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Social Media Time Management

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Amber Naslund
Amber Naslund

Slides for a discussion around managing time, tasks and expectations in social media.

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Fi#ng  It  All  In Time  Management  Strategies  for  Social  Media Amber  Naslund Director  of  Community,  Radian6 @ambercadabra
Where do I start? What tools should I use? How do I prioritize? What can I automate? How much time does this take? How  do  I  stay  sane?
Ge#ng  Organized
What    Are  You  In  This  For?
Personal  vs.  Professional
Listening  Tools
Engaging  &  ParPcipaPng
Measuring  &  Analyzing
Social  Media  Maturity   Monitoring  &  Research  -­‐  40% IniPaPng  -­‐  20% Responding  -­‐  20% Measuring  -­‐  20% CreaPng* Monitoring  &  Research  -­‐  50% CreaPng  -­‐  40% Measuring   10% Total  Time  Commitment Engaged* IniPaPng   Monitoring  &  Research  -­‐  50% -­‐  20% Responding  -­‐  20% Measuring  -­‐  20% Responsive Monitoring  &  Research  -­‐  60% Responding  -­‐  20% Measuring  -­‐  20% Passive Monitoring  &  Research  -­‐  80% Measuring  -­‐  20%
AllocaPng  Resources Integrated  Social  Media  -­‐  SMB Listening Engaging,  IniPaPng  &  CreaPng Measuring 1  team  member 1-­‐3  team  members 1  team  member 10-­‐15  hours  per  week 1-­‐3  hours  per  day 5-­‐10  hours  per  week
AllocaPng  Resources Exclusive  Social  Media  -­‐  SMB Integrated  Social  Media  -­‐  Larger  Biz Listening Engaging,  IniPaPng  and  CreaPng Measuring 1-­‐3  FTE 2-­‐4  FTE 1-­‐2  FTE*
Tricks,  Tips,  and  Shortcuts
Managing  DisrupPons
InformaPon  Overload
Leverage  Tools
Annotate  and  Share
When  Templates  are  Okay
Simple  Task  Management
CommunicaPon  &  ExpectaPons
RouPnes
Unplugging.
QuesPons? amber@radian6.com @ambercadabra

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