1. ISSIP Introduction
Yassi Moghddam
Executive Director, ISSIP
yassi@ISSIP.org
twitter: @yassi_moghddam
(408) 318-0332
www.issip.org
Nov 13, 2013
2013 ISSIP and/or its affiliates. All rights reserved.
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2. Who….
Ammar Rayes,
President, ISSIP;
Distinguished Engineer,
Cisco Services
Ana Pinczuk
BOD Member, ISSIP;
SVP Transformation, Cisco
Services
2013 ISSIP and/or its affiliates. All rights reserved.
Founded, July 2012
Charlie Bess,
BOD Member, Vice
President, ISSIP;
HP Fellow, and VP
Haluk Demirkan
BOD Member, ISSIP;
Professor University of
Washington
Jim Spohrer
BOD Member, Secretary,
Treasure, ISSIP; Director
Global University
Programs, IBM
Ralp Badinelli
BOD Member, ISSIP;
Professor Virginia Tech
Yassi Moghaddam
Executive Director, ISSIP;
Formerly Bell Labs, AT&T, Lucent,
Wells Fargo, & several startups
Jeff Welser
Vice President Elect, ISSIP;
Director Services Research, IBM
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3. Why…
 Social,
Mobile, Big Data, Cloud, IoT,… making
our world more instrumented, interconnected, and
complex
 Yet
most organizations struggle with complexity
 Most
professional organizations do a great job
of focusing on one discipline, function, or industry
sector, but not on the inteconnections.
BREADTH
DEPTH
ISSIP is a professional society designed to focus on
the interconnected nature of value co-creation for
smart service systems (tech, biz, social, etc.)
T-Shape
professionals can
innovate across
traditional
boundaries
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2013 ISSIP and/or its affiliates. All rights reserved.
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4. Our Mission
“To promote service
innovations for our
interconnected world.”
- Individual Members: > 400
- Institutional members: 3 and growing
- Service Systems: ICT, Education,
Healthcare, Transportation, Financials,
Energy, Government
- Universities: 55+
- Countries: 37+
Through:





Professional Development
Education
Research
Practices
Policy Making
2013 ISSIP and/or its affiliates. All rights reserved.
Special
Interest
groups
Ambassadors
Committees
Chapters
Students
Mentorship
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5. ISSIP Ambassadors

More than 15 Ambassadors and
growing…

Link ISSIP to other professional
associations, research centers,
conferences, etc.

Help ISSIP co-sponsor activities in
other conferences
2013 ISSIP and/or its affiliates. All rights reserved.
more...
http://www.issip.org/learningcenter/
valuenetwork/
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6. ISSIP Special Interest Groups
 Existing
SIGs
- Cloud Mobility
- Education & Research
- Energy and Power
- Service Futures
- Software Defined Networks
- User Experience
 Other
topics: must relate to smart
services…. eHealth, Smarter Cities, Big
Data & Analytics, IoT, Globalization,
Innovation Tools & Methods, and more…
 SIGs
are proposed by members and
approved by the Board of Directors.
Outcomes
• White papers, journal
articles
• Influencing Standards
• Workshops
• Co-sponsoring or
presenting at conferences
• Surveys
• Research best practices
for smart service systems
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2013 ISSIP and/or its affiliates. All rights reserved.
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7. Academia-Industry-ISSIP Students Mentorship
Mentorship
Internship
Job

Goal: Co-create a superior mentorship expience
between ISSIP members including college students
academics, industry professionals, policy makers,
and members of other professional societies

Focus: projects that address real business and
societal challenges

Platform: pipeline of smart service projects of
mutual interest to:
• Students that make them more competitive for smart service
jobs
• Academicians, for smart services case development, and
research
• For industry partners to test a vetted pool of talent for hiring

Participating Universities so far: Hult SF, SJSU

Participating Companies so far: IBM, Cisco, HP

Sample outcomes:
http://www.issip.org/ISSIP-student-mentorshippilot-may to august-2013/
2013 ISSIP and/or its affiliates. All rights reserved.
Regions 2.0
San Jose State University,
IBM, Cisco, HP, and ISSIP
now designing new
templates for regional
development through
service innovation!
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8. Professional Development

ISSIP Certification, Badges, and Seals
- Certification Committee Chair: Professor Haluk
Demirkan, University of Washington,
- Committee Goals: Lead and define criteria for ISSIP
certifications and badges for services, solutions, systems,
courses and workshops,
- In the short term:
• “ISSIP Reviewed” already granted through Hult International
School of Business
 Courses, workshops, books, etc.
- In the long term:
• Develop BOK
• Develop testing, certification, and auditing criteria
• Offer professional certifications

Professional Book Series – BEP, Co-editors: Dr. Jim
Spohrer, Dr. Haluk Demirkan

Developing T-shape assessment instruments - Professor
Lou Freund, SJSU
2013 ISSIP and/or its affiliates. All rights reserved.
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9. ISSIP Chapters

Geographic chapters are
proposed by members and
approved by the Board of
Directors.

First Chapter: ISSIP Germany

Chapters for Switzerland, Japan,
UK, Italy, Jordan, Australia, and
others are planned.
ISSIP Germany
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2013 ISSIP and/or its affiliates. All rights reserved.
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10. Committees
 Conferences
Committee
- Oversee ISSIP Conference activities
 Elections
Committee
- Administers ISSIP Elections
 Nominating
Committee:
- Administers ISSIP nominations for
various elected positions
 Certification
- Leads and define criteria for ISSIP
certifications and badges for
services, solutions, systems, courses
and workshops, develop BOK,
develop testing and auditing
criteria
 Mentorship
 Operations
Committee
- Manages the tactical operations of
ISSIP
 Publications
Committee:
- Set guidelines for and manage
ISSIP publications
2013 ISSIP and/or its affiliates. All rights reserved.
Committee
Committee
- Oversee ISSIP-industry-academia
Student Mentorship Program
 New
Members Committee
- Increase quantity of both Dues
Paying members and Individual
members
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11. Join us….
http://www.issip.org/join-the-community/
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2013 ISSIP and/or its affiliates. All rights reserved.
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12. Thank you!
Yassi Moghddam
Executive Director, ISSIP
yassi@issip.org
twitter: @yassi_moghddam
(408) 318-0332
www.issip.org
Nov 13, 2013
2013 ISSIP and/or its affiliates. All rights reserved.
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