is committed to improving the tourism industry in the state by adopting an inclusive and balanced regional development approach. Taluks and tourist destinations in the state have been classified into five different categories, in terms of their backwardness (based on the Nanjundappa Committee Report, 2002) and tourist arrivals. The classification of taluks/ tourist destinations is provided in Annexure 1. Further, activities/ services in the tourism industry that qualify for availing incentives have been identified and broadly classified under the following categories: (a) Tourism Infrastructure and Products, (b) Tourism Equipment, (c) Other tourism infrastructure (signages, toilets, charging points, etc), (d) Training & Human Resources Development and (e) Media and Publicity. Incentives to encourage participation of private sector and local entrepreneurs have been structured, based on the classification of taluks/ tourist destinations, type of infrastructure, tourism products & services to be developed and nature of developers/ promoters/ entrepreneurs and institutions, Details of incentives are provided in Annexure 2. Procedure for Registration and Applying for Incentives The steps to be followed by an Applicant seeking incentives for any tourism related project, is explained below. Eligibility The Applicant may be an individual, a firm, company, trust, NGO, government agency etc. Incentives would be given based on the type of project, location, size, scale, compliance to requirements as mentioned in the Guidelines provided in this Policy and approval by the respective Approving Authority(s) set up by the Department of Tourism etc. Tourism Project Tourism Project shall include, but not be limited to facilities such as development of tourist infrastructure, and activities such as eco tourism, adventure tourism, coastal tourism, soft skill training and capacity building etc. Projects which include renovation, upgradation, improvement etc shall also be eligible. (Refer Annexure 2 for project categories and incentives. However, the list provided here is tentative; the Applicant will need to check the e-portal for the comprehensive list of Tourism Projects that are eligible for availing incentives from the Department of Tourism). Guidelines for development Please refer to the guidelines enclosed with this Policy for development of various tourism related infrastructure and services.
  • 18. Department of Tourism, Government of Karnataka Page | 18 Draft Karnataka Tourism Policy 2014-2019 Procedure o Online Registration through the e-portal set up by Department of Tourism for this purpose. Fee for registration would be as prescribed in the e-portal (the registration fee shall vary depending on the nature of project). o Filling in of the requisite forms in the e-portal with required information on the details of the project. Details of the project would include project costs, with a break-down of the capital costs. o Uploading of necessary documents (such as project report, approvals and permits from relevant authorities, licenses, certificate of incorporation/ registration, land related documents etc) o The applicant would be provided with a provisional registration number. o The application would be then evaluated by the Approving Authority set up by DoT. The Approving Authority would be assisted by the Independent Rating Agency for evaluation of the proposals. o The Approving Authority would decide on the eligibility and quantum of incentive that could be offered to the applicant. o Upon request by the Approving Authority, further details, if required, may need to be furnished by the applicant o The applicant would then be informed whether or not incentive is being provided and in case it is being provided, then the quantum of incentive shall be made known. o If approval is accorded by the Approving Authority, the Applicant would then be given a registration number along with details of the incentive disbursement o The applicant would also need to apply subsequently for accreditation, which would be carried out by an independent rating agency appointed by the Department of Tourism. o If at any time it is found that the Applicant is not complying/ adhering to norms/ standards as set out by the rating agency/ guidelines provided by DoT/ any other Government Agency under which the activity/ facility is being carried out, the registration shall be immediately cancelled, and all benefits extended by DoT such as enlisting on the website etc shall be withdrawn with immediate effect. o The applicant shall submit monthly, quarterly and annual reports to DoT (through the e- portal), the formats of which shall be prescribed in the e-portal.
  • 19. Department of Tourism, Government of Karnataka Page | 19 Draft Karnataka Tourism Policy 2014-2019 Concessions The Government of Karnataka offers the following concessions for developing tourism projects in the state. Registration charges o Registration charges shall be applicable as provided in the Industrial Policy 2009 -14 and as amended from time to time. Stamp Duty o 50% exemption on stamp duty for investment below Rs. 50 crores. o 75% exemption on stamp duty for investment of Rs. 50 crores and above. o 75% exemption on stamp duty on projects of Rs. 10 crores in category B and C towns. o 75% exemption on stamp duty on projects over Rs. 5 crores in Category E towns. (Refer Appendix 1 for Category of towns) Land Conversion Fee o Conversion fee shall be applicable as provided in the Industrial Policy 2009 -14 and as amended from time to time. Entertainment Tax o 100% exemption for all cinema theatres newly constructed, including any new I-Max or Multiplex theatres situated within the limits of the local planning authority other than the Corporation of the City of Bangalore, for a period of three years is allowed as provided under Notification No. FD: 48:CEX: 96 dated 30-10-1996 and subject to the conditions stipulated therein. o Entry Tax as exempted in the Industrial Policy 2009-14. Luxury Tax o No Luxury Tax shall be payable on room rent of Rs. 2000/- and below per day. Motor Tax o Exemption to Tourist Vehicles from Motor Vehicle Tax will be provided for 2 years, on designated tourist routes. Note: All tax concessions will be as 1per notifications issued under the relevant Acts and subject to such conditions and procedures as prescribed in the notification. 1 Tourism infrastructure shall include theme parks, convention / exhibition centers, hotels, restaurants, homestays, wayside amenities, heli-tourism, marine tourism, information kiosks, interpretation centers, tourist centers and other related infrastructure to be approved by the Committee set up under the Department of Tourism.
  • 20. Department of Tourism, Government of Karnataka Page | 20 Draft Karnataka Tourism Policy 2014-2019 5. Annual Awards The Department of Tourism shall announce annual awards under various development categories. All applicants registered with DoT shall be eligible to apply for the awards. The sectors considered eligible for incentives under the Karnataka Tourism Policy 2014-19 will cover tourism projects in the Private Sector, State Public Sector/Joint Sector and the Co-operative Sector. The proposed tourist facilities shall be open to all and shall not be confined to the exclusive use of any particular individual or members of any group or region or have any such other restrictions. 6. Targets & Timelines The strategic interventions and corresponding action points would be implemented over the 5 year policy period. The timelines for implementation are indicated in the table below: Short Term (1-3 Years) Position Karnataka as a preferred tourism destination at state, national and international levels. Undertake extensive marketing of tourism products through web, road shows, electronic and print media will be undertaken. Develop 5 year Event Calendar which would be synchronized with other themes and Business Events to attract tourists and extend duration of stay of visitors. Feasibility studies for establishing demand for various tourism facilities, such as mine tourism, marine Tourism, etc will be undertaken. An institutional framework comprising Board at the Government level and a 100% Government Company under the egis of Department of Tourism is proposed to be set up. Tie-ups with training institutes and capacity building programs for creating skilled manpower for the sector will be undertaken. Develop weekend tourism products across the state and tourism activities in and around Bangalore. Identify/map culture and heritage assets and precincts and prepare a plan for protection and management of the same. Develop interpretation materials for promotion of tourism in both digital and print medium. Medium Term (3-5 Years) Designing of tour packages based on specific themes, preferably those that involve the geographical boundary and heritage of more than one State, will be undertake. The nomination of trans-border World Heritage Sites would be further encouraged. Development of new destinations on wellness, tribal tourism, monsoon tourism, voluntary tourism unexplored beaches, sports etc. will be undertaken. New concepts for weekend travel and Caravan Tourism will be promoted.
  • 21. Department of Tourism, Government of Karnataka Page | 21 Draft Karnataka Tourism Policy 2014-2019 Incentives and technical assistance will be provided to SMEs in the tourism sector, notably local artisans and cottage industries producing high quality local handicrafts. Long Term (5 - 10 Years) Assess brand value and impact achieved and accordingly plan improvements. Development of large scale, flagship and iconic projects. Generate a strong industry profile for targeted marketing and promotional activities.
  • 22. Department of Tourism, Government of Karnataka Page | 22 Draft Karnataka Tourism Policy 2014-2019 Annexure 1: Classification of Talukas/ tourist destinations
  • 23. Department of Tourism, Government of Karnataka Page | 23 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low BAGALKOT  1  Badami  Banashankari, Badami, Pattadkal,  Mahakoota, Shivayogi Mandira                  2  Bagalkot                    3  Bilagi                    4  Hungund  Kudalasangama, Aihole                  5  Jamkhandi                    6  Mudhol                    BANGALORE RURAL  7  Devanahalli  Devanahalli , Tippu's Birth Place & Fort                   8  Doddaballapur  Ghati Subramanya, Kannaswadi,  Madure Temple                  9  Hosakote                     10  Nelamangala  Shivagange, Vittal Mandir                  BANGALORE URBAN  11  Anekal  Bannerghatta National Park,  Muthyalamaduvu                  12  13  14  Bangalore North  Bangalore South  Bangalore  East   Lalbagh, Cubbon Park, Bull Temple,  Tippu Palace, Fort , Someshwara  Temple, ISKON,Vishweshwariah   Museum                  BELGAUM  15  Athani                     2 Category is based on "Report of the High Power Committee for Redressal of Regional Imbalances in Karnataka", Dr. Nanjundappa Committee Report, 2002 A- Most Backward B- More Backward C- Backward D- Not Backward E- Well Developed 3 Tourist Arrival at Taluka-level is grouped into High, Medium, Low High: greater than or equal to 5 lakh tourists annually Medium: between 50,000 and 5 lakh tourists annually Low: lower than 50,000 tourist annually
  • 24. Department of Tourism, Government of Karnataka Page | 24 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 16  Bailahongala  Kittur, Sri Sogala Kshetra,  Degam/Degavi                  17  Belgaum  Ramthirtha, Rajahansaghad,  Navilutheertha                  18  Chikkodi                     19  Gokak  Gokak Falls, Godachinamalki Falls,  Doopadal                  20  Hukkeri  Ghataprabha                  21  Khanapur  Halasi                  22  Raibag                     23  Ramadurg  Shabari Valley, Nidasosi                  24  Soundatti  Yallama Temple Savadatti, Malaprabha  Dam                  BELLARY  25  Bellary  Bellary Fort, Kenchanagudda,  Nagalakere, Sanganakallu                  26  H. B. Halli                     27  Hadagalli  Kuruvathi, Mailara                  28  Hospet  Hampi, Tungabhadra Dam, Daroji Bear  Park                   29  Kudlugi  Kotturu, Ujjini                  30  Sandur  Thorangal, Ramgad                  31  Siriguppa                     BIDAR  32  Aurad                     33  Basavakal  Basavakalyana, Narayanapura                  34  Bhalki  Karanja Project                 
  • 25. Department of Tourism, Government of Karnataka Page | 25 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 35  Bidar  Bidar, Bidar Fort,Gurudwara,  Papanashini                  36  Humnabad  Humnabad, Jalasangi                  BIJAPUR  37  Basavana  Bagewadi  Almatti Dam, Basavana Bagewadi                  38  Bijapur  Golgumbaz & Ibrahimroza, Bijapur,  Toravi  A  B    D  E        39  Indi       B  C  D  E        40  Muddebihal       B  C  D  E        41  Sindgi       B  C  D  E        CHAMRAJNAGAR  42  Chamarajnagar  Kanakagiri, Chikhole Reservoir,  Karivaradaraja Betta                  43  Gundlupet  Bandipur, Himavad Gopala Swamy  Hills, Therakanambi                  44  Kollegal  Male Mahadeshwara Hills, Kollegala,  Hogenekal Falls                  45  Yelandur  Biligiri Rangana Hills   A  B  C    E        CHIKKABALLAPURA  46  Bagepalli  Devaragudipalli  Shree Venkataramana                  47  Chikka‐ballapura  Nandi Hills, Nandi village,  Muddenahalli,Rangastala, Sir M.  Visvesvaraya Birth Place & Museum                  48  Chintamani  Muragamalla, Kaiwara                  49  Gowribidanur  Vidhurashwatha, Minakanagurki                  50  Gudibande  Adinarayana Betta                  51  Sidlaghatta  Byrasagara Tank                 
  • 26. Department of Tourism, Government of Karnataka Page | 26 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low CHIKMAGLURE  52  Chikmaglure  Mullayyanagiri, Bababudangiri,  Hiremagalur, Muthodi Game  Sanctuary, Belvadi                  53  Kadur  Ayyanakere                  54  Koppa  Hirekodgi                  55  Mudigere  Kalasa, Horanadu, Kudremukh, Angadi,  Ballalarayanadurga                   56  N. R. Pura                     57  Sringeri  Sringeri, Kigga                  58  Tarikere  Kemmannagundi, Amruthapura Bhadra  Project                  CHITRADURGA  59  Challakere  Thipperudraswamy Temple  Nayakanahatti, Doddagudda                  60  Chitradurga   Chitradurga Fort, Chitradurga,  Chandravalli, Jogimatti                  61  Hiriyur  Vanivilas Sagar, Marikanive                  62  Holalkere  Ganesha Temple                  63  Hosadurga  Halu Rameshwara                  64  Molakalmuru     A  B  C  D  E        DAKSHINA KANNADA  65  Bantwal                     66  Belthangadi  Dharmastala, Venur, Jamalabad Kote  (Nasasimagad)                  67  Mangalore  Surathkal, Panambur, Ullal,  Someswara, Kateelu, Moodabidre,  Thaneer Bhavi, Pilikula Nisargadham                 
  • 27. Department of Tourism, Government of Karnataka Page | 27 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 68  Puttur  Bendretheertha, Shiradi, Uppinangadi,  Mahalingeswara Temple                  69  Sulya  Kukke Subramanya Temple                  DAVANAGERE  70  Channagiri  Shanthisagara                  71  Davanagere  Kondajji Kere                  72  Harihara  Harihara, Harihareshwara Temple                  73  Harpanahalli  Bagali,Kalleswara                  74  Honnali  Santahebennure Pushkerni /Uchangi  Durga, Thirtharameswara                   75  Jagalur                     DHARWAD  76  Dharwad  Sadhankeri Lake, Nrupathunga Betta  Sadanakere                  77  Hubli  Siddaroodha Matha, Vorooru, Sanjivini  Park                  78  Kalghatagi                     79  Kundagol                     80  Navalgund  Navilgunda                  GADAG  81  Gadag  Lakkundi, Gadag, Beeshma Kere  A  B  C    E        82  Mundargi  Singatalur  A        E        83  Naragund  Naragund  A        E        84  Ron     A        E        85  Shirahatti     A        E        GULBARGA 
  • 28. Department of Tourism, Government of Karnataka Page | 28 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 86  Afzalpur  Ganagapura, Datta Temple                  87  Aland  Aland                  88  Chincholi  Chandrampalli Dam, Chincholi                  89  Chittapura  Khaja Bandhe Nawaz Darga,  Chayabhagawathi, Sannathi,Kalgi                  90  Gulburga  Gulbarga                  91  Jevargi  Jevargi                  92  Sedam  Sedam,Malkhed                  HASSAN  93  Alur                     94  Arakalgod  Ramanathpur, Gorur Dam                  95  Arasikere  Haranahalli                  96  Belur  Belur, Halebidu                  97  Channarayapatna  Shravanabelagola                  98  Hassan  Hassan, Mosale Hosahalli,  Shanthigrama, Koramangala,  Doddagaddavalli                  99  Holenarsipura  Sri Ramadevara Betta                  100  Sakeleshpura  Maragunda                  HAVERI  101  Byadagi  Kaginele                  102  Hanagal  Hanagal                  103  Haveri                     104  Hirekerur  Aabalur                  105  Rannebennur                    
  • 29. Department of Tourism, Government of Karnataka Page | 29 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 106  Savanur                     107  Shiggaon  Shiggaon, Shishunala,Bada                  KODAGU  108    Madikeri  Madikeri, Abbey Falls, Talacauvery,  Nalkanadu Palace, Bhagamandala,  Omkareshwara temple, Kakkabbe Shri  Iguthappa  A  B  C    E        109  Somwarpet  Cauvery Nisargadhama, Harangi Dam,  Kudige, Chattahalli Farm,  Nisargadhama  A  B  C    E        110  Virajpet  Nagarahole National Park, Irurpu,  Kundada Betta  A  B  C    E        KOLAR  111  Bangarapet  Kotillinga, Kammasandra,  Kurudumandale, K.G.F., Bethamangala                  112  Kolar  Antaragange                  113  Malur  Avani, Bangara Tirupathi                  114  Mulbagal  Mulbagal, Budikote                   115  Srinivasapura                     KOPPAL  116  Gangavathi  Anegundi, Kanakagiri                  117  Koppal  Koppal, Hulligemma Temple, Gavi  Matha                  118  Kushtagi                     119  Yelburga  Ittigi, Kuknur                  MANDYA  120  Krishnarajpet  Daria Daulath, Hosaholalu, Kikkeri,  Hemagiri Falls, Basaralu                  121  Maddur  Kokkarebellur                 
  • 30. Department of Tourism, Government of Karnataka Page | 30 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 122  Malavalli  Shivanasamudra                  123  Mandya  Hanumanthanagara Eco Park,  Gaanadalu, Hosabudanur                  124  Nagamangala  Adhichunchanagiri                  125  Pandavapura  Melkote, Thonnurkere                  126  Srirangapattna   Srirangapatna, Nimishamba Temple,  Brindavan Gardens, Ranganathittu,  Hulikere, Krishnarajasagara dam                  MYSORE  127  H.D.Kote  Kharapura                  128  Hunsur  Gomatagiri                  129  K.R. Nagar                     130  Mysore  Mysore, Mysore Palace & Art Gallery,  Chamundi Hills, Sri Chamarajendra  Zoological Gardens                  131  Nanjanagud  Nanjanagud, Suthoor Matha, Sri  Kanteshwara Temple   A    C  D  E        132  Periyapatna  Bilakuppe Golden Temple  A  B    D  E        133  T Narasipur  Talakad, Somanathapur, Gargeshwari  A    C  D  E        RAICHUR  134  Devdurga  Gabbur          E        135  Lingasugar  Hatti, Mudagal Maski          E        136  Manavi  Manvi, Kallur          E        137  Raichur  Raichur, Naradagudda, Malliabad          E        138  Sindanur  Ambadevi Matt          E        RAMANAGARA  139  Chennapatna  Chennapatna, Doddamalur          E       
  • 31. Department of Tourism, Government of Karnataka Page | 31 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 140  Kanakapura  Mekedatu (Sangama), Kabbalam  Temple          E        141  Magadi  Savandurga,  Thippagondanahalli,Kootagallu,  Magadi          E        142  Ramanagara  Ramanagara, Kanva, Revana  Siddeshwara Hills,          E        SHIMOGA  143  Bhadravati  Bhadravathi, Bhadra Dam,          E        144  Hosanagara  Nagara, Humcha, Kodachadri          E        145  Sagara  Ikkeri, Jog Falls, Varadamoola, Keladi          E        146  Shikaripura  Thogarsi, Uduthadi, Ballegavi          E        147  Shimoga  Thyaverekopa Lion safari, Sakrebylu  Elephant Camp, Gajnuru Dam, Kudli,  Gajanur          E        148  Soraba  Chandragutti, Soraba, Gudvi Bird  Sanctuary          E        149  Thirthahalli  Thirthahalli, Kuppali Kuvempu  Museum, Kavaledurga, Augumbe,  Manda Gadde Bird Sanctuary,  Kundadri, Maricha Mrugavade,   Ambutheertha          E        TUMKUR  150  Chikkanaya‐ kanahalli  Theertha Ramalingeshwara Swamy ‐  Vajra, Handanakere          E        151  Gubbi  Gubbi          E        152  Koratagere  Goravanahalli Laxmi, Koratagere,  Siddara Betta, Theeta Reservoir          E        153  Kunigal  Yediyur, Yediyuru Siddalingeshwara  Temple, Markonahalli          E        154  Madhugiri  Nidagal                 
  • 32. Department of Tourism, Government of Karnataka Page | 32 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 155  Pavagada  Pavagada                  156  Sira  Sira                  157  Tiptur  Araluguppa                  158  Tumkur  Siddaganga, Kaidal, Devarayana Durga                  159  Turuvekere  Turuvekere                  UDUPI  160  Karkala  Karkala, Karkala Jaina Basadi,  Someshwara Beach                  161  Kundapura  Kundapura, Maravanthe, Kollur,  Annejari                  162  Udupi  Udupi, Malpe, St. Mary’s Island, Kapu  Kudlu Thirtha, Sri Krishna Temple                  UTTARA KANNADA  163  Ankola  Ankola                  164  Bhatkal  Murudeshwara, Bhatkal                  165  Haliyal  Haliyal, Dandeli, Dandeli Wild Life  Sanctuary, Ambika Nagara Power  Station                   166  Honnavar  Basavaraj Durga, Idugunji, Kasarkod  Beach                  167  Joida(Supa)  Ulavi, Ramanagar, Castle Rocks                  168  Karwar  Karwar, Kurmgad, Anjadev Island,  Devagad                  169  Kumta  Gokarna, Yana, Dhareswara, Om  Beach, Rabindranath Tagore & Deva  Bagha Beach                  170  Mundagod  Ativari Bird Sanctuary                  171  Siddapur  Siddapura, Uncholi Falls                  172  Sirsi  Sirsi, Sonda, Banavasi                 
  • 33. Department of Tourism, Government of Karnataka Page | 33 Draft Karnataka Tourism Policy 2014-2019 Sr. No Taluka Destinations Identified for Tourism Category2 Tourist Arrivals3 A B C D E High Medium Low 173  Yellapur  Yellapur,  Sathodi and Magodu Falls,  Lalguli Falls                  YADGIR  174  Shapura  Sleeping Buddha                  175  Surpura  Narayanapur Dam, Bonala Bird  Sanctuary, Rajavenkatappa Nayaka  Kote and Palace                  176  Yadgir  Yadgir Fort, Sannakere                    Totals    39  40  38  54  5  43  46  87  Development of Bangalore Urban Areas The areas within the BBMP and BDA limits will be considered as a low priority area with few tax benefits. The Government will extend support on the project specific basis and the extent of concessions will be decided by the Approving Authority.
  • 34. Department of Tourism, Government of Karnataka Page | 34 Draft Karnataka Tourism Policy 2014-2019 Annexure 2: Proposed Incentives for development of Tourism Infrastructure, Products and Services
  • 35. Department of Tourism, Government of Karnataka Page | 35 Draft Karnataka Tourism Policy 2014-2019 Incentives are proposed for development of the following infrastructure and services: 1. Tourism Infrastructure and Products: Tourism Infrastructure and Products is divided into three groups: Tourism Infrastructure, Information Infrastructure and Tourism Products. Projects in tourism infrastructure such as Caravan Parks, Home stays, Wilderness and Eco- tourism parks, etc will come under Tourism Infrastructure. Projects in Information Infrastructure which relate to development of information centres, kiosks and interpretation centres will also be eligible for incentives. Lastly tourism products such as Heritage trails, festivals, fairs, etc. will also be covered under this head as Tourism Products. 2. Tourism Equipment: Incentives will be given on equipment purchased for certain tourism projects such as adventure tourism, caravan parks, rural tourism, wilderness and eco- tourism, and Healthcare. Entities developing projects in these specific areas will be eligible for both project based incentives under "Tourism Infrastructure and Products" as well as for the related equipment purchases. For eg. a project for developing eco-tourism will be eligible for a project based incentive (construction of lodges, restaurants, forest cottages, etc.) and for equipment incentives (safari vehicles, rock climbing equipment, binoculars, etc.) 3. Other Infrastructure: Incentives will be provided for complementary infrastructure that will improve the quality of tourism in the state. Infrastructure such as pay and use toilets, signage, internet services, etc at tourist destinations will be covered under this head. 4. Training & Human Resource Development: Incentives will be given for Training & HRD infrastructure. This incentive will be given to entities developing vocational training centres / institutes. Incentives will also be provided to entities developing course material, workshops, vocational courses and curriculum relevant to the tourism sector. 5. Media and Publicity: Print and electronic media such as websites, coffee table books, etc. are eligible for incentives. All talukas in the state are classified into five categories based on the Dr. Nanjundappa Committee Report - "Report of the High Power Committee for Redressal of Regional Imbalances in Karnataka", 2002. Projects / activities falling in talukas which are classified as Category A (most backward) will be given highest incentives and priority. Further, in order to provide impetus to locations where tourist footfalls are low all talukas have been grouped into three groups- "Low " ,"Medium " and "High" based on annual tourist inflow for the year 2012. Talukas falling under the "Low" group are those with low annual tourist inflow and will be given the highest incentives. Please refer to Annexure 1 to determine the Category and Group of the Taluka in which the project is to be developed. In Annexure 1 destinations have been identified for tourism in certain talukas and projects in these destinations will be given priority. Please also note that priority will be given to projects that are in backward areas and have presently low tourist inflow at the discretion of the Government. Priority for developing projects in tourism will be given to Community Based Organisations such as NGOs, Self Help Groups, Trusts, Non Profit Organisations and Associations with the aim to bring in local involvement and knowledge base. Corporates that partner with community based organisations for projects will also be given priority in development activities.
  • 36. Department of Tourism, Government of Karnataka Page | 36 Draft Karnataka Tourism Policy 2014-2019 To determine the eligible incentives identify the Category and Group (Annexure 1) of the taluk under which the project will be developed. For example if an Eco-tourism project is in Bhalki Taluk, Bidar it is under Category A under "Low" Group and can avail an incentive of 45% on total project cost (TPC) excluding land subjected to a maximum of Rs.45 lakhs. Further, additional incentives are provided for women, backward sections of the society and local level institutions. Therefore, a women entrepreneur in this example will be eligible to avail an incentive of 53% on total project cost (TPC) excluding land subjected to a maximum of Rs. 53 Lakhs. Since equipment for Eco- tourism is also eligible for incentives, the corresponding incentives in that category can also be availed.
  • 37. Department of Tourism, Government of Karnataka Page | 37 Draft Karnataka Tourism Policy 2014-2019 Activity / Infrastructure identified for  incentives  Tourist arrivals4   Incentives based on different categories of Locations /  tourism Destinations1  (Iloc)  Additional incentives, based on profile of promoters/ developers/  entrepreneurs/ institutions (can be availed in addition to Iloc)  A  B  C  D  E  SC  ST  Women  Women SC/ ST  CBOs, NGOs,  Foundations,  SHG, Trusts,  NPOs,  Associations  1. Incentives for tourism infrastructure and Products   A. Infrastructure  • Heritage Hotels  • Heritage Building, Museums.  • Caravans/Caravan parks  • Yatri Niwas and Dormitories  • Home stays  • Youth Hostels  • Wayside Amenities  • Wellness Centre  • Theme Parks  • Wilderness and eco‐tourism  Parks.  • Rural tourism  • Healthcare centre  • Others‐> Forest Rest house,  cottages, lodge, nature  camps, etc  High  Incentive will be calculated as a percentage of Total Project Cost (TPC) excluding land  and subjected to a maximum amount  35 %  of  TPC (max.  of Rs. 35  lakhs)  30 %  of TPC  (max. of Rs.  30 lakhs) 25 %  of  TPC (max.  of Rs. 25  lakhs) 20 %  of TPC  (max. of Rs.  20 lakhs) 15 %  of TPC  (max. of Rs.  15 lakhs) Iloc  + 5 % of TPC   and maximum  increased by Rs.  5 lakhs  Iloc  + 8 % of TPC   and maximum  increased by Rs.  8 lakhs Iloc  + 8 % of TPC   and maximum  increased by Rs.  8 lakhs Iloc  + 12 % of  TPC  and  maximum  increased by Rs.  12 lakhs Iloc  + 5 % of TPC   and maximum  increased by Rs.  5 lakhs Medium  40 %  of  TPC (max.  of Rs. 40  lakhs) 35 %  of TPC  (max. of Rs.  35 lakhs) 30 %  of  TPC (max.  of Rs.  30lakhs) 25 %  of TPC  (max. of Rs.  25 lakhs) 20 %  of TPC  (max. of Rs.  20 lakhs) Low  45 %  of  TPC (max.  of Rs. 45  lakhs) 40 %  of TPC  (max. of Rs.  40 lakhs) 35 %  of  TPC (max.  of Rs. 35  lakhs) 30 %  of TPC  (max. of Rs.  20 lakhs) 25 %  of TPC  (max. of Rs.  25 lakhs) B. Information Infrastructure  • Information Center  • Kiosks  • Interpretation Center  High  Incentive will be calculated as a percentage of Total Project Cost (TPC) excluding land  and subjected to a maximum amount  35 %  of  TPC (max.  of Rs. 35  lakhs)  30 %  of TPC  (max. of Rs.  30 lakhs) 25 %  of  TPC (max.  of Rs. 25  lakhs) 20 %  of TPC  (max. of Rs.  20 lakhs) 15 %  of TPC  (max. of Rs.  15 lakhs) Iloc  + 5 % of TPC   and maximum  increased by Rs.  5 lakhs  Iloc  + 8 % of TPC   and maximum  increased by Rs.  8 lakhs Iloc  + 8 % of TPC   and maximum  increased by Rs.  8 lakhs Iloc  + 12 % of  TPC  and  maximum  increased by Rs.  12 lakhs Iloc  + 5 % of TPC   and maximum  increased by Rs.  5 lakhs Medium  40 %  of  TPC (max.  of Rs. 40  lakhs) 35 %  of TPC  (max. of Rs.  35 lakhs) 30 %  of  TPC (max.  of Rs.  30lakhs) 25 %  of TPC  (max. of Rs.  25 lakhs) 20 %  of TPC  (max. of Rs.  20 lakhs) 4 Refer to Annexure 1 to determine the category and tourist arrival profile (High, Medium, Low ).
  • 38. Department of Tourism, Government of Karnataka Page | 38 Draft Karnataka Tourism Policy 2014-2019 Activity / Infrastructure identified for  incentives  Tourist arrivals4   Incentives based on different categories of Locations /  tourism Destinations1  (Iloc)  Additional incentives, based on profile of promoters/ developers/  entrepreneurs/ institutions (can be availed in addition to Iloc)  A  B  C  D  E  SC  ST  Women  Women SC/ ST  CBOs, NGOs,  Foundations,  SHG, Trusts,  NPOs,  Associations  Low  45 %  of  TPC (max.  of Rs. 45  lakhs) 40 %  of TPC  (max. of Rs.  40 lakhs) 35 %  of  TPC (max.  of Rs. 35  lakhs) 30 %  of TPC  (max. of Rs.  20 lakhs) 25 %  of TPC  (max. of Rs.  25 lakhs) C. Tourism Products  • Trails – Nature, heritage,  Experiential tour in rural  tourism  • Concerts, theatre, Festival,  Fairs  • Light and Sound Shows    High  Upto  to a  limit of  Rs.15 lakhs   Upto to a   limit of Rs.  10 lakhs   Upto to a  limit of   Rs.10 lakhs   Upto to a  limit of  Rs. 5  lakhs   Upto to a  limit of Rs.5  lakhs   Limit increased  by Rs. 2 lakhs   Limit  increased  by Rs. 3 lakhs  Limit  increased  by Rs. 4 lakhs  Limit  increased  by Rs. 6 lakhs  Limit increased  by Rs. 2 lakhs  Medium  Upto to a  limit of  Rs.20 lakhs   Upto  to a  limit of  Rs.15 lakhs   Upto to a  limit of  Rs.15 lakhs   Upto  to a  limit of Rs.10  lakhs   Upto to a  limit of  Rs.10  lakhs   Low  Upto to a  limit of   Rs.25 lakhs   Upto to a  limit of  Rs.20 lakhs   Upto to a  limit of    Rs.20 lakhs   Upto to a  limit of  Rs.15  lakhs   Upto to a  limit of  Rs.15  lakhs   Equi pme nt  • Adventure tourism  • Wilderness and eco tourism.  High  Incentive will be calculated as a percentage of Equipment Cost and subjected to a maximum amount. 
  • 39. Department of Tourism, Government of Karnataka Page | 39 Draft Karnataka Tourism Policy 2014-2019 Activity / Infrastructure identified for  incentives  Tourist arrivals4   Incentives based on different categories of Locations /  tourism Destinations1  (Iloc)  Additional incentives, based on profile of promoters/ developers/  entrepreneurs/ institutions (can be availed in addition to Iloc)  A  B  C  D  E  SC  ST  Women  Women SC/ ST  CBOs, NGOs,  Foundations,  SHG, Trusts,  NPOs,  Associations  • Rural tourism  • Healthcare  • Safari vehicles and boats.  35 %  of  Equipment  Cost  (max.  of Rs. 35  lakhs)  30 %  of  Equipment  Cost  (max.  of Rs. 30  lakhs) 25 %  of  Equipment  Cost  (max.  of Rs. 25  lakhs) 20 %  of  Equipment  Cost  (max. of  Rs. 20 lakhs) 15 %  of  Equipment  Cost  (max. of  Rs. 15 lakhs) Iloc  + 5 % of  Equipment Cost   and maximum  increased by Rs.  5 lakhs  Iloc  + 8 % of  Equipment Cost   and maximum  increased by Rs.  8 lakhs Iloc  + 8 % of  Equipment Cost     and maximum  increased by Rs.  8 lakhs Iloc  + 12 % of  Equipment Cost     and maximum  increased by Rs.  12 lakhs Iloc  + 5 % of  Equipment Cost     and maximum  increased by Rs.  5 lakhs Medium  40 %  of  Equipment  Cost  (max  .of Rs. 40  lakhs) 35 %  of  Equipment  Cost  (max.  of Rs. 35  lakhs) 30 %  of  Equipment  Cost  (max.  of Rs.  30lakhs) 25 %  of  Equipment  Cost  (max. of  Rs. 25 lakhs) 20 %  of  Equipment  Cost  (max. of  Rs. 20 lakhs) Low  45 %  of  Equipment  Cost  (max.  of Rs. 45  lakhs) 40 %  of  Equipment  Cost  (max.  of Rs. 40  lakhs) 35 %  of  Equipment  Cost  (max.  of Rs. 35  lakhs) 30 %  of  Equipment  Cost  (max. of  Rs. 20 lakhs) 25 %  of  Equipment  Cost  (max. of  Rs. 25 lakhs) 3. Other  Infrastructure    • Signage  • Cell phone charging points  • Pay and use toilets  • Drinking water points  • Internet Services  High  Incentive will be calculated as a percentage of Asset Cost excluding land  and subjected to a maximum amount.  35 %  of  Asset Cost   (max. of Rs.  35 lakhs)  30 %  of  Asset Cost   (max. of Rs.  30 lakhs) 25 %  of  Asset Cost   (max. of Rs.  25 lakhs) 20 %  of Asset  Cost  (max. of  Rs. 20 lakhs) 15 %  of Asset  Cost  (max. of  Rs. 15 lakhs) Iloc  + 5 % of  Asset Cost  and  maximum  increased by Rs.  5 lakhs  Iloc  + 8 % of  Asset Cost  and  maximum  increased by Rs.  8 lakhs Iloc  + 8 % of  Asset Cost     and maximum  increased by Rs.  8 lakhs Iloc  + 12 % of  Asset Cost     and maximum  increased by Rs.  12 lakhs Iloc  + 5 % of  Asset Cost     and maximum  increased by Rs.  5 lakhs
  • 40. Department of Tourism, Government of Karnataka Page | 40 Draft Karnataka Tourism Policy 2014-2019 Activity / Infrastructure identified for  incentives  Tourist arrivals4   Incentives based on different categories of Locations /  tourism Destinations1  (Iloc)  Additional incentives, based on profile of promoters/ developers/  entrepreneurs/ institutions (can be availed in addition to Iloc)  A  B  C  D  E  SC  ST  Women  Women SC/ ST  CBOs, NGOs,  Foundations,  SHG, Trusts,  NPOs,  Associations  Medium  40 %  of  Asset Cost   (max .of Rs.  40 lakhs) 35 %  of  Asset Cost   (max. of Rs.  35 lakhs) 30 %  of  Asset Cost   (max. of Rs.  30lakhs) 25 %  of Asset  Cost  (max. of  Rs. 25 lakhs) 20 %  of Asset  Cost  (max. of  Rs. 20 lakhs) Low  45 %  of  Asset Cost   (max. of Rs.  45 lakhs) 40 %  of  Asset Cost   (max. of Rs.  40 lakhs) 35 %  of  Asset Cost   (max. of Rs.  35 lakhs) 30 %  of Asset  Cost  (max. of  Rs. 20 lakhs) 25 %  of Asset  Cost  (max. of  Rs. 25 lakhs) 4. Training  and  HRD  A. Infrastructure creation in  Training and HRD  • Setting up Vocational  Training Institute.    *The Institute must provide   training and imparting skills in  areas such as training guides,  culinary skills, hotel management,  tourism facilitate management,  etc.  High  Incentive will be calculated as a percentage of Total Project Cost (TPC) excluding land  and subjected to a maximum amount  35 %  of  TPC (max.  of Rs. 35  lakhs)  30 %  of TPC  (max. of Rs.  30 lakhs) 25 %  of  TPC (max.  of Rs. 25  lakhs) 20 %  of TPC  (max. of Rs.  20 lakhs) 15 %  of TPC  (max. of Rs.  15 lakhs) Iloc  + 5 % of TPC   and maximum  increased by Rs.  5 lakhs  Iloc  + 8 % of TPC   and maximum  increased by Rs.  8 lakhs Iloc  + 8 % of TPC   and maximum  increased by Rs.  8 lakhs Iloc  + 12 % of  TPC  and  maximum  increased by Rs.  12 lakhs Iloc  + 5 % of TPC   and maximum  increased by Rs.  5 lakhs Medium  40 %  of  TPC (max.  of Rs. 40  lakhs) 35 %  of TPC  (max. of Rs.  35 lakhs) 30 %  of  TPC (max.  of Rs.  30lakhs) 25 %  of TPC  (max. of Rs.  25 lakhs) 20 %  of TPC  (max. of Rs.  20 lakhs)
  • 41. Department of Tourism, Government of Karnataka Page | 41 Draft Karnataka Tourism Policy 2014-2019 Activity / Infrastructure identified for  incentives  Tourist arrivals4   Incentives based on different categories of Locations /  tourism Destinations1  (Iloc)  Additional incentives, based on profile of promoters/ developers/  entrepreneurs/ institutions (can be availed in addition to Iloc)  A  B  C  D  E  SC  ST  Women  Women SC/ ST  CBOs, NGOs,  Foundations,  SHG, Trusts,  NPOs,  Associations  Low  45 %  of  TPC (max.  of Rs. 45  lakhs) 40 %  of TPC  (max. of Rs.  40 lakhs) 35 %  of  TPC (max.  of Rs. 35  lakhs) 30 %  of TPC  (max. of Rs.  20 lakhs) 25 %  of TPC  (max. of Rs.  25 lakhs) B. Curriculum / Training Materials /  Workshops  • Developing vocational  courses  • Preparation of vocational  based course material  • Conducting trainings and  Workshops    *Must provide  training and  imparting skills in areas such as  guides, culinary skills, hotel  management, tourism facilitate  management, etc.    Upto to a limit of Rs.25 lakhs  Limit increased  by Rs. 2 lakhs   Limit  increased  by Rs. 3 lakhs  Limit  increased  by Rs. 4 lakhs  Limit  increased  by Rs. 6 lakhs  Limit increased  by Rs. 2 lakhs  5. Media and   Publicity A. Print Media  • Tourist Maps and Guides  • Coffee Table books  • Brochures and Pamphlets    Upto to a limit of Rs.25 lakhs Limit increased  by Rs. 2 lakhs   Limit  increased  by Rs. 3 lakhs  Limit  increased  by Rs. 4 lakhs  Limit  increased  by Rs. 6 lakhs  Limit increased  by Rs. 2 lakhs 
  • 42. Department of Tourism, Government of Karnataka Page | 42 Draft Karnataka Tourism Policy 2014-2019 Activity / Infrastructure identified for  incentives  Tourist arrivals4   Incentives based on different categories of Locations /  tourism Destinations1  (Iloc)  Additional incentives, based on profile of promoters/ developers/  entrepreneurs/ institutions (can be availed in addition to Iloc)  A  B  C  D  E  SC  ST  Women  Women SC/ ST  CBOs, NGOs,  Foundations,  SHG, Trusts,  NPOs,  Associations  B. Electronic Media  • Documentaries  • Travel shows  • Audio Guides  • Blogs and Website      Upto to a limit of Rs.25 lakhs Limit increased  by Rs. 2 lakhs   Limit  increased  by Rs. 3 lakhs  Limit  increased  by Rs. 4 lakhs  Limit  increased  by Rs. 6 lakhs  Limit increased  by Rs. 2 lakhs 
  • 43. Department of Tourism, Government of Karnataka Page | 43 Draft Karnataka Tourism Policy 2014-2019 GUIDELINES FOR DEVELOPMENT OF VARIOUS TOURISM RELATED INFRASTRUCTURE AND SERVICES (Please note that the guidelines are only indicative in nature and set out the minimum requirements. Consent of Approving Authority(s) is essential for availing incentives and concessions under the Policy)
  • 44. Department of Tourism, Government of Karnataka Page | 44 Draft Karnataka Tourism Policy 2014-2019 Table of Contents 1) GUIDELINES FOR DEVELOPMENT OF HOMESTAYS IN KARNATAKA...........................................45 2) GUIDELINES FOR RURAL TOURISM ............................................................................................................64 3) GUIDELINES FOR DEVELOPMENT AND PROMOTION OF CARAVAN TOURISM.....................66 4) GUIDELINES FOR RE-USE OF HERITAGE BUILDINGS IN KARNATAKA.........................................72 5) GUIDELINES FOR DEVELOPING HEALTH-CARE TOURISM................................................................74 6) GUIDELINES FOR ECO TOURISM .................................................................................................................77 7) GUIDELINES FOR DEVELOPING ADVENTURE TOURISM & RELATED ACTIVITIES IN KARNATAKA........................................................................................................................................................81 8) GUIDELINES FOR DEVELOPING THEME PARKS...................................................................................... 93 9) GUIDELINES FOR DEVELOPING WAYSIDE AMENITIES........................................................................96 10) GUIDELINES FOR YATRI NIWAS AND DORMITORIES.......................................................................101 11) GUIDELINES FOR DEVELOPMENT OF YOUTH HOSTELS..................................................................104 12) GUIDELINES FOR DEVELOPING INTERPRETATION CENTRES, TOURIST INFORMATION CENTRE AND KIOSKS ....................................................................................................................................107 13) GUIDELINES FOR MEDIA, COMMUNICATION AND PROMOTIONAL ACTIVITIES.................112 14) GUIDELINES FOR EVENT BASED TOURISM............................................................................................114 15) GUIDELINES FOR HERITAGE TRAILS AND NATURE TRAILS...........................................................117 
  • 45. Department of Tourism, Government of Karnataka Page | 45 Draft Karnataka Tourism Policy 2014-2019 1) Guidelines for development of Homestays in Karnataka a. Introduction Tourism is currently the largest and fastest growing industry in the world. The industry has emerged as one of the leading sectors that have enhanced the contribution to Karnataka’s economy. Karnataka has been witnessing a tremendous influx of international and domestic tourists that has added to foreign exchange earnings. Therefore, increased demand for accommodations coupled with need for elevated authentic experience has led to the concept of Homestay gaining importance. The Department of Tourism (DoT), Government of Karnataka (GoK) had introduced a new scheme for Homestays called ‘Athithi’ to supplement the demand of accommodations at various tourist destinations in the State of Karnataka. These Homestays provide standard facilities with minimal investment and encourage the locals to earn an extra income. Since then DoT has been making a sustained effort to promote the concept of Homestays under the brand name “Athithi” in various tourist destinations in districts such as Kodagu, Chikkmanglur, Uttar Karnataka, Hassan, Mysore, Udupi etc. They have also published information in this regard to the tourists through their Website. Under the Scheme the Homestays are minimally regulated and treated as a non-commercial activity. The guidelines set out herein provide a clear procedure for registration/classification/re- classification of the Homestays, mandatory facilities required in a Homestay, incentives available to the Homestay owners etc. b. Eligibility Eligible applicants are required to fulfil the following conditions to submit applications for the purpose of registration of Homestays: i. The owner or promoter of the Homestay unit should be the owner of the property where the Homestay is functioning/ proposed to function. ii. The owner or promoter of the Homestay unit should be physically residing with his/her family in the same Homestay unit or within the premises/campus in close proximity. Individuals or families who own a house of good quality located within the state and can make available, a maximum of 5 (five) rooms with toilet facilities exclusively for tourist accommodation, and who agree to provide basic minimum infrastructure standards and assured quality in service. iii. A Police Clearance certificate has been obtained from Local Station House Officer. iv. At least one of the family members residing in Homestay units should be able to communicate in English.
  • 46. Department of Tourism, Government of Karnataka Page | 46 Draft Karnataka Tourism Policy 2014-2019 v. The minimum floor area of each room in the Homestay should be atleast 120 sq ft for double bedroom and atleast 100 sq ft for single bedroom. vi. The minimum size of each bathroom in the Homestay should be 30 sq ft. vii. There should be an easy access from the road by a foothpath/mule track to the Homestay and should be in good condition. viii. Residents should not carry out any commercial activity of tours and travel, sight- seeing, transport, handicrafts or any other similar activity in or from the Homestay unit. ix. The proposed Homestay is not registered as a Hotel or commercial establishment; and not enjoying any benefits under any of the State or Central Policy/Act/ Guidelines. c. Minimum Requirements Application for Registration of Homestay Units i. Any Homestay owner who fulfils the above eligibility conditions may submit an application for registration, to the Director, Department of Tourism, specifying the category applied for, in a prescribed format (Annex A) along with the application fee, registration fees and the documents specified in Clause 5. The application fee and the registration fee payable for Gold Guest Class and Silver Guest Class category are provided in the table below: Category of Classification Application Fee (in Rs.) Registration Fee (in Rs) For Gold Guest Class 3000 15000 For Silver Guest Class 2000 10000 ii. The application fee and registration fee should be paid separately by the applicant in the form of a Demand Draft (DD) in favour of Commissioner, Department of Tourism, Government of Karnataka, drawn on any nationalised bank or scheduled bank , payable at Bangalore. The application fee is not refundable in case the Application for Registration is rejected. iii. On receipt of application in the prescribed format along with the prescribed fees, DoT shall provide an acknowledgement of having received the same, to the applicant. iv. In case the application for registration is rejected, the application fee shall not be refunded. However, the registration fee paid by the Homestay owner shall be refunded by DoT within 30 days from the date of rejection of application for registration. v. The Regional Classification Committee may recommend registering a Homestay under Gold Guest Class or Silver Guest Class. In case the Homestay Owner has applied for a Silver Guest Class, but the Regional Classification Committee
  • 47. Department of Tourism, Government of Karnataka Page | 47 Draft Karnataka Tourism Policy 2014-2019 recommends a Gold Guest Class to be provided, the applicant is required to pay the registration fee applicable for such Gold Guest Class. Only upon payment of registration fee applicable for Gold Guest Class, the said Homestay shall be registered under Gold Guest Class. Documents to be submitted along with the application (in duplicate) i. Prescribed application form duly filled in. ii. Demand Draft (DD) for application fee and registration fee. iii. Proof of ownership/lease of the building (Affidavit in case of co-sharer of house/land). iv. Location plan showing access to the building from the major roads (need not be to scale). v. Plan and elevation of the existing building. vi. Plan and elevation of the building incorporating the proposed alteration, if required, certified by a qualified engineer. vii. One hard copy and one soft copy of the photographs of the building, including interiors, showing types of facilities available, bathroom, living room, bedroom, parking etc. viii. Police clearance certificate from Local Station House Officer. ix. Check list details as per Annex B (enclose a copy of the checklist duly certified that the facilities are available in the Homestay unit). x. Certified Building Plans from the local body. xi. If approval earlier, a copy of the earlier Certificate of Registration issued by the Department of Tourism. Registration/ Classification/Reclassification Procedure i. Homestay units shall be registered as per these guidelines and classified as per the prescribed classification criteria. ii. Once the Homestay unit applies for registration/classification/re-classification, it has to be ready for inspection by the private agency appointed by DoT or prescribed Authority appointed by Government or Regional Classification Committee constituted by the State Government for the purpose. No requests for deferment of inspection shall be entertained. iii. Upon receipt of applications, DoT shall, through a private agency/prescribed authority appointed/ Regional Classification Committee, undertake physical verification of Homestay unit and evaluate the surrounding environment, hygiene, cleanliness, safety and security provided to the tourist, presence of facilities and services as per the checklist provided in Annex B. If found satisfactory with the facilities, the authority shall recommend to DoT for the classification of the Homestay unit, taking into consideration the marking criteria provided at Annex
  • 48. Department of Tourism, Government of Karnataka Page | 48 Draft Karnataka Tourism Policy 2014-2019 C. The checklist should be duly filled in and signed on all pages and submitted to DoT with the application. iv. The Regional Classification Committee will consist of the following: • Principal Secretary (Tourism) State Government • Regional Director, India Tourism • Representatives from IATO • Representatives from TAAI • Local India Tourism Office • Representative from State Tourism Department • Commissioner of Police / Superintendent of Police of the District or his representatives. Note: In case the Principal Secretary is unable to chair the committee, the Regional Director, India Tourism, will chair the Classification Committee. The Chairman and any two members will constitute a quorum. The recommendation of the Committee will be approved by the Chairman. v. Based on the observations made by the private agency and the recommendations of the prescribed Authority/ Regional Classification Committee, the Homestay unit will be certified under the prescribed classification norm and registered by DoT. vi. Homestay units fulfilling all the essential conditions prescribed under these guidelines and meeting the required criteria in the checklist of facilities and quality of the accommodation provided, belonging to the Class A category, will be given the Gold Guest Class status and Class B category will be awarded the Silver Guest Class status. vii. All cases of classification would be finalised within 30 days of the application being made to the Director, Department of Tourism, complete in all respect. viii. The member of Homestay units should undergo the training programme conducted by DoT or service providers as prescribed by the Tourism Department, after registration of their Homestays within the time prescribed by DoT. Failure to attend the training programme would lead to cancellation of the Certificate of Registration. . ix. Once the Certificate of Registration is obtained from DoT, the applicant is required to register the Homestay unit r with the Panchayat. Expiry of Certificate of Registration and Classification
  • 49. Department of Tourism, Government of Karnataka Page | 49 Draft Karnataka Tourism Policy 2014-2019 i. Registration and Classification shall be valid for a period of 3 (three) years from the date of issue of orders of registration or in case of reclassification, from the date of expiry of the last classification, provided that an application has been received at least 3 months before the expiry of the last classification. ii. On expiry of 3 (years) from the date of issue of orders of registration, or in case of reclassification from the date of expiry of the last classification, the registration of the Homestay Units should be renewed on payment of renewal fee as provided in the table below, within 15 days of expiry: Category of Classification Renewal Fee (in Rs) Gold Guest Class 15000 Silver Guest Class 10000 iii. The renewal fee shall be payable by the applicant in the form of a Demand Draft (DD) in favour of Commissioner, Department of Tourism, Government of Karnataka, drawn on any nationalised bank or scheduled bank and payable at Bangalore. iv. In case the applicant has failed to pay the prescribed renewal fee within the specified time, DoT shall have the right to take any action including cancellation of the registration/classification and take legal action against the Homestay owner. Refusal and Cancellation of Registration DoT may, by an order in writing: i. Refuse registration of a Homestay unit, if the applicant is convicted of any offence under any law providing for prevention of hoarding, smuggling, profiteering, or any adulteration of food or drug, under Chapter XIII and XIV of the Indian Penal Code,1860 or ii. Remove the name of a Homestay unit from the register and cancel the Certificate of Registration, on any of the following grounds, namely: • if the Homestay unit ceases to cater to the tourists; • if the Applicant is convicted of any offence punishable under the relevant sections of the Indian Penal Code,1860 or under any law providing for the prevention of hoarding, smuggling, profiteering or adulteration of food and drugs,r corruption or • if the owner or the Homestay unit under question is blacklisted by DoT;
  • 50. Department of Tourism, Government of Karnataka Page | 50 Draft Karnataka Tourism Policy 2014-2019 • In case of overcharging, unhygienic conditions, misbehavior, malpractices and failure to maintain required standards. • If the applicant has failed to pay the renewal fee within the prescribed time limit. • If the applicant fails to undergo the training programme organised by DoT. • Indulge or allow any such activity that adversely affects the privacy and rights of the neighbors and residents of the locality. No application for registration shall be refused or certificate of registration be cancelled, unless the person applying for registration and the person whose certificate of registration is to be cancelled, has been afforded a reasonable opportunity of being heard. After the cancellation of certificates of registration, DoT shall direct forthwith, the removal of such unit from the register. Further, DoT may, through written orders, blacklist such Homestay unit. The particulars of such blacklisted Homestay unit shall be notified to all travel, trade and concerned organizations. General Terms and Conditions for Approval and Registration/Classification of Homestay Unit i. All applications for the classification or reclassification must be complete in all respects including application form, application fee, prescribed clearances, NOCs, certificates, etc. The incomplete application is liable to be rejected. ii. In case of dissatisfaction with the decision on the classification, the unit may appeal to the Commissioner of Tourism, GoK, within 30 days of receiving the communication regarding classification / reclassification. The decision of the Commissioner of Tourism, GoK, shall be final and binding. iii. If any dispute arises between the house owner and the tourists, the matter will be brought to the notice of the Commissioner of Tourism, GoK for resolution. The decision of Commissioner of Tourism, GoK, shall be final and binding. iv. The classified Homestay units are expected to maintain required standards at all times. The Regional Classification Committee could inspect the same, at any time, without previous notice. Any serious deficiencies will be reported to DoT, and DoT is free to take any action including cancellation of the classification. v. Any deficiencies/rectification pointed out by the Regional Classification Committee will have to be complied within the stipulated time, which will be allotted in consultation with the representatives of the establishment during inspection. Failure to do so, will result in rejection of the application.
  • 51. Department of Tourism, Government of Karnataka Page | 51 Draft Karnataka Tourism Policy 2014-2019 vi. Any changes in the facilities of the unit shall be reported to the concerned Assistant Director of Tourism, within 30 days. If any such violation comes to the notice of the Regional Classification Committee, then the classification will stand withdrawn/ terminated. vii. If the owner wishes to cancel the registration of the Homestay unit, he/she may apply to the DoT on a simple paper. viii. All the classified units shall submit Form C (registration book as maintained in hotels) with passport details to the police station, as is done by the hotels, while accommodating foreign nationals. ix. The owner shall maintain a register for letting out the rooms to the tourists, which can be inspected by the concerned District Level Tourism Officer. The register will have the same format as those presently being used in the Hotels/ Guest Houses. x. The owner shall maintain a bill book/ Homestay stamp pad for issuing the bills to the tourists. xi. Department of Tourism, Government of Karnataka, reserves the right to modify the guidelines/terms and conditions from time to time, for the betterment and well-being of the industry. Code of Conduct of Homestay Owners DoT has framed certain guiding principles that should be followed by the Homestay Owners. These are illustrated as a Code of Conduct and would include the following: i. The owners of registered Homestay unit shall not use the land for any other commercial purpose and shall not alienate the land other than for the purpose for which it is being used at present. ii. Every Homestay unit shall follow the prescribed guidelines in this regard, maintain the basic infrastructure and quality standards, as per the selected classification criteria, and adhere to the code. iii. The owner of Homestay shall charge the rates approved by the DoT at the time of booking, from the tourists. Rates shall be revised once in two years, by the Regional Classification Committee, on application by the owner. iv. Every Homestaty shall accurately describe the facilities provided in their establishment and the rates quoted for usage of the facilities, to the guests. Receipts are to be provided wherever required.
  • 52. Department of Tourism, Government of Karnataka Page | 52 Draft Karnataka Tourism Policy 2014-2019 v. To allow guests to see the accommodation on arrival, prior to payment vi. To adhere to the payment terms agreed upon at the time of booking vii. To deal promptly and courteously with all enquiries, requests, reservations, correspondence and complaints from guests. viii. Maintain the Homestay unit in a good state of repair and cleanliness and fit for habitation of guests at all times, and comply with any rules respecting standards of health, hygiene and safety, including fire safety. ix. Maintain detailed particulars of guests in a register/or computerized record in electronic form and provide fortnightly information of the guests to the municipal body concerned, and the police. x. Every registered Homestay unit shall maintain the following books and register, approved by DoT/Regional Classification Committee and upon demand/request by the DoT/Prescribed Authority/ Regional Classification Committee, shall produce the following records namely: • Complaint/suggestion book kept at the reception/lobby/living room of Homestay. • Guest/tourist visitor register. • Bill book duly numbered in triplicate. • Receipt book duly numbered in duplicate for receipt of payments/advance. xi. The Homestay unit owner/family shall not allow entry of guest/tourist to the rooms unless his particulars are entered in the guest register. Booking Procedures i. Upon registration with DoT, the Homestay owners may advertise their Homestay on their website for booking. It is the responsibility of the Homestay owners to take the guests’ contact details, confirmed arrival and departure times etc. ii. Once the booking has been accepted, not more than 20% of the total fee may be charged from the tourists as advance payment. Request for payment in full, prior to arrival, is not allowed. Upon receipt of advance deposit, written acknowledgement should be provided to the tourists. Guests should be allowed to inspect the accommodation prior to making payment. .
  • 53. Department of Tourism, Government of Karnataka Page | 53 Draft Karnataka Tourism Policy 2014-2019 iii. Any deposit must be refunded if the booking is cancelled atleast 3 weeks in advance, from the arrival date. Display of information and documents to be maintained by the Homestay Owners Every registered Homestay unit should display, at a conspicuous place, in respect of his Homestay, at the entrance of the Homestay or at the reception counter, on a notice board (with a minimum size of 3’-4’) the following information, duly painted: 1.Name of the Homestay______________________________ 2.Signed registration and classification certificates issued by DoT 3.Certificate of Training programme undergone 4.Total accommodation in the Homestay with details with the following details: o No of single room________________________. o No of double room_______________________. o Rooms occupied_______________________. o Rooms reserved______________________________. o Rooms available______________________________. 5.Rate list of each room as approved by prescribed Authority. 6.Check out time 7.Rate list of eatables to be displayed on a separate notice board and or menu. 8.Kitchen/Dining closing time to be displayed. Monitoring and Evaluation of Homestays i. There shall be an independent panel to monitor and evaluate the Homevstay units in the State, This would ensure consistent efforts to provide assured service standards. This shall be done by a Monitoring Committee which shall be duly notified by the Department, so that assured minimum standards are continued to be maintained in these Homestay units. ii. The panel shall be drawn from various stakeholders and expert agencies involved in tourism and eco- tourism fields. d. Incentives and Concessions Please refer to Section 5 of this policy for details related to procedure for Registration and Applying for Incentives. Only Homestay units duly registered with the Tourism Department would be eligible for the following incentives: i. Use of Karnataka Tourism Brand for marketing. ii. Exemption from Luxury and Sales Tax/VAT. iii. Payment of electricity and water charges at domestic rates.