2. Abstract
This report is going to talk about the history and the direction
of international company JBL, and reader will know how JBL
can be the leader of the speaker and media system
production in the world.
3. Introduction
JBL is an American company that
manufactures loudspeakers. There are two independent
divisions within the company – JBL Consumer and JBL
Professional. The former produces audio equipment for the
consumer home market while the latter produces
professional equipment for the studio, installed sound, tour
sound, portable sound (production and DJ), and cinema
markets. JBL is owned by Harman International Industries, a
subsidiary of South Korean company Samsung Electronics.
4. FOUNDER
JBL was founded by James Bullough Lansing (1902–1949)
who was a pioneering American audio engineer and
loudspeaker designer most notable for establishing two audio
companies that bear his name, Altec Lansing and JBL, the
latter taken from his initials.
5. TECHNOLOGY
The technology of transducers is truly the starting place for the entire JBL
engineering legacy. Building on James B. Lansing's historic foundation, JBL
engineers continue to break ground on new and better ways to design
transducers, reaching beyond what is commonly understood as possible and
consistently setting new performance benchmarks for the audio industry.
Starting from scratch and often developing patents in the process, JBL
engineers always develop from the ground up, resulting in technologies, such
as Differential Drive woofers, CMCD Cone Midrange drivers, and the D2 Dual
Voice Coil Compression Driver, that cover the entire practical bandwidth of
professional audio devices. Simultaneously addressing performance-robbing
challenges such as power compression, heat dissipation, distortion, component
weight, and physical footprint, JBL has created a range of transducers that are
unparalleled in their ability to deliver extraordinary performance throughout a
wide range of applications.
7. Conclusion
JBL Electronics, as a cross-century media manufacturer
giant, has not been abandoned by the change of the times,
but has made its own changes, and has abandoned the
stadium-type music media system that it has been good at,
and turned to small-media media system production. Now,
JBL's audio has both sound quality and fashion. In this
century, the world has changed too fast, the trend and the
public aesthetics are constantly changing. JBL has exerted
its strength and vision to the fullest, which has given many
companies a good example to make changes.
