1. Costume and Props
Costume is a very important part of all music videos and
helps audiences establish genre and style. For our genre, we
needed to create a youthful, fashionable and away from the
mainstream image to match what we established as
stereotypical from the genre in our deconstructions. From
these we found that Aztec patterns, vintage style clothing
and fur and feathers were ideal for portraying our characters
in the correct style. We both looked through our wardrobes
and found what we could that would fit the genre's
characteristics.

2. NARRATIVE COSTUMES
For our narrative shots we
chose a striking
paisley/Aztec print dress
with embellished jewels on
the front. This was Eva's
dress that she suggested
and therefore fitted her
perfectly. The dress is
memorable and interesting
which is ideal for this sort of
character/storyline. The
cut-out back detail will also
make our shots more
visually interesting and will
make playing on the 'male-
gaze' theory easier.

3. NARRATIVE PROPS
Imogen and I both agreed from the
start of planning our videos that
including the mask concept would be
fitting to our genre yet individual and
unique to our video. I already owned
this rabbit mask from a trip to Camden
Market years before that we agreed
would be perfect. A rabbit is an
animal that is rarely seen as they hide
away in their burrows and are hunted
by many other animals for food. This
linked to our portrayal of youth
cultures being misunderstood and
discriminated by society.

4. NARRATIVE PROPS
After deciding to use the other rabbit
mask, we had a look online to find
one that was similar for the male
character in the narrative. We sent for
this one off of EBay as we liked that it
was very different from the other
mask yet is still a rabbit and is still in
keeping with the theme. The fact the
two masks are different styles
highlights the individuality of youths.
We also liked its jolly and positive
expression as this character plays the
‘night-in-shining-armour’ role and
steps in to create a happy resolution
to the narrative in the video.

5. NARRATIVE
We asked both Eva and Nik if they could bring a
coat that was animal related in order to keep
the theme running subtly through every
element of our costumes. Eva told us she had a
leopard print coat to wear and Nik, a blue coat
with a fur trim. We asked Nik to wear whatever
he liked but asked him to keep in mind the genre
when he picked his outfit.

6. NARRATIVE PROPS
In initial planning we decided to use smoke bombs and glitter in
our tunnel scenes (scenes 21, 22, 23, 24 + 25 on storyboard)
however when we did a test run with some we got off of Ebay we
were very disappointed with the quality and how it appeared on
camera. The glitter did not show on screen but instead just
distorted the image. The smoke bombs took a lot of effort to light
and when they did lasted for only 3 seconds and therefore were
impractical to use on set when filming. On top of this, the smoke
bombs and glitter came to £10 as well as the mask and we
therefore did not want to spend too much more money on props
that added no real effect to out final product. We therefore
decided to scrap our ideas that included these and instead
planned to film without. We did however still include the
cigarettes, lighter and phone to the list of props we needed to
bring for these scenes.

7. PERFORMANCE COSTUME
We asked our 4 band members to choose costumes that would fit our
genre’s style and to show these to us before the day of filming. We were
pleased with their choices but decided to also bring some clothes of our
own for them to pick from if they chose to. These are just a few of the
patterned clothes we found that we though were appropriate to the genre.
We also asked our lead singer to wear the hat photographed below as we
wanted her to stand out the most and be the centre of attention
(something typical of lead singers in this genre.) The hat is in style and fits
the genre perfectly.

8. PERFORMANCE PROPS
For our instruments, we asked many favours to borrow them
from various people. The drums, microphone, keyboard and
stand we borrowed from the music department. We asked
the head for his permission and agreed to tidy the room and
put them back as we found them in return for letting us
borrow them for the evening. The guitar we borrowed from a
good friend of ours who lent us it for the evening also. The
amp we borrowed from the P.E department who offered it to
us when we asked to use the hall. All instruments have been
borrowed under agreement and will be returned as soon as
we have finished filming.