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How To Start 
Your Business Today 
Webinar 
Zack Miller, Founder of Hatch
What To Expect: 
9 Things to do before you get your business license.
Who Am I? 
q Founder, Hatch 
q First Business at 10: Guy and a Rake 
q Self-Taught Management 
q Took 2 person company and grew to 11 FTE 
and 700% growth, roughly 1.4 mm 
q Created Start Norfolk 
q Interim Chief Marketing Officer
What is Hatch? 
¨ Accelerator, Seed Fund, Campus 
¨ 40+ Portfolio Companies 
¨ 1000 Four
Let’s Jump In!
What Needs To Be Fixed? 
¨ What are the problems that exist? 
¨ Search forums, Reddit, Craigslist, etc.
Who Needs It To Be Fixed? 
¨ Businesses or Customers?
How Badly Do They Need It Fixed? 
¨ Are there data points that show this is a high 
problem? 
¨ Reach out to the people who are sharing their 
problems, see what they are currently doing to 
fix and what they are paying to do so.
Can You Fix It? 
¨ Do you love the topic enough to work on it? 
¨ Do you know enough to create a solution?
How Much Will It Cost You? 
¨ Is this a project that is very capital intense 
to start, or can you develop with self 
funding?
How Much Are They Willing To Pay You? 
¨ For those that are sharing their problems, 
what are they paying now (if at all) and what 
would they pay you to create the solution? 
¨ Are they willing to pay you now?
How Can You Prototype It? 
¨ Create a minimum viable product and get this 
in the hands of those who are requesting a 
solution
Who Wants It? 
¨ Create a spreadsheet of your target 
customers. 
¨ PDF download available.
Well… 
¨ Did they buy it? Pre-Order it? Once you have 
5 sold in 3 days, you have it validated. 
¨ Do not physically build or automate anything 
until you have it validated.
NOW…
¨ Go get your legal business stuff.
Recap 
Ask Hatch Questions
Next Steps 
Zack Miller 
Founder, Hatch 
mobile: +1 757-295-8635 
twitter: @zackmiller84 
linkedIN: www.linkedin.com/in/zackmiller84

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How to Start Your Business Today

  • 1. How To Start Your Business Today Webinar Zack Miller, Founder of Hatch
  • 2. What To Expect: 9 Things to do before you get your business license.
  • 3. Who Am I? q Founder, Hatch q First Business at 10: Guy and a Rake q Self-Taught Management q Took 2 person company and grew to 11 FTE and 700% growth, roughly 1.4 mm q Created Start Norfolk q Interim Chief Marketing Officer
  • 4. What is Hatch? ¨ Accelerator, Seed Fund, Campus ¨ 40+ Portfolio Companies ¨ 1000 Four
  • 6. What Needs To Be Fixed? ¨ What are the problems that exist? ¨ Search forums, Reddit, Craigslist, etc.
  • 7. Who Needs It To Be Fixed? ¨ Businesses or Customers?
  • 8. How Badly Do They Need It Fixed? ¨ Are there data points that show this is a high problem? ¨ Reach out to the people who are sharing their problems, see what they are currently doing to fix and what they are paying to do so.
  • 9. Can You Fix It? ¨ Do you love the topic enough to work on it? ¨ Do you know enough to create a solution?
  • 10. How Much Will It Cost You? ¨ Is this a project that is very capital intense to start, or can you develop with self funding?
  • 11. How Much Are They Willing To Pay You? ¨ For those that are sharing their problems, what are they paying now (if at all) and what would they pay you to create the solution? ¨ Are they willing to pay you now?
  • 12. How Can You Prototype It? ¨ Create a minimum viable product and get this in the hands of those who are requesting a solution
  • 13. Who Wants It? ¨ Create a spreadsheet of your target customers. ¨ PDF download available.
  • 14. Well… ¨ Did they buy it? Pre-Order it? Once you have 5 sold in 3 days, you have it validated. ¨ Do not physically build or automate anything until you have it validated.
  • 16. ¨ Go get your legal business stuff.
  • 17. Recap Ask Hatch Questions
  • 18. Next Steps Zack Miller Founder, Hatch mobile: +1 757-295-8635 twitter: @zackmiller84 linkedIN: www.linkedin.com/in/zackmiller84