3. • Airtel was founded in 1985 .
• Until September 2004, we have known Airtel
as Touchtel .
• Bharti Airtel, formerly known as Bharti Tele-
Ventures Limited (BTVL) is India's largest .
• And not to our surprise it’s the World's third
largest cellular service provider with more
than 600 million subscribers as
of December 2011.

4. SUNIL BHARTI MITTAL started his career at a young age of 18
after graduating from PUNJAB UNIVERSITY .
He is the CHAIRMAN and MANAGING DIRECTOR since october
2001
An alumni of HAVARAD UNIVERSITY BUISSNESS SCHOOL
He was also Awarded by PADMA BHUSHAN
Being conferred by the degree of DOCTER by G B PANT
UNIVERSITY .
Also awarded by INSEAD Business Leader Award 2011 .

5. COMPANY’S VISION
# TO PROVIDE GLOBAL TELECOM
SERVICES AND HAVE DELIGHT
CUSTMERS
COMPANY’S MISSION
#ERROR FREE SERVICE DELIVERY
#INNOVATIVE PRODUCTS
#COST EFFICIENCY

6.  Airtel was one of the first telecom providers to bring
broadband connection to India.
 It is the 3rd largest wireless operator in world .
 Largest telecom company listed on stock exchange .
 It is the largest fixed line operators in india .
 Airtel won “TECHIES AWARD” for 4 consecutive years
1997 – 2000 .
 It is present in more than 2000 towns in india.
 It also introduced paperless recharging facility for prepaid
customer .
 Also awarded from “VOICE AND DATA AWARD” for being
 India’s largest service providers in india .

7. It is have ventured into every aspect of
telecommunications :
 landline,
 mobile communication,
 broadband internet,
 dial up internet,
 digital TV,
 Calling cards,
 GPRS

8. AIRTEL CONNECTIONS
• -PREPAID
• -POSTPAID
AIRTEL DATA CARDS
AIRTEL CALLING CARDS
AIRTEL BROADBAND
AIRTEL FIXED LINES
AIRTEL BLACKBERRY PHONES
AIRTEL I PHONES

9.  Bharti Airtel has changed its brand identity, launched a New
Logo, New signature tone.
 The company has also announced that they have crossed 200
Million GSM Subscribers, which strengthen its global presence
and leadership in telecom sector .
 Launching the new brand identity of company, Sunil Bharti Mittal,
Chairman and Managing Director :
“Today, as it expand on the global stage, this new brand identity
gives us the opportunity to present a single, powerful and unified
face to our customers, stakeholders and partners around the
world. ”
 It reinforces our promise to deliver innovative services and a
superior brand experience to our 200 million customers across
Asia and Africa

13. The AIRTEL subscriber base according to TRAI –
Telecom Regulatory Authority of India was :
Madhya pradesh -7,690,609
Chennai -2,133,677
Mumbai - 2,791,963
Kolkata - 2,456,896
Gujarat – 3,981,812
Andhra pradesh – 8,892,812
Karnataka – 9,820,812
Tamil nadu – 6,003,040
Kerala - 2,169,633
Delhi - 4,671,177

14. The company has several first to its credit…..
The first to launch roaming service on pre-paid in the country .
The first to launch 32k sim cards.
The first in asia to deploy voice quality enhancers to improve voice
quality and acoustics
It was the first company to introduce push button phones in india .
The first telecom company in the WORLD to receive the
ISO 9001:2000 certification from British Standards Institue .

16.  Airtel’s another strong point is their prompt customer
service and follow up.
 Customer’s complaint calls were attended at times in
less than an hour and we cannot expect such a
service level from other service providers .
 Airtel also stood for reliable broadband connectivity
and decent internet connection speed.
 Airtel offers premium service at a price that can be
afforded; it is yet match BSNL on the pricing.
 However, as a private telecom company they have
their own constrictions in terms of offering their
services at a further lower price.
 When compared to the other private telecom
companies such as Reliance or Tata Indicom, Airtel is
more competitive.

17.  Call back tunes
 Horoscope
 News updates
 Cricket updates
 Jokes
 Traveling and Utilities
 Railway schedule
 Finance

19. VOICE OF COUSTMERS

20.  With the Airtel Broadband TV, customers can
watch TV without any requirement to buy an TV
or getting a cable connection/set top box/air
anteNna.
 For watching Broadband TV, Airtel Broadband
subscribers have to buy subscription packs.
 The subscription packsare available at starting
price of Rs. 49, which offers 28 Live TV channels
of genres, languages which includes UTV
Bindass etc.