S Strategy Eecondlife 2011

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Second Life's strategy is to offer a virtual world service to consumers by having users participate in socializing and games in a 3D online environment. Its business model involves an internal currency users can use to buy, sell, rent and trade virtual land and goods. The objective of Second Life's strategy is to have the most avatars or users among virtual worlds by taking advantage of people's interest in socializing and playing games together online in a 3D virtual setting.

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