The document describes a business quiz competition called "The Biz Short Finals" hosted by Mukund Marodia. It provides the format of the quiz, which includes 14 clockwise questions, 14 anti-clockwise questions, and a written round. It then presents sample questions from each round, covering topics like identifying famous entrepreneurs and their companies, current events, and other business trivia. The questions are meant to test the participants' knowledge of business, marketing, and current affairs.

1. The Biz Short
Finals
By Mukund Marodia

2. Powered by

3. Questions contributed by
• Dibyendu Mishra
• Mukund Marodia
• Mayukh Nair
• Susovan Mahapatra
• Sanchit Bansal

4. FORMAT
• Clockwise and Anti-Clockwise: 14 questions each
• +10 for correct and -5 for incorrect

5. Q1.
• In 1997, during the third year of his college, this entrepreneur founded
his first company Xs! Corporation along with batchmate Harinder
Takhar. It was a web portal that offered web-guided services, including
web directories, and was also a search engine. The company was
acquired by Living India Media for half a million dollars in 1999.
• Fast forward to 2010, he founded another startup, ‘A’ under his
umbrella company ‘B’ which gets its name from the directory enquiry
service number of BSNL.
• Identify the entrepreneur, and A or B.

6. Safety Slide

7. ANSWER
Vijay Shekhar Sharma
A - PayTm
B - One97 Communications

8. Q2.
• Back in 2008, the NSA and DARPA collaborated for a covert data mining
operation titled ‘Project Reynard’ that monitored millions of users of a
certain ‘service’.
• The details of the program weren’t made public until 2013 when
Edward Snowden revealed about it in his collective revelation of the
abuse of power by the government.
• The users of which particular ‘service’ were they monitoring?

9. Safety Slide

10. ANSWER

11. Q3.
Who is talking about not winning the Crunchie Award by
Techcrunch?

12. Safety Slide

13. ANSWER
Jan Koum, creator of WhatsApp

14. Q4. Connect

15. Safety Slide

16. Only 4 advertisements on Wimbledon Center Court

17. Q5.

18. Safety Slide

19. Secretaries in the Ministry of Finance

20. 6.
• Some of the products of this company which started as Hendee Manufacturing Co. and is
currently owned by Polaris Industries are: Scout, Chief Dark Horse, Chief Classic, Chief
Vintage, Chieftain and Springfield.
• Which company?
• Hint? “These days you never know whether you’re a true X or not.”

21. Safety Slide

22. Indian Motorcycles

23. 7.
• This Indian entrepreneur who considers himself an
altruist keenly pursued theatre in school and
college, which ended when he started his own
toothbrush business.
• He started off as a local cable TV operator in
Mumbai in the 1980’s and later became a giant in
the field with his X group which he sold to a global
giant a couple of years back.
• He is also the owner of a Pro Kabaddi League, runs a
private equity/venture capital fund Unilazer
Ventures and is into philanthropy through his
Swades Foundation.
• Id him.

24. Safety Slide

25. Answer
Ronnie Screwvala of UTV

26. 8.
• This eatery started in 1987 in the Johannesburg suburb Rosettenville when Portuguese-born
audio engineer F. Duarte took his entrepreneur friend Robert Brozin to a Portuguese
takeaway for a meal.
• After trying the dish – cooked in peri peri, a chilli sauce originating in Mozambique – they
bought the restaurant for about 80,000 Rand (equivalent of about £25,000 at the time) and
renamed it after Duarte.
• Currently its owned by South African businessman Dick nthoven and his family who took it
worldwide.
• Last month, the Indian chapter of this eatery drew a flak for releasing a highly sexist ad which
they had to withdraw following mass resentment.
• Which eatery?

27. Safety Slide

28. Nando’s

29. Q9. Part of which group?

30. Safety Slide

31. Answer
Tata Global Beverages

32. 10.
• Last year, the Rhode Island Gov. Gina Raimondo proposed a statewide property tax on second
homes worth at least $1 million in her budget, which was widely hailed as the "X tax." It got its
nickname because of X’s oceanfront vacation home in Westerly which would have been among
the properties targeted.
• The tax was estimated to raise an estimated $12 million in tax revenue, far short of the $190
million budget deficit the state government needed to close.
• However, two months later Raimondo proposed eliminating the so called X tax, saying the
revenue from it was no longer needed when new estimates showed $173 million more
available to balance next year’s state budget.
• Who’s X?
• X’s home on next slide.

34. Safety Slide

35. Taylor Swift

36. 11.
• This Burlington based company recently released a product named X’s yearning.
• Having a very subtle addition to it’s iconic tagline, the product came with the description
“Open Joyfully ___________ __________ Inside.”
• Which product are we talking about?
• How did this product’s appearance (or the inside!) was a representation of what X has been
campaigning against?

37. Safety Slide

38. Bernie’s Yearning
• Ben Cohen, co-founder of Ben and
Jerry’s said “The huge chocolate
disk at the top represents all the
wealth that's gone to the top 1
percent. And the way you eat it is
you take your soup spoon and you
whack it into a bunch of little
pieces, and then you mix it around
and have a more equitable
distribution of wealth.”

39. 12.
• In The Adventures of Tintin comic Flight 714,
this businessman is parodied as the aircraft
construction tycoon Laszlo Carreidas - "the
millionaire who never laughs", who offers
Tintin, Captain Haddock and Professor
Calculus his personal jet, the Carreidas 160 to
travel to Sydney.
• This businessman changed his surname to a
codename used by his brother when he
served in the French resistance.
• He bought the Hotel shown in the image in
1952 and named it after him.
• Today it is an iconic art venue in Europe.
• Id the person.

40. Safety Slide

41. Marcel Dassault

42. 13. Identify the “designer”.

43. Safety Slide

44. Kanye West

45. 14

47. National Inventors’ Day
Laszlo Josef Biro (Argentina)
Hedy Lamarr (Austria)
Albert Szent-Georgyi (Hungary)
Thomas Alva Edison (USA)

48. Written round
+5 for every part. Total of 50 points to be won.

49. 1.
• X was started in October 2008 by the lady shown
in the picture.
• Having degrees from St. Stephen’s College, Delhi
and MICA, Ahmedabad, she worked with Times of
India and CNBC TV18 prior to founding X.
• Because of X, we know about 15,000
entrepreneurs, and X has provided business
networking opportunities to over 50,000
entrepreneurs via its conferences and meetups.
• X’s website reaches out to 5 million users from
India and across the world.
• Id both.

50. 2.
• An alumna of BITS Pilani and NMIMS, Mumbai; she
got the idea of starting X when she was working on
an assignment to study a global lingerie brand.
• The poor customer experience, unavailability of
right sizes, presence of male sales executive made
her wonder about the opportunity of the lingerie
sector in India and about starting a business in this
sector.
• She started X in 2011 by bootstrapping and later
went on to raise the first round of funding from
Kalaari Capital and IDG Ventures.
• In mid-2015, the company having a 300% YoY
growth, claimed to sell a bra every minute and had
raised Series C round of funding.
• A part of the name X means ‘radiance’ in Hebrew.
• Id both.

51. 3.
• An alumna of Lady Shri Ram in Delhi, she belongs to
a business-oriented family. After her graduation,
she worked in event management, marketing and
Public Relations for four years before the
momentous decision to go for further study in
London.
• A kind of patriotism led her to start something in
2008 to provide increased visibility for such a thing
in India.
• This thing has now gained global recognition as the
leading event of its kind in South Asia, intrinsic to
the development of India's cultural reputation.
• She was recently selected as one of the Young
Global Leaders by the World Economic Forum,
2015 – 2021.
• Who is she and what did she start?

52. 4.
• She is an Indian venture capitalist who after
a successful career in Silicon Valley returned
to Bangalore in 2006.
• She was listed as one of the most powerful
women in Indian Business by Fortune India.
• Describing herself as “a Yoga enthusiast, avid
hiker and mom of two girls’’, she is the
Managing Director of Kalaari Capital, an early
stage VC fund and has invested in many
start-ups like Snapdeal, Myntra, Urban
Ladder, Bluestone among others.
• Id her.

53. 5.
• Back in 2010, while she was working as a strategy
consultant at Bain & Co, she found out about the sheer
unavailability of western formals for Indian women
with the right fit, when she had to stop over at a mall
to purchase one for a client meeting.
• She wanted to bridge the gap between western
formals and the Indian silhouette, it’s perfect fit and a
variety to choose from.
• After 1.5 years of market and product related research
focusing on challenges with the current set of options
available, she launched X in September 2013.
• Last year, X raised an undisclosed amount from Ratan
Tata.
• Id both.

54. 6.
• She is the Chairman and Chief Executive Officer of
X, an INR 96 billion tractor major incorporated in
1960 at Chennai, India.
• X is today, the third largest tractor manufacturer
in the world and the second largest in India, by
volumes, with presence in over 75 countries,
including developed countries in Europe and the
Americas. An alumna of University of Madras and
Wharton Business School, Upenn; she is today
among the most powerful businesswomen in
India.
• Id her and X.

55. Exchange
sheets!

56. Answers
• YourStory, Shradha Sharma
• Zivame, Richa Kar
• Neha Kirpal, India Art Fair
• Vani Kola
• Nidhi Agarwal, Karyaah
• Mallika Srinivasan

57. Round 3
Anti Clockwise

58. 1.
• Two months back, the Indian Ministry of
Health and Family Welfare launched a
public awareness campaign to stop a
rampant practice.
• Called ‘Medicines with the Red Line’, it
comes at a time when the consumption of
antibiotics in India has increased sharply
while the effectiveness of these drugs to
treat bacterial infections has been steadily
declining.
• What is this for?
• Alternatively, fill in the blanked out part.

59. Safety Slide

60. Should never be consumed without the prescription of a doctor

61. 2.
• The Pune-based DICCI was established in 2005 by Mr.
Milind K, a civil engineer and entrepreneur. While Mr.
Milind is currently the Chairman, the organization has
grown with the help of 18 state chapters & 7 International
Chapters.
• It considers its tagline “Be Job Givers – Not Job Seekers” as
its philosophy and its raison d’etre.
• Expand DICCI or alternatively tell what’s D in DICCI.

62. Safety Slide

63. Dalit

64. 3.
The following picture taken in around 1915 in the US shows a certain act in practice which has
become a buzzword in today's age. Known as the Jitney ride that translates into ‘a nickel ride’ due
to the fact that the service was cheap, what modern day practice resembles this?

65. Safety Slide

66. Carpooling

67. 4.
Trying to come up with a mathematical explanation for a certain phenomenon scientists at the
Universities of Aberdeen, Cambridge, Zaragoza and Nacional de Colombia said, "In very basic terms
our model shows that people's opposition to accept a new idea acts as a barrier to large contagion,
until the transmission of the phenomenon becomes strong enough to overcome that reluctance – at
this point, explosive contagion happens." Which phenomenon of the internet age is their study
based on?

68. Safety Slide

69. How things go viral

70. 5.
The defining signature of the system is the 13° angle. 13° represents the spirit of the company,
driven forward by ingenuity and optimism about the future and a belief in human progress. It also
refers to the world of computing by recalling the forward slash used in programming. 13° exists
within the brand identity, in the graphic language, product design and UI.
Which company are we talking about here ?

71. Safety Slide

72. The new HP logo

73. 6.
Designed by DDB Stockholm for a particular client as a promotion aimed at the Swedish holiday of
“Sportlov”, where families go skiing, their team modified one of their iconic products which is
celebrating over 40 years of existence to transform into virtual reality goggles. Which product?

74. Safety Slide

75. McDonald’s Happy Meal

76. 7.
This sheet shows the signatures of the many designers, engineers and developers behind a famous
product, which debuted after multiple production delays, partly caused by the reason all these
signatures were taken for. Where would you find these signatures? Image on next slide.

78. Safety Slide

79. Inside every computer of the first ever model of
Apple’s Macintosh computers, the 128K series

80. 8.
Brewed by Kronleins Bryggeri, Ol Ljus and Old Mork are a variety of lager beers, introduced in
2012 in the United Kingdom. This beer, despite not being premium, is available only at very few
places around the world. Where would you find these beers?

81. Safety Slide

82. In an IKEA store

83. 9. Part of which group
• Formule 1
• Studio 6
• Pullman
• Grand Mercure
• ibis

84. Safety Slide

85. Accor

86. 10.
• This company is headquartered at Greater Kailash in Delhi and is backed by Prione Business
Services, a venture by Catamaran Ventures and a foreign partner.
• Though it does not have an identity as such - having no website or staying away from
advertising - it commands up to 40% of market share on a particular platform.
• Identify the company.

87. Safety Slide

88. Cloudtail, owned by Amazon.in itself

89. 11.
• The author of this book was a staunch activist
against sex and dedicated his life’s work-including
this book-to stop masturbation. His most famous “cure”
for masturbation, introduced by him and his brother in
Michigan, is now a part of our daily lives and preferred
by all ages young to old. What was this “cure” for masturbation?

90. Safety Slide

91. Kellogg’s Corn Flakes

92. 12. Connect:

93. Safety Slide

94. All of them were previously named ISIS

95. 13.
This song was released by an American band called Peter, Paul and
Mary in 1963. When a particular person was scoffed at by people for
his ideas, he named one of his company’s iconic creations after this
song. Who and what?

96. Safety Slide

97. Elon Musk and the SpaceX Dragon spacecraft-named
after the song “Puff The Magic Dragon”

98. 14
This was invented by Ivars Kalvins of Grindeks A/S, a Latvian
pharmaceutical company, and later produced by companies in generic
form. It is prescribed for treatment of angina. Though Kalvins and
Grindeks have repeatedly claimed that none of their research has shown
this, this product has come into controversy. ID the drug.

100. Answer
Meldonium, the drug which got Maria Sharapova banned.

101. Thank you for
coming!
We hope you enjoyed the quiz. See
you soon! ☺