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15.09.10 'Making the most of your E-Marketing'
 

15.09.10 'Making the most of your E-Marketing'

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15.09.10 'Making the most of your E-Marketing' event (took place at Riverside House, Cirencester. Cirencester Chamber of Commerce with Business Link.

15.09.10 'Making the most of your E-Marketing' event (took place at Riverside House, Cirencester. Cirencester Chamber of Commerce with Business Link.

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    15.09.10 'Making the most of your E-Marketing' 15.09.10 'Making the most of your E-Marketing' Presentation Transcript

    • World Wide Web – The World Wide WHY!
        • Vast Market Opportunity
      • 6.5 Bn
      • 1.5 Bn
      • 46m
      It’s all about size
    • World Wide Web – The World Wide WHY!
        • Lots of money spent online
      • £88 Bn
      • £121 Bn
      It’s all about size
    • £ Bn 20.4 29.8 46.6 64.3 88 121 Source IMRG
    • World Wide Web – The World Wide WHY!
      • New ways of working means
      • People spend more and more time online
    • World Wide Web – New Ways of Working PC Laptop Netbook iPad iPhone Smart Phone WiFi 3G 4G
    • World Wide Web – New Ways of Working Average iPhone app downloaded 100,000 times Stephen fry releases new book as hard back, eBook AND iPhone App Samsung Debuts “The Tab”
        • Less Paper
        • Less Travelling
        • Less Carbon
        • IYRE = I mprove Y our R esource E fficiency
      World Wide Web – New Ways of Working
    • The route to your website Search Email Networking Viral SMS Blogging Video Paid Search
    •  
    • Social Networks
    • Online Networking - Why Reach new audiences Communicate with existing clients 500m regular users
    • Business Networks
    • Business Networks – 6 Degrees of Separation
    • Why Business Networks? 75 million registered professional users
    •  
    • Viral Marketing – How & Why 20 400 20 x 20 400 x 20 8000 8000 x 20 160,000 160,000 x 20 3.2m
    • Britain’s Got Talent Susan Boyle Over 70m viewings in 1 week
    • Video Marketing
    • Video Marketing
      • YouTube – 2Bn videos watched………..DAILY
      • Video results appearing in Google Search
      = You’ve been framed! Business Opportunity 2nd most searched site on the internet
    • Email Marketing
    • Why Email Marketing? It’s Not Expensive
    •  
    • Why Email Marketing? It’s Effective
    •  
    • Blogging – Where www.blogger.com www.wordpress.com
    • TWITTER
    • Online Networking - Why Reach new audiences Communicate with existing clients 145m regular users
    • What’s Over the Horizon?
    • Location Marketing
    • An explosion in Tablets
    • Location Marketing
    •  
    • Find out more 30 September, Swindon, Guerrilla e-Marketing 07 October, Mitcheldean, SEO 21 October, Wiltshire, SEO 04 November, Clevedon, SEO www.businesslink.gov.uk/southwest 0845 600 9966
    • Andy Poulton Business Link M: 07966 547146 E: andy.poulton@businesslinksw.co.uk Thank You