3. Celina
Celina
I have chosen the above 2 fonts as the are bold and eye catching so it will stand out
to the consumer.
This achieves one of the concepts of digipaks which is to appeal to the audience and
encourage them to purchase the digipak and I feel these bold prints do this.
4. Celina
Celina
I have chosen these 2 fonts as they are very feminine and represent the artist very
well.
Our artists main audience is young females so using this font represents the genre
and type of music our artist produces and hence attracts this type of audience,
this again achieves the purpose of a digipak.
5. Based on my research I have decided to use a
black and white theme to project the artists
sophisticated music, this combined with the
font style it portrays the feminine and refined
music style.
Also many of the successful artists of similar
products I have researched also use black and
white themes, therefore I feel it is
appropriate to use a black and white colour
scheme.
